Performance Marketing Manager
at We are a team that is maniacally customer obsessed.
Purpose
We are working hard to be the world's most loved skill-learning platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion. As an early team member, you get to shape the direction of our products, company culture, hiring & product engineering practices.
Performance Marketer
About the role
● Own and drive a full-funnel global paid media strategy. You’ll define and shape our paid acquisition strategy, driving acquisition and assessing the full-funnel impact of our paid channels on activation, conversion, and retention.
● Experiment and test campaigns. You’ll design and execute testing roadmaps to evolve new campaign strategies, measuring performance to achieve maximum returns in any paid spend.
● Analyse, assess performance and iterate. You’ll analyse performance results and make recommendations for decisions across spending, targeting, bidding, creative, landing pages, and more.
● Partner and collaborate cross-functionally. You are highly collaborative in your approach and work closely with your counterparts across design, engineering, growth, and product.
● Be a leader in your craft. You’ll stay abreast of industry best practices, channels, and strategies, and identify new growth opportunities.
● As the senior member of the Marketing and Growth team, you'll be expected to set up
repeatable processes and help us scale the function as we grow.
● Problem solves some of the best consumer marketing problems on a global scale
What are we looking for?
● 5+ years working in the marketing or growth function, preferably in a startup.
● Proven experience in managing paid digital campaigns. You have a solid understanding of performance marketing, conversion, and customer acquisition.
● Hands-on experience in Google AdWords and Display/Social ads is a must. Expertise in one of them is a pre-requisite.
● Experience in subscription businesses is a bonus (Free to Paid, Recurring constructs). Also, experience in web-based marketing (we use apps mostly for engagement, and most of us customers convert on the web - both desktop & web)
● You are a self-starter and can make decisions on your feet with minimal supervision, and end-to-end ownership to drive outcomes.
● You possess deep customer empathy and love getting your hands dirty with data
● We are location agnostic, but in the same time zone (India). We have a small garden office @Jayanagar, Bangalore (home to some of the best dosas in India) to jam together on anything that requires space.
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Position Summary:
Seeking Managed Services L2 Support Engineer/Senior Engineer for IoT projects. This role is responsible for supporting managed services & application/product support for IoT projects.
Duties & Responsibilities:
• Investigate the issue and Provide Resolution (where is the issue – device/connectivity/platform/application layer)
• Application & Platform Performance Monitoring
o Identify, categorize, prioritize, diagnose, route, track, and close the alarms raised by monitoring tools
• Recreate and verify complex performance and environmental issues with full access to the production environment
• To identify, troubleshoot and solve incidents within SLA timelines
o Log Analysis of the issues reported
o Update tickets recent status and progress on ticketing tool
o Raise a bug for issue in application functionality where a code fix might be needed
o Triaging of
▪ Mobile App issues on both Play Store & App Store
▪ Web App issues
▪ Platform(AWS) issues
• Proposing solution to recurring incidents
• Proposing some new enhancements in existing solution
• Service Mgmt. Reporting
o Status Tracking & Reporting
• Continuous Service Improvement
o Process Management & Improvement
• Managing the Production AWS platform & applications deployed along with the E2E monitoring of systems and data flow
• Incident Management
• Problem Management
• Change Management
• Risk Management
• Knowledge Management
Qualifications and Experience:
• Mandatory
o Bachelor’s degree in Electrical Engineering, Software Engineering, Computer Science, Computer Engineering, or related Engineering discipline;
o 4+ years of experience in L2 of managed services / application(mobile or web) support
o 1+ years of experience in the Smart/Connected Products & IoT workflow.
o Hands on experience in
▪ Mobile OR Web App issues troubleshooting
▪ AWS platform or certified in AWS(Solution Architect/SysOps)
• Server-less/headless architecture
• Lambda, API Gateways, Kinesis, ElasticSearch, ElasticCache, Dynamo DB, Athena, AWS IoT
▪ Linux
▪ NoSQL Database(Dynamo DB preferred)
▪ Trouble ticketing tools(Jira Software & Jira Service Desk preferred)
o Ability to differentiate between application & platform issues and proven track record of taking them to closure
• Preferred
o Hands on experience on New Relic and AWS Cloudwatch tools
o Prior experience in operation support for IoT projects (50,000+ live devices) will be an added advantage
o ITIL certification
o Experience in AWS Cloud IoT Core platform
o L3 Support experience in addition to L2
Skills and
Technology: node js, DynamoDB / Mongo DB
Roles:
- Design & implement Backend Services.
- Able to redesign the architecture.
- Designing & implementation of application in MVC & Microservice.
- 9+ years of experience developing service-based applications using Node.js.
- Expert-level skills in developing web applications using JavaScript, CSS and HTML5.
- Experience working on teams that practice BDD (Business Driven Development).
- Understanding of micro-service architecture and RESTful API integration patterns.
- Experience using Node.js for automation and leveraging NPM for package management
- Solid Object Oriented design experience, and creating and leveraging design patterns.
- Experience working in a DevOps/Continuous Delivery environment and associated toolsets (i.e. Jenkins, Puppet etc.)
Desired/Preferred Qualifications :
- Bachelor's degree or equivalent experience
- Strong problem solving and conceptual thinking abilities
- Desire to work in a collaborative, fast-paced, start-up like environment
- Experience leveraging node.js frameworks such as Express.
- Experience with distributed source control management, i.e. Git
- Preparing Scope of Work and Project Plans for the Solution.
- Preparing High Level & Low Level designs as per proposed Solution.
- Design and Implementation of Routing and Switching technologies.
- Design and implementation of Data Centers on SDN technologies e.g. Cisco ACI, VMware NSX.
- Campus LAN and Wireless design, Implementation and Troubleshooting.
- Design and implementation of software defined campus network e.g. Cisco DNA, SD-Access
- Design, Implementation of WAN, and SDWAN Technologies.
- Hands on experience on WAN optimization technologies.
- Troubleshooting and repairing network issues, as well as developing, applying
- Hands on experience on WAN optimization technologies.
- Troubleshooting and repairing network issues, as well as developing, applying and enforcing best practices and policies
- Monitoring and performing routine tests on an assigned system and reporting results.
- Identifying opportunities for continuous improvements
- Contributing and producing regular status reports as required
- Provide resolution to project or customer issues, following proper escalation procedures, in a timely fashion
- Create project documentation and procedures
- Excellent communication (written and oral) and interpersonal skills
- Knowledge and experience of ITIL based service processes: Incident Management, Change Management, Release Management, Problem Management, etc.
- Create an inspiring team environment with an open communication culture
- Set clear team goals
- Delegate tasks and set deadlines
- Oversee day-to-day operation
- Monitor team performance and report on metrics
- Motivate team members
- Discover training needs and provide coaching
- Listen to team members’ feedback and resolve any issues or conflicts
- Recognize high performance and reward accomplishments
- Encourage creativity and risk-taking
- Suggest and organize team building activities
- Responsible for distributing information to team members and stakeholders
- Coordinates operation strategies and activities to ensure the provision of outstanding customer service while adhering to regulatory and company guidelines
- Address customer concerns in reference to products, services rendered or employee interactions
- Train new employees on company standards and procedures, from how to handle a negative customer experience to how to properly interact with clients
The Operations Lead will be responsible for desinging and deploying a rural distribution strategy with our partners pan-India. This would mean the role would consist of the following:
1. Create rural logistics scheme, detailing the physical infrastructure and partners needed
2. Work with financial entities and CFO to build a 'financial logistics' plan to limit revenue leakage in the supply chain.
3. Monitor, fulfill and service the entire Veera supply chain, setting up touchpoints for data collection.
4. Ad-Hoc tasks as needed
Compensation will be on an options basis, with commission based on channels succesfully created. This is open to discussion. There is an opportunity for rapid career advancement, with the startup eventually looking to hire the Operations Lead into the COO (Chief Operations Officer) role.
Mandatory Requirement/ Preference:
1.PowerBuild technology experience with minimum 8+ years
- Excellent command on ASP.NET, Angular5/6/7/any version, MVC, Sql Server.
- Should have strong debugging skills on Developer Tools of the browser and Working with Cross Browser UI
4.Working knowledge of the Microsoft Windows Platform and Microsoft Office applications.
- Detailed technical knowledge of Angular any version, C#.Net (Visual Studio) development tools.
- Experience with DevExpress components desirable.
- Experience with DATA along with DevOps and GitHub.
- ANgularJS is different to Angular. AngularJS experience is not relevant to us