Content Writing

As the Technical Content and copywriter at Alt Mobility, you would be a key player in shaping our brand's narrative by creating technical content that effectively communicates the value and benefits of our fleet maintenance solutions to a diverse audience. You will work closely with the founders, engineering, and marketing teams to develop compelling content that showcases our technical expertise and commitment to sustainability.

Responsibilities:

• Develop and execute technical and comprehensive content strategy that aligns with our brand identity and company objectives.
• Write clear, persuasive, and engaging copy for various marketing materials, including websites, product descriptions, brochures, emails, social media, and more.
• Create thought leadership articles, whitepapers, case studies, and blog posts to showcase our expertise and drive engagement within the B2B space.
• Collaborate with cross-functional teams to gather insights, technical details, and product information to inform your content creation.
• Translate complex technical concepts into accessible and engaging content for diverse audiences.
• Optimise content for SEO to ensure maximum visibility and organic reach.
• Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
• Stay current with industry trends, competitive analysis, and emerging topics to inform your content strategy.
• Contribute to brainstorming sessions and creative discussions to generate innovative content ideas.
• Manage multiple projects and deadlines, adapting your writing style to suit different channels and target audiences.

Qualifications:

• At least 3+ years of experience in the technical content and copywriting role in a 0-1 stage product start-up or from an automotive/EV background.
• Proven portfolio showcasing a range of written content, including web copy, articles, blog posts, and marketing materials.
• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field (Master's degree and Engineering is a plus).
• Strong storytelling and narrative-building skills, with the ability to create compelling and informative content.
• Exceptional writing, editing, and proofreading abilities.
• Familiarity with SEO principles and best practices for content optimization.
• Creative thinker with the ability to convey technical information in an accessible and engaging manner.
• Proficiency in using digital marketing tools.

Why should you join us?

• The Sector: EVs are the next big thing to disrupt the transportation sector. You will be working at the intersection of mobility, data science and finance.
• Growth: The experienced founding team has deep insights about the sector and is looking at creating India’s largest EV ecosystem platform - consolidating EV, logistics, finance, charging, and OEMs all under a single roof. You will be in the top 50 employees to join the company and witness exponential growth.
• Traction: The company owns a fleet of over 5,000 vehicles across 8 cities in India, managing an AUM of over $8mn in just the last 16 months. The EV sector is growing at a very fast pace and we have positioned ourselves as the leader in this sector. The company is profitable and self-sustainable.
• Investors: Backed by marquee global institutional investors, who will lead the series A as well within the next 12 months.
• We are already making revenues! Ask us how? 
• All of the above perks, along with an insurance plan, a cool office,  a competitive market salary and a great culture to work with a high potential 0-1 stage, collaborative and dynamic startup culture.

Fill this google form: https://forms.gle/B5J9p3uR4m63PQ6T9 

to connect directly with the hiring team

Join us in our mission to transform the future of sustainable mobility. As a Content & Copy Writer, you will play a pivotal role in shaping the landscape of electric vehicles and with focus on building our brand by crafting compelling content and with a passion for driving growth in a dynamic startup environment, we shall together make a positive impact on the world. 

The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.

Responsibilities

• Handle social media under social media manager's supervision.

• Work on Digital marketing strategy planning.

• Writing blogs, articles and plagiarism free content.

• Competitor analysis.

Qualifications

• Bachelor's degree in Marketing or relevant work experience
• Proficiency in major digital and print platforms

Job Description:

• Manage our company's social media accounts.
• Research and plan content strategy for social media campaigns by considering the latest trends.
• Develop and publish engaging posts that engage audiences and promote our brand.
• Schedule social media posts using online schedulers.
• Build a community by engaging the audience with meaningful conversations and responding to their comments.
• Connect with industry influencers for brand promotions.
• Monitor brand mentions and promote user-generated content to connect with the audience personally.
• Analyze social media analytics to measure the performance of the campaigns.
• Stay updated about the latest features and other offerings of social media platforms.
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Requirements:

• 02-04 years of experience as a Social Media Executive or a similar role.
• Exceptional knowledge of leading social media platforms, such as Instagram, Facebook, Twitter, and LinkedIn.
• Portfolio of social media campaigns handled in the past.
• Having outstanding copywriting skills would be an added benefit.
• Good understanding of social media ads.
• Sound knowledge of influencer marketing.
• Bachelor's/Master's degree in marketing, media, or related field.
• Good written and verbal communication skills.
• Basic customer service skills.
• Good time management skills.

HeadSpin has a commitment for businesses to prioritize digital user experience through our platform and grow into an industry leader. The driving force behind our success is our unwavering belief in clear and effective communication. We’re searching for an experienced technical writer to join our team and help take our client-focused services and marketing efforts to new heights. As an ideal candidate, you have proven experience in a highly technical field, such as software development, computer science, or engineering. Your ability to evaluate and analyze complex information is second to none, and you have a natural desire to help people understand things that are hard to understand.

• Develop comprehensive documentation that meets organizational standards
• Obtain a deep understanding of products and services to translate complex product information into simple, polished, and engaging content
• Write user-friendly content that meets the needs of the target audience
• Develop and maintain detailed databases of appropriate reference materials, including research, usability tests, and design specifications

• Research, outline, write and edit new and existing content, working closely with various departments to understand project requirements
• Independently gather information from subject matter experts to develop, organize, and write procedure manuals, technical specifications, and process documentation
• Work with development and support leads to identify all documentation repositories, revise and edit, and determine the best solution for data compilation and centralized storage
• Develop content in alternative media forms for maximum usability, with a consistent and cohesive voice across all documentation

• Bachelor’s degree in a relevant technical field
• 2-4 years’ industry experience as an effective technical writer
• Proven ability to quickly learn and understand complex topics
• Previous experience writing documentation and procedural materials for multiple audiences
• Superior written and verbal communication skills, with a keen eye for detail
• Experience working with engineering to improve the user experience: design, UI, and help refine content and create visuals and diagrams for technical support content

• Proven ability to handle multiple projects simultaneously, with an eye for prioritization
• Firm understanding of the systems development life cycle (SDLC)
• Previous software development experience
• Certification through the Society for Technical Communicators

• Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Develop, implement and manage the company’s social media strategy
• Manage and oversee social media content
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media, design tools and applications.
• Monitor and evaluate performance across the company's social channels in order to improve engagement.
• Execute quarterly marketing plans to meet overall business targets.

Job Summary: --

• Should be fluent in English (Written & Verbal)
• Create high-quality content
• Create and Execute Social Media strategy and roadmap.
• Proficient in handling Social Media platforms (Facebook, Twitter, Instagram, Linkedin, G+, Youtube)
• Interact with Followers daily
• Well versed with various KPIs, Reports.
• Well versed with latest Social Media Tools and Trends
• Must be Creative Thinker, Detail Oriented, Smart & Hardworking

• Responsibilities and Duties: --

• Must be able to manage Multiple Brand's Pages
• Able to build trending content for social media
• Use of Social Media monitoring tools (Hootsuite, Instagram followers, Crowdfire, etc)- Daily, Weekly, and Monthly Reporting
• Goal to increase the number of followers, brand awareness, and website visitors- Should be detailed focused.

Required Experience, Skills, and Qualifications: -
- Handling Social Media platforms, Able to build trending content for social media, Social Media monitoring tools.
Benefits: -
- Fast Growth
- Metro Connectivity (Walking Distance from Noida sec 15 or sec 16 Metro)
- Friendly Culture
- Minimum 1 Year Contract