Business Development Manager & Outreach Specialist (Marketing Agency)
Location: Remote
Type: Full-time
Experience: Minimum 2+ years
Start Date: Immediate
About the Role
We are looking for an experienced driven Outreach Specialist with a strong background in outbound appointment setting for digital marketing agencies. The ideal candidate has hands-on experience setting appointments for digital agencies providing services like Meta (Facebook) Ads and Google Ads, and has worked with international clients across various time zones.
You’ll be responsible for identifying, qualifying, and booking high-quality appointments with potential clients via email, LinkedIn, Instagram DMs, SMS, and other creative outbound channels.
Key Responsibilities
- Perform targeted outreach via LinkedIn, email, Instagram, SMS, and other platforms to generate qualified appointments.
- Build and maintain outbound prospecting funnels, systems and sequences.
- Craft and personalize outreach messages that resonate with business owners and decision-makers.
- Follow up with prospects using a multi-channel approach to increase show-up rates.
- Manage and update CRM tools (e.g. GoHighLevel, or similar).
- Collaborate closely with sales and marketing teams to align messaging and target market.
✅ Requirements
- Minimum 2+ years experience in a digital marketing agency (MUST HAVE).
- Proven track record of booking appointments for digital marketing services.
- Strong understanding of digital marketing services and how to position them.
- Experience handling outreach in international markets (USA, UK, Canada, Australia, etc.).
- Proficient in using tools like LinkedIn Sales Navigator, Lemlist, Instantly, Hunter.io, Apollo, GoHighLevel, etc.
- Excellent written and spoken English.
- Strong communication and persuasion skills.
- Highly organized, self-motivated, and goal-driven.
No freshers. No exceptions.
Must Have:
- Previous experience in business development within digital agencies, with a focus on lead generation, performance marketing, and paid media.
- 2+ years experience in a digital marketing agency
Preferred Qualifications
- Understanding of appointment show-up and closing funnel metrics.
- Comfortable working with KPIs and weekly targets.
Compensation
- Bonuses for hitting targets
- Long-term growth opportunity
How to Apply
Send the following to :
- Resume / CV
- Brief cover letter explaining your experience with Business Development, outreach & appointment setting for digital agencies
Shubham Vishwakarma
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Follow CutshortShubham Vishwakarma
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