Digital Marketer

Mandatory Criteria

• 3–5 years of experience in content writing, content strategy, or digital marketing.
• Strong understanding of brand storytelling, content marketing, and campaign copywriting.
• Proven ability to create engaging content for websites, social media, email, and ad campaigns.
• Experience managing content calendars and executing daily social media communication.
• Skilled in collaboration with design, PR, and influencer teams to maintain brand consistency.
• Familiarity with FMCG / D2C marketing and audience engagement best practices.
• Hands-on experience with tools such as Canva, Figma, PowerPoint, Excel, and Word.
• Excellent written and verbal communication, with strong project management ability.

If interested kindly share your updated resume on 82008 31681

Roles and Responsibilities

• Responsible for managing & driving the online business on E-commerce marketplaces.
• Responsible for uploading new collections on a weekly basis and ensuring catalogue hygiene of the uploaded catalogue.
• Handling the marketing budgets & the paid advertising campaigns/sponsored ads on the marketplaces.
• Responsible for handling product listings, promotions, deals, discounts & day-to-day operational issues related to the marketplace.
• Sole POC for communication with the category team.
• Strategizing & implementing the plan of action for the month on month growth in the sales from the existing online marketplace.
• Ensuring that all new products are uploaded and listed on websites/channels
• Repricing the products
• FBA Set up a pricing minimum to maximum for FBA listings
• Creating product listings and set minimum and maximum pricing
• Generating out of stock report, bestselling products report, runout stock report brand by brand on daily basis.
• Sort out pricing error issues and re-activate the listings. Inactivate listing to make active listing if required.
• Deleting discarded SKUs from all channels if required
• Optimizing listings with accurate product information, images, pricing and placement to increase sales and maximize revenue
• Optimize existing listings of current products to ensure we are exploring sales opportunities
• Keep up to date with industry techniques for SEO and content marketing
• To analyze product pricing vs our competitors on an ongoing basis and make pricing adjustments
• Support customer care emails and calls and also support social media campaigns.
• Ability to communicate effectively and to operate as part of a team

We are looking for a Product Marketer who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.

Product marketer responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.

Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
• Set, monitor and report on team goals
• Design branding, positioning and pricing strategies
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
• Analyze consumer behavior and determine customer personas
• Identify opportunities to reach new market segments and expand market share
• Craft quarterly and annual hiring plans
• Monitor competition (acquisitions, pricing changes and new products and features)
• Coordinate sales and marketing efforts to boost brand awareness
• Participate in the quarterly and annual planning of company objectives

Responsibilities:

1. Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads/sales.
2. Manage digital marketing campaigns across multiple channels, including but not limited to social media, email, SEO, SEM, and display advertising.
3. Analyze digital data metrics and campaign performance to optimize strategies and improve ROI.
4. Collaborate with internal teams (such as design, content, and sales) to create compelling digital content aligned with marketing goals.
5. Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative strategies to stay ahead of the competition.
6. Manage and maintain the company's social media presence, including content creation, community engagement, and customer service.
7. Monitor and respond to online reviews and feedback on various platforms to maintain brand reputation.
8. Utilize marketing automation tools and CRM systems to streamline processes and improve efficiency.

Requirements:

1. Proven experience in digital marketing, with a strong understanding of digital marketing concepts and best practices.
2. Proficiency in digital marketing tools and platforms, such as Google Analytics, Google AdWords, social media management tools (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
3. Strong analytical skills and the ability to interpret data and metrics to drive informed decisions.
4. Excellent written and verbal communication skills, with the ability to create engaging content for various digital channels.
5. Creative thinking and problem-solving skills, with a results-oriented mindset.
6. Ability to work independently and as part of a team in a fast-paced environment.
7. Certifications in digital marketing (e.g., Google Ads certification, HubSpot certification) are a plus.

Opportunity

Create creative interactions for our app products and their marketing channels. As a Motion Designer, you are detail-oriented and understand how form influences function, can weave motion into interaction design, and simplify complexity. It’s your job to apply your passion for animation to simplify complex interactions and solve challenging design problems.

What you will do:

• Design and create enticing motion graphics for video deliverables (corporate videos, explainer videos, websites, marketing demos, etc.)
• Prepare storyboard for motion graphic project.
• Assist in selecting audio, video, colors, animation, etc for graphic design.
• Edit raw video footage and add effects/elements to enhance motion graphics.
• Research and analyse best design techniques and solutions to create motion graphics.
• Maintain up-to-date knowledge about the latest graphic design techniques.
• Ensure compliance with company guidelines and design standards.

Experience Range: 

Proven 3-4  years of work experience as a Motion Designer. Must have worked on digital marketing creatives. Having worked in the app product space is a huge plus. 

Technical Expertise:

• Portfolio of work demonstrating command of Motion Design.
• Well organized, responsible and dedicated, with the ability to work on multiple projects and deliver refined output in a short time.
• Self-learning, able to learn new tools quickly and work in a fast evolving environment.
• Proficient in Adobe Illustrator, After effects, Premiere and Animate.
• BS/MS in Motion Design/ Visual Design/ Graphic Design is a plus.
• Experience with 3D graphics and animations is a plus.

What is the role?

We are looking for a storyteller who can profoundly understand the user and can translate our product details as per the user's needs. You like working with data and insights and making decisions based on it. You should be able to lead multiple stakeholder roles efficiently for international markets with a passion for technology. An eager candidate to make an impact and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, and creating sales playbooks, sales enablement content, and marketing assets.
• Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
• Understand and analyze the competitive landscape to define our own marketing strategy.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• 3+ years of relevant work experience that can span marketing, product marketing or product management.
• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands-on experience in Google Analytics, Google AdWords, CRM, and analytical tools.

Who will you work with?

You will be working closely with the Digital Marketing, Sales, Product, and Customer Success teams.

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that offers.

We are

A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Company works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable timeframe for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

Mosaic Wellness, which includes 2 sister brands (https://manmatters.com/">Man Matters & https://bebodywise.com/">Bodywise), is an early-stage start-up in the digital health & wellness space, teeming with innovation & creativity. 

We are based out of Mumbai and actively looking for a dynamic SEO & Branding Content Specialist to join our expanding family! We are looking for someone who can understand the consumers' pulse, represent our expert brand voice, and curate brilliant SEO-friendly blogs and articles to propel our organic growth. 

The SEO & Branding Content Specialist will extensively work towards curating highly engaging original blog content and overall content for the website, and the content that goes out written from the brand. To be considered for this position, your arsenal must include superior writing and editing skills with a sound understanding of User Intent, Social Media, Competition Overview, Culture.

We need someone who can give all our long-form content assets a distinct SEO-friendly voice that seamlessly weaves in with our brand story & and helps improve our organic rankings and traffic. 

Key Responsibilities:

• To understand Man Matters and Bodywise’ brand tone, core message and target audience
• To conceptualize and create blog content with quick turnaround time
• To curate highly engaging and shareable content that’s medically informative and accurate
• To comfortably come up with blog topic ideas with keyword research and competitor analysis
• To make a very strategic structure for blog content ideas 
• To write compelling articles and assisting their promotion through Social Media campaigns
• To edit existing blog posts and articles based on the quality, what is working, and scope of additional information
• To understand the brand to analyze and curate relevant content
• To identify easy-win health topics that can easily rank on top in the SERPs
• To use various online tools- GSC, SEMRush, etc to come up with topic ideas and keywords

What are We Looking for?

• 1-3 years of experience
• Highly proficient in English Language with impeccable writing and editing skills
• An in-depth understanding of user-intent and online landscape- what users want
• A strong sense and understanding of editorial know-hows
• A sound understanding and interest towards strategizing informational blogs and improving their engagement for Organic Traffic
• Strong organizational and planning skills and is capable to get qualitative work done under pressure with a quick turnaround time
• Is very passionate and stays on top of all the best practices related to digital healthcare news, blogs, and user experience
• Knows how to prioritize work with ease
• Can write highly informative technical health articles that are keyword optimized without breaking a sweat
• Is curious and isn’t shy to experiment with newer forms of digital communication and is enthusiastic about the overall ecommerce landscape
• Detail, efficiency and timeline oriented content zealot

Skills Required: Fluent in English, Writing Skills, Grammar Nazi, Analytical Skills, Strategic Thinking, Flair for Structured Formatting and Layouts, Comfortable with Google Docs & Sheets