Job Brief
We are looking for a Content Writer to join our team and enrich our websites with new blog posts, guides and marketing copy. Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Skills
- Proven work experience as a Content Writer, Copywriter or similar role
- Portfolio of published articles
- Experience doing research using multiple sources
- Familiarity with web publications
- Excellent writing and editing skills in English
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Ability to meet deadlines
Notice Period: Immediate to 15 days
Location: Noida sector 62 (WFO)
About Lupin
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Responsibilities :
Work with business team to capture various communication needs and
content points from the stakeholders ,create concise and appropriate
content for required purpose while keeping in mind effective messaging
for the targeted audience and translate in to beautiful end
deliverables with the help of graphics team.
1. Marketing writing : Primary work and focus will be in creating
content for sales materials, product brochures, data sheets, case
studies, white papers , sales proposals and other business communications
.
2. Digital Marketing : Support Digital marketing strategy and execution.
Define and create content for website. Write a content on wide variety
of topics related to our industry on multiple platforms( websites,
blogs, articles, social updates, banners, whitepapers etc.). Work on SEO
of the website and create SEO friendly web content.
3. Technical Material : When required ,provide support to the team in
creating, reviewing and formatting technical materials like solution
blueprint, user and instruction manual and any other technical material
which are generally delivered to customers.
Job will also require
1. Researching and organizing facts and sources . Researching markets
and industries to compare and create content that is innovative and
original.
2. consistently brainstorming and collaborating with team for new ideas
and strategies
3. Collaborating with leadership team, business team and designers.
4. Creating a brand on digital media and social media.
Qualifying Requirements :
-Excellent verbal and written communication skills, excellent grasp of
English language.
-Creative and innovative thinker and planner
-Able to multitask, prioritize and manage time efficiently.
Self-motivated and self-directed.
-Good knowledge of the company, brand, products and industry preferred
- Familiarity with keyword placement and SEO
- Experience in content writing for enterprise products, enterprise
sales and manufacturing or technology industry.
good understanding of the Google semantic keywords/LSI usage in long-form content writing and development.
Functional Responsibility:
- Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
- Excellent grammar and writing skills
- Understand the target audience and write focused, SEO optimized content while following SEO best practices
- Ability to generate content for different content marketing platforms and
- maintaining tonality in accordance with the brand
- Collaborate with external stakeholders/agencies to get work done in a defined and structured way
- Developing SEO articles/landing pages via thorough industry and competitor research
- Design and developing SEO content for Social Media platforms and Youtube
Technical Skills:
- SEO content writing and management skills
- Excellent writing and grammar skills
- Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.
Soft Skills:
- Detail-oriented, multitasker
- Organized and creative
- Passionate about learning new techniques and tools
- Excellent written and verbal communication skills
- Team player with a willingness to learn new skills
The candidate should have excellent communication and content writing skills, and must have good sense of product photography.
About the Company :
microfinance.ai connects the underprivileged to formal financial institutions. It helps them secure micro-loans, micro-insurance, and other financial products.
We use artificial intelligence to ensure regional language preferred users, less literate users, and even illiterate users can easily onboard and interact with the system.
Looking for a candidate who is full of creative ideas and eager to contribute on a large scale. This is an opportunity to gain visibility into the inner workings and aspects of the public relations field, provide concrete deliverables and learn from top to bottom.
Professional qualifications :
- Any Graduation
Skills required :
- Passion for the PR industry and its best practices
- Strong desire to learn along with a professional drive
- Solid understanding of the different social networks
- Excellent verbal and written communication skills
- Efficiency at MS Office
Responsibilities :
- Collaborate with designers, and other professionals on large- and small-scale projects (e.g. email campaigns and landing pages)
- Conduct high-quality research and interviews
- Source images and other content
- Fully support the company’s PR strategy and execute it in different phases
- Create and curate engaging content
- Effectively utilize the company’s social media and blogs
- Create and distribute press releases
- Assist in administrative duties
- Build and update media lists and databases
- Schedule, coordinate and attend various events
- Perform research and market analysis activities
-
Create content to be used for blog posts, social media, press releases, and other platforms.
-
Research industry-related topics.
-
Collaborate/coordinate with the marketing team to prepare various marketing collateral and communications for both public and internal use.
-
Compose and develop content for all communication channels and across mediums (digital, print, web).
-
Learn the functions of internally developed software to write end-user documentation (such as online help, quick reference guides, and release notes).
REQUIREMENTS- -
Should have a good understanding of SEO best practices to increase traffic to the company website.
-
Must have a flair for creative writing
-
1-3 years experience in content writing for a B2B company
-
Knowledge of tools like Grammarly or equivalent, Keyword research tools
-
Knowledge of content distribution is preferred
Job Description:
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
• Interact with senior stakeholders to elicit thought leadership ideas and create content based on the same.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
Skills & Experience:
• Technical background is a real plus.
• Proven working experience in technical writing of software documentation.
• Ability to quickly grasp complex technical concepts and make them easily understandable in text and pictures.
• Possesses excellent written skills in English to be able to communicate clearly and concisely with a keen eye for document design.
• Good working knowledge of MS Office applications.
• Self-starter and ability to work independently.
• Flexible/adaptable with ability to set and manage multiple priorities.
• Excellent written and oral communication skills.
• Experience : 2 to 5+ years of experience.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
Key Responsibilities:
• Analyze existing and potential content, focusing on reuse and single-sourcing opportunities.
• Build and maintain business and technical documentation.
• Communicate information and ideas clearly, and concisely, in writing.
• Perform quality checks on other deliverables and ensure the quality of own work before publishing.
• Publish documentation in correspondence with established guidelines.
• Create User Journeys for TeleCMI Products.
Creating compelling, high-end, white hat ROI driven SEO oriented content, as well as reworking existing content
Creating specific SEO content that motivates CRO
Managing content and making content recommendations for a diverse clientele
Flexing between various types of content including articles, blogs, press releases, viral marketing content and promotional web content, with the ability to write, proof and edit all
Communication that scaffolds between team and management on key information with a sensitivity for detail and timelines
Desired Attributes:
Passion and ability to develop content specifically for SEO and internet marketing
Ability to think outside of the box when problem solving, yet be able to identify, respect and work creatively within boundaries
Ability to clearly communicate to the tech savvy as well as in lay man’s terms, interchangeably
Flexibility when it comes to the ability to adapt
MVP status when it comes to working on a team
A solid moral compass, ongoing internal motivation and autonomy
Skills and Qualifications:
Bachelor’s degree in journalism, communications or related
2-3 years’ Experience in web related marketing and development
1+ years practical experience in SEO, WordPress and web design support
Outstanding listening and “social listening” skills
Relative fluency and knowledge of HTML, Photoshop, etc as well as the motivation and skill set necessary to stay on top of the latest digital tools and trends
Full understanding and ongoing commitment to high end ROI and CRO
Outstanding organizational skills, attention to detail and a finely attuned sense of urgency
Please contact us at your earliest convenience if your career objective is to develop content for an SEO firm that believes in the unlimited potential of its mission, clientele and employees!
Profile: Social Media Executive
No. of Position : 1
Role Type: Permanent
Experience: Upto 4 years
Salary : 25-30k
Day shifts, 6 days working (No cabs)
Sunday Off.
· Candidate should have worked with a NGO
· Candidate should have handled the NGO website, Facebook, twitter pages of a NGO
· Should be able to design and plan the activities for NGO
· Should have Excellent writing skills ( English/Hindi )
· Candidate worked as a social worker with a but have good writing skills can be showcased
· Candidate worked as a content writer for a NGO can also be showcased.
· Immediate joiners will be preferred as it’s a urgent position