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Digital Marketing Expert - B2B ABM & Performance
About ProductNova:
ProductNova is a fast-growing product development startup. We are a team of Product and Business Growth Experts enabling organizations in building new Product Portfolios, Transform into Product organizations, Identify business opportunities, Innovate and Scale Businesses.
For early-stage organizations and startups, we shape ideas into products, identify the right customer base and product market fit, define the product, provide marketing and sales enablement, plan the GTM, launch, iterate and scale.
For established organizations, we Transform them into product organizations, identify business & product areas to scale and help revamp the products across new regions and customer segments. We enable innovation, build new product portfolios and help grow the businesses Exponentially.
We are also building our own B2B SaaS Products
The Role:
As a Digital Marketing Expert at ProductNova, you will play a pivotal role in shaping and executing comprehensive digital marketing strategies to drive product and business growth. You will be responsible for driving marketing campaigns across channels and growing our business.
Key Responsibilities:
B2B SaaS Marketing Expertise: Lead generation, SEO, PPC, CRM tools, ABM, and data-driven campaigns. Excellence in aligning sales strategies, customer journey mapping, and delivering measurable growth through innovative marketing.
ABM And Performance Marketing: Identify, source and nurture high-value accounts, crafting personalized campaigns, optimizing paid channels, and measuring ROI across digital touchpoints. Align marketing with sales to accelerate pipeline and deliver scalable, impactful campaigns that balance brand visibility with revenue-focused outcomes.
Lead Generation: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients for their respective products and services across channels.
Digital Marketing Strategy: Formulate and execute robust digital marketing strategies aligned with ProductNova, our partner objectives and overall business goals. Tweak and optimize existing strategies to grow revenue 2X.
Campaign Management: Oversee the end-to-end management of digital marketing campaigns, ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to continuously refine and enhance campaign performance.
Channel Expertise: Demonstrate expertise across various digital marketing channels, including but not limited to Meta, Google, SEO, SEM, social media, Email marketing, and Content marketing. Identify new and emerging channels to explore and incorporate into the overall marketing mix.
Analytics and Reporting: Implement robust analytics frameworks to measure and analyze the performance of digital marketing campaigns.
Qualifications:
- Any professional degree/MBA in Digital marketing.
- Min 2 yrs+ experience in B2B Digital marketing with a focus on product and business growth.
- Strong leadership skills with the ability to motivate a high-performing team.
- In-depth knowledge of digital marketing channels, tools, and analytics platforms.
- Exceptional analytical and problem-solving abilities.
- Excellent communication and interpersonal skills.
If you are a results-driven digital marketing professional with a passion for driving business growth, we invite you to join our dynamic team at ProductNova.
Job Type: Full-time
Job Title: Sales Consultant / Senior Sales Consultant
Locations: Delhin(GK1), Gurgaon (Sushant Lok), Ludhiana
Job Description:
We are seeking a dynamic and experienced Sales Consultant to build strong relationships with clients seeking personalized hair loss treatment solutions. The ideal candidate will offer tailored advice based on factors such as facial features, age, profession, personality, and individual expectations.
Key Responsibilities:
- Conduct thorough hair assessments to determine the stage of hair loss.
- Educate clients on the causes and solutions for hair loss, providing personalized counseling based on their specific needs.
- Understand client expectations, suggest appropriate procedures and products, and use visual aids to communicate achievable results.
- Set daily consultation and revenue targets, regularly evaluating performance against objectives.
- Achieve monthly revenue targets, driving the studio's financial growth.
- Demonstrate an entrepreneurial mindset and work closely as a business partner to achieve shared goals.
Qualifications and Skills:
- Bachelor’s degree required.
- Preferred age: 32 years and above.
- Minimum of 6+ years of experience in sales.
- Results-oriented approach with a strong focus on meeting and exceeding monthly revenue targets.
- Excellent verbal and written communication skills.
- Strong organizational skills with the ability to prioritize and manage multiple tasks effectively.
- Consultative, one-on-one selling approach.
- Experience in working directly with high-net-worth clients (HNI) in face-to-face consultations.
Only Male candidates
Greetings from Hitbullseye !!!
About Hitbullseye:
Hitbullseye is one of the fastest-growing portals in the test prep education space. It is ranked among the top test prep portals in India by Alexa.com(an Amazon Company). With 1 crore + page views annually portal has traffic from MBA. Law PO & campus placement training domains. Bulls Eye has a classroom presence and has trained close to more than 2 lac students in classrooms since its inception in 1998.
Website: www.hitbullseye.com
Venue: E-305, Industrial Area, Sector 75,
Sahibzada Ajit Singh Nagar,
Punjab 160055
Currently, we are hiring a Content Developer for Our Mohali Office.
Work Profile
· Develop a web content strategy that encompasses the goals of a company and aligns with the company's image
· Keyword search and using target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
· Editing and proofreading content
· Maintain content calendar for timely servicing of articles
· Provide editorial, creative and technical support to digital marketing
· Track web analytics to ascertain content engagement levels
· Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company
· Work with SEO team to improve meta descriptions, alt tags, headings, etc to improve rankings
· Develop and execute successful SEO strategies
· Conduct keyword research to guide content teams
· Help with lead magnets – ebooks, marketing page copy, brochures, emails, SMS, Whatsapp, etc.
Required Candidate
- Excellent Communication Skills ( Written & Verbal)
- Experience (0-2) Years Only
- Graduate or Post Graduate Can Apply
- Work From Office Only
• Understanding of OOPS Concepts and data structure
• Have practical knowledge/experience in JAVA , Microservices , Springboot , hibernate and
MySQL database
• Have idea in scrum and agile methodologies
• Good communicator and problem-solving attitude is a sure winner
• Teamwork skills, great attention to detail and organizational skills
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Ø Managing the customers independently. Prior experience in account management, creating, maintaining, and enhancing client relationships to yield business opportunities by working closely with clients CIO, CTO, PMO will be of advantage. |
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Ø Managing internal Implementation team and resources. |
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Ø Implementation of standard product and creation of new modules. |
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Ø Customer meeting to gather new requirements/ changes in existing requirements. |
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Ø Understand market/ customer requirements the general need in various geographies. |
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Ø Customer Training-Full system training for existing customers. |
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Ø Sound understanding of the practical application of agile development methods and leading software development teams in an Agile/Lean environment would be a great advantage. |
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Ø Strong project management and technical fundamental skills to build complex enterprise software applications. |
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Ø Ability to leverage cutting-edge Agile and Lean practices to lead self-organizing teams to deliver software that does exactly what is needed as per client requirements. |
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Ø Ability to take the needs and challenges of clients and partner with them to formulate the delivery road map and project plans to support business strategies and goals. |
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Ø Deep understanding of Microsoft technologies, web development, architecture, configuration, deployment, and domain-driven designs. |
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Ø Prior experience of Core Programming skills in Visual Studio, .Net Core, http://asp.net/">ASP.NET, C#, HTML5, CSS, jQuery, http://asp.net/">ASP.NET, MVC/ Angular JS, SQL Server, ORM (Entity Framework) is essential. |
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Ø Hands-on OOPS, Data Structure, and Test-Driven Development (TDD). |
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Ø Must have completed at least 2-3 SDLC projects in entity framework, MVC/ AngularJS & Web APIs. |
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Ø Hands-on with design Principles and Domain Driven Design. |
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Ø Must carry a Go-Getter attitude, enjoy working in a progressive and agile organization with greater self- driven ownership of project deliveries for multiple projects simultaneously. |
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Ø Experience in preparing technical Proposals, effort, and estimation. |
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Ø Should be passionate, hungry for continual learning to keep pace with the latest trends, technologies, and tools in Project Management. |
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Ø Knows all times, technical depth, and client expectations including the health of the project, critical path items, risks, and impact on timelines. |
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Ø Should be able to work on GUI + Libraries as well. |
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Ø Change analysis for some of the new enhancements to be done in the system before integrating into the base system. |
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Ø SRS for new enhancement |
- Work with stakeholders and fellow developers.
- Design and implement Python code using the Django framework.
- Identify and fix bottlenecks that may arise from inefficient code.
- Identify and fix software bugs.
- Create a wide variety of unit tests to verify the functionality of software.
- Manage the security of the platform.
- Write detailed documentation around the code.
- Knowledge of front end languages.
Work with customers or their representatives
- Possess a professional, knowledgeable, positive and energetic attitude § Uses strong consultative sales skills and interpersonal skills (both oral and written)
- Attention to detail, strong follow-up skills and motivation
- Assist manager in marketing campaigns
- Maintain accurate and organized files
- Work with Outside Sales Staff and Counter Sales Staff to assist in following up with customers
- Develop long-term relationships with industry customers (i.e. designers)
- Maintain the Showroom as a professional place of business
- Follow company policies and procedures and other duties as assigned
o Acceptance criteria: Shall have working experience in creating architectures for at least
4 projects.
Shall be strong in Object-Oriented Design and Thinking.
Shall be strong in documenting software architecture and communicating the same using UML.
Shall be strong in decomposing larger system into smaller units with clear implementation
dependencies marked for planning.
Shall be strong in effort estimation techniques.
Shall possess strong Problem Solving and Analytical Skills.
Shall be strong in C or C++ programing language experience.
Shall possess good understanding of either Linux or QNX or Android Operating Systems
Shall have a strong experience in developing software using in POSIX APIs.
Shall have a strong understanding on Networking, socket programming and working experience
in at least one of the IPC Frameworks like DBUS, SOME/IP, Binders etc.
Working experience with test framework and automation projects such as Robot Framework.
Knowledge on various software licenses and their compatibilities.
Shall posses strong knowledge in bootloaders, system startup, power management, persistency
management, health management and diagnostics framework for automotive systems.
Shall have a good knowledge on Functional Safety.
Shall have a good understanding hardware and processor internals.
Nice to haves:
Knowledge or working experience in AUTOSAR and / or Adaptive Autosar.
Understanding of GNU/Linux and its device driver framework.
Knowledge in “Secure Programming Techniques” is a plus.
Understanding in ARM Trusted Frameworks, Bootloaders & Virtualization Solutions is a plus.
Involvement in open-source projects in the past is a plus.
Knowledge in Package management and installers.
Strong understanding CSS frameworks
Has strong understanding of HTTP protocol and can integrate UI with RESTful APIs







