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About Us:
We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its
clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL,
Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a
company.
Job Role: Senior Social Media Account Manager
Experience Level: 3+ years in Agency set-up
Location: Bangalore, On-site
Job Description:
● Create campaign strategies and monitor the execution to achieve the brand objectives.
● Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc.
● Develop, implement and manage a brand's social media strategy on a monthly basis.
● In-depth knowledge of social media marketing, market trends, integration of online with
offline marketing and reporting.
● Measure the success of every social media campaign, as per required metrics.
● Work with copywriters and designers to ensure content is well-suited and appealing to the
defined target group for respective brands.
● Communicate with industry professionals and 3rd party vendors if and when required.
● Provide constructive feedback to the team(copy & design) to achieve desired results.
Requirements:
1. Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred).
2. 3+ years of proven experience in social media management within a client-based agency or related environment.
3. Demonstrated success in devising and executing impactful social media strategies for a variety of clients.
4. Excellent written and verbal communication skills, conveying ideas clearly to internal teams and clients.
5. Profound understanding of social media platforms, algorithms, content formats, and best practices.
6. Proven track record of generating exceptional results via integrated marketing strategies(online+offline).
Job Description:
Job Description: We seek an energetic Search Engine Optimization (SEO) Specialist to join our internet marketing team. You will be responsible for working with our clients to improve their organic search results, manage SEO campaigns, identify areas of opportunity, and attempt to improve the client's site rankings in major search engines. The ideal candidate is a problem solver with solid SEO fundamentals and a demonstrated record of SEO success. This position is for someone who can wear many hats, is passionate about all things related to content marketing and SEO, and cares for their team and our clients.
Develop, implement, and manage marketing campaigns across various digital channels to
enhance brand awareness and increase online traffic.
Analyze and report on the performance and efficiency of campaigns using key metrics.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email,
social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against
goals (ROI and KPI)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Evaluate emerging technologies. Provide perspective for adoption where appropriate
Candidate must have strong analytical, organizational and multi-tasking skills.
Lead SEO/SEM and digital campaign efforts.
Requirements
Graduate with diploma/degree in digital marketing.
Proven working experience 2-3years in digital marketing.
Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments.
Solid knowledge of website analytics tools.
Experience in setting up and optimizing Google AdWords campaigns.
• Produce well-researched content for the brand online and in print
• Led the Conceptualization, Creation, and Implementation of Digital Media Campaigns as well as Media Campaigns
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• Follow an editorial calendar, collaborating with other members of the content production team to ensure the timely delivery of materials
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, Newsletters and blogs
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
Requirements
• Proven record of excellent writing demonstrated in a professional portfolio
• 2+ years of experience in Content creation
• Impeccable grasp of the English language, including idioms and current trends in slang and expressions
• Ability to work independently with little or no daily supervision
• Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
• Ability to work on multiple projects with different objectives simultaneously
• Strict adherence to the style guides of the company and their policies for publication
• Good time management skills, including prioritizing, scheduling, and adapting as necessary
• Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
• Familiarity with each requirement and the company's brand image, products, and services
We are seeking a creative and results-driven Digital Marketing Executive to join our team at Xtep India. The ideal candidate will lead efforts to enhance our brand's visibility, drive engagement across social media platforms, and increase traffic and reach for our Direct-to-Consumer (D2C) website. This role involves planning, executing, and analyzing various digital marketing strategies to build brand awareness and connect with our target audience effectively in the digital world.
Key Responsibilities:
1. Social Media Management:
o Develop and implement a comprehensive social media strategy to increase brand visibility and engagement across platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube).
o Create, schedule, and manage compelling content, including text, images, videos, and infographics.
o Monitor social media trends, audience behavior, and competitive activities to refine strategies.
o Respond to comments, messages, and queries promptly to foster community engagement.
2. Brand Awareness & Building:
o Plan and execute campaigns that position Xtep India as a leading brand in the sportswear industry.
o Collaborate with creative teams to design impactful visual and written content that aligns with brand guidelines.
o Partner with influencers and bloggers to amplify the brand’s reach.
o Ensure consistent brand messaging across all digital platforms.
3. D2C Website Marketing:
o Develop strategies to drive organic and paid traffic to the D2C website.
o Optimize the website for SEO, including keyword research, meta tags, and on-page optimization.
o Execute email marketing campaigns to retain and engage customers.
o Monitor website analytics and make data-driven recommendations to improve conversion rates.
4. Content Marketing:
o Collaborate with content creators to produce blogs, videos, and other materials that resonate with the target audience.
o Ensure content aligns with SEO best practices to increase discoverability.
5. Analytics & Reporting:
o Monitor and report on key performance metrics across all digital channels.
o Provide insights and recommendations to improve future campaigns.
o Stay updated on industry trends, emerging platforms, and new digital tools.
6. Cross-Functional Collaboration:
o Work closely with the marketing, sales, and product teams to ensure cohesive brand messaging and integrated campaigns.
Requirements:
· Bachelor’s degree in marketing, Digital Media, Communications, or a related field.
· Proven experience in digital marketing, preferably in the retail or sportswear industry.
· Strong understanding of social media platforms, SEO, and performance marketing.
· Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and social media scheduling tools.
· Excellent communication, creative thinking, and problem-solving skills.
· Ability to work in a fast-paced environment and manage multiple projects simultaneously.
· Knowledge of the sportswear market and passion for fitness or sports is a plus.
Responsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement


