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Copy Specialist
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Copy Specialist

Ananya Upadhyay's profile picture
Posted by Ananya Upadhyay
3 - 6 yrs
₹10L - ₹12L / yr
Remote only
Skills
Copy Writing

The Copy & Content Specialist is responsible for creating high-performing copy across paid media, websites, and landing pages for global brands. This execution-focused role involves writing fast, testing often, and optimising content across platforms like Google, Meta, TikTok, YouTube, and SEO channels.


Key responsibilities include:

  • Writing ad copy for paid campaigns and creating multiple variations for A/B testing
  • Developing SEO-optimised website and landing page content
  • Crafting conversion-focused copy for ads, emails, banners, and social media
  • Collaborating with Growth, Creative, UX, and Product teams
  • Supporting CRO initiatives and improving CTR/CVR performance
  • Maintaining strong brand voice, clarity, and messaging consistency


Ideal candidates should have:

  • 3–5 years of experience in copywriting, content, or performance marketing
  • Strong understanding of paid ads, SEO fundamentals, and conversion copy
  • Ability to work across multiple brands in fast-paced environments
  • Excellent writing, grammar, and communication skills
  • Familiarity with tools like Google Docs, Figma, Canva, and PowerPoint

Experience in agency environments, ecommerce, and content strategy is a plus.

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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Full Stack Developer - Averlon
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