Manager - Programmatic

Global Media Agency

Manager - Programmatic

Manager - Programmatic at Global Media Agency · Mumbai, Bengaluru (Bangalore), Gurugram · 5 - 10 years · ₹10L - ₹12L / yr · Posted 24 Jun 2023

Manager - Programmatic

at Global Media Agency

Agency job

5 - 10 yrs

₹10L - ₹12L / yr

Mumbai, Bengaluru (Bangalore), Gurugram

Skills

DCM

DV360

DV 360

Programmatic

The Trade Desk

We are looking for a Manager - Programmatic for one of the leading global media agencies in India.

Role - Manager (Programmatic)

Experience - 4+ years

Location - Mumbai, Bangalore & Gurgaon

About the company :-

Our Client is the worlds largest media investment company which is

a part of WPP. Neo is a global digital transformation agency with 1200 employees across 21 nations.

Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.

What your day job looks like :-

- Manage a team of programmatic professionals with expertise in programmatic media

- Maintain positive client relationships, expectations, and communications

- Identify and solve client risks before they escalate to issues

- Oversee the cross-functional campaign development with internal

SEO/Search/Content/Social teams as well as sister media agencies

- Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally

- Ensure the integration of programmatic into the overall communications strategy

- Support and lead the strategic development and execution of programmatic campaigns

- Foster teamwork and create a constructive work environment

- Maintain a high level of employee commitment

- Provide team leadership that rewards creativity

- Demonstrate thought leadership for clients and the industry

- Educate clients on the importance of programmatic in the overall marketing mix

- Understand clients' business and generate new ideas to enhance client performance

- Provide effective analysis to support marketing recommendations.

What you'll bring:-

- 5+ years of aligned industry experience, preferably within an agency

- Experience executing on Programmatic platforms (DV360, The Trade Desk, App Nexus (Xandr Invest), Amazon, etc.)

- Experience with analytical tools is an asset (Google Analytics, PMP Partners, Ad Servers, DMPs, etc.)

- Demonstrated strong client relationship responsibility

- Proven account management experience, including analytical and creative problem-solving skills

- Ability to interact in a professional manner and communicate with clients over calls

- Proven ability to lead successful campaigns

- Superior verbal and written skills with outstanding presentation ability

- High level of attention to detail and the ability to handle and prioritize multiple accounts

- High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint

- Come with experience of handling 6-7 direct reporters.

We are looking for a Manager - Programmatic for one of the leading global media agencies in India.

Role - Manager (Programmatic)

Experience - 4+ years

Location - Mumbai, Bangalore & Gurgaon

About the company :-

Our Client is the worlds largest media investment company which is

a part of WPP. Neo is a global digital transformation agency with 1200 employees across 21 nations.

Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.

What your day job looks like :-

- Manage a team of programmatic professionals with expertise in programmatic media

- Maintain positive client relationships, expectations, and communications

- Identify and solve client risks before they escalate to issues

- Oversee the cross-functional campaign development with internal

SEO/Search/Content/Social teams as well as sister media agencies

- Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally

- Ensure the integration of programmatic into the overall communications strategy

- Support and lead the strategic development and execution of programmatic campaigns

- Foster teamwork and create a constructive work environment

- Maintain a high level of employee commitment

- Provide team leadership that rewards creativity

- Demonstrate thought leadership for clients and the industry

- Educate clients on the importance of programmatic in the overall marketing mix

- Understand clients' business and generate new ideas to enhance client performance

- Provide effective analysis to support marketing recommendations.

What you'll bring:-

- 5+ years of aligned industry experience, preferably within an agency

- Experience executing on Programmatic platforms (DV360, The Trade Desk, App Nexus (Xandr Invest), Amazon, etc.)

- Experience with analytical tools is an asset (Google Analytics, PMP Partners, Ad Servers, DMPs, etc.)

- Demonstrated strong client relationship responsibility

- Proven account management experience, including analytical and creative problem-solving skills

- Ability to interact in a professional manner and communicate with clients over calls

- Proven ability to lead successful campaigns

- Superior verbal and written skills with outstanding presentation ability

- High level of attention to detail and the ability to handle and prioritize multiple accounts

- High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint

- Come with experience of handling 6-7 direct reporters.

Read more

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Understand client requirements, campaign objectives, target audience, budgets, and KPIs.

Coordinate with clients, affiliate partners, publishers, and internal teams for smooth campaign execution.

Monitor campaign performance, including clicks, leads, conversions, CPL, CPA, revenue, and ROI.

Ensure campaigns achieve agreed delivery targets within the specified timelines and budgets.

Maintain tracking links, pixels, postbacks, UTM parameters, and campaign dashboards.

Conduct regular lead-quality checks and identify duplicate, invalid, or fraudulent leads.

Analyse daily and weekly campaign data and implement corrective actions wherever required.

Prepare and share campaign performance, delivery, and reconciliation reports.

Allocate campaigns among affiliate partners based on performance and delivery capacity.

Troubleshoot campaign tracking, integration, lead-flow, and delivery-related issues.

Coordinate with CRM, ad operations, sales, finance, and technical teams.

Maintain accurate campaign records, partner payouts, invoices, and reconciliation data.

Identify opportunities to improve campaign performance, scalability, and profitability.

Manage multiple campaigns simultaneously while ensuring quality and timely delivery.

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Full Stack Developer - Averlon

I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.

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