Digital Project Manager at Digitally Next · Delhi · 1 - 8 years · ₹2.5L - ₹12L / yr · Profitable · Posted 22 Feb 2023
Project Management KRAsProject Management KRAs
Job Description (Major KRAs) –
1) Planning- Understand/Work/Create/Assist :
a. SMO Tracker
2) Team & Vendor Management: Individual Contribution, Buddy Coaching, Participate inRecruitment/Induction, KRA setting and Performance Evaluation:
a. Work Allocation Based on Activity Charter & SMO Tracker
b. Primary & Secondary Work related ownership to ensure business continuity as a part of risk mitigation
c. Setting up KRAs (using InnoWET) and Performance review
d. Time sheet Management & Analysis
e. Social Media Participation and updated Profile
3) Campaign Deliverables : Timely Plan, Manage, Monitor and Communicate :
a. SMO and Activity Charter specific Content & Creative work packs and stacks for clients ( weekly to monthly )
b. BTL- Onetime & Frequent list
c. ATL Excel Sheet
4) Review & Analytics:
a. Client’s success PPT and Report with executive summary
b. Team Productivity based on Time Sheets
c. Power of 5 /Activity Charter Conformance Report
d. Search Engine Marketing /Paid Campaigns Report and Plan of Action
e. Consolidated success Report /PPT for internal stakeholders
5) CRM/Account Management:
a. Presales Support for New Business Development
b. Participation & representation of Digitally Next in PR centric activities , forum and Seminars as and when required.
c. Initiate and Manage Key Account Management for cross selling opportunities to present clients
d. To be a think tank to the management by providing the required Market Intelligence and Business Intelligence related to IoT/Digital/Social Media.
6) Project Management Tools & Automation:
a. Updating and Managing Knowledge Management repository
b. Effective implementation and use of social media Tools(if any)
c. Keeping and custodian of Clients and BFGs usernames and passwords list
d. Creating and upkeep of Process Manual with SLAs
e. Building and updating templates according to work functions
Shubham Vishwakarma
Full Stack Developer - Averlon
About Digitally Next
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understanding of social media dynamics, a proven track record in team leadership, and exceptional communication skills.
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- Build trusted relationships and provide strategic guidance
- Identify risks early and implement solutions
- Collaborate across teams for a seamless client journey
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- 3–5 years of experience in a digital, creative, or web agency
- Experience managing or delivering web/digital projects
- Strong understanding of web technologies and digital marketing (no coding required)
- Ability to handle multiple accounts and priorities
- Clear and professional communication skills
- Proven record in client retention, growth, and profitability
- Strong relationship-building and stakeholder management skills
- Familiarity with tools like ClickUp, Basecamp, or similar (preferred)
- Ability to work independently and collaboratively
- Experience working with Sales/Pre-sales/Account teams
- Strong presentation skills and attention to detail
- Experience working with North American clients and time zones
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effective social media campaigns giving great results that meet with client’s objectives, foster a cohesive team environment, and cultivate strong client relationships. The ideal candidate should possess a deep
understanding of social media dynamics, a proven track record in team leadership, and exceptional communication skills.
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1. Ideation and Strategy of Campaigns:
● Develop innovative and tailored integrated marketing strategies that align with the client's objectives, target audiences, and industry trends.
● Lead brainstorming sessions to generate creative campaign ideas, considering various platforms, formats, and engagement techniques.
● Collaborate with the creative team to conceptualize engaging content that resonates with the intended audiences.
2. Team Management:
● Lead, mentor, and inspire a team of social media account managers and executives.
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● Develop and maintain strong relationships with the clients through regular communication, meetings & strategic interaction.
● Clearly understand clients' goals, needs, and expectations and ensure that marketing and media strategies align with their business objectives.
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Requirements:
1. Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred).
2. 5-6 years of proven experience in social media management within a client-based agency or related environment. (With a minimum of 3 years of agency experience)
3. Demonstrated success in devising and executing impactful social media strategies for a variety of clients.
4. Profound understanding of social media platforms, algorithms, content formats, and best practices.
5. Proven track record of generating exceptional results via integrated marketing strategies (online + offline). {must have}
6. Strong analytical skills to interpret data and insights for continuous campaign optimization.
7. Excellent written and verbal communication skills, capable of conveying ideas clearly to both internal teams and clients.
8. Proven leadership skills with experience in managing and developing high-performing teams.
9. Adept at managing multiple client relationships simultaneously and adept at handling client feedback and expectations.
10. Experience in presenting campaign strategies and performance reports to clients.
11. Detail-oriented, organized, and able to meet tight deadlines in a fast-paced environment.
12. Creative thinker with the ability to ideate innovative and tailored campaigns that drive engagement.
13. In-depth knowledge of the broader marketing landscape and how social media integrates into comprehensive strategies.
The Role
You'll own brand and social media strategy for a portfolio of client accounts, and be accountable for both the quality of the work and whether the client stays. This is a manager role: you set direction, execute where it matters, and make sure your team delivers on time without you having to chase it.
What You'll Do
Strategy
- Build brand positioning and social media strategy per client — content pillars, tone of voice, platform mix
- Translate client business goals into a content and brand roadmap
- Stay ahead of platform trends and adapt strategy as channels evolve
Client Retention
- Be the primary point of contact for your accounts — the person the client trusts and wants to keep working with
- Run regular strategy reviews and reporting that show clear value, not just activity
- Spot risk early (dips in engagement, client dissatisfaction, scope drift) and course-correct before it becomes churn
- Identify and pitch expansion opportunities within existing accounts
Execution
- Personally shape and approve content calendars, key creative concepts, and campaign narratives
- Write or edit copy where it matters — captions, brand messaging, campaign concepts
- Review content before it goes out — you are the last quality check, not just a pass-through
Team & Delivery
- Coordinate designers, video editors, and Fleet vendor agencies to keep every deliverable on schedule
- Own the recurring monthly cadence (content calendars, performance/engagement reports) and hit every date
- Resolve bottlenecks — if something's going to be late or off-brief, you catch it early and fix it, not just report it
What We're Looking For
- Relevant experience in brand/social media strategy, ideally agency-side, with direct client ownership
- Track record of managing multiple accounts and retaining clients over time
- Strong writing and presentation skills — you'll be client-facing regularly
- Comfortable managing a small team or group of vendors toward deadlines
- Bachelor's in marketing, communications, design, or related field
Nice to have: experience across both B2B and D2C brand accounts, familiarity with performance metrics (not just content)
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon