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Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization
Criteria:
- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.
- Preferred Industry Exposure: Gaming / OTT / E-commerce
- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation
- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage
- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data
- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization
- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)
- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization
- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression
- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.
Description
We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.
This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.
Key Responsibilities:
1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.
2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.
3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.
4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.
5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.
Key Expected Outcomes:
1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
Requirements:
● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).
● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage
● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.
● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization
● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA
● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.
● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.
● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.
● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.
● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.
What will be the success metric for this role?
● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
Job Title: Data Analyst Associate – Data Management
Location: Mumbai, India
Company: Wissen Technology
About Us:
Wissen Technology is a leading technology and consulting firm known for its strong commitment to excellence, innovation, and customer satisfaction. We are passionate about harnessing data to drive smart business decisions and deliver impactful insights. Join us in shaping the future of data management.
Role Overview:
We are looking for a meticulous and proactive Data Analyst Associate - Data Management to join our team. This role requires a keen attention to detail, solid organizational skills, and a foundational knowledge of the asset management industry. You will support data analysis, management, and reporting initiatives, focusing on ensuring accuracy, efficiency, and improved decision-making processes.
Key Responsibilities:
- Data Management: Support data integrity and accuracy across various data systems; handle data extraction, transformation, and loading (ETL) processes.
- Analysis & Reporting: Generate insightful reports and conduct data analysis, utilizing Microsoft Excel and Business Objects; provide data support for decision-making processes.
- Collaboration: Engage with global business areas, provide data-related support, and actively participate in relevant meetings.
- Documentation & Communication: Document data management procedures, contribute to data governance practices, and effectively communicate findings with team members and stakeholders.
- Process Improvement: Identify and implement improvements in data operations to enhance efficiency and effectiveness.
- Technical Proficiency: Utilize data management tools and develop insights using BI reporting tools, including Tableau or Power BI; familiarity with Python is a plus.
Qualifications:
- Education: BTech / BE / MCA or any related field
- Industry Knowledge: Basic understanding of the asset management industry and data management practices.
- Technical Skills: Proficiency in Microsoft Excel, with foundational knowledge of Microsoft Access and Business Objects. Knowledge of BI reporting tools (Tableau, Power BI) is preferred, and Python skills are a plus.
- Communication Skills: Strong written and verbal communication abilities, with a focus on customer service and responsiveness.
- Organizational Skills: Strong multitasking, prioritization, and time management skills; attention to detail is essential.
- Project Management: Ability to coordinate and manage project tasks effectively, meeting deadlines with minimal supervision.
Why Join Wissen Technology?
- Opportunity to be part of a growing team focused on data-driven innovation and quality.
- Exposure to global clients and complex data management projects.
- Competitive benefits, including health coverage, paid time off, and a collaborative work environment.
We look forward to welcoming a detail-oriented and driven Data Analyst Associate to our team!
Job Description: Data Engineer (Fintech Firm)
Position: Data Engineer
Experience: 2-4 Years
Location: Mumbai-Andheri
Employment Type: Full-Time
About Us:
We are a dynamic fintech firm dedicated to revolutionizing the financial services industry through innovative data solutions. We believe in leveraging cutting-edge technology to provide superior financial products and services to our clients. Join our team and be a part of this exciting journey.
Job Overview:
We are looking for a skilled Data Engineer with 3-5 years of experience to join our data team. The ideal candidate will have a strong background in ETL processes, data pipeline creation, and database management. As a Data Engineer, you will be responsible for designing, developing, and maintaining scalable data systems and pipelines.
Key Responsibilities:
- Design and develop robust and scalable ETL processes to ingest and process large datasets from various sources.
- Build and maintain efficient data pipelines to support real-time and batch data processing.
- Collaborate with data scientists, analysts, and other stakeholders to understand data requirements and deliver solutions.
- Optimize database performance and ensure data integrity and security.
- Troubleshoot and resolve data-related issues and provide support for data operations.
- Implement data quality checks and monitor data pipeline performance.
- Document technical solutions and processes for future reference.
Required Skills and Qualifications:
- Bachelor's degree in Engineering, or a related field.
- 3-5 years of experience in data engineering or a related role.
- Strong proficiency in ETL tools and techniques.
- Experience with SQL and relational databases (e.g., MySQL, PostgreSQL).
- Familiarity with big data technologies
- Proficiency in programming languages such as Python, Java, or Scala.
- Knowledge of data warehousing concepts and tools
- Excellent problem-solving skills and attention to detail.
- Strong communication and collaboration skills.
Preferred Qualifications:
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Knowledge of machine learning and data science principles.
- Experience with real-time data processing and streaming platforms (e.g., Kafka).
What We Offer:
- Competitive compensation package (12-20 LPA) based on experience and qualifications.
- Opportunity to work with a talented and innovative team in the fintech industry..
- Professional development and growth opportunities.
Company: Scrollengine
Location: Remote
Employment Type: Contract (1 Month) – Extendable based on performance
Compensation: Competitive (Based on Experience)
About Scrollengine
ScrollEngine is a dynamic and fast-growing SaaS platform that provides powerful automation solutions for Shopify merchants. We specialize in seamless integrations, order fulfillment optimizations, and cutting-edge delivery management solutions.
Job Overview
We are looking for a talented and experienced UI/UX Designer to join us for a one-month contract. If you have a passion for designing intuitive, user-friendly interfaces and improving user experiences, this role is for you. Based on the quality of work, we may extend the contract for the next month.
Responsibilities
- Design and enhance UI/UX for web and mobile applications.
- Collaborate with developers and product managers to create user-centric designs.
- Conduct user research, analyze user behavior, and optimize user flows.
- Develop wireframes, prototypes, and visual designs using tools like Figma, Adobe XD, Sketch.
- Improve existing UI components and ensure design consistency across all products.
- Implement UX best practices to improve accessibility and usability.
- Stay updated with the latest UI/UX trends and industry standards.
Requirements
- 1+ years of experience in UI/UX design.
- Strong portfolio showcasing modern, clean, and user-friendly designs.
- Proficiency in Figma, Adobe XD, Sketch, or similar tools.
- Experience with responsive web and mobile design.
- Understanding of UX research methodologies, user testing, and A/B testing.
- Ability to work independently and deliver high-quality designs within deadlines.
- Knowledge of basic front-end development (HTML, CSS, JavaScript) is a plus.
- Strong communication skills and ability to collaborate remotely.
Perks
- Remote work flexibility.
- Opportunity to extend the contract based on performance.
- Work on a fast-growing SaaS product with global impact.
Job Description
Back to Career-
Remember, Restarting a career takes time and perseverance. Celebrate small wins along the way and stay resilient in the face of challenges. With the right mindset, resources, and support, you can successfully restart your career and achieve your professional goals.
About:-Our Career Restart Program aims to provide opportunities, resources, and a supportive environment for women seeking to reenter the workforce after a break.
you will play a crucial role in sourcing, attracting, and selecting highly skilled women who are seeking to restart their careers. You will be responsible for developing and implementing effective recruitment strategies to identify and engage with potential candidates.
Required Skill Set:
· Minimum educational requirement is a bachelor's degree.
· Possess a minimum of three years of recruitment experience.
· Strong knowledge of full-cycle recruitment processes, including sourcing, interviewing, and candidate assessment.
· Familiarity with various sourcing techniques and tools, including social media, job boards, and applicant tracking systems.
· Strong proficiency in both verbal and written communication.
Roles & Responsibilities:
· Working on various clients vacancies.
· posting jobs on social media and portals.
· Screening & Sourcing of resumes.
· Candidate co-ordination for shortlisting process.
· Attending daily review & coordination meeting.
· Training the team members.
· Submitting resumes of candidates to the client/manager.
Must have
· Laptop/Computer
· Good WIFI connection
· Time availability - 7-8 hours/day
We offer competitive Incentives, Bonus, and opportunities for career growth within our organization. Join our team of dedicated professionals and contribute to our ongoing success by attracting and selecting top talent to help us achieve the Vacancy Closures.
Exp: Min 3yrs
Strong in Java Development and React js, Springboot, Hibernate, SQL, MangoDB.
Experience with agile practices, quick iterations, and integration of regular feedback.
Good understanding of all aspects of the Software Development Lifecycle.
Quick learning skills and good.
communication skills.
Should be ready to work from office. Currently work from office.
This is an urgent requirement as the project starts soon.
standing of Java and the different frameworks like Spring, etc., and have experience working on Cloud and Containers.
The Developer will perform duties and tasks to support a complete life cycle management (example: Analysis, Technical
Requirements, Design, Coding, Testing and implementation of Systems, etc.).
The Developer will work closely with the Product and Technical teams across different regions primarily Europe and will
be part of an Agile Team. The role includes research and Continuous Development of new Products based on new Tech-
nologies. This position collaborates with the operations team routinely and henceforth excellent English communication
skills (bothwritten and verbal) are essential.
A clean coder who will always leave the code in better shape than they found it.
A curious person who never stops learning and loves to try new things, even when theydon’t succeed on the
first try
A team-oriented developer with the motivation to bring out the best in others
A person who shares our appreciation for transparency and is willing to share theirexperience and knowledge
for the benefit of the team
Someone who is willing to take a stand for something they believe in.
Somebody that takes pride in their work and knows that development is a craftsmanship
Duties & Responsibilities
Conducts systems and requirements analysis, creates and contributes to task lists, cost and time analysis
Performs assigned functions and tasks to meet project plan and quality review requirements.
Raises issues as appropriate to support effective resolutions.
Analyzes specifications and user requirements to perform assigned applications development work.
Assists with system and componentdesigns to meet requirements.
Participates and documents design and code reviews to improve quality.
Analyzes, designs, codes, tests, and documents to develop application software.
Develops unit tests and unit test plans to deliver quality code.
Performs applications maintenance and support functions to support problem resolution.
Qualifications:
• Bachelor’s degree in Computer Science or IT related field
• 4-7 years of experience working across different product domains in a product development/engineering role
• Good communication skills necessary to manage business requests and work with different teams across differ-
ent geographies and time-zones; experience working with remote and distributed teams will be an added ad-
vantage
• Hands-on working knowledge and experience is requiredin:
a. Java (Spring, Spring Boot, etc.)
b. Experience working in GCP or AWS or Azure
c. Experience working in Containers & Unix Platforms
d. Relational Databases (PostgreSQL, MySQL, SQL, etc.)
e. Messaging (RabbitMQ, ActiveMQ, Kafka etc.)
f. Agile Methodologies (Scrum, TDD, BDD, etc.)
g. Understanding of Microservices Architecture, Domain Driver Design, Test Driven Development and
Secure Design patterns and architecture is a must
h. Data Structures and Algorithms using Java or other Programing Languages
i. Strong organizational skills
j. Agile Methodologies (Scrum, TDD, BDD, etc.)
• Experience with several of the following tools/technologies is desirable:
a. GIT (Bit Bucket, Gitlab, etc.), Jira, Gradle, Maven, Jenkins, SharePoint, Eclipse/IntelliJ.
b. Multiple Java technologies around Spring, Spring Bootetc.
c. Design Patterns and implementing the Design Patterns
d. Development of Complex Application and System Architectures
e. NoSQL Databases (Redis, Mongo, etc.)
f. Experience working with CI/CD pipelines with for example GitHub Actions.
• Knowledge of the following technologies is a plus:
a. Other Programming Languages (NodeJS, etc.)
b. Continuous Integration and Continuous Delivery Tools like Jenkins, Git, etc.
c. Application Servers like Tomcat, etc.
d. HTML5, CSS, AJAX, React
e. Full stack development
f. Secure Development based on OWASP standards
Our vision is to transform K-12 learning by making it fun and personalized for every child globally and to prepare them for the skills required in 21st-century. With more than 30M+ students onboard, we are the fastest growing elementary math program in the United States. Backed by Accel Partners and many more prominent investors, SplashLearn has won almost all Ed-tech awards ranging from Stevie Award for best Ed-tech product, Tabby award for best business, Parents Choice Award, Best App Ever Award, and many others. We believe, this is just the beginning.
To help us get to the next stage and to reach 100M+ students worldwide, we are looking for highly motivated individuals with a passion for building high performing teams.
We are looking for passionate coders with expertise in web front-end development. As a part of the web dev team, you will be responsible for creating and enhancing all user-facing modules for our web applications. This is an opportunity to work on a product that has reached millions of users worldwide and continues to grow and to work in an enriching and dynamic environment.
Requirements :
- Did graduation from a tier 1/tier 2 college
- Has at least 2-4 years of experience in web development
- Proficient understanding of web markup, including HTML5, CSS3
- Has thorough knowledge and experience with javascript and jquery
- Has experience of server-side CSS pre-processing platforms, such as LESS and SAAS
- Experience with React Redux JS will be a plus
- Has an expertise in handling cross-browser issues
- Has experience with designing responsive web applications
- Excellent analytical and problem-solving ability
- Is capable of writing pixel perfect styles
- Is a team player capable of working in a demanding start-up environment
Good to have :
- Prior experience in CMS development, SEO practices & AMP pages
- Experience with website optimization tools
Culture at SplashLearn
At SplashLearn we dig individuality. We love people who have something to say, and we listen. With us, you will get a chance to weave a little bit of you in our suite of learning products that are being used by millions of users. We have a workplace that is perennially high on energy. You can find people deeply engrossed in conversations that range from the latest movie to the newest tech on the block, and you will also see people who don- t want to have anything to do with that and are quietly typing away on their machines.
For more information about the company, please visit http://www.splashlearn.com









