Marketing Intern

Job Brief

We are looking for a competent Event manager to oversee and organize events that will make an impact on a target audience. You’ll ensure events are successful and cost-effective, paying attention to budget and time constraints.

An event manager is, above all, a project manager who understands marketing and promotion techniques. We want to see enthusiastic candidates with fresh ideas and the organizational skills required to not leave anything about an event to chance.

Responsibilities

• Plan event from start to finish according to requirements, target audience, and objectives
• Come up with suggestions to enhance the event’s success
• Prepare budgets and ensure adherence
• Source and negotiate with vendors and suppliers
• Lead promotional activities for the event
• Ensure the event is completed smoothly and step up to resolve any problems that might occur
• Analyze the event’s success and prepare reports

Requirements

• 3-5 years of proven experience as an event manager
• Skilled in project management
• Knowledge of KPIs and marketing techniques for event management
• Outstanding communication, negotiation ability & team player
• A knack for problem-solving & situational handling 

Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 750 million downloads worldwide for our mobile hits. Alongside this, we also have a growing PC and Console department of incredible pedigree that is on the hunt for great new titles to join Scathe, Die by the Blade, Eternal Hope and TENS! This role would be working in the PC and Console team (PCC).

With a team of talented people collaborating daily between our studios in Leamington Spa, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, the Philippines and many more places, we have a truly global team making games for a global audience.

Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters for many years, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts. Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle. Could your idea be the next global hit?

What’s the job?

As our Marketing Artist on the Creative Services team in the PC & Console (PCC) publishing department you'll be making; logos, print-ready assets, digital ads, GIFs, and a wide variety of other materials that all contribute to helping with the marketing, awareness and promotion of our games. 

What you tell your friends you do

“I create eye-catching visuals that make Kwalee’s PC and Console games stand out in the market.”

What you will really be doing

• Creating dynamic and static graphics for our released and upcoming PC and Console games;

• Iterating on designs, assets, layouts, etc, in response to PCC team members, market research, developer feedback or external consumer feedback;

• Strategising, conceptualising and designing imagery for campaigns with other PCC department team members.

• Executing imaginative, appealing visuals with great attention to detail and delivered to agreed deadlines.

How you will be doing this

• You’ll be part of an agile, multidisciplinary and creative team and work closely with them to ensure the best results.

• You'll think creatively and be motivated by challenges and constantly striving for the best.

• You’ll work with cutting edge technology, if you need software or hardware to get the job done efficiently, you will get it. We even have a robot!

Team

Our talented teams are our signature. We have a highly creative atmosphere with more than 200 staff where you’ll have the opportunity to contribute daily to important decisions. You’ll work within an extremely experienced, passionate and diverse company, including industry veterans Jason Falcus (developer) and Max Everingham (publisher). 

Skills and Requirements

• 2 plus years of experience as a Marketing Artist making digital assets / graphics;

• Experience using Illustrator, Photoshop, other Adobe Suite products;

• Ability to work independently, show initiative and work collaboratively and positively with other PCC dept team members;

• A keen eye for layout, design, typography and colour;

• Ability to create eye-catching, engaging, visual designs for our marketing materials and campaigns;

• Capacity to manage multiple projects at once and deliver to deadlines in a fast-paced, creative team;

• A positive and enthusiastic attitude, able to give and receive constructive feedback;

• Excellent organizational and communication skills

• Passion for PC and console games;

• Expertise with After Effects, Premiere Pro, Maya (or similar 3D software), etc.;

• Experience with either Unity or Unreal Engine;

• Animation experience.

We offer

• In addition to a competitive salary we also offer private medical cover and life assurance;

• Creative Wednesdays!  (get a chance to suggest games every Wednesday);

• 20 days of paid holidays plus bank holidays;

• Hybrid working model available depending on the department and the role;

• Relocation support available;

• Great work-life balance with flexible working hours;

• Quarterly team building days - work hard, play hard!

• Monthly employee awards;

• Free snacks, fruit and drinks.

Our philosophy

We firmly believe in creativity and innovation and that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible.

Kwalee makes games to bring people, their stories, and their interests together. As an employer, we’re dedicated to making sure that everyone can thrive within our team by welcoming and supporting people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances. With the inclusion of diverse voices in our teams, we bring plenty to the table that’s fresh, fun and exciting; it makes for a better environment and helps us to create better games for everyone! This is how we move forward as a company – because these voices are the difference that make all the difference.

About Us

The fastest rising startup in the EdTech space, focussed on Engineering and Government Job Exams and with an eye to capture UPSC, PSC, and international exams. Testbook is poised to revolutionize the industry. With a registered user base of over 2.6 Crore students, more than 600 crore questions solved on WebApp, and a knockout Android App. Testbook has raced to the front and is ideally placed to capture more significant markets.

Testbook is the perfect incubator for talent. You come, you learn, you conquer. You train under the best mentors and become an expert in your field in your own right. That being said, the flexibility in the projects you choose, how and when you work on them, and what you want to add to them is respected in this startup. You are the sole master of your work.

The IIT pedigree of the co-founders has attracted some of the brightest minds in the country to Testbook. A team quickly swelling in ranks, it now stands at 1000+ in-house employees and hundreds of remote interns and freelancers. And the number is rocketing weekly. Now is the time to join the force.


Job Description

The Content Writer will be responsible for creating strategic and compelling content across a variety of social, mobile, and digital channels that increases awareness and brand visibility and enhance audience engagement. The role will be responsible for creating content, such as blog posts, articles, and infographics, for UPSC, State PSC, UGC NET, and Engineering Syllabus. Your responsibility would include the following:

• Identifying the areas and topics relevant to the audience looking for skill development.
• Writing blogs on different topics of different programming languages and frameworks.
• Conceive, write and deliver compelling, on-brand, actionable content for a range of mediums - online, digital, social, and mobile.
• Ensure content is SEO optimized and ranks on search engines.
• Understand User intent and ensure users do not bounce back.
• Work in collaboration with the Marketing Manager to develop a content strategy focused on the education industry, especially relevant to audiences looking for skill development and learning programming languages.
• Manage additional aspects of the content creation, including research, fact-checking, key-word optimization, editing, proofing, posting, and monitoring for engagement opportunities

The blogs must be

1. Clearly with step-by-step instructions and images to explain the same.
2. SEO-Optimized
3. Unique (Non-Plagiarised)
4. Helpful to the reader without any fluff.
5. Full-filling User intent and ensuring users do not bounce back.

Desired Skills

1. Appeared for UGC NET
2. Enthusiasm to create quality and meaningful content for the education industry
3. Excellent verbal and written communication skills
4. Actively pick up new work, and changes suggested
5. Proven ability to write for different Topics of UPSC, State PSC, UGC NET, and Engineering Syllabus. 
6. Ability to deliver quality content on Time

• 3+ YEARS OF EXPERIENCE WITH PAID FACEBOOK AD CAMPAIGNS IS A MUST.
• Manage Facebook ADS for the company as well as clients.
• Get the best ROI and ROAS.
• Run ADS Campaigns
• Execute Google Analytics & Google Tag Managers
• Have Good command of Social Media Management
• Have Good SEO Knowledge - Onpage and Off-page

Desired Candidate Profile

• 3+ Years of Experience
• Proven Results on Facebook ADS
• Professional in Facebook ADS

Perks and Benefits

• Flexible Work Schedule till COVID ends.

About the job

The Marketing Manager will be responsible for design and execution of marketing strategies, planning the product portfolio, allocating marketing activities, handling digital marketing and marketing communication, setting goals and ensuring the long-term viability of each location.

Responsibilities

• Strategic market research through different sources to analyze the current trends for having a strong media presence.

• Planning and working on Branding budgets, competition tracking and analysis, strategizing and scheduling marketing.

• Ideate and implement marketing plans through (digital and offline) campaigns and programs

• Monitor/track the monthly performance of brands against budgets and deliver the objectives

• Monitor/track digital footfall on all our platforms and explore means to improve the figures in quantity and quality.

• Manage all aspects of Digital marketing - SEO, SEM, social media marketing, messaging, email campaigns, content marketing, etc.

• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

• Identify areas where there are gaps and find opportunities to reach new market segments and expand market share

• Ensure quality and timely delivery/execution of various Marcom requirements like, EDM’s, case studies, video content, PDF’s, Use Cases etc

• You will be responsible for engaging with customers to ensure that we receive feedbacks and suggestions through testimonials, etc.

Requirements

• Experience using Microsoft Excel to manipulate and analyze data

• Experience building, executing and scaling cross-functional marketing programs

• SaaS sales Experience/ Exposure in product selling

• Experience using data and metrics to measure impact and determine improvements

• Experience presenting metrics and progress to goal with stakeholders

• 5+ years of marketing experience

• MBA with 7+ years of marketing experience

• Languages to be known- English and Hindi

• Demonstrated ability of strategic problem solving and creating/building solutions from scratch

• Seasoned in creating customer-facing experiences and programs

• Demonstrated analytical skills in quantitative and qualitative consumer research methodology

Roles and Responsibilities:

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI on campaigns
• Track, report, and analyze website analytics initiatives and campaigns.
• Optimize copy and landing pages as per SEO best practices
• Perform ongoing keyword discovery, expansion and optimization
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Qualifications:

• At Least 2 year of relevant experience is highly preferred.
• Good knowledge of WordPress (Important)
• Have the patience to wait for campaign results and learn from failed campaigns.
• Functional knowledge of HTML coding and tags
• Quick decision-making skills
• Knowledge of Microsoft Office

If this role looks interesting to you,

As next steps, we would like you to take this assessment test - https://careers.turing.com/apply/info/om

Please ignore the job title and location status question in this test (select option 3 for the same.)

Our team will be in touch if your qualifications match our needs for this role. Thanks again for considering us in your career.

Looking for a go-getter, an ideal candidate with an entrepreneurial mindset, happy to wear multiple hats and jiggle between tasks.

Responsibilities:

• Day to day activities will include sales pitches, customer onboardings, Whatsapp Bot management, understanding customer pain points & devise quick hacks to resolve, be highly data-centric.
• Establish/Discover b2b strategic partnerships, carry out experiments, and do an analysis of conversions WoW, Customer acquisition cost, and so on.
• Definitely an interesting role to work on, opportunity to collaborate and learn multiple areas of operations and extensive knowledge capital.