
Location: Amity Information Center, Rohtak
Job Type: Full-time
Job Overview: Join our team at1. task
2. employment
3. occupationAmity Information Center in Rohtak as a Marketing Executive. You will drive educational marketing and sales initiatives, promote Amity's educational programs and services, and build relationships with key stakeholders in the education sector.
Key Responsibilities:
- Develop and implement effective educational marketing and sales strategies
- Identify and pursue new business opportunities
- Build and maintain relationships with educational institutions and other stakeholders
- Prepare and deliver persuasive presentations
- Participate in industry conferences and events
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven track record of developing and implementing effective strategies
- Ability to work independently and as part of a team
- Proficiency in Microsoft Office Suite and other marketing tools

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We are looking for a competent Marketing Manager to be in charge of the organisation's marketing activities. This primarily involves developing and implementing strategies to strengthen the company's market presence and help it find a voice that will make a difference. The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others. The goal is to increase the company's market share and maximise revenues in order to thrive against competitors.
Responsibilities:
- Designing and implementing comprehensive marketing strategies to create awareness of the company's business activities.
- Supervising the department and providing guidance and feedback to other marketing professionals
- Responsible for building the brand and achieving revenue goals by developing and executing marketing plans through regular promotions, special activations and events, strategic tie-ups, influencer networks, PR, digital media, ads and brand promotional material as per plan.
- Produce ideas for promotional events or activities and organize them efficiently.
- Plan and execute campaigns for corporate promotion, launching of new product lines etc.
- Monitor progress and submit performance reports.
- Responsible for producing valuable content for the company's online presence, editorial design and organising the company's publications.
- Conduct general market research to keep abreast of trends and competitor's marketing movements.
- Control budgets and allocate resources amongst projects.
- Become the organisation's agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
- Responsible for guest feedback management, tracking marketing expenses, vendor management, co-ordination with agencies to extract the deliverables from them and maintaining good communication with the stakeholders on a regular basis.
- Build a library of artworks, product/event photographs and other brand promotional material on a regular basis. Do an ROI evaluation of all promotions/activations done within two days of execution/completion to understand and improve effectiveness of future marketing promotions/activations. Any other tasks as assigned.
- Will be transparent in job duties through daily reports to direct reporting manager/s, regular updates on activities during execution and monthly updates for regular evaluation.
- Follow it up with concept note, as first step of initiating any promotion.
- Responsible for Annual Marketing Plan, Quarterly Marketing plans, Product creation, Product launches, Brand tie-ups, Event Management, Advertising deals, Barter associations, Email Marketing, Guest Comment card analysis, Periodic photo-shoots
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About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
Content Marketing Specialist- Job Description
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Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
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Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
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This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion
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Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.
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Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why
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Measurement and optimization of the program will be required on a regular and ongoing basis
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Management of all creative resources including designers, writers, and other agency personnel
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Integration of content programs with brand campaigns to drive the brand to demand.
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Executive presentations on the program approaches and results will be required.
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Design content marketing strategies and set short-term goals
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Undertake content marketing initiatives to achieve business targets
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Collaborate with design and writing teams to produce high-quality content
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Develop an editorial calendar, delegate tasks and ensure deadlines are met
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Deliver engaging content on a regular basis and inspire team members
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Edit, proofread and improve content
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Optimize content considering SEO and Google Analytics
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Analyze web traffic metrics
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Share content through various channels, ensuring strong web presence
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Receive customer feedback and generate ideas to increase customer engagement
Our Core Values
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We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.
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We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
and to further support you, we offer:
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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Flexible work schedule with work-from-home options
About Us
We have grown over 1400% in revenues in the last year.
Interface.ai provides an Intelligent Virtual Assistant (IVA) to FIs to automate calls and customer inquiries across multiple channels and engage their customers with financial insights and upsell/cross-sell.
Our IVA is transforming financial institutions’ call centers from a cost to a revenue center.
Our core technology is built 100% in-house with several breakthroughs in Natural Language Understanding. Our parser is built based on zero-shot learning that helps us to launch industry-specific IVA that can achieve over 90% accuracy on Day-1.
We are 45 people strong with employees spread across India and US locations. Many of them come from ML teams at Apple, Microsoft, and Salesforce in the US along with enterprise architects with over 20+ years of experience building large-scale systems. Our India team consists of people from ISB, IIMs, and many who have been previously part of early-stage startups.
We are a fully remote team.
Founders come from Banking and Enterprise Technology backgrounds with previous experience scaling companies from scratch to $50M+ in revenues.
As a Site Reliability Engineer you will be in charge of:
- Designing, analyzing and troubleshooting large-scale distributed systems
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- Building automation scripts to validate the stability, scalability, and reliability of interface.ai’s products & services as well as enhance interface.ai’s employees’ productivity
- Debugging and optimizing code and automating routine tasks
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Requirements
You can be a great fit if you are :
- Extremely self motivated
- Ability to learn quickly
- Growth Mindset (read this if you don't know what it means - https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322" target="_blank">link)
- Emotional Maturity (read this if you don't know what it means - https://medium.com/@krisgage/15-signs-of-emotional-maturity-38b1a2ab9766" target="_blank">link)
- Passionate about the possibilities at the intersection of AI + Banking
- Worked in a startup of 5 to 30 employees
- Developer with a strong interest in systems Design. You will be building, maintaining, and scaling our cloud infrastructure through software tooling and automation.
- 4-8 years of industry experience developing and troubleshooting large-scale infrastructure on the cloud
- Have a solid understanding of system availability, latency, and performance
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