PHE Engineer

Position Overview:

We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.

Key Responsibilities:

Branding:

Brand Strategy Development:

·      Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.

·      Conduct market research to identify opportunities for brand differentiation.

Brand Identity:

·      Oversee the creation and maintenance of brand guidelines for software products.

·      Ensure consistent application of brand guidelines across all marketing materials and communications.

Content Creation:

·      Collaborate with designers and content creators to produce high-quality visual and written content.

·      Develop compelling narratives and case studies that resonate with the target audience in the software industry.

Social Media Strategy:

Strategy and Planning:

·      Develop a robust social media strategy to increase brand awareness and engagement for software products.

·      Create and manage a social media content calendar focused on software-related content.

Content Management:

·      Produce, curate, and manage published content across all social media platforms.

·      Monitor and respond to comments, messages, and user-generated content.

Analytics and Reporting:

·      Track and analyze social media metrics to measure campaign effectiveness.

·      Provide regular reports and insights to inform strategy adjustments.

Lead Generation:

Strategy Development:

·      Develop and implement lead generation strategies to drive qualified leads to the sales team.

·      Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.

Campaign Management:

·      Plan, execute, and optimize lead generation campaigns.

·      A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.

Lead Nurturing:

·      Develop and manage lead nurturing campaigns to move prospects through the sales funnel.

·      Collaborate with the sales team to ensure seamless lead handoff and follow-up.

YouTube Strategy:

Content Strategy:

·      Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.

·      Plan and produce engaging video content highlighting software features, benefits, and use cases.

Channel Management:

·      Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.

·      Engage with the audience through comments and community posts.

Analytics and Optimization:

·      Monitor YouTube analytics to track performance and identify areas for improvement.

·      Optimize video content for SEO and viewer retention.

Qualifications:

·      Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.

·      Strong understanding of digital marketing principles and best practices in the software industry.

·      Excellent written and verbal communication skills.

·      Proficient in using social media management and analytics tools.

·      Creative thinker with strong problem-solving skills.

·      Ability to work independently and as part of a team.

Preferred Qualifications:

·      Familiarity with SEO and PPC advertising.

·      Previous experience in a similar role within the software or technology industry.

Skills

We are looking for an HR manager to lead our HR team. You will take ownership of all HR matters across the company from recruitment to performance reviews, wage reviews, disciplinary action, and learning and development. To perform well in this role you should have experience as an HR manager, or other senior roles in the HR team, and knowledge around all legal requirements in this role.

• Consistently recruiting excellent staff.
• Maintaining a smooth onboarding process.
• Training, counseling and coaching our staff.
• Resolving conflicts through positive and professional mediation.
• Carrying out necessary administrative duties.
• Conducting performance and wage reviews.
• Developing clear policies and ensuring policy awareness.
• Creating clear and concise reports.
• Giving helpful and engaging presentations.
• Maintaining and reporting on workplace health and safety compliance.
• Handling workplace investigations, disciplinary and termination procedures.
• Maintaining employee and workplace privacy.
• Leading a team of junior human resource managers.

• Bachelor’s degree in human resources management or equivalent.
• Experience in human resources or related field.
• Ability to build and maintain positive relationships with colleagues.
• Experience in educating and coaching staff.
• Experience in conflict resolution, disciplinary processes and workplace investigations.
• Experience in following and maintaining workplace privacy.
• Ability to give presentations.
• Knowledge of relevant health and safety laws.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.

Role Summary/Purpose:

We are looking for a Developer/Senior Developers to be a part of building advanced analytical platform leveraging Big Data technologies and transform the legacy systems. This role is an exciting, fast-paced, constantly changing and challenging work environment, and will play an important role in resolving and influencing high-level decisions.

Requirements:

• The candidate must be a self-starter, who can work under general guidelines in a fast-spaced environment.
• Overall minimum of 4 to 8 year of software development experience and 2 years in Data Warehousing domain knowledge
• Must have 3 years of hands-on working knowledge on Big Data technologies such as Hadoop, Hive, Hbase, Spark, Kafka, Spark Streaming, SCALA etc…
• Excellent knowledge in SQL & Linux Shell scripting
• Bachelors/Master’s/Engineering Degree from a well-reputed university.
• Strong communication, Interpersonal, Learning and organizing skills matched with the ability to manage stress, Time, and People effectively
• Proven experience in co-ordination of many dependencies and multiple demanding stakeholders in a complex, large-scale deployment environment
• Ability to manage a diverse and challenging stakeholder community
• Diverse knowledge and experience of working on Agile Deliveries and Scrum teams.

Responsibilities

• Should works as a senior developer/individual contributor based on situations
• Should be part of SCRUM discussions and to take requirements
• Adhere to SCRUM timeline and deliver accordingly
• Participate in a team environment for the design, development and implementation
• Should take L3 activities on need basis
• Prepare Unit/SIT/UAT testcase and log the results
• Co-ordinate SIT and UAT Testing. Take feedbacks and provide necessary remediation/recommendation in time.
• Quality delivery and automation should be a top priority
• Co-ordinate change and deployment in time
• Should create healthy harmony within the team
• Owns interaction points with members of core team (e.g.BA team, Testing and business team) and any other relevant stakeholders

Job brief

• We are looking for a qualified Front-end developer to join our team.
• You will be responsible for building the ‘client-side’ of our web applications.
• You should be able to translate our company and customer needs into functional and appealing interactive applications.
• If you’re interested in creating a user-friendly environment by writing code and moving forward in your career, then this job is for you.
• We expect you to be a person, who is curious about new digital technologies and aspires to combine usability with visual design.

Responsibilities

• Use markup languages like HTML to create user-friendly web pages
• Maintain and improve website
• Optimize applications for maximum speed
• Design mobile-based features
• Collaborate with back-end developers and web designers to improve usability
• Get feedback from, and build solutions for, users and customers
• Create quality mockups and prototypes
• Help back-end developers with coding and troubleshooting
• Ensure high quality graphic standards and brand consistency
• Stay up-to-date on emerging technologies

Requirements

• Understanding of key design principles.
• Experience in HTML, CSS, JavaScript, and JS Frameworks like Angular, Backbone and React.
• Understanding of server-side CSS.
• Knowledge in responsive and adaptive design.
• Understanding of SEO principles.
• Good problem-solving skills.
• Excellent verbal communication skills.
• Good interpersonal skills.

• An ability to perform well in a fast-paced environment
• Excellent analytical and multitasking skills