Content Writer - Intern

Role: Content Writer

Job Summary :

We are seeking a talented and creative Content Writer to join our team. As a Content Writer, you will be responsible for creating high-quality, engaging, and informative content for our website, blog, social media channels, and other marketing materials.

Responsibilities:

• Develop and write compelling content that is in line with our brand and target audience.
• Research and analyze industry trends, competitors, and keywords to optimize content for search engines.
• Work collaboratively with cross-functional teams to develop content strategies and plans.
• Produce high-quality written content for various channels including blogs, social media, email campaigns, and other marketing materials.
• Ensure all content is grammatically correct, error-free, and consistent with our brand style guide.
• Edit and proofread content written by other team members, ensuring accuracy and consistency.
• Stay up-to-date with industry trends and best practices in content writing and apply them to improve our content strategy.                                                                                                        

Qualifications:

• Bachelor's degree in English, Communications, Marketing, or related field.
• Minimum of 2 years of experience in SaaS based content writing for digital media.
• Exceptional writing, editing, and proofreading skills with a keen attention to detail.
• Strong research and analytical skills.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
• Proficiency in SEO and content marketing best practices.
• Excellent communication and interpersonal skills.
• Experience with CMS platforms, such as WordPress, and social media management tools.

If you are a creative thinker who is passionate about writing engaging and informative content, we would love to hear from you.

Duties of an SEO Content Writer

• Write long-form articles on a variety of crypto-relevant topics that keep our community well-informed and knowledgeable on anything crypto.
• Work with a team of copywriters, editors, and designers to create impactful and on-trend content for the crypto community.
• Perform competitor's content analysis to make sure we do not miss any opportunities.
• Keep abreast with the latest crypto and industry trends, consistently contributing fresh ideas to content creation.
• Manage content calendar and continually optimize content (including blog & academy articles, FAQ articles, and Crypto education but not limited) to drive traffic, engagement and brand promotion.
• Optimize content considering SEO and Google Analytics.

WHO CAN APPLY

• Excellent creative writing ability, proven with available examples
• Intricate knowledge of Defi, blockchain, and cryptocurrencies
• Knowledgeable in SEO and popular CMS (WordPress)
• We're looking for someone who can cut through the noise and write with authority, context and wit.
• Clear, concise and unambiguous writing style (Has a good understanding of what makes content great, can prepare, rewrite and edit copy to improve readability)
• Is a Grammar Nazi, has proofreading skills
• Ability to use analytics tools. Preferably knowledgeable on Google Analytics, SEMrush, ahrefs, Google trends, buzz sumo or other SEO tools (From traffic numbers to conversion rates, you understand how to measure the performance of Content )

About CoinGape:

Coingape has emerged as a trusted news source for Cryptocurrency and blockchain. CoinGape comprises an experienced team of native content writers and editors working round the clock to cover news globally and present news as a fact rather than an opinion.

• CoinGape comes in the top 10 crypto news media: https://www.similarweb.com/site/coingape.com/
• We have more than 2 Million highly engaged users monthly.
• Our news can be found on almost all of the financial news aggregators and apps, including TradingView, NewsNow, Crypto News app, CoinGecko and coinmarketcap.
• Our content is often quoted by large media outlets and such influencers as Peter Brandt, Thomas Lee, Peter Schiff, Dan Tapiero, Robert Kiyosaki, John Bollinger, Cameron and Tyler Winklevoss, John McAfee and Max Keiser.

Site: https://coingape.com

 Responsibilities for Content Writer

• Research and analyze top SEO content topics 
• QC content to ensure it is free of grammatical or factual errors and follows all brand editorial guidelines for consistency.
• Research and write long-form content on various relevant topics
• Publish content on various platforms and analyze traffic performance
• Research and evaluate competitor marketing with a focus on content
• Write attractive Blogs, Articles and Comments.
• Plan and execute various SEO tasks

ABOUT US

White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better

life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product

design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.

Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.

We are rapidly growing and looking for someone who is as excited as us to be a part of this growth journey. If you love start ups, a really fast paced environment with lots of action and the opportunity to create India's new gen disruptive brands, then click away and get set to propel your career to greater heights.

We are looking for a senior copywriter with working experience creating content across a range of channels to join our in-house marketing team.

The Role

We are looking for a Senior Copywriter with excellent writing and research skills to develop exciting brand campaigns, out of the box ideas and strategies for our in-house brands. As part of this role, you will be

responsible for producing creative content across several channels (including social media, website, landing pages and digital ads), working closely with the design and media teams to brainstorm on ideas and develop messaging. We are looking for a candidate who is a quick learner, has a versatile writing style, can work comfortably in a collaborative environment and has a good understanding of social media and other marketing platforms.

If this sounds like you, please submit your portfolio along with your application to help us get a sense of your best work.

Responsibilities

• Execution and on-time delivery of high quality creative copy for brands across the lifestyle and consumer electronic sectors.

• Collaborate with the design and marketing teams to develop content for a range of marketing and communications materials.

• Write compelling content across all marketing channels, including website copy, video scripts, digital, print ads, and packaging. Craft copy for product stories, product guides, social media and digital marketing.

• Develop high-engagement social media content that reflects the brand tone of voice and grows audiences.

• Continually raise the bar on creativity, and drive the creation of original concepts that result in effective campaigns.

• Ensure that the brand voice and tonality is adhered to across all content that is put out across brands.

• Working with Graphic Designers and marketing teams to ensure that the copy fits the needs of the project/campaign

• Present copy concepts to internal stakeholders, and participate in the ideation process.

• Edit and proofread all copy before it goes live.

• Utilise data driven marketing insights given by the performance marketing team to guide all copy decisions.

• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.

Qualifications

• Candidates from agency backgrounds preferred with experience working on brand campaigns

• Excellent writing, editing and proofreading skills

• Knowledge of online content strategy and creation

• Ability to communicate, present and influence key stakeholders at all levels of an organization.

• Full awareness of creative processes and techniques – including digital platforms

• Strong interpersonal and communication skills to be able to manage brands and vendors with finesse under a high pressure environment

• Working knowledge in brand management, social media content, digital marketing and marketing strategy

• Knowledge of editorial guidelines and style of writing for social media networks, online ad platforms

• Able to manage tight deadlines through excellent time management and organisation skills

• Highly self motivated and able to work well within a team

• Uses qualitative and quantitative analysis to guide content decisions

Roles and Responsibilities

Our growing company is looking for an ambitious content writer, to oversee the development, execution, and delivery of digital content across all our channels, to join our editorial team and enrich our websites with new blog posts, guides, and marketing. The responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.

Required Skills / Qualifications

• Proven record of excellent writing demonstrated in a professional portfolio.
• Impeccable grasp of the English language, including idioms and current trends in slang and expressions.
• Closely work with sales and marketing teams and define the content roadmap for new business.
• Assist in the design and development of marketing campaigns and associated collateral.
• Repurpose and optimize existing content across different channels.
• Develop a content calendar for marketing campaigns.
• Ability to work on multiple projects with different objectives simultaneously
• Good time management skills, including prioritizing, scheduling, and adapting as necessary.
• Churning out ideas, creating video scripting, podcasting, writing blogs, and being a visionary.
• Basic knowledge of Digital Marketing and SEO will be an added advantage
• Previous experience in copywriting will be a strong plus.