Business Development Resource

REVIEW CRITERIA:

MANDATORY:

• Strong performance marketer profile
• Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies
• Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc
• Must have 1+ experience in customer acquisition in FinTech, B2C
• Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools
• B2C Fintech Product companies 

ROLE & RESPONSIBILITIES:

We are looking for a Performance Marketing Manager who’s obsessed with data, experiments non-stop, and loves using tech to solve real-world growth problems. This role is not just about running ads — it’s about building a data-driven customer acquisition machine for our digital personal loan app. You’ll work directly with our Risk, Data Science, and Collections teams to understand the kind of borrowers we want — and then figure out the most efficient way to acquire them, online or offline.

• Own all paid marketing efforts across Google, Meta (Facebook/Instagram), YouTube, and offline channels
• Understand which borrower segments perform best (from a credit and collections view), and design campaigns to reach them.
• Run continuous A/B tests — creatives, audiences, copy, landing pages, everything
• Use AI-powered platforms and automation tools to improve targeting, bidding, and creative delivery
• Work closely with the Data Science team to refine acquisition models and drive precision targeting
• Collaborate with the Risk and Collections teams to ensure you’re acquiring high-quality, repaying customers
• Optimize every part of the funnel — from install to disbursal to repayment
• Build dashboards with attribution tools like Appsflyer or Branch to track campaign and cohort performance
• Explore innovative and non-traditional channels — including WhatsApp, influencers, partnerships, and offline integrations
• Use creative automation tools to test and scale ad creatives rapidly
• Analyze performance across customer segments — not just for acquisition cost, but also for repayment behavior and profitability

IDEAL CANDIDATE:

• 2.5+ years of experience in digital marketing for personal loans in a fintech or NBFC
• Strong experience running campaigns on Google Ads, Meta (Facebook/Instagram), Whatsapp, YouTube
• Experience working with credit or risk teams to build smarter targeting strategies
• Familiarity with mobile app performance marketing and conversion funnels
• Ability to work hands-on with Appsflyer, Branch, Mixpanel, or similar analytics tools

BONUS IF YOU HAVE:

• Worked with AI/ML-based platforms for marketing (e.g. Smartly.io, Madgicx, Segment, custom tools)
• Experience with creative automation tools to scale visual testing (e.g. Pencil, Canva + automation stacks)
• Exposure to offline acquisition channels — like DSA networks, on-ground campaigns, referral programs, or embedded finance
• Comfort running queries or pulling your own reports using tools like SQL, Google Sheets, or basic data dashboards

PERKS, BENEFITS AND WORK CULTURE:

• Work directly with Founders: Mikhil Innani, former co-founder of PharmEasy and ex-Product Head at Hotstar, and Diksha Nangia, a former banker and CFA Charterholder.
• Best of both worlds: startup energy + listed company stability.
• Competitive pay and fast-track growth.

Job Title : Informatica MDM Developer

Experience : 7 to 10 Years

Location : Bangalore (3 Days Work From Office – ITPL Main Road, Mahadevapura)

Job Type : Full-time / Contract

Job Overview :

We are hiring an experienced Informatica MDM Developer to join our team in Bangalore. The ideal candidate will play a key role in implementing and customizing Master Data Management (MDM) solutions using Informatica MDM (Multi-Domain Edition), ensuring a trusted, unified view of enterprise data.

Mandatory Skills :

Informatica MDM (Multi-Domain Edition), ActiveVOS workflows, Java (User Exits), Services Integration Framework (SIF) APIs, SQL/PLSQL, Data Modeling, Informatica Data Quality (IDQ), MDM concepts (golden record, survivorship, trust, hierarchy).

Key Responsibilities :

• Configure Informatica MDM Hub : subject area models, base objects, relationships.
• Develop match/merge rules, trust/survivorship logic to create golden records.
• Design workflows using ActiveVOS for data stewardship and exception handling.
• Integrate with source/target systems (ERP, CRM, Data Lakes, APIs).
• Customize user exits (Java), SIF APIs, and business entity services.
• Implement and maintain data quality validations using IDQ.
• Collaborate with cross-functional teams for governance alignment.
• Support MDM jobs, synchronization, batch groups, and performance tuning.

Must-Have Skills :

• 7 to 10 years of experience in Data Engineering or MDM.
• 5+ years hands-on with Informatica MDM (Multi-Domain Edition).
• Strong in MDM concepts : golden record, trust, survivorship, hierarchy.

Proficient in :

• Informatica MDM Hub Console, Provisioning Tool, SIF.
• ActiveVOS workflows, Java-based user exits.
• SQL, PL/SQL, and data modeling.
• Experience with system integration and Informatica Data Quality (IDQ).

Nice-to-Have :

• Knowledge of Informatica EDC, Axon, cloud MDM (AWS/GCP/Azure).
• Understanding of data lineage, GDPR/HIPAA compliance, and DevOps tools.

Technical Skills:  

•Solid knowledge in automation testing. 

•Good experience in C# 

•Experience in testing web services, REST APIs. 

•Experience in Selenium using C# 

•Lambda Test for cross-browser and cross-device testing 

•Exposure to create Automation framework like Modular, BDD etc. 

•Knowledge in testing web services is desirable. 

•Good understanding of GIT and it’s process like 

Job Title: Customer Support Executive

Location: Bangalore, India

Elocity is a cleantech start-up striving to make the world a better place through technology innovations. We are building a global infrastructure for making the transition to electric vehicles viable, affordable, and sustainable by working closely with the utilities, governments, and public.

Headquartered out of Canada, we are a team of highly specialized domain experts and problem solvers enabling utilities, public and private sector entities to successfully manage the demands of electric vehicle charging and its infrastructure needs to pave the way for electromobility in future.

To know more visit https://elocitytech.com/

Responsibilities:

Develop a deep understanding of the company's products and services to provide accurate and comprehensive support to customers.

Utilize your excellent product knowledge to effectively assist customers and address their queries and concerns.

Handle customer phone calls, ensuring professional and courteous communication.

Direct calls to the appropriate department for more complex query resolution, ensuring a seamless customer experience.

Proactively gather feedback from customers to identify areas of improvement and relay it to the relevant teams within the organization.

Establish and maintain positive relationships with clients and customers, both in person and over the phone.

Excel at handling customer inquiries, resolving complaints, and ensuring prompt and satisfactory resolution.

Utilize your strong communication skills to effectively convey information and provide clear instructions to customers.

Demonstrate proficiency in working with Excel workbooks for efficient data management and reporting.

Strive for continuous improvement in customer support processes and contribute to enhancing the overall customer experience.

Qualifications:

Proven experience in a customer support or related role, preferably in a fast-paced environment.

Excellent product knowledge and the ability to quickly grasp and understand complex concepts.

Strong communication skills, both verbal and written, with the ability to articulate information clearly and concisely.

Proficiency in handling customer inquiries and resolving issues in a professional and timely manner.

Ability to build rapport with customers and establish trust and credibility.

Proficiency in working with Excel workbooks for data management and reporting purposes.

Exceptional problem-solving and analytical skills, with the ability to think on your feet and provide effective solutions.

Good organizational skills and attention to detail.

Ability to work well under pressure and in a team-oriented environment.

Looking for Immediate Joiners who can join our dynamic team.

Job Description:

We are seeking a talented UI Developer with a strong proficiency in Angular versions 10 through 15 to join our dynamic team. As a UI Developer, you will be responsible for developing user interfaces for web applications that are both visually appealing and highly functional. You will collaborate closely with our design and development teams to implement innovative solutions that meet the needs of our users.

Responsibilities:

·       Develop user interfaces for web applications using Angular versions 10 through 15.

·       Collaborate with design teams to translate UI/UX design wireframes into high-quality code.

·       Optimize application performance for maximum speed and scalability.

·       Implement responsive design principles to ensure compatibility across various devices and browsers.

·       Write clean, maintainable code and adhere to coding standards and best practices.

·       Troubleshoot and debug issues as they arise and provide timely solutions.

·       Stay up-to-date with the latest trends and technologies in front-end development.

Requirements:

·       Bachelor's degree in Computer Science, Engineering, or related field.

·       Proven experience as a UI Developer or similar role.

·       Strong proficiency in Angular versions 10 through 15.

·       Solid understanding of HTML5, CSS3, and JavaScript.

·       Experience with responsive design principles and frameworks such as Bootstrap.

·       Familiarity with version control systems such as Git.

·       Excellent communication and collaboration skills.

·       Ability to work independently and as part of a team in a fast-paced environment.

·       Attention to detail and a passion for creating exceptional user experiences.

Preferred Qualifications:

·       Experience with TypeScript.

·       Knowledge of front-end build tools such as Webpack or Grunt.

·       Familiarity with RESTful APIs and asynchronous request handling.

·       Experience with unit testing frameworks such as Jasmine or Karma.

·       Understanding of Agile development methodologies

Job Description:

• Bachelor's or Master's degree in Computer Science.
• Proven experience in leading a team of backend engineers
• Strong organizational and project management skills.
• Proficiency with fundamental front end languages such as HTML, CSS and JavaScript.
• Familiarity with Android development - kotlin, RX-java, design pattern.
• Proficiency with server-side languages such as Spring boot, Hibernate.
• Familiarity with database technology such as MySQL and MongoDB.
• Familiarity with cloud platforms(GCP).
• Experience with Agile/Scrum methodologies
• Excellent verbal communication skills.
• Good problem-solving skills.
• Attention to detail.

(Only Female Candidates Preffered)
About Proactive For Her

Proactive For Her is a women's healthcare early-stage start-up founded by Achitha Jacob (ex-HBS, DaVita and Kearney). A digital clinic for women, Proactive For Her, offers accessible, personalised and confidential healthcare solutions for women's out-patient health concerns across life stages - from puberty to menopause (https://www.proactiveforher.com/">https://www.proactiveforher.com/).

• Location: Bangalore
• Work hours: 9 am to 7 pm
• Full-time opportunity (Monday to Saturday)

Note: Saturdays will be work from home.

Qualifications

• Masters in Marketing / Business Administration or related field.
• You have prior experience in a similar role with a solid track record of success

Requirements

• You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
• You have good knowledge of Campaign Management Tools (e.g., Active Campaign), and Web Analytics Tools (e.g., Google Analytics).   
• You are highly goal driven and work well in fast paced environments
• You possess strong analytical skills and are comfortable dealing with numerical data    
• Knowledge of SEO and PPC advertising methods
• You have excellent communication & interpersonal skills
• You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments 

      Role

You will be responsible for taking a look at customer growth, acquisition, and activation. Furthermore, you are going to play a role in customer retention and up-selling (the process of selling existing customers additional products or services).

• Lead a team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships   
• Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets     
• Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth    
• Ensuring consistent messaging that is aligned with the brand   
• Building win-win relationships with new and existing partners 
• Manage the marketing budget to drive sustainable bottom-line growth

This person MUST have:
 

• B.E Computer Science or equivalent
• Cloud architect with hands on development background.
• Build a collaborative relationship with different stakeholders
• Experience on React JS and Python Programming
• Exposure to Python/Django +  NodeJS + ReactJS
• Ensure and drive completions of all committed tasks and deliverables
• Run daily stand-ups and bring teams into an agile cadence of frequent iterations
• Increase team productivity by removing obstacles and keeping processes lean.
• Able to prioritise different tasks and communicate it to the different verticals of the organisation.
• Regularly assess risks and opportunities; understand best practices, drive for process improvements, and find new ways of operating,
• with a focus on simplification and productivity.
• Excellent written and oral business communication and people skills
•  

Experience:

• Min 7 year experience
• Not more than 15 year experience.
• Startup experience is a must. 

Location:

• Remote 

Timings:

• 40 hours a week but with 4 hours a day overlapping with client timezone.  Typically clients are in California PST Timezone.

Position:

• Full time/Direct
• We have great benefits such as PF, medical insurance, 12 annual company holidays, 12 PTO leaves per year, annual increments, Diwali bonus, spot bonuses and other incentives etc.
• We dont believe in locking in people with large notice periods.  You will stay here because you love the company.  We have only a 15 days notice period.

We are looking for a Full Stack Developer to produce scalable software solutions. You’ll be part of a cross-functional team that’s responsible for the full software development life cycle, from conception to deployment.

As a Full Stack Developer, you should be comfortable around both front-end and back-end coding languages, development frameworks, and third-party libraries. You should also be a team player with a knack for visual design and utility.

• Design client-side and server-side architecture
• Build the front-end of applications through appealing visual design
• Develop and manage well-functioning databases and applications
• Write effective APIs
• Test software to ensure responsiveness and efficiency
• Troubleshoot, debug and upgrade software
• Create security and data protection settings
• Build features and applications with a mobile responsive design
• Write technical documentation
• Work with data scientists and analysts to improve software

• Proven experience as a Full Stack Developer or similar role
• Familiarity with common stacks
• Knowledge of multiple front-end languages and libraries (e.g. HTML/ CSS, JavaScript, XML, jQuery)
• Knowledge of multiple back-end languages (e.g. NodeJs, Java, Python) and JavaScript frameworks (e.g. Angular, React, Node.js)
• Familiarity with databases (e.g. MySQL, MongoDB), web servers (e.g. Apache) and UI/UX design
• Excellent communication and teamwork skills
• Great attention to detail
• Organizational skills
• Degree in Computer Science, Statistics or relevant fiel

We are seeking a person to join our tech team, with proficiency in programming languages likeJavaScript, decent understanding of NodeJS and React.js and an abiity to understand business requirements and to translate it into technical requirements.You’ll work closely with top school graduates, ex-McKinsey,BCG, Deloitte, EY, Byju’s, Paytm employees to establish, nurture, and grow business across categories & territories. This is an amazing opportunity to learn from an extraordinary team, grow massively and to help students around the globe build an awesome career for themselves.

What you will do:

• Developing new user-facing features using ReactJS as frontend and NodeJS as backend
• Building reusable components and front-end libraries for future use
• Translating designs and wireframes into high quality code
• Optimizing components for maximum performance acrossa vast array of web-capable devices and browsers
• Writing test cases for automated testing
• Deployment of micro services to AWS
• Defining and Architecting a proper structure to any new micro services being added
• Managing and updating already build micro services

What you will need:

• Strong proficiency in JavaScript, including DOM manipulationand the JavaScript object model
• Thorough understanding of React.js and its core principles
• Thorough understanding of NodeJS, Express and itscore principles
• Experience with popular React.js workflows Redux,Saga, Axios
• Experience with popular NodeJS packages like Knex
• Knowledge of isomorphic React is a plus
• Familiarity with RESTful APIs
• Experience with building optimised SQL queries and stored procedures
• Knowledge of modern authorization mechanisms, such as JSON Web Token
• Familiarity with modern front-end build pipelinesand tools
• Experience with common front-end development tools such as Babel, Webpack,NPM, etc.
• Ability to understand business requirements and translate them into technical requirements
• A knack for benchmarking and optimization
• Familiarity with code versioning tools such as GIT

What you will get:

• Industry-best perks
• A phenomenal work environment, with massive ownershipand growth opportunities
• A bunch of super young & enthusiastic colleagues in Tech/Marketing/PR/Editorial/SocialMedia & Events!
• Quick iterations and deployments – fail-fast attitude
• Opportunity to work on cutting edge technologies, and lead teams in the future
• Access to a world-class mentorship network
• Create a massive, and direct impact of the work you do in the lives of people across the globe

About the Company: At Leverage Edu, we are democratizing access to global opportunities for students everywhere. By helping students make the right career choices withthe aid of information and pathways that they can trust, we are opening doors to opportunities they could not access without the right guidance and support. Making sense of the complex web of courses,colleges, careers, and geographies is a tough task – by leveraging technology but connecting with students at a personal level we help them maximize their potential. To build towards this goal we are looking for people with the ambition and hustle to make the world a smaller place and get people closer to their dream opportunities. We are building at a break-neck speed in one of the fastest-growing industries inthe world and the opportunities for growth are limitless.