Marketing at Tabnova · Remote, Surat, Ahmedabad, Mumbai, Pune · 4 - 10 years · ₹5L - ₹12L / yr · Raised funding · Remote friendly · Posted 28 Apr 2025

ROLES AND RESPONSIBILITIES
● Understand the business and the potential to promote the business and brand.
● Analyzing market and sales information
● Identification of prospective clients.
● Preparing a go-to marketing strategy on digital, social media and print media
● Set up a Brand identification strategy and execution plan
● Research competitive products by identifying and evaluating product characteristics,
market share, pricing, and maintaining research databases.
● Tracks product line sales and costs by analyzing data and reviewing the competitors
reach
● Supports sales staff by pre-sales tasks, providing sales data, market trends, forecasts,
account analysis, new product information; relaying customer service requests
● Follow up with Clients through the CEO's contacts
● Website maintenance and press releases
● Marketing collateral – creation and maintenance and presentations
● E – campaign coordination
● Setting up tracking systems for marketing campaigns and online activities
● Reporting to management on marketing and sales activities
Must Haves:
● A marketing professional with a BBM/MBA in marketing
Must Haves:
● A marketing professional with a BBM/MBA in marketing.
● 4+ years of relevant experience.
● Academics from the city, where communication skills both written and spoken are
excellent.
● A dynamic professional who is very articulate, driven, and creative.
● Someone who understands the fundamentals of marketing (the 4P’s) as a foundation.
● The incumbent needs to be an expert in digital marketing that includes
a. Designing and conceptualizing visual aids – LinkedIn banners, videos, etc
b. Written skills to create thought leadership posts, blogs, etc
c. Content management to work around the products on digital mediums
d. An expert in LinkedIn and other digital tools
e. Google and derivatives
f. Website and traffic generation
g. Market research and campaigns
h. Ability to work independently as well as in a team environment

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We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Develop and execute marketing strategies aligned with business objectives.
Plan and manage digital marketing campaigns across multiple channels.
Manage SEO, SEM, social media, email marketing, and content marketing activities.
Develop strategies to increase website traffic, leads, and conversions.
Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.
Conduct market and competitor research to identify trends and opportunities.
Plan and execute lead-generation campaigns.
Monitor campaign performance and optimize marketing activities based on data.
Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.
Collaborate with sales, product, design, and other teams.
Manage marketing budgets and ensure effective allocation of resources.
Build and maintain brand consistency across marketing channels.
Prepare regular marketing performance reports for management.
Digital Marketing & Content Creator
Company: Sisuni Technology Pvt Ltd
Department: Marketing & Creative
Role: Digital Marketing & Content Creator
Experience: 2–5 years preferred
Employment: Full-time / Remote
Role Overview
Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.
The ideal candidate should be able to handle both digital marketing execution and content production, rather than focusing only on social media posting.
Key Responsibilities
1. Digital Marketing
- Develop and execute digital marketing campaigns.
- Manage Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
- Plan and optimize Google Ads and Meta Ads campaigns.
- Conduct SEO and keyword research.
- Generate qualified leads through digital channels.
- Monitor campaign performance and improve ROI.
- Conduct competitor and market research.
- Prepare weekly and monthly marketing reports.
2. Content Creation
- Create social media posts, carousels and promotional creatives.
- Develop Reels, Shorts and other short-form video content.
- Write captions, advertising copy, blogs and website content.
- Create content calendars and campaign concepts.
- Edit videos and basic graphics.
- Maintain consistent company branding across platforms.
- Use Canva, Adobe or equivalent creative tools.
3. AI & Modern Marketing Tools
- Use AI tools responsibly for content ideas, copywriting and research.
- Use AI-assisted image/video creation where appropriate.
- Research emerging digital marketing trends and tools.
- Improve productivity through marketing automation.
4. Analytics & Growth
- Track reach, engagement, leads, conversions and campaign costs.
- Use Google Analytics and platform analytics.
- Identify high-performing content and campaigns.
- Recommend improvements based on data.
- Maintain a clear record of marketing activities and results.
Required Skills
Must-have:
- Digital marketing
- Social media marketing
- Content creation
- Copywriting
- Video editing
- Canva / Adobe
- SEO fundamentals
- Google Ads
- Meta Ads
- Lead generation
- Analytics and reporting
- Excellent creativity and communication
Good to have:
- WordPress/CMS
- Email marketing
- CRM knowledge
- Marketing automation
- YouTube growth
- LinkedIn B2B marketing
- Basic photography
- AI content tools
Key Performance Indicators (KPIs)
The employee will be evaluated based on measurable results, including:
- Qualified leads generated
- Social media growth
- Engagement rate
- Website traffic
- Content output and consistency
- Advertising performance
- Cost per lead
- Conversion rate
- SEO improvement
- Campaign ROI
- Quality and creativity of content
- Timely completion of marketing tasks
Candidate Practical Test
Candidates should complete a practical assignment before final selection.
Test: 7-Day Digital Marketing Campaign
Prepare a campaign for Sisuni Technology Pvt Ltd containing:
- 3 social media posts
- 2 Reel/Shorts concepts
- 7-day content calendar
- 3 advertising captions
- Target audience definition
- Basic Meta or Google Ads strategy
- 10 relevant keywords/hashtags
- One promotional creative
- One short video/Reel
- Expected KPIs and measurement method
Candidate Evaluation
Area
Weight
Digital marketing knowledge
20%
Content creativity
20%
Video/creative skills
15%
Advertising knowledge
15%
SEO knowledge
10%
Analytics & KPI understanding
10%
Communication & presentation
10%
Total
100%
Recommended Hiring Standard
Junior: 0–2 years
Focus on execution, content creation and social media.
Mid-Level: 2–5 years
Should independently manage campaigns, content, ads, SEO and reporting.
Senior: 5+ years
Should be capable of developing the overall marketing strategy, managing budgets, generating leads and mentoring junior team members.
Ideal Candidate
The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:
Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads
A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.
We are launching our technical unit in Kalyan Nagar, Bangalore, and are looking for candidates with strong knowledge and experience in digital marketing, including social media, SEO, and paid advertising.
Job Description: Digital Marketing & Strategist
Experience: 4+ Years
Role Overview:
We are looking for a Digital Marketing & Strategist who can plan and manage digital marketing activities to improve brand awareness, increase website traffic, generate leads, and support business growth.
Job Objectives:
- Build a strong online presence for the company.
- Increase brand awareness across digital platforms.
- Generate quality leads through digital marketing campaigns.
- Improve website traffic and audience engagement.
- Track marketing performance and achieve business goals.
Key Responsibilities:
- Plan and execute digital marketing strategies.
- Manage social media platforms and create engaging content.
- Plan and publish content for social media, websites, blogs, and other digital platforms.
- Support brand building through creative campaigns and marketing activities.
- Work with the sales and creative teams on presentations, case studies and other marketing materials.
- Monitor campaign performance and improve results based on data.
- Track website traffic, leads, and social media engagement.
- Research competitors, market trends, and new marketing opportunities.
- Coordinate with internal teams to complete marketing projects on time.
Required Skills:
- 4+ years of experience in digital marketing and strategy.
- Good knowledge of digital marketing channels and brand building.
- Strong content writing, communication, and creative skills.
- Good understanding on SEO/SEM, organic traffic, Paid Advertising, Lead Generation and marketing related activity
- Excellent analytic skills marketing campaigns and drive result and improvise the performance.
- Good project management and team coordination skills.
Tools Knowledge:
- Google Analytics 4 (GA4): To track website traffic and user behaviour.
- Google Search Console: To monitor website search performance.
- Google Ads: To run paid advertising campaigns.
- Meta Ads Manager: To manage Facebook and Instagram ads.
- Other Advertising Platforms: Good knowledge of YouTube Ads and other relevant platforms based on business needs.
- SEO Tools: SEMrush, Ahrefs, or similar tools.
- Content & Design Tools: Canva, Adobe Express, or similar tools.
- Reporting Tools: Google Sheets, Excel, and Looker Studio.
- AI Tools: ChatGPT or similar tools for content ideas, research, and marketing support.
Preferred Qualities:
- Creative and willing to learn new marketing trends.
- Able to manage multiple tasks and meet deadlines.
- Comfortable working with different teams.
- Focused on results, business growth, and continuous improvement.
Job description:
Marketing Specialist – CredXHire & CredXInfra
Companies: CredXHire and CredXInfra
Type: Full-time
Work mode: On-site
Location: Hyderabad
Experience: 3–5 years
Reports to: Founder
About us
You'll market two brands under one founder: a fast-growing HR tech startup and an established real estate company.
CredXHire is India's verification-first hiring platform. It connects verified job seekers with verified employers, helping companies hire genuine talent faster while protecting job seekers from fake job postings and fraudulent recruiters.
CredXInfra (formerly Karthikeya Developers) is an end-to-end real estate company with almost 25 years in the market. We handle the development, marketing, and sales of our projects in-house.
About the role
We're looking for a marketing specialist to own marketing for both CredXHire and CredXInfra, working directly with the founder.
You'll run social media, content, SEO and AEO, PR, and brand for both companies and support our two communities. You'll also lead a small team of a multimedia designer and two interns. The founder runs paid ads; you'll monitor them daily, report on results, and make sure your content and landing pages support every campaign.
This role suits someone who has handled multiple brands at an agency and wants real ownership in a growing company.
What you'll do
Strategy and planning
Build and run monthly marketing plans for both brands, with clear targets agreed with the founder.
Plan weekly priorities across CredXHire and CredXInfra based on what each business needs most.
Social media and content
Own the content calendar and social media for both brands on LinkedIn, Instagram, YouTube, Facebook, and X.
Plan and write content: posts, reel scripts, blogs, newsletters, emails, and WhatsApp messages.
Grow followers, engagement, and inbound inquiries for both brands.
SEO and AEO
Improve search rankings and website traffic through keyword research, on-page SEO, and regular blog content.
Make both brands visible in AI answers (ChatGPT, Gemini, Google AI Overviews) through FAQ content, structured data, and trusted mentions.
Manage Google Business Profile and online reviews, especially for CredXInfra.
Brand and PR
Keep each brand's voice, visuals, and messaging consistent across every channel.
Handle press releases, media outreach, and the founder's personal brand on LinkedIn.
Ads support and reporting
Monitor paid ads daily (Meta, Google, LinkedIn) and flag issues or opportunities to the founder.
Write ad copy and brief creatives for campaigns.
Prepare weekly and monthly reports on leads, sign-ups, cost per lead, reach, and engagement.
Communities
Support the CredXHire and CredXInfra communities with content, events, and member engagement.
Team leadership
Lead the multimedia designer and two marketing interns: assign work, review quality, and keep deadlines.
Manage freelancers for video, 3D renders, PR, or technical SEO when needed.
Use AI tools to speed up content and research, with every output reviewed before it goes live.
What we're looking for
3–5 years of experience in digital marketing.
Marketing experience in real estate or HR tech, recruitment, or job portals.
Experience leading a small team (designers, executives, or interns), assigning work, and reviewing quality.
Hands-on experience with social media, content marketing, and SEO, with results you can show in numbers.
Working knowledge of Meta, Google, and LinkedIn ads: you can read dashboards, track performance, and spot problems.
Comfort with analytics and reporting tools such as Google Analytics, Search Console, and platform dashboards.
Strong writing skills in English and the ability to adapt tone between a startup brand and a real estate brand.
Ability to manage several brands and deadlines at once without dropping quality.
Nice to have
Digital marketing agency experience handling multiple clients at once (strongly preferred).
Experience with AEO or getting brands mentioned in AI search results.
Experience running email and WhatsApp marketing (WhatsApp Business API, automated flows).
Experience building or editing landing pages in WordPress, Webflow, or Framer.
Experience growing a community, newsletter, or founder's LinkedIn presence.
Ability to write content in Telugu or Hindi.
Why join us?
Own marketing for two brands end to end, with direct access to the founder and fast decisions.
Build CredXHire's brand from the ground up while growing an established real estate business.
Lead your own team and grow into a marketing manager role as the team expands.
Work on a product that solves a real problem: fake jobs and fraudulent recruiters.
See the direct impact of your work on leads, sign-ups, and sales.
How to apply
Include links to two or three campaigns or brands you've worked on, with the results you achieved (for example, growth in leads, traffic, or followers).
Shortlisted candidates will go through a short assignment (one campaign idea each for CredXHire and CredXInfra) and a final interview with the founder.
Location: Pune
Work Mode: Work from Office
Experience: 2–5 Years
Working Days: Monday to Friday
Industry: IT Services & Consulting
About Baxture
Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance.
We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges.
About the Role
We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence.
This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis.
What You’ll Do
SEO & Website Growth
- Conduct keyword research and identify opportunities to improve Google search visibility.
- Create and optimize website pages, landing pages, blogs, and SEO-focused content.
- Use Google Analytics and search performance insights to understand traffic and improve website visibility.
- Identify content gaps and opportunities for organic growth.
Content & Social Media
- Research and write blogs, thought leadership content, website copy, and technology-focused content.
- Create engaging content for LinkedIn, Facebook, Instagram, and X.
- Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats.
- Build and own the marketing and social media content calendar.
Sales Enablement & Campaigns
- Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates.
- Plan and execute email marketing campaigns using Brevo.
- Work with sales teams to create content that supports business development.
Stakeholder Collaboration
- Work directly with founders, leadership, sales, project managers, designers, and technical teams.
- Understand business objectives and translate them into actionable marketing plans.
- Work with internal subject matter experts to turn technical knowledge and project insights into compelling content.
AI & Creative Tools
- Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations.
- Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs.
- Have basic proficiency in Figma and a good understanding of visual communication.
- Create visual concepts and AI-generated references that can be effectively communicated to designers.
What We’re Looking For
- 2–3 years of experience in digital marketing, content marketing, or a similar role.
- Previous experience in IT services, IT consulting, software development, SaaS, or product engineering.
- Experience working in a startup or fast-growing technology company is preferred.
- Experience creating content for the US market or US-focused businesses is preferred.
- Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation.
- Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics.
- Strong writing, research, communication, and storytelling skills.
- Ability to manage multiple initiatives and work independently.
- Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying.
Good to Have
- Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms.
- Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics.
What We Value
We are looking for someone who owns the content, not just the task.
You should be curious enough to identify opportunities, confident enough to ask questions, creative enough to develop new ideas, and self-driven enough to take them from concept to execution without waiting for the next task to be assigned.
Why Join Baxture?
- Work across multiple domains: Gain exposure to different industries, technologies, products, and business challenges.
- Join a young, growing team: Work in an environment where new ideas are encouraged and individual contributions are visible.
- Work closely with leadership: Collaborate directly with founders, senior leadership, sales, and technology teams.
- Build technology marketing expertise: Create content around AI, software engineering, product development, QA, DevOps, cloud, and emerging technologies.
- Work with modern AI tools: Make AI a practical part of your everyday marketing workflow.
- Take real ownership: Develop ideas, build campaigns, experiment, measure results, and see the impact of your work.
Associate: Marketing
Location: Pune
Work Mode: Work from Office
Experience: 2–5 Years
Working Days: Monday to Friday (Shift Timings - 12pm-9pm)
Industry: IT Services & Consulting
About Baxture
Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance.
We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges.
About the Role
We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence.
This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis.
What You’ll Do
SEO & Website Growth
- Conduct keyword research and identify opportunities to improve Google search visibility.
- Create and optimize website pages, landing pages, blogs, and SEO-focused content.
- Use Google Analytics and search performance insights to understand traffic and improve website visibility.
- Identify content gaps and opportunities for organic growth.
Content & Social Media
- Research and write blogs, thought leadership content, website copy, and technology-focused content.
- Create engaging content for LinkedIn, Facebook, Instagram, and X.
- Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats.
- Build and own the marketing and social media content calendar.
Sales Enablement & Campaigns
- Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates.
- Plan and execute email marketing campaigns using Brevo.
- Work with sales teams to create content that supports business development.
Stakeholder Collaboration
- Work directly with founders, leadership, sales, project managers, designers, and technical teams.
- Understand business objectives and translate them into actionable marketing plans.
- Work with internal subject matter experts to turn technical knowledge and project insights into compelling content.
AI & Creative Tools
- Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations.
- Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs.
- Have basic proficiency in Figma and a good understanding of visual communication.
- Create visual concepts and AI-generated references that can be effectively communicated to designers.
What We’re Looking For
- 2–3 years of experience in digital marketing, content marketing, or a similar role.
- Previous experience in IT services, IT consulting, software development, SaaS, or product engineering.
- Experience working in a startup or fast-growing technology company is preferred.
- Experience creating content for the US market or US-focused businesses is preferred.
- Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation.
- Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics.
- Strong writing, research, communication, and storytelling skills.
- Ability to manage multiple initiatives and work independently.
- Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying.
Good to Have
- Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms.
- Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics.
Interested candidates can share their resumes on
Responsibilities:
● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.
● Proven track results of Ad creation, execution and monitoring.
● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.
● Create and manage content marketing strategies.
● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.













