Inside Sales Representative

About the Company 

Boolment Software Development Pvt. Ltd. (BSDPL) is a fast-growing IT company specializing in software development, web solutions, mobile applications, and enterprise technologies. 

We are driven by innovation, integrity, and collaboration, and we empower businesses by building digital solutions that deliver measurable impact. Our culture thrives on inclusivity, creativity, and continuous learning — where every team member plays a vital role in our shared success. 

Position Overview 

As an SEO Executive, you will be responsible for strengthening BSDPL’s digital presence through data-driven SEO strategies. You will optimize websites, improve search rankings, and enhance organic visibility by working across on-page, off-page, and technical SEO initiatives. 

This role is ideal for candidates passionate about search marketing, eager to stay ahead of algorithm updates, and capable of blending creativity with analytics to drive business growth. 

Job Details 

• Job Title: SEO Executive 
• Job ID: SEO/2025/01 
• Experience Level: Entry to Mid-level (0–3 years) 
• Employment Type: Full-time, On-site 
• Location: Gurgaon, Haryana 
• Work Hours: 9:30 AM – 6:30 PM (Monday to Saturday) 
• Department: Digital Marketing 
• Reporting To: Head of Marketing 
• Vacancies: 10 
• Joining: Immediate / Within 15 Days 

Key Responsibilities 

On-Page SEO 

• Conduct keyword research aligned with business goals. 
• Optimize meta tags, headers, content, images, and internal links. 
• Ensure content is SEO-friendly and aligns with E-E-A-T principles. 

Off-Page SEO 

• Develop ethical link-building campaigns (guest posts, outreach, digital PR). 
• Monitor and maintain backlink quality and domain authority. 

Technical SEO 

• Perform site audits to identify and fix crawl, indexation, and speed issues. 
• Collaborate with developers to improve mobile optimization, site performance, schema markup, and Core Web Vitals. 
• Optimize websites for modern frameworks and JavaScript SEO. 

Analytics & Reporting 

• Track rankings, traffic, and conversions via Google Analytics, GA4, GSC, SEMrush, Ahrefs, and similar tools. 
• Create SEO reports and dashboards for performance insights and recommendations. 

Competitor & Market Research 

• Conduct competitor analysis to identify keyword gaps and link opportunities. 
• Monitor industry trends and algorithm updates to refine strategies. 

Cross-Team Collaboration 

• Coordinate with content writers, designers, and developers to ensure SEO best practices across digital assets. 
• Support integration of SEO with social media, PPC, and other digital marketing channels. 

Required Skills & Qualifications 

Technical Skills 

• Strong understanding of search engine algorithms and ranking factors. 
• Proficiency with SEO tools (GA/GA4, GSC, Ahrefs, SEMrush, Moz, Screaming Frog). 
• Expertise in keyword research, content optimization, and technical audits. 
• Knowledge of HTML, CSS, CMS platforms (WordPress preferred). 
• Familiarity with Core Web Vitals, schema markup, and international SEO. 
• Experience with local SEO, Google Business Profile, and NAP consistency. 
• Competence in competitor analysis, SERP feature optimization, and link-building. 

Professional Skills 

• Analytical mindset with ability to interpret data and provide insights. 
• Strong written and verbal communication for reporting and collaboration. 
• Adaptability to Google algorithm updates and emerging search trends (AI, voice, visual search). 
• Basic knowledge of eCommerce SEO, CRO, and structured data for rich snippets. 

Good-to-Have Skills 

• Exposure to international SEO (hreflang, geo-targeting, multilingual strategies). 
• Familiarity with AI tools (ChatGPT, Gemini, etc.) for content ideation & SEO automation. 
• Experience with YouTube SEO, video optimization, and image SEO. 
• Knowledge of privacy-first SEO practices (GDPR, data compliance). 
• Understanding of CRO, A/B testing, and content clustering. 
• Project management with tools like Trello, Asana, or Jira. 

Preferred Candidate Profile 

• 0–3 years of SEO/Digital Marketing experience (agency, IT, SaaS, or eCommerce background preferred). 
• Certifications in SEO/Digital Marketing (Google, HubSpot, SEMrush, etc.) are an advantage. 
• Passionate about SEO, learning, and experimenting with new strategies. 

Expected Outcomes 

• Growth in organic traffic and keyword rankings. 
• Strong backlink profile with low spam score. 
• Enhanced website performance and usability. 
• Competitive SERP visibility and improved ROI. 

Compensation & Benefits 

• Salary: ₹3–7 LPA (based on experience). 
• Performance bonuses and paid leaves. 
• Health insurance, gratuity & retirement benefits. 
• Travel reimbursement where applicable. 
• Supportive work culture and career growth. 

Employee Perks & Learning Culture 

• Mentorship and structured career development. 
• Sponsored certifications, workshops & webinars. 
• Cross-functional exposure and collaboration. 
• Regular knowledge-sharing on SEO trends and tools. 

Application Deadline 

Applications will remain open until the position is filled. Early applications are encouraged. 

Technical Leadership: Lead, mentor, and inspire a team of engineers to deliver high-

quality software solutions. Provide technical guidance and support to team members,ensuring adherence to coding standards and best practices.

• Full Stack Development: Hands-on coding in ReactJS, Golang, or Java to contribute

directly to project deliverables. Lead by example, demonstrating best practices in coding,

design, and testing.

• Micro services and Cloud-Native Architecture: Design, implement, and maintain

microservices architecture for scalable and resilient applications. Leverage cloud-native

technologies and principles to build robust and efficient systems.

• Squad Management: Independently manage engineering squads, ensuring effective

collaboration and delivery of project goals. Foster a positive and collaborative team

culture, encouraging innovation and continuous improvement.

• Cross-Functional Collaboration: Collaborate with product managers, UX/UI designers,

and other stakeholders to define project requirements and priorities. Ensure alignment

between technical solutions and business objectives.

• Technology Stack Expertise: Stay updated on industry trends and emerging

technologies. Evaluate and introduce new technologies/tools to enhance the

development process.

Job Summary:

We are looking for a highly skilled and experienced DevOps Engineer who will be responsible for the deployment, configuration, and troubleshooting of various infrastructure and application environments. The candidate must have a proficient understanding of CI/CD pipelines, container orchestration, and cloud services, with experience in AWS services like EKS, EC2, ECS, EBS, ELB, S3, Route 53, RDS, ALB, etc., in a highly available and scalable production environment. The DevOps Engineer will be responsible for monitoring, automation, troubleshooting, security, user management, reporting, migrations, upgrades, disaster recovery, and infrastructure restoration, among other tasks. They will also work with application teams on infrastructure design and issues, and architect solutions to optimally meet business needs.

Responsibilities:

• Deploy, configure, and troubleshoot various infrastructure and application environments
• Work with AWS services like EC2, ECS, EBS, ELB, S3, Route 53, RDS, ALB, etc., in a highly available and scalable production environment
• Monitor, automate, troubleshoot, secure, maintain users, and report on infrastructure and applications
• Collaborate with application teams on infrastructure design and issues
• Architect solutions that optimally meet business needs
• Implement CI/CD pipelines and automate deployment processes
• Disaster recovery and infrastructure restoration
• Restore/Recovery operations from backups
• Automate routine tasks
• Execute company initiatives in the infrastructure space
• Expertise with observability tools like ELK, Prometheus, Grafana , Loki

Qualifications:

• Proficient understanding of CI/CD pipelines, container orchestration, and various cloud services
• Experience with AWS services like EC2, ECS, EBS, ELB, S3, Route 53, RDS, ALB, etc.
• Experience in monitoring, automation, troubleshooting, security, user management, reporting, migrations, upgrades, disaster recovery, and infrastructure restoration
• Experience in architecting solutions that optimally meet business needs
• Experience with scripting languages (e.g., Shell, Python) and infrastructure as code (IaC) tools (e.g., Terraform, CloudFormation)
• Strong understanding of system concepts like high availability, scalability, and redundancy
• Ability to work with application teams on infrastructure design and issues
• Excellent problem-solving and troubleshooting skills
• Experience with automation of routine tasks
• Good communication and interpersonal skills

Education and Experience:

• Bachelor's degree in Computer Science or a related field
• 5 to 10 years of experience as a DevOps Engineer or in a related role
• Experience with observability tools like ELK, Prometheus, Grafana

Working Conditions:

The DevOps Engineer will work in a fast-paced environment, collaborating with various application teams, stakeholders, and management. They will work both independently and in teams, and they may need to work extended hours or be on call to handle infrastructure emergencies.

Note: This is a remote role. The team member is expected to be in the Bangalore office for one week each quarter.

Mandatory Requirements:

• Strong knowledge of HTML5, JavaScript ES6 and above.

• Expertise in styling with CSS3.

• In-depth experience with React or a similar front-end framework. Candidates with only hands-on experience will not be considered.

• The ability to design and create reusable UI components.

• Willingness to complete an online coding exercise as part of the interview process.

• Ability to write clean, maintainable, and testable code.

• Understanding of accessibility standards and experience implementing accessibility solutions.

• Experience with Git and version control practices.

• Good communication and collaboration skills.

Desirable Skills:

• Familiarity with Storybook.

• Knowledge of Sass/CSS in JS.

• Experience in developing a UI library with standalone components using React.

• Experience with modern front-end build tools such as Webpack and Babel.

• Knowledge of state management solutions – Context, Redux, Zustand.

• Understanding of server-side rendering and experience with related technologies such as Next.js.

• Familiarity with Agile development methodologies.

About us:

HappyFox is a software-as-a-service (SaaS) support platform. We offer an enterprise-grade help desk ticketing system and intuitively designed live chat software.

We serve over 12,000 companies in 70+ countries. HappyFox is used by companies that span across education, media, e-commerce, retail, information technology, manufacturing, non-profit, government and many other verticals that have an internal or external support function.

To know more, Visit! - https://www.happyfox.com/

What you can expect as a Senior Frontend Engineer at HappyFox:

• You will consistently ship features and improvements with minimal guidance and support from other team members. 
• You’ll work alongside the Product, Design, and, Backend Engineering teams to iterate on new features within HappyFox products.
• You will advocate for improvements to product quality, security, and performance.
• You will solve technical problems of high scope and complexity.
• You will craft code that meets our internal standards for style, maintainability, and best practices for a high-scale web environment. 
• You will maintain and advocate for these standards through code review.
• You will recognize inefficiencies in our team, and propose solutions.

You should apply if:

• You have 5+ years of relevant professional experience in building web applications with javascript frameworks like Ember.js or React.js.
• You have a sound knowledge of HTML, CSS, and JavaScript.
• You can clearly and concisely communicate complex technical, architectural, and/or organizational problems and propose thorough, iterative solutions.
• You are comfortable working in a highly agile, intensely iterative software development process.
• You have demonstrated the ability to onboard and integrate with an organization long-term.
• You have a positive and solution-oriented mindset.
• You have experience owning a project from concept to production, including proposal, discussion, and execution.
• You are self-motivated and self-managing, with strong organizational skills.

What you need to have:

Software Engineer - II (Backend)

As a Software Engineer – II, you'll bring a good understanding of design and coding practices and apply these independently in development. In this role - you could expect to:

• Own the lifecycle of a feature from requirement analysis to deployment and post production processes
• Perform code reviews and support your team implement best practices
• Explore trade off's on module designs
• Continuously improve performance metrics of modules owned. Performs RCAs and deploys long term fixes.
• Implement initiatives that improve engineering efficiency and excellence
• Participate in the hiring and interview process for junior developers on your team

We are looking for an experienced cross platform Mobile Developer with 2-5 years of building performant mobile apps on both iOS and Android platforms.  You are in top 5% of your field and are passionate about creating new products and innovative code.  We are building a solution that deploys elements of tokenization using block chain, ML driven portfolio selection and risk management, and a proprietary alternate secondary market for illiquid securities.  You would be developing and maintaining Cross platform Android and iOS applications. You will be working alongside other engineers and developers working on different layers of the infrastructure.

Key Requirements

• BE/ BTech or MTech/ Dual degree in Computer Science/ Software engineering or similar from a Tier 1 institute.
• Thorough understanding of Flutter and its core principles.
• Proficient in Dart6 Programming.
• Knowledge of Swift, Obj C, Xamarin & native build tools, like Xcode, Gradle (Android Studio, IntelliJ)
• Build pixel-perfect, buttery smooth UIs across both mobile platforms.
• Familiarity with RESTful APIs, JavaScript & React Native
• Leverage native APIs for deep integrations with both platforms.
• Diagnose and fix bugs and performance bottlenecks for performance that feels native.
• Maintain code and write automated tests to ensure the product is of the highest quality.
• Ability to understand business requirements and translate them into technical requirements
• A knack for benchmarking and optimization
• Be extremely conversant in table stakes software engineering toolchain - Linux/Shell, IDE’s, Git, Debuggers, Profilers.
• Strong knowledge of UI design principles, architecture patterns, and best practices for development.
• Ability to write well-documented, clean code
• Experience launching and managing production mobile apps
• Ability to deep dive into problem-solving and build elegant, maintainable solutions to complex problems, in addition to excellent interpersonal skills.