Designation: Creative Designer
● Location: Bandra West, Mumbai, India
● Position Type: Full-time, Permanent
Company Description
Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are
ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.
Key Responsibilities:
1. Creative Design & Strategy:
a. Conceptualize, strategize, and execute end-to-end design solutions for all marketing campaigns, ensuring alignment with brand objectives.
b. Develop creative assets including 2D, 3D designs, and motion graphics
(gifs, video edits) across various platforms.
c. Design emailers, newsletters, brochures, social media creatives, ad
creatives, and all marketing collaterals ensuring consistency and
alignment with brand guidelines.
d. Collaborate closely with the marketing team to design visually compelling assets that effectively communicate the brand’s message across all digital channels.
2. Website & UI/UX Design:
a. Design and maintain website UI, ensuring an intuitive and seamless user experience.
b. Conduct periodic UX reviews and provide actionable insights for
improvements.
c. Work closely with the tech team to implement UI/UX changes and
enhancements that drive user engagement and conversions.
3. Brand Management:
a. Manage and maintain Brown Living’s brand image and messaging across all platforms globally.
b. Ensure all creative outputs align with the brand’s ethos and guidelines,
maintaining a consistent and cohesive brand presence.
c. Create and maintain a brand asset library, ensuring all teams have access to up-to-date creative assets.
4. Campaign Planning & Execution:
a. Plan and execute multi-channel marketing campaigns, working in
tandem with internal teams and external agencies.
b. Develop comprehensive communication design strategies for various
digital platforms, ensuring that campaigns are creative, innovative, and
effective.
c. Track and analyze campaign performance, making data-driven
adjustments to strategies and creatives as needed.
d. Lead the creative process from concept to final execution, ensuring
deadlines and quality standards are met.
5. Market Research & Insights:
a. Conduct thorough market research to understand customer needs,
preferences, and trends.
b. Translate customer insights into compelling design strategies that
resonate with the target audience.
c. Stay updated with industry trends and best practices in design and digital marketing to continually refine and improve design strategies.
6. Collaboration & Communication:
a. Work collaboratively with the marketing, product, and tech teams to
ensure seamless execution of campaigns and projects.
b. Provide creative direction and guidance to junior designers, freelancers,
and external agencies, ensuring that all creative work aligns with brand
standards.
c. Communicate design concepts and strategies effectively to stakeholders, providing clear rationale and direction.
7. Continuous Improvement:
a. Regularly review and assess the effectiveness of creative strategies,
making necessary adjustments to improve outcomes.
b. Experiment with new design tools, techniques, and formats to keep
Brown Living’s creative output fresh and engaging.
c. Drive innovation in the design process, constantly seeking ways to
improve efficiency, creativity, and impact.
Key Result Areas (KRA):
1. Design Quality & Consistency:
a. Ensure all creative outputs are of high quality, align with brand guidelines, and are delivered on time.
b. Maintain a consistent brand image across all digital and offline platforms.
2. Campaign Effectiveness:
a. Measure the success of marketing campaigns through KPIs such as
engagement rates, click-through rates, and conversion rates.
b. Adjust design strategies based on performance data to optimize future
campaigns.
3. UI/UX Enhancement:
a. Improve website user engagement and experience through regular UX
reviews and design enhancements.
b. Increase conversion rates and reduce bounce rates by implementing
effective UI/UX strategies.
4. Brand Growth & Awareness:
a. Contribute to the growth of Brown Living’s brand awareness and
reputation through impactful design and communication strategies.
b. Ensure a positive and consistent global brand presence across all
marketing channels.
5. Innovation & Experimentation:
a. Continuously explore and implement new design trends, tools, and
technologies to keep the brand’s creative output innovative and ahead of
the curve.
b. Introduce at least two new creative approaches or tools each quarter to
improve campaign effectiveness.
6. Collaboration & Communication:
a. Foster effective collaboration between the design team and other
departments, ensuring clear communication and smooth workflow.
b. Provide timely and constructive feedback to junior designers and external agencies, ensuring high standards are maintained.
Qualifications:
1. Bachelor’s degree in Graphic Design, Visual Communication, or a related field.
2. 3-5 years of experience in creative design, with a strong portfolio showcasing work across various media including 2D, 3D, video, and digital platforms.
3. Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Sketch, etc.
4. Strong understanding of UI/UX principles and experience in website design and optimization.
5. Excellent communication and collaboration skills.
6. Ability to work in a fast-paced environment and manage multiple projects simultaneously.
7. A keen eye for detail and a passion for sustainability and mindful living.
Join us at Brown Living and be part of a mission-driven company that’s changing the way the world thinks about sustainable consumption.
How to Apply:
Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform
Read More:
1. Website - https://brownliving.in/
2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us
3. Meet the Brown Living Team - https://brownliving.in/pages/our-team
4. Work with Us - https://brownliving.in/pages/work-with-us
5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens
6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping
Shubham Vishwakarma
Full Stack Developer - Averlon
About Brown Living
About
Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are
ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.
Tech stack
AngularJS (1.x)
NodeJS (Node.js)
Amazon Web Services (AWS)Candid answers by the company
e-commerce
Company social profiles
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We are looking for a highly skilled and experienced .NET Full Stack Developer to join our growing engineering team. The ideal candidate will have strong experience in developing scalable web applications using .NET Core and Angular. You will be involved in designing, developing, testing, and maintaining robust solutions in a collaborative and fast-paced environment.
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- Design, develop, and maintain web applications using .NET Core, ASP.NET, and C#
- Build responsive and interactive frontend interfaces using Angular
- Write clean, scalable, and maintainable code adhering to coding standards and best practices
- Collaborate with cross-functional teams including product managers, designers, and QA to define and deliver new features
- Participate in code reviews, system design discussions, and team planning activities
- Troubleshoot and debug applications to ensure high performance and responsiveness
- Ensure secure coding practices and optimize application for maximum speed and scalability
Must-Have Skills:
- 4+ years of hands-on experience with .NET, .NET Core, and C#
- Strong frontend development skills using Angular (v8 and above)
- Proficiency in writing RESTful APIs and integrating backend services
- Solid understanding of object-oriented programming and design patterns
- Experience with version control systems like Git
- Familiarity with SQL Server or any relational database
Preferred Skills:
- Experience with Agile/Scrum development methodologies
- Knowledge of CI/CD tools and processes
- Familiarity with cloud platforms like Azure or AWS
Talent Acquisition Executive
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- Exp- 2-3+ years
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- Location: Prabhadevi
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- Candidate who is open to learn and trainable even if currently does not posses the experience, will be considered if he/she is excellent as a TA
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- Team leadership experience (3+ years)
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- Database optimization (MySQL/PostgreSQL)
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React.jsAngularJS (1.x)
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● To manage a team of Content Writers, Catalog Specialists, Quality Analysts,
Review & Digital Imaging Teams in ensuring Web content for product categories
are launched as per SLA's.
● To measure the quality of Content and Catalog and to perform targeted content
and Catalog corrections and to generate training sets in order to enable Catalog
improvements at scale.
● To coordinate with the Subject Matter Experts (SMEs) in area of content writing
and photography to provide technical and analytical guidance for Production floor
teams
● To develop a Quality team for Pre QC of the Brand information Sheet, Visual QC
team for QC of the images before upload and Post QC team for QC of the final
uploaded products and Initiated Quality Audit Process for Catalog & Content
Writers(Proofreading with score).
● To plan, organize and direct the work of subordinates or others, outline
procedures and instructions on work received, make time estimates on new jobs
received, check accuracy / quality of content creation / population done by others,ensuring records are maintained accurately, ensuring utilization of team is high,
mentor and train new team members.
● To coordinate with the customer support team for solving the customer queries
and complaints related to Catalog.
● Preparing daily, weekly and monthly reports and detailed analysis on product
creation and modification.
● To take care of product management wherein ensuring the products are live on
the website as and when required with the latest offers shared for marketing.
REQUIREMENTS
We are looking for leaders at all levels who have the hunger to work with some of the
smartest people, who are driven by a sense of purpose, and who wish to leave a legacy
in their respective domains and among their professional fraternity. We are not just
building apps or tech platforms, but rather building distributed ecosystems connected
through intelligent technology that can change the face of the food and grocery
consumption pipelines in India, forever, for the better.
An ideal candidate for this role is someone who has-
● To execute Technical Skills like:
a. Skills in data analysis and interpretation
b. Reasonable knowledge of aspects of Cataloguing like photography, photo
editing and content writing
● To also execute Behavioural Competencies:
a. Strong team-building skills, counselling skills and conflict management skills.
Must be able to conduct appraisals well and provide constructive feedback.
b. High operational orientation and willingness to “work on the floor” always and
solve problems immediately.
Responsibilities
- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.
- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to
final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.
Requirements
- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.
- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.
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- Identifying and target new clients from different industries.
- Conducting regular research on prospects for an in-depth analysis of their businesses and associated needs.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon