Digital Marketer

at My Digital Shelf

Digital Marketer

My Digital Shelf

Company

Home

Digital Marketer

at My Digital Shelf

Posted by Sarah Kingham

3 - 7 yrs

₹5L - ₹8L / yr

Mumbai

Skills

Digital Marketing

Google Adwords

Web Analytics

Google Analytics

Facebook Marketing

Search Engine Optimization (SEO)

Digital strategy

Marketing Strategy

Search Engine Marketing (SEM)

SEO management

An entrepreneurial conference research and production company looking for an ambitious, creative and experienced Digital Marketing Manager to help grow both the conferences and the company.

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities

Maneuver digital marketing campaigns through all areas of the project life cycle
Clearly understand and implement digital marketing campaigns which fit client needs
Provide analytical reporting of campaigns to stakeholders
Developing the event brand in the marketplace will also help to drive web traffic, grow the social media interaction and client acquisition
Facilitate all internal and external communication about the event to increase attendee revenue and create new partnerships
Understanding the market: main challenges and trends of the sector, industry value chain & key players
Create and proofread web updates at all stages of the campaign life cycle
Working with internal stakeholders, editors, internal designers and conference producers to ensure marketing campaigns have been implemented effectively
Instigate promotional activity through email, print, data and mailing to enable multi-channel marketing
Creating content and deliver communications that drives lead generation
Producing all marketing material including email brochures, direct mail, event previews & guides, magazine ads, signage, video, banners and web imagery
Manage the shows blogs, securing content from partners, editors and exhibitors to drive new customers to the site.
Coordinate the implementation of marketing plan for exhibitor and visitor recruitment
Fulfilling media deals, direct marketing, social media
Database filtering and segmentation
Planning, copywriting and proofreading

Qualifications

Minimum 2-3 years minimum marketing experience from a B2B events or conference production organisation
Graduated to BA degree level or equivalent in your chosen discipline, ideally Marketing, Social Sciences, Humanities, Languages or similar
Experience with SEO and SEM Strong written, verbal and collaboration skills
Fluent in written and spoken English
Excellent copywriting and proofreading skills with proven examples
Ability to work under pressure and meet demanding deadlines
Ability to work independently and show a strong sense of initiative, taking ownership of key projects when required with a proactive attitude
Ability to multitask, prioritise and be flexible is essential
Works well as part of fast-paced team, prioritising effectively and managing workload
Excellent IT skills - proficient in both Windows and Mac operating systems (i.e. PowerPoint, Keynote, Excel, Word, Outlook etc)
Strong interpersonal and communication skills both verbal and written, able to successfully interact with all parts of the business and stakeholders at all levels
Excellent organisational, analytical and administrative skills, meticulous attention to detail
Flexible in approach and able to amend hours as required to suit business needs

An entrepreneurial conference research and production company looking for an ambitious, creative and experienced Digital Marketing Manager to help grow both the conferences and the company.

Responsibilities

Maneuver digital marketing campaigns through all areas of the project life cycle
Clearly understand and implement digital marketing campaigns which fit client needs
Provide analytical reporting of campaigns to stakeholders
Developing the event brand in the marketplace will also help to drive web traffic, grow the social media interaction and client acquisition
Facilitate all internal and external communication about the event to increase attendee revenue and create new partnerships
Understanding the market: main challenges and trends of the sector, industry value chain & key players
Create and proofread web updates at all stages of the campaign life cycle
Working with internal stakeholders, editors, internal designers and conference producers to ensure marketing campaigns have been implemented effectively
Instigate promotional activity through email, print, data and mailing to enable multi-channel marketing
Creating content and deliver communications that drives lead generation
Producing all marketing material including email brochures, direct mail, event previews & guides, magazine ads, signage, video, banners and web imagery
Manage the shows blogs, securing content from partners, editors and exhibitors to drive new customers to the site.
Coordinate the implementation of marketing plan for exhibitor and visitor recruitment
Fulfilling media deals, direct marketing, social media
Database filtering and segmentation
Planning, copywriting and proofreading

Qualifications

Minimum 2-3 years minimum marketing experience from a B2B events or conference production organisation
Graduated to BA degree level or equivalent in your chosen discipline, ideally Marketing, Social Sciences, Humanities, Languages or similar
Experience with SEO and SEM Strong written, verbal and collaboration skills
Fluent in written and spoken English
Excellent copywriting and proofreading skills with proven examples
Ability to work under pressure and meet demanding deadlines
Ability to work independently and show a strong sense of initiative, taking ownership of key projects when required with a proactive attitude
Ability to multitask, prioritise and be flexible is essential
Works well as part of fast-paced team, prioritising effectively and managing workload
Excellent IT skills - proficient in both Windows and Mac operating systems (i.e. PowerPoint, Keynote, Excel, Word, Outlook etc)
Strong interpersonal and communication skills both verbal and written, able to successfully interact with all parts of the business and stakeholders at all levels
Excellent organisational, analytical and administrative skills, meticulous attention to detail
Flexible in approach and able to amend hours as required to suit business needs

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About My Digital Shelf

Founded :

2015

Type :

Services

Size :

0-20

Stage :

Profitable

About

My Digital Shelf provides a platform for Consumer Good brands to learn how to optimise their eCommerce strategies and increase online sales.

Sarah Kingham

Connect

Company social profiles

N/A

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