Digital Marketing Team Lead

Strong Client-Facing Engineering Manager Profile

Mandatory (Experience): Must have 8+ years of engineering experience, with substantial exposure to back-end development, scalable distributed systems, and modern web services

Mandatory (Leadership): Must have 2+ years of experience in people and delivery leadership, owning engineering execution and leading teams to deliver complex products

Mandatory (Client-Facing Experience): Must have proven experience working directly with external stakeholders / clients, translating client requirements into engineering plans and delivering solutions with high customer impact

Mandatory (Technical Skills 1): Must have in-depth experience with Java, Spring, microservices and understanding of Software development lifecycle (SDLC), building reliable, high-performance systems

Mandatory (Technical Skills 2): Strong problem-solving and design capabilities; experience with system design, architecture reviews, and engineering best practices

Mandatory (Tools): Must have expertise in agile methodologies and project management tools

Mandatory (Communication): Excellent written and verbal communication skills, with a track record of presenting technical solutions to both technical and non-technical stakeholders

Mandatory (Cross-Functional Collaboration): Must be skilled in working with product, design, sales, and client teams to drive requirements, delivery, and client success

Mandatory (Execution & Delivery): Demonstrated ability to manage end-to-end delivery, coordinate releases, prioritise effectively, and deliver results in time

Mandatory (Company):Product companies

Mandatory (Stability): Must have stayed for at least 2 years with each of the previous companies

Mandatory (Education): B.Tech in computer science, engineering or a related field from Tier 1, Tier 2 colleges (Master's preferred)

Mandatory (Note 1): Education can be ignored for candidates with proven experience in strong, reputed product companies

Mandatory (Note 2): This role is a balanced mix of individual contribution and leadership responsibilities (50–50).

Role & Responsibilities

Generate new leads through various channels, including networking, and partnerships - Conduct market research to identify trends, customer needs, and competitor activity, using insights to improve sales tactics and customer offerings.

Mapping organizations to find new business opportunities.

Contact potential clients to establish rapport and building business relationships.

Help in closing new business, RFPs and RFQs deals by coordinating requirements, developing and negotiating contracts, and integrating contract requirements with business operations.

Ensuring strong quarterly sale pipelines.

Build and nurture long-term relationships with CXOs, decision-makers at key client organizations, becoming their trusted advisor for UX/UI or other digital transformation initiatives, Increasing the value of current clientele and upselling and cross selling gauging applications.

Preparing quotations and proposals for clients

• Write clear, concise, and compelling content for various platforms, including website copy, blog posts, articles, social media updates, email newsletters, marketing materials, and more.
• Develop engaging and informative content that aligns with our brand voice and target audience.
• Research industry-related topics to develop original content.
• Edit and proofread content for accuracy, grammar, and style.

Content Strategy & Planning:

• Collaborate with the marketing team to develop content calendars and strategies.
• Brainstorm and pitch content ideas.
• Analyze content performance and make recommendations for improvement.
• Understand and implement SEO best practices to optimize content for search engines.

Collaboration & Communication:

• Work closely with designers, marketers, and other team members to ensure content consistency and quality.
• Communicate effectively with stakeholders to understand project requirements and deadlines.

Understand the Business requirement and design,develop web application with Web API, C#, OOPS  and Entity Framework.

• Design, develop, and unit test applications in accordance with established standards.   
• Preparing reports, manuals and other documentation on the status, operation and maintenance of software.   
• Analyzing and resolving technical and application problems   
• Adhering to high-quality development principles while delivering solutions on-time and on-budget   
• Providing third-level support to business users.   
• Compliance of process and quality management standards   
• Understanding and implementation of SDLC process   

• 2+ years of experience in Web API, C#.Net, OOPS and Entity framework
• Minimum 1+ years of experience on Web Application development HTML, CSS, JavaScript/JQuery, Entity framework and Linq Queries
• Must have a good exposure on query writing and DB management for writing stored procedures/ user-defined functions

Secondary Skills

• Experience in analysing existing code and debugging.
• Should have a solid understanding of the SDLC processes (Design, Construction, Testing, Deployment)
• Proven experience of delivering on-time and with quality
• Should have good unit testing skills to review his own development and identify all the defects and get it fixed before releasing the code
• Should have experience in developing ERP applications or Database Intensive Data Entry applications.
• Been on a same role for a period of 2 years or more
• Hands on experience of configuration management and version maintenance
• Full stack developers with experience in Developing products with Angular and C# APIs, from ground-up will be a plus.

Desired Candidate Profile

• 10+ years and above experience (preferably an ex-entrepreneur in the EdTech domain)
• Experience in Scaling up Business from #0to1 to #1to10
• Expertise in setting up B2C and various other sales and marketing processes
• Strong exposure in Digital Marketing (including Performance / Product Marketing)
• Strong interpersonal skills, and ability to form relationships and build networks
• Experience in leading cross-functional teams and work

• 5+ years of relevant experience
• Design, implement and manage websites using WordPress
• Collaborate with members of a creative team
• Manage front-end and back-end website development
• Create WordPress plug-ins and themes
• Maintain well-documented, reusable, and transferrable code
• Troubleshoot and resolve website problems for clients and co-workers
• Stay abreast of new developments in software, trends, and practice
• Must have experience in managing media websites at scale.
• Proficiency using WordPress
• Expertise in HTML5, CSS3, JavaScript, and jQuery
• Experience using debugging tools such as Firebug and Chrome Inspector
• Strong understanding of front-end and back-end website development
• Keen attention to detail
• Good communication skills