Performance Marketing Lead (B2C, FinTech),

Market & Customer Intelligence

• Market Analysis: Conduct continuous research on the competitive landscape, market trends, and industry developments to identify opportunities and challenges.
• Customer Insights: Deeply understand target personas, their pain points, and how they use the product. Gather and synthesize qualitative and quantitative feedback from customers, sales, and support teams.
• Pricing Strategy: Collaborate with Product and Finance teams on pricing and packaging strategies based on market value and competitive analysis.

2. Positioning & Messaging

• Develop clear, differentiated, and compelling product positioning and messaging that resonates with target audiences and highlights unique value propositions.
• Create and maintain core messaging documentation (e.g., messaging matrices, key benefits, and use cases) for all product lines.

3. Product Launch & GTM Strategy

• Lead the planning and execution of comprehensive Go-to-Market strategies for new features and major product releases.
• Coordinate across departments (Sales, PR, Demand Generation) to ensure all teams are aligned on the launch plan, target audience, and messaging.
• Define the ideal customer journey and map marketing tactics to drive adoption and usage.

4. Sales Enablement & Content

• Create essential sales enablement tools and materials, including pitch decks, battle cards, competitive analysis guides, and demo scripts, to equip the Sales team for success.
• Develop customer-facing marketing content, such as website copy, landing pages, case studies, product videos, webinars, and technical blog posts, aligned with the messaging and SEO strategy.
• Train Sales, Support, and Marketing teams on new product features, value propositions, and successful objection handling.

5. Performance Monitoring

• Measure and analyze the effectiveness of marketing programs and product launches (e.g., adoption rates, conversion rates, and revenue impact).
• Use data to iterate on messaging, targeting, and GTM strategy for continuous improvement.

Required Qualifications

• Experience: 3-5 years of experience in Product Marketing, preferably for a SaaS, software, or technology company.
• GTM Expertise: Proven experience defining and executing successful Go-to-Market strategies and product launches.
• Content & Storytelling: Exceptional writing, communication, and presentation skills with a demonstrated ability to translate complex technical concepts into clear, engaging marketing stories.
• Technical Familiarity: Comfort with technology and the ability to work closely with Product Management and Engineering teams.
• Tools: Familiarity with CRM (e.g., Salesforce), Marketing Automation (e.g., HubSpot, Marketo), and Web Analytics tools (e.g., Google Analytics).
• Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.

About Flexable

Flexable is a new-age freelancing platform built to empower startups, SMEs, and growing brands to connect with the right professionals—across marketing, tech, creative, and beyond. We’re shaping the future of flexible work, one high-impact match at a time.

The Role

We’re looking for a mission-driven Co-Founder to lead all things Revenue & Partnerships. You’ll be the commercial engine of Flexable—building monetization strategies, forging powerful partnerships, unlocking revenue streams, and helping us scale to 100x.

If you’re entrepreneurial, love building from scratch, and thrive in fast-paced zero-to-one environments, we want to talk.

What You’ll Do

• Own revenue — define and execute strategies to acquire, retain, and grow paying customers
• Build strategic partnerships — with marketplaces, SaaS tools, agencies, B2B ecosystems, and affiliates
• Explore monetization levers — memberships, subscriptions, lead-gen models, commission-based funnels, etc.
• Work closely with Product & Growth — to shape user flows, pricing, upsells, and conversion optimization
• Develop go-to-market (GTM) plans — for different customer segments: startups, SMBs, and enterprise clients
• Fundraising support — help shape the narrative around traction, GTM, and business model when speaking to investors
• Track KPIs — like CAC, LTV, churn, revenue velocity, and partnership ROI

You Should Be

• An operator at heart — you know how to hustle and build playbooks that work
• Experience in B2B sales, growth, or partnerships (marketplace or SaaS background is a big plus)
• Startup-minded — comfortable with ambiguity, moving fast, and wearing multiple hats
• Deeply curious about the future of work and freelancing
• Strong network in the startup/SME ecosystem (India or global is a plus)
• Ready to go all-in as a co-founder (equity + vision > salary)

Perks

• Co-founder equity and future leadership in a fast-growing company
• Freedom to build and experiment with real ownership
• Be a part of something meaningful — helping millions access better work

1. Candidate should have 1- 5 years of experience in Distributing IT Network Security Products / Endpoint Security / DLP / Software / Desktop / Laptop sales / Networking Products Sales working with Channel Partners.

2. Should have Experienced in Handling Partners and Customers.

3. Should be able to work in Synergy with OEM / partners.

7. Should be able to meet end customers also to discuss and explain solutions has and when required.

8. Should posses good knowledge about the region, & market.

Qualification Required- Graduate / BE / MBA

Experience Required- Minimum 2 years in IT Channel Network Distributing products and solutions.

Please get to know about us by visiting http://www.peoplefirst.co.in/" target="_blank">www.peoplefirst.co.in 

We have a job opportunity for the role of "Outsystems Developer" in one of the fast-growing Japanese-based Start-Up Companies.

Job Location: Chennai / Coimbatore / Bhubaneswar

Job Description:

You will be responsible for architecting, training the team and implementing your solution. You will be working closely with the Product Managers and the tech leads/developers to come up with high-quality, resilient, and highly performant applications.

• Design and develop SaaS-based applications based on microservices architecture.
• Work on core back-end and ensure it meets the performance benchmarks.
• Work on optimizing the middleware and backend technologies to ensure highest scalability.
• Work on best system design principles and ensure high availability.
• Designing and developing APIs for the front end to consume.
• Constantly improve the architecture of the application by clearing the technical backlog.
• Meeting both technical and consumer needs.
• Staying abreast of developments in web applications and programming languages.

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• Education - BE/MCA or equivalent.
• Overall 8+ years of experience.
• Agnostic/Polyglot with multiple tech stacks.
• Worked on open source technologies - NodeJS, Typescript, ReactJS, MySQL, NoSQL, MongoDB, ELK, Kafka, Redis.
• Good experience with Front-end technologies like JavaScript frameworks, ReactJS, AngularJS.
• Back-end exposure - good knowledge of building API.
• Efficient in building microservices in combining server & front-end.
• Knowledge of cloud architecture especially using AWS and its features.
• Should be completely hands on and have the ability to develop quick Prototypes.
• Good understanding of CMS.
• Will be responsible for the functional/technical track of a project.

You will closely work with the engineering team and support the Product Team of Empuls.

A wholesome opportunity in a fast-paced environment will enable you to juggle between concepts yet maintain the quality of content, interact, share your ideas, and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at Xoxoday.

A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls, and Compass. Xoxoday works with over 1000 global clients. We help our clients engage and motivate their employees, sales teams, channel partners, or consumers for better business results.

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. However, we assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

Company:   

GrowSmart SMB Solutions Private Limited - We are a fast-growing vertical SaaS company based in Chennai. Our all-in-one, vertical-focused ERP product - GrowSmart - is used by industry leaders all across India. We work with companies in the following verticals: HVAC, MEP, Medical Equipments, Industrial Equipments, System Integrators, Fitness Equipments, and the like.  Our Website: https://growsmartsmb.com

Our Culture: Young, friendly, and flat team; respect for every individual; challenging work environment; larger responsibilities earlier in your career; freedom to innovate; commitment towards results; recognition for hard work; good work-life balance.

About the job: We are in the Scale-Up phase of our journey. We are looking for growth-orientated SDRs to join us and help scale our growth. We are focused on India and Asia. So, no night shifts. 

Designation: Sales Development Representative

Experience: 1-3 years experience in an outbound SDR role in a B2B SaaS environment.

Key Responsibilities:

1. Gain a clear understanding of the product, ICP, value proposition, and product positioning.
2. Research, Identify, prospect, and qualify leads in assigned industry verticals.
3. Generate SQLs through outbound campaigns - cold calling, email campaigns, LinkedIn.
4. Consistently meet monthly targets for activities, demos, and SQLs.
5. Experiment, measure, learn, and refine the outbound playbook.
6. Maintain contacts/leads, activities in CRM
7. Nurture leads through emailers, social media engagements.

Skills:

1. Demonstrated expertise in prospecting and lead generation in B2B SaaS.
2. Excellent verbal communication - English, Hindi (optional). Excellent email and written communication.
3. Proven track record of prospecting via email, cold calling, and LinkedIn.
4. Consultative sales - understand and clearly articulate value proposition to potential customers.
5. Work with cross-functional teams to answer customer questions.
6. Passionate, energetic, and persuasive
7. Positive attitude and demonstrated ability to deal with rejections
8. Strong analytical and reasoning skills. Ability to learn new concepts quickly.

Location: Chennai

• Someone who enjoys Sports, Marketing, and Fashion
• A skilled graphic designer based in Bangalore (or ready-to-move).
• Has a good understanding of graphic design principles and typography.
• We are looking for someone who is really creative and well-versed in the tools of the trade.
• Someone who is looking to get involved in more than just graphic design
• People who work well in teams