Data Engineer

Purpose

As part of the Creative Unit, you will support and execute creative tactics defined by the PODs across multiple channels, including paid media, EDMs, UI/UX landing pages, and social media content. You will work closely with Copywriters, Performance Marketers, Product Designers, and AI Engineers to translate strategic direction into high-quality, conversion-focused static and motion creatives.

This is a maker’s role, not a strategist’s. It is ideal for a designer who understands what drives performance in paid media, enjoys rapid experimentation, and is motivated by producing best-in-class creatives that scale across platforms.

The Graphic Designer (Static & Motion) plays a critical role in driving creative performance, innovation, and consistency across Valerie’s brand portfolio — ensuring every asset is platform-native, on-brand, and built to convert.

Accountabilities

• Collaborate with Creative, Product, and Performance teams to deliver high-impact paid media creatives across Valerie brands and investment portfolios.
• Drive creative quality and innovation for performance campaigns, balancing speed with execution excellence.
• Apply platform best practices, creative hygiene, and performance learnings consistently across outputs.
• Make day-to-day creative decisions aligned with Valerie’s values, creative frameworks, and brand standards.

Creative Execution (Paid Media Focus)

• Translate POD briefs into high-performing static and motion creatives for paid acquisition and retention campaigns.
• Produce cross-channel assets, including:
• Paid social ads (Meta, TikTok, YouTube)
• Short-form motion videos and animated ads
• EDM and lifecycle marketing visuals
• Landing page and UI/UX design components
• Own execution of multiple creative variations per concept to support A/B testing and creative iteration.
• Ensure assets are mobile-first, thumb-stopping, and designed for performance at scale.

Platform Knowledge & Creative Hygiene

• Apply strong working knowledge of Meta creative best practices, including:
• Clear visual hierarchy and primary message framing
• Safe zones, aspect ratios, and text legibility
• Avoidance of policy-risk elements and creative fatigue patterns
• Understanding of what typically works for:
• Static vs video
• UGC-style vs polished creatives
• Hooks, overlays, and pacing
• Design with awareness of platform-specific nuances for:
• Meta (Facebook & Instagram)
• TikTok (native, fast-paced, creator-style motion)
• YouTube (Shorts and standard video ad formats)
• Work closely with Performance teams to iterate creatives based on results, feedback, and testing insights.

AI-Driven Design & Innovation

• Leverage AI tools (e.g., Midjourney, DALL·E, Firefly, Runway, Leonardo.ai) to accelerate ideation and production where applicable.
• Refine AI-generated outputs through design polish, compositing, and motion enhancement.
• Contribute to creative experimentation, rapid prototyping, and new visual approaches for paid media.
• Maintain structured creative files, versions, and basic prompt or asset documentation.

Design Craft & Systems Thinking

Create and finalise assets using:

• Adobe Photoshop
• Adobe Illustrator
• Adobe After Effects / Premiere Pro (or equivalent)
• Figma
• Support the development of reusable templates, modular design systems, and motion formats to improve creative efficiency.
• Ensure brand consistency across colour, typography, layout, and motion principles while adapting for performance needs.

Exploration & Learning

• Stay current with paid media creative trends, motion formats, and emerging AI-assisted workflows.
• Proactively suggest creative innovations, new formats, or execution improvements.
• Participate in creative sprints, testing cycles, and post-campaign reviews to improve output quality.

Ideal Behaviour, Qualifications & Skills

• Strong execution-focused designer with paid media experience.
• Balances creativity with performance thinking — understands that great design must also convert.
• Detail-oriented with high standards for craft and finish.
• Comfortable working in fast iteration cycles with frequent feedback.
• Curious, adaptable, and motivated to improve creative output continuously.
• Treats experimentation and iteration as core to the role.
• 3–5 years of experience in graphic design, motion design, or digital paid media creative.
• Proven experience producing high-quality static and motion creatives for paid campaigns.
• Proficiency in:
• Adobe Photoshop, Illustrator
• Figma
• Motion tools such as After Effects, Premiere Pro, or similar
• Solid understanding of short-form video, animation, and performance-led creative production.
• Strong foundation in layout, typography, colour theory, and visual hierarchy.

Nice to have

• Experience working with AI-assisted creative tools or workflows.
• Familiarity with performance testing frameworks and creative iteration cycles.
• Understanding of social-first aesthetics and emerging ad formats across Meta, TikTok, and YouTube.

Key Performance Indicators

• Creative Performance Quality: % of paid media creatives approved with minimal revisions.
• Platform Hygiene Compliance: Adherence to Meta and platform-specific best practices.
• Iteration Velocity: Speed and effectiveness of creative improvements post-feedback.
• Innovation Contribution: Introduction of new creative formats or execution approaches.
• Adoption & Reusability: Usage of templates, formats, or systems created by the designer.

Company Profile:

EaseMyTrip embarked on its journey in 2008, initially focusing on the B2B2C (business to business to

customer) distribution channel, offering travel agents access to its website to facilitate the booking

of domestic airline tickets, thus catering to India's offline travel market. Subsequently, leveraging its

stronghold in the B2B2C channel, the company expanded its operations into the B2C (business-to-

customer) distribution channel in 2011, primarily targeting the growing travel requirements of the

Indian middle-class population.

About the role

EaseMyTrip is looking for enthusiastic and motivated Marketing Interns to support various functions

within the marketing team. This is a great opportunity for students or recent graduates who want

hands-on experience across different areas of digital marketing.

Roles & Responsibilities

 Assist in writing blogs, website content, app copy, email content, and social media posts.

 Conduct basic research to support content ideas and campaign briefs.

 Help with ideation, scheduling, and posting across platforms.

 Coordinate with design teamsfor creatives and track approvals.

 Support the team with campaign monitoring, keyword research, competitor checks, and

basic reporting.

 Assist in tracking spends, creatives, and performance dashboards.

 Help with email/SMS/push notification campaign setup and QA.

 Track user segments, campaign performance, and communication calendars.

 Maintain trackers, collate data, and support campaign documentation.

 Assist in cross-team coordination and routine admin tasks.

Qualifications:

 Students in their final year or recent graduates (Marketing, Mass Comm, Business, or related

fields).

 Strong interest in digital marketing, content, or brand communication.

 Good written and verbal communication skills.

 Basic understanding of social media platforms and digital channels.

 Comfortable with Excel/Google Sheets.

 Organized, proactive, and eager to learn.

Role & Responsibilities

Contributes to the technical vision for an engineering team, aligning with company-wide strategies and goals.

Contributes to the design and development of robust, scalable, and user-friendly web applications.

Create innovative solutions using the latest technologies and tools for front end development and backend development.

Collaborate with product managers, designers, and engineers to define product direction and to deliver complex applications.

Conduct thorough code reviews and provide constructive feedback to ensure high-quality code.

Mentor and guide junior engineers, fostering a culture of continuous learning and improvement.

Troubleshoot and debug complex issues in production environments, working closely with customer support and operations teams to ensure timely resolution and minimal disruption to business operations

Job Overview:

A Desktop Support Engineer is responsible for providing technical assistance to users, troubleshooting hardware and software issues, and ensuring the smooth operation of computer systems. They install, maintain, and support IT infrastructure, including desktops, laptops, printers, and network devices.

Key Responsibilities:

• Technical Support: Provide first-level support for hardware, software, and network issues.
• Installation & Configuration: Install, configure, and maintain desktops, laptops, operating systems, and applications.
• Troubleshooting: Diagnose and resolve system errors, application failures, and connectivity issues.
• Network Support: Assist with basic networking issues such as internet connectivity, VPN setup, and LAN/Wi-Fi troubleshooting.
• Security & Updates: Ensure system security by updating antivirus software, installing patches, and following IT security protocols.
• User Assistance: Provide guidance and training to end users on IT best practices.
• Peripheral Support: Manage printers, scanners, and other office peripherals.
• Documentation: Maintain records of IT assets, support requests, and resolutions.

Required Skills & Qualifications:

• Education: Diploma/Bachelor’s degree in IT, Computer Science, or a related field.
• Technical Knowledge: Experience with Windows, macOS, Linux, Microsoft Office, and remote desktop tools.
• Networking Basics: Understanding of LAN, WAN, IP addressing, and DNS.
• Problem-Solving: Strong troubleshooting and analytical skills.
• Communication Skills: Ability to interact with non-technical users and explain solutions clearly.
• Certifications (Preferred): A+, N+, MCSA, CCNA, or other relevant IT certifications.

Work Environment:

• On-site or remote support depending on company policies.
• May require flexible hours or on-call support for urgent issues.

Job Description for Project Manager:

·         

1.   Exposure to US/International Client (Preferred) Prior Experience in Digital Marketing (Search Engine Optimization) / Project Coordinator / Project Manager roles.

2.   Excellent written and verbal communication and presentation skills, able to generate interest and engage the client during calls and emails.

3.   Manage projects, and establish productive, professional, and profitable relationships with key personnel and clients in assigned projects.

4.   Coordinate with various departments within the organization, including support, service, and technology, and manage resources, in order to ensure the seamless functioning of the client accounts.

5.   Responsible for client receivables; planning and execution of monthly retention.

6.   Candidates with Project Management, Digital Marketing & Technical Skills Preferred.

7.   Preferred Location Noida.

8.   Document all requests and comments made by clients to ensure timely feedback and follow-up actions of client escalations/queries.

9.   Ability to maintain a positive, motivational, 'get things done' attitude, especially when faced with difficult circumstances.

10. Achieves strategic customer objectives and account plans defined by company management.

11. Good relationship-building skills (internal, external, and cross-cultural).

12. Sound computer skills, especially in the areas of MS Word, MS Excel, and MS PowerPoint.

13. Lead solution development efforts that best address customer needs, while coordinating the involvement of all necessary actions required and always keeping the internal team updated.

14. Maintain a consistent schedule of online meetings with the client to manage performance objectives, and expectations and assess customer needs on an ongoing basis.

What we are looking for

· Excellent communication skills

· Must have Experience in Digital Marketing.

Why should you join us

· Fixed working timings- 5 days working

· Attractive Incentives

· Young and vibrant work culture

Job Location: Noida Sector 63

Job Profile: Project Manager

Job Timing: Night Shift 

● B.Tech/M.Tech degree in Computer Science, Engineering or a related subject 

● Proven hands-on Software Development experience 

● Strong proficiency in JavaScript and the JavaScript object model is a must. 

● Thorough understanding of React.js and its core principles 

● Prior experience with popular React.js workflows (such as Flux or Redux) 

● Familiarity with RESTful APIs 

● Familiarity with HTML / HTML5 CSS/CSS3/ Bootstrap 

● Mobile app development experience with Flutter/Dart is a big plus; or willingness to learn these technologies. 

● Experience with MySQL is a plus. 

● Preferably prior experience in working in a start-up.

What you need to have:

• Bachelors/Masters' degree in related field
• 4-6 years of experience in PR, branding or a related field
• Excellent verbal and written communication skills
• Excellent organisational skills and attention to detail
• Prior B2B or startup experience preferred    

About :

1. Employee Management at your Fingertips. PagarBook - India's Best Payroll and Attendance
2. Management tool for Small & Medium Enterprises. Using PagarBook, a business owner can maintain all the records of their employees digitally and can get insights around the same.
3. PagarBook is free & easy to use employee management, work & payroll management software app where you can manage all your staff and employee’s attendance, record the work done by your staff and employees and their salary, payments & advances can also be recorded in this app.
4. Sms & WhatsApp notification to employees and staff about payments, bonuses, daily work, attendance & leaves.
5. The Sales would be done for premium desktop version of the application
6. Benefits of desktop application:
1. Better and Easier accessibility, also available on mobile web
2. Access to rich reports which gives you business knowledge, spend
3. Unlimited free upgrades for a year

About Sales team:

The field sales team at PagarBook is all about solving SME’s customer problems and ensuring we deliver compelling value propositions.

On a typical day, the sales team:

• drives the adoption of a premium version of Pagarbook, sold at a subscription fee per annum
• never-say-no attitude, and comes with a win-all attitude
• At the same time, a core ingredient of the DNA is customer empathy
• We should always ensure the customer is well informed of all the benefits of the solution, before we close the sales.

Responsibilities and Duties of sales associate:

• You will pitch about PagarBook desktop solution on field to customers
• You will explain the benefits of PagarBook desktop solution to customers
  • Better and Easier accessibility, also available on mobile web
  • Access to rich reports which gives you business knowledge, spend
  • Unlimited free upgrades for a year
  • Bulk update features
  • Expense management
• The users can register on the desktop for a free trial for 7 days first
• Sales associate would convert the customer into a paid customer

Mandatory requirements:

• Having your own bike is a must
• Smartphone is a must
• Field sales experience is a must (telecom, FMCG and financial sales experience adds more weightage)
• Graduation in any field is sufficient

Benefits:

• Fixed salary upto 25k
• Targets based incentives (no upper cap, average ~10k per month):
• Petrol allowance ~upto INR 3,000 (on actual bills)
• Initial job posting would be for 3 months - based on good performance, conversion to full time employment would be granted

Key Areas of Responsibility (KRAs):

• Onboarding of Customers
  • Meet 30 new clients a day (tracked)
  • Get free trial enabled for 20 clients a day
  • Get 3 sales (paid customers, 10% conversion) per day - non-negotiable output
• Retaining customer accounts
  • While we build new businesses, cross-selling would be key
  • Customers should keep using PagarBook desktop beyond 30 days of activation
• Grow customer basket size
  • Identify key SME clusters in the city and prepare an acquisition plan
  • Go aggressive and acquire
• Business acumen & key skills
  • Strong knowledge on PagarBook sales process, services and product
  • Local Market and competition knowledge and clear articulation of PagarBook advantages
  • Strong negotiation and influencing skills to create win-win
  • Give continuous feedback to internal teams to improve our customer service level

Finally, remember, you are the PagarBook brand ambassador on the ground! All the best.