Content marketing Manager

We at Zoronto are looking to hire a full-time content marketer who has experience with writing content for the e-commerce industry.

You will be responsible for the planning, creating, and sharing of valuable content to attract the ideal audience and convert them to customers.

You will be a significant part of our growth team, and your contribution will be vital for the company's growth.

It is a high-ownership role.

Zoronto is a service-based company that provides email, sms, facebook messenger, popups and push notifications to e-commerce stores based in English-speaking countries (namely the US, Canada, the UK, the Rest of Europe and Australia).

 

Job Position: Content Writer

Min. Work Experience: 2 - 3 years

Job Location: Koramangala, Bangalore, India

Qualification: Bachelor’s or Master’s with Marketing Industry Knowledge

 

Your Responsibilities:

• Create marketing artifacts like blogs, white papers, how-to guides, social media posts (primarily LinkedIn and Twitter), stories and even videos and other creative copies.
• Write engaging and compelling content for Zoronto and Industry insights to educate the audience with a simple and compelling narrative.
• Plan, create, and share valuable content to attract and convert prospects into customers.
• Process our existing videos and podcasts to find content pieces, modify and then present them as consumable bites fit for different channels such as social media and blogs.
• Produce videos/presentations / other collaterals as needed to explain our processes, achievements, insights and learnings.
• Publish Blogs, newsletters etc. to amplify our work.
• Ideate and develop infographics to present data in an engaging manner making it intuitive to understand for readers.
• Use multiple channels to distribute content as needed for each scenario.
• Be able to create a content marketing calendar and stick with the plan to ensure deadlines are met.
• Repurposing popular content across multiple platforms.
• Optimize content considering SEO, Google Analytics, and web traffic metrics.
• Create a vision for video content and coordinate the use of video in the overall marketing strategy.
• Write or coordinate eBooks, how-to’s, and white papers with value-driven content.
• Collaborate with the broader Zoronto team on an ongoing basis.

 

Must-haves:

• Prior Experience in writing for the e-commerce industry would be vital.
• Experience in email and sms marketing for e-commerce stores.
• Possess excellent verbal, written and interpersonal communication skills.
• Fluent and Grammatically correct English.
• An understanding of SEO would be useful.
• Able to handle pressure.
• A problem solver’s mindset is a must.
• A great storyteller.
• Time management and planning skills to achieve targets in a defined timeline.
• Attention to detail.
• Ability to multi-task, organize, and prioritize work.
• Be self-motivated and can organize and prioritize work independently with minimal supervision.
• Goal-oriented can consistently deliver outstanding results.

 

Good to Have:

• Working experience in the e-commerce and email marketing domain.
• Experience with e-commerce in international markets such as the US, Canada, the UK, Australia and the Rest of Europe.
• Ability to work with content scheduling tools such as Hootsuite.
• Working experience with content management Systems tools like WordPress, etc
• Should have a great understanding of organic growth leveraging various channels like social media, communities, forums, etc
• Good sense of humor.

 

Experience:

• 1-3 years of experience working in the e-commerce space.
• Proven track record of high performance and achieving goals.

 

You:

• Experience of at least two years in digital marketing agencies
• Excellent written, spoken, and grammatically correct English
• Eager to hustle in a startup environment
• A go-getter and problem solver
• Great with communication
• Quick learner
• Never say die attitude
• Great presentation skills
• Should be okay working from our office space
• Adhere strictly to company rules and etiquette

 

We pay better than market standards with plenty of room to grow.

We are a small team that has people working from across the world.

Who Are We?

 

Vahak (https://www.vahak.in) is India’s largest & most trusted online transport marketplace & directory for road transport businesses and individual commercial vehicle (Trucks, Trailers, Containers, Hyva, LCVs) owners for online truck and load booking, transport business branding and transport business network expansion. Lorry owners can find intercity and intracity loads from all over India and connect with other businesses to find trusted transporters and best deals in the Indian logistics services market. With the Vahak app, users can book loads and lorries from a live transport marketplace with over 5 Lakh + Transporters and Lorry owners in over 10,000+ locations for daily transport requirements. 

Vahak has raised a capital of $5 Million in a “Pre Series A” round from RTP Global along with participation from Luxor Capital and Leo Capital. The other marquee angel investors include Kunal Shah, Founder and CEO, CRED; Jitendra Gupta, Founder and CEO, Jupiter; Vidit Aatrey and Sanjeev Barnwal, Co-founders, Meesho; Mohd Farid, Co-founder, Sharechat; Amrish Rau, CEO, Pine Labs; Harsimarbir Singh, Co-founder, Pristyn Care; Rohit and Kunal Bahl, Co-founders, Snapdeal; and Ravish Naresh, Co-founder and CEO, Khatabook.

About the Role:

We are looking for a Copy Writer to join our marketing team and enrich our website, mobile & web applications, social media accounts with new SEO optimized blog posts, marketing guides and copies, articles and other creative content.  Candidates will be reporting directly to CPO/CMO. 

Responsibilities and Duties:

 

• Collaborate with design and marketing teams to launch successful social media & content marketing campaigns.
• Manage company’s social media channels. Write descriptions, captions, hashtags and ensure regular postings of media, text & video content.
• Write creative & clear marketing descriptions to promote our mobile & web applications online (online ads, social media) & off-line. (banners, brochures etc).
• Coordinate with the design team to make graphics consistent across all platforms.
• Research industry-related topics, competitors, keywords, market practices & user behavior to create engaging blogs, articles and other useful content for our customers.
• Coordinate with the design team to make helpful illustrations and educational content for users to understand our product better.
• Conduct keyword research and use SEO guidelines to write engaging website content.
• Identify customers’ needs and gaps in our content and recommend new topics.
• Ensure all-around consistency (style, fonts, images and tone)

Required Experience, Skills and Qualifications:

• Bachelor's degree in Marketing, English, Journalism or related field.
• Proven work experience as a Content Writer.
• Excellent writing and editing skills in English.
• Knowledge of SEO, SMM, email marketing and content marketing.
• Candidates who have written content for B2B & online audiences will be preferred.
• Ability to meet tight deadlines as well as to communicate and collaborate effectively.
• Experience using WordPress and/or Joomla.

 

WHY JOIN QRATA

• Work with the best: Learn from leaders who have built Qrata from the ground up. Work with down-to-earth, highly experienced, and insanely ambitious colleagues.
• As the business grows, you grow: We want Qrata to be built from within. We look at you as a business leader with the potential to make an impact in the talent space for the Indian startup.
• Great Culture and Work life Balance: Wins are celebrated: We have clear and frequent processes in place for recognizing the achievements of their employees. Leadership and management style that encourages teamwork, frequent engagement, fun activities and transparent communication which is vital to creating a positive feeling in the workplace.

WHAT WE DO AND WHO WE ARE

• We started Qrata in 2016. We are a 40+ person team based out of Mumbai and Bangalore.
• We have our own platform and framework that includes pre vetting talent for accelerated hiring as well as building a composite talent profile including community references to create predictable hiring outcomes/structured learning for our talent community.
• We are building an ecosystem that connects untapped talent in India irrespective of location to realize their full potential through careers in the fastest growing start-ups around the globe from India.

 

WHAT WILL BE YOUR MISSION AT QRATA?

 

This staff member will join our diverse and passionate team, whose primary role is to ensure the digital traction needed to fuel our organization, build fierce momentum around our product through creative and effective branding, and build win-win partnerships with multiple aligned organizations. Within this team, the Content and Marketing Partner will primarily own the Communications and Digital Marketing work, while also collaborating actively on other team projects. We are looking for a passionate storyteller who can identify, curate, and amplify our impact, through stories and statistics, across various mediums.

WHAT ARE YOU GOING TO DO AT QRATA?

• Design approaches to establish and amplify Qrata’s brand presence on social channels
• Develop metrics to measure the Content and Marketing team’s reach and depth of impact
• Collaborate with design and writing teams to produce high quality content
• Provide engaging text, image and video content for social media accounts
• Be the voice between Qrata & the community, able to relay Qrata’s POV forward as well as collect actionable information from the community (+ social listening) for the organization
• Establish meaningful relationships across our communities; leverage selected influencers within the community or community leaders to trigger conversations
• Edit, proofread, and improve the content.
• Optimize content considering SEO and Google Analytics.
• Analyze web traffic metrics.
• Ensure a strong web presence on various channels.
• Generate ideas to increase customer engagement from 0 - 100. 
• Drive growth in our talent community via our product.
• Respond to comments and client queries in a timely manner

 

MUST HAVE’S

• Bachelor's degree in Media or Communications or Journalism or Humanities, or a related field.
• Project management skills and attention to detail
• Excellent communication and writing skills in English
• Proficiency in LinkedIn,Instagram, and other social media platforms.

GOOD TO HAVE’S

• 1-2 years of relevant experience in startups or Media Houses(Digital)
• Previous experience working in early stage start-ups.

 

LOCATION

402 Pharma Search House, -, BG Kher Rd, Vasi Naka, Siddharth Nagar, Worli, Mumbai, Maharashtra 400018

Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time 🎯

If you have ever applied for a home loan, car loan or a credit card, during the process, you were asked to share a proof of your income through payslips or IT return or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.

Tartan helps precisely here – by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process. ✨

Our technology allows businesses to access payroll data directly from the payroll systems to streamline income and employment verification, improve underwriting models, and help employees and independent freelancers avail custom benefits through their employers.🔥

We are looking for a Head of content who is also a strategist with experience in the B2B SaaS space to lead content planning, creation, curation, and research. The role includes generating content for the website, mobile app, social media, paid campaigns, and organic search. It involves ideating concepts and campaigns. The mandate is to create an innovative content strategy that educates, empowers, and inspires our consumers. We see the role as being equal parts story-telling and community building - the ideal candidate will have exceptional communication, organizational, and collaborative skills.

What will you do?

• Content Strategy and Management 
  • Design content marketing strategies and initiatives to achieve business targets, including traffic, engagement, acquisition and customer retention 
  • Manage digital content hubs and channels, including email, newsletters and social media channels 
  • Collaborate across departments to deliver an effective content marketing strategy and editorial plan 
  • Develop editorial calendar, delegate tasks and ensure deadlines are met 
  •  
  • Have a brand publisher mindset, to create the content our audience is looking for and optimise the path to conversion 
  • Understand the basic best practices of the main social media channels, which content and approaches work on each and why
• Content Production / SEO Know-How 
  • Have a working understanding of SEO, content categorization, content development, distribution and measurement 
  • Collaborate with design and writing teams to produce high-quality content
  • Be the brand guardian and ensure the content created is consistent with our brand voice, style, and tone
  •  
• Measurement and Optimisation 
  • Monitor and analyse web traffic and social media metrics 
  • Support and manage ad hoc key projects and/or marketing initiatives 
  • Measure, optimise, improve and repurpose content on a regular and ongoing basis 
  • Support in requests related to data crunching and analysis.

We would love to hear from you if :

• You have 5-7 years of experience in content marketing with at least 2-3 years leading content for hyper-growth startups/businesses.
• Prior experience in heading content marketing channels in the B2B/ SaaS setup in the international markets (preferably for Small & Mid size businesses)
• A background in brand and/or content strategy, whether at an agency or in-house.
• A genuine excitement about the opportunity for brands to be the world’s foremost storytellers.
• Strong writing skills for both creative and business communication purposes.
• An ability to present to “sell through” our ideas and approaches.
• Working knowledge of key distribution and measurement platforms such as CRM, email automation, analytics, social and search.
• You can lead but, more importantly, execute. You get your hands dirty and are actively involved in actual execution, NOT just strategies & management.
• You know content linked SEO inside-out.
• You’re a visionary - you align with the company’s long-term vision and can zoom out to see the big picture equally well as you can zoom in to executing specifics.
• You can categorise content initiatives into objective-driven buckets -branding, acquisition, growth, etc.
• Tools like these are not new to you - SEMRush/Ahrefs, SendInBlue/MailChimp, Buffer/Hootsuite, Google Analytics/Datastudio, Campaign URL builder, etc

Why should you work with us?

• We are growing exponentially Going from an on-paper idea-to-revenues in less than 12 weeks - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
• Crazy ambitious mission: Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
• Transparent, flexible benefits: We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail on our flexible benefits in the next section.👇
• So much transparency: We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.

Flexible Benefits

• Salary 💸 We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesn’t need to be tied to an annual review.
• Stock Options 📈 We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
• Health Insurance 💪 We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family.
• Brand new MacBook 💻 You get a MacBook you can use for working anywhere, irrespective of your role at Tartan.
• Unlimited Sick Leaves ❤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
• Passion Fund 🏀 Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
• Wind Down 🎥 Whether it’s Netflix, Prime, Hotstar with the family, or cozying up with an audio-book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.**

Sound like something you’d like to be a part of? We’d love to hear from you!

About Us

 

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.

 

We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.

 

Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.

 

We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.

 

 

Content Marketing Specialist- Job Description

 

• Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

• Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost

• This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion

• Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.

• Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why

• Measurement and optimization of the program will be required on a regular and ongoing basis

• Management of all creative resources including designers, writers, and other agency personnel

• Integration of content programs with brand campaigns to drive the brand to demand.

• Executive presentations on the program approaches and results will be required.

• Design content marketing strategies and set short-term goals

• Undertake content marketing initiatives to achieve business targets

• Collaborate with design and writing teams to produce high-quality content

• Develop an editorial calendar, delegate tasks and ensure deadlines are met

• Deliver engaging content on a regular basis and inspire team members

• Edit, proofread and improve content

• Optimize content considering SEO and Google Analytics

• Analyze web traffic metrics

• Share content through various channels, ensuring strong web presence

• Receive customer feedback and generate ideas to increase customer engagement

 

 

 

Our Core Values

• We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

• We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

• We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.

• We match grit with wit: We're creative and resourceful. We find solutions to every problem

 

 

and to further support you, we offer:

 

• talented, young and motivated team

• work with a fun team on a product that customers love

• Share in our organization-wise personal development benefits and leave entitlements

• Flexible work schedule with work-from-home options

Pepkidz Learning is founded by an IIT alumni and Investment Banker, it is an Ed-Tech platform for imparting essential skills like E.Q. (emotional quotient) and Personality development to enable students to fuel their success and make them realize their full potential. We are a team of 20 and rapidly growing. We are looking for a Content Strategist, one who can take on the full responsibility for bringing challenging ideas and campaigns that drive brand, product and business.

• One who is really good at writing engaging content for ads, blogs, social media, testimonial videos etc.
•  Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness. Develop brand voice to ensure consistency across all content assets. Apply SEO, content development, distribution and measurement to effectively tailor content to reach audience personas.
• Manage digital and social content channels including email or newsletter distribution, with the understanding of the best content practices on each channel. 
• Assist with integrating content strategy and time-specific brand campaigns to drive campaign goals. 
• Create and edit content, mobilising storytelling opportunities on all channels — owned, earned and paid platforms.
• Establish strategies for media relations, seeking placements in print, broadcast and online channels, and create the corresponding content including press releases, articles and presentations. 
• Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends. 
• Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results. 

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

> Job Description Snapshot - Position: Content Writer (Technology) - CTC: 3-5 Lac pa - Location: Noida (Delhi NCR) > Building a product nation I believe products bring real value and want to see India become a Product Nation. Not IT Services, not BPO powerhouse, but an export house of scalable technology products. I want the world to use off-the-shelf scalable software products made and handcrafted in India. But it’s not going to be easy. We need to change our thinking, ask difficult questions, and come up with insane ideas. For example, I believe that all forms of transportation will become redundant one day, making our lives much more efficient. Our descendants will laugh at the idea that we actually drove our cars everyday to the other part of the town to be able to complete our work. Sounds insane or exciting? > Getting the word out To make a Product Nation, the simple first step is a product. And we built our first one. Customers from about 114 countries are using it to connect their customers from offline print media to online content. Scanova is a QR Code Management tool that allows businesses to create, design, manage, and track QR Code-based interactions. Scanova is a great product. But how do we get the word out? How do we get people to notice us? So we started blogging about it. A lot. And people did notice us. We get about 100,000+ page views per month. But you’ll agree that’s not enough. We need to reach a million people (or even a billion?) if we are to build a great product company. And for that, we need you. > Building the right team To achieve this vision, I am looking for a team that believes in what we do and is hungry for challenges. We are not looking for employees but hardcore problem-solvers. Specifically, we are looking for a Content Writer (Technology), who will be required to: > Content Generation - Research and brainstorm with team for topic ideas relevant to the target audience - Write full length blog articles (300-1500 words) for the company blog (http://scanova.io/blog) following best practices of content marketing and SEO - Write answers on Quora for topics related to the business - Create posts for the company’s social media platforms including Facebook, Twitter, Google+, and LinkedIn - Conduct secondary and primary research to enhance quality of articles - Create images for articles using online tools such as Canva - If required, develop content for website, email newsletters, and PR > Content Management - Operate and manage Wordpress CMS - View and report data via Google Analytics - Content Distribution - Schedule posts on social media platforms using management tools such as Buffer - Remain up-to-date on best Wordpress SEO practices to ensure higher rankings in search engines > Having the right skills Passion and endurance are a must. But we also expect a few other core competencies: - Excellent command over written and spoken English language - 2+ years of professional content writing experience (online or print) - Good understanding of latest content-related SEO best practices - Basic understanding of CMS such as Wordpress and image editing tools (Photoshop, Canva, Illustrator, Sketch) - Should be passionate about technology and active in reading - Should be active on social media platforms other than Facebook/Whatsapp Hunger to make a dent in this world > We take care of each other This is not just a team. It’s a family. And in a family, we take care of each other. Here is what you get for being a part: - Salary - CTC 3-5 lac per annum - Medical insurance - Opportunity to work in a small team that empowers you to make your own decisions - Opportunity to become a specialist in Inbound Marketing - Opportunities to socialize and make friends - the team will be co-working at Unboxed in Noida (Delhi NCR) > A little more about us We call ourselves Trycon Technologies. It was started in 2013 by Gautam Garg, Mukesh Gupta, and Swapnil Jain - all alumni of Delhi College of Engineering (2010 & 2011 batch). After college we worked for a couple of years in companies like Grail Research, Adobe, and Oracle. But like you, we wanted more from life. Not just money but freedom. Freedom to use our potential and freedom to make a real dent in this world. So we quit our jobs and came together in late 2013. We are not alone. Hyderabad-based Utthishta Seed Fund saw our progress and invested in us in 2015. This is our story. Let’s meet up so that we can learn yours. And always remember this: “The biggest risk is not taking any risk. In a world that's changing really quickly, the only strategy that is guaranteed to fail is not taking risks” - Mark Zuckerberg, 2011 Gautam Garg Cofounder, Scanova

Job Description 1. Creating new articles for Minglebox site 2. Editing, proof reading are a pre-requisite for this role. 3. Have to generate fresh education related content in the form of news/articles. 4. Have to research up-to-date with the latest educational updates in India and abroad. 5. Should be well-versed with writing a variety of articles on different topics and news features, which should be insightful and very well-written. Technical Skills 1. Should have knowledge about MS word, MS excel and Power Point 2. Working knowledge of Internet and should have excellent research skills. 3. Knowledge of SEO and Google Analytics is an added advantage. Soft Skills 1. Should have good communication skills 2. Should be a team player and should be ready to take new projects as required 3. Good verbal and written skills