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Ecommerce & Digital Marketing Executive
Alpine Health's logo

Ecommerce & Digital Marketing Executive

at Alpine Health

DP
Posted by Rutu Vora
icon
Ahmedabad
icon
1 - 4 yrs
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₹3L - ₹4.5L / yr
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Full time
Skills
Digital Marketing
Search Engine Optimization (SEO)
SEO management
Google Adwords
Social Media Marketing (SMM)
Electronic commerce management
Google Analytics
Facebook Marketing
Email Marketing
Content Marketing
Electronic commerce
HTML/CSS
Social Media Optimization (SMO)
Social media management
Social media strategy
  • Listing & uploading catalogues & product on international eCommerce portals like Amazon, eBay, Shopify website etc.
  • Monitor and optimize live listings and make suggestions to improve listing performance.
  • Ensure products are accurately priced, described, photographed, always updated and in line with competitors.
  • Engage in on-page optimization and off-page optimization
  • Monitor all dispatches for orders placed through marketplaces.
  • Strategizing for increasing online sales of the products.
  • E-commerce payment reconciliation, Deals, Coupons, Reviews & Ratings, A+ Content, Catalogue improvement, Keyword Updation.
  • Hands on knowledge with Amazon campaigns and other PPC advertising channels.
  • Work within the budget allotted for the marketing campaign and other purchase
  • Achieve position on the first page of popular search engines and marketplaces
  • Maintaining ACOS percentage for the ads.
  •  Increase organic search by timely updating the SEO of all the listings.
  • Generation of Sales and Other Report (Weekly, Monthly) and provide analysis on each channel statistics for the Management.
  • Responsible for the growth of the website store and assisting in execution of the website strategy.
  • Conduct competitor keywords and backlinks analysis
  • Create list of target SEO keywords for each product and work with content writer in editing existing and uploading new listings.
  • Create a list of target websites and influencers for Affiliate marketing and guest blogging opportunities. Follow up with those targets on all channels of communication and recruit them.
  • Responsible for ideating offers, events, promotions for Affiliate partners for maximum revenue generation
  • Consistently keep creating backlinks through other available resources.
  • Design automated Email strategy and work with the team in designing those emails.
  • Formulate, execute and analyze Facebook and Google Ad campaigns.
  • Analyze Google analytics and search console pages and recommend updates to website.
  • Customer Feedback & Review generation
  • Responsible for implementation of daily action plans with the teams and continuously optimizing the plans.
  • Ability to identify opportunity areas to grow the business.
  • Responsible for managing the listings and orders on different e-commerce marketplace channels.

 

Required Skills:

 

  • Bachelor’s Degree
  • 1-3 years’ experience in E-commerce required.
  • Should have a strong understanding of all SEO best practices such as SEO friendly site architecture, tags, coding, site speed optimization, link building & more.
  • Basic HTML knowledge a plus.
  • Experience with Facebook Ads, Google Ads and Google Analytic Suite.
  • Excellent project management skills and ability to work within time constraints.
  • Pro-active work ethic. Able to self-check work and take initiative. Detail-oriented.
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Subodh Popalwar
Software Engineer, Memorres
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For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About Alpine Health

Founded
2007
Type
Size
Stage
Profitable
About
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Connect with the team
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Rutu Vora
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For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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