About Bank of Hodlers
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Role : Digital Marketing Trainee
Responsibilities :
- To Manage the social media handles through tools like Buffer, Canva ETC.
- To work on YouTube Analytics and analyze the reach and engagement
- To handle the promotional activities
- To assist with team with day-to-day media marketing tasks
Work Location : Hinjewadi, Pune
Monday - Saturday
Timings:10-7pm
website:www.ifasonline.com
6 Month:
- Probation Period
- Salary:7 K
Based on performance promoted to Digital Marketing Associate and salary revised to range 12 K - 15 K
Address:1st floor, ISH Infotech, Phase 1, Hinjawadi Rajiv Gandhi Infotech Park, Hinjawadi, Pune, Pimpri-Chinchwad, Maharashtra 411057
Develop and implement link building strategy
Good written skills
Research and analyze competitor backlinks
Leading keyword research and optimization of content
Should be able to support on other digital marketing activities like On-Page SEO, Social Media Optimization (SMO) and Content Writing
Knowledge in Guest Post Outreach
Assisting with blog content
Should be result orientated
Job description
About Us:
We are a leading organization that specializes in providing professional training in specific ERP tools with primary focus in SAP tailored for application across diverse industries. We empower individuals and businesses to thrive in the digital era through comprehensive and practical training programs.
Key Responsibilities:
1. Content Creation:
- Develop high-quality and engaging content for various digital platforms, including blog posts, articles, ebooks, and social media posts.
- Collaborate with subject matter experts to create educational content that aligns with the needs of our target audience.
2. Digital Campaign Management:
- Plan, execute, and optimize digital marketing campaigns across platforms such as Google Ads, social media, and email to drive awareness and lead generation.
- Monitor campaign performance, analyze data, and provide actionable insights for continuous improvement.
3. SEO Strategy:
- Implement SEO best practices to enhance the visibility of our training programs in search engine results.
- Conduct keyword research and optimize website content for search engines.
4. Social Media Management:
- Manage and grow our social media presence by creating and curating content, fostering community engagement, and driving conversations relevant to our industry.
5. Email Marketing:
- Develop and execute email marketing campaigns to nurture leads, promote events, and share valuable content.
- Segment and target audiences to maximize the impact of email communications.
6. Collaboration and Cross-functional Communication:
- Collaborate with internal teams, including Sales and Product Development, to align marketing efforts with business goals.
- Stay updated on industry trends and competitors to ensure our marketing strategies remain innovative and effective.
Qualifications and Experience:
- Proven experience in digital marketing, with a focus on content creation and strategy.
- Familiarity with digital tools and technologies relevant to the training industry.
- Strong writing and editing skills with the ability to create engaging and informative content.
- Proficiency in SEO, social media management, and email marketing platforms.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
Expected Start Date: 01/03/2024
Job Types: Full-time, Permanent
Salary: ₹8,000.00 - ₹20,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
Education:
- Bachelor's (Preferred)
Experience:
- total work: 1 year (Required)
- Digital marketing: 1 year (Required)
Ability to Commute:
- Kolkata, West Bengal (Required)
Ability to Relocate:
- Kolkata, West Bengal: Relocate before starting work (Required
Responsiblitis
Assist in the formulation of strategies to build a lasting digital connection with
consumers
- Plan and monitor the ongoing company presence on social media (Twitter,
Facebook etc.)
- Launch optimized online adverts through Google AdWords, Facebook etc. to
increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their
distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web
analytics tools (Google Analytics, Web Trends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors