Content Writer

About us:

Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behaviour to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.

Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities. 

We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.

Role Overview:

If penguins and pandas make you think of Google and not wildlife then this role is for you. We at Astra are obsessed with SEO, analytics and inbound marketing. If these keep you up at night then you've finally found a place you can call paradise (read work, we have an amazing culture too!). We're looking to hire a SEO Specialist to join the rocketship.

Roles & Responsibilities:

• Meeting monthly, quarterly and yearly keyword ranking goals
• Review and analyze the website and web pages regularly for detailed SEO checks & content optimization
• Lead and mentor other SEO's on the team
• Expertise in Complete On-Page Optimization, from Title CTR to suggesting content changes and coordinating with content team on the requirements
• Link building: Managing outreach team and developing effective strategies for acquiring relevant backlinks and partnerships
• Actively tracking rank of the keyword portfolio and creating detailed report
• Keyword research and prioritizing the keywords based on the goals and search intent
• Implementing SEO A/B Testing: Analyze, Optimize, Test, and Repeat

Requirements for the role:

• 3+ years of experience in SEO
• A strong understanding of NLP, clustering, and EAT concepts, along with technical SEO knowledge, is a plus.
• Expertise with Ahrefs, SEMrush, Moz, GSC & other SEO tools
• Experience in GA4 to generate comprehensive reports is a plus.
• Quickly grasp complex topics and initiate keyword research, mapping, and clustering
• Analytical mind for traffic analysis & decision-making
• Excellent written and verbal communication skills
• Technical knowledge required to work in a cyber security organization.
• Ability to build rapport with the stakeholders
• Experience with SaaS marketing

Benefits of joining the Astra Squad:

• Embrace the cozy remote work lifestyle.
• Feel the startup adrenaline pumping through your veins.
• Revel in our open, growth-centric ambiance; it's like a digital playground.
• Dive deep into the captivating world of cybersecurity.
• And yes, get ready for some unforgettable work actions—think Chikmagalur & Jim Corbett. 

1. Regularly produce various content types, including email, social media posts, blogs, and white papers.

 2. Actively manage and promote our blog, and pitch articles to relevant third-party platforms.

 3. Edit content produced by other members of the team.

 4. Collaborate with other departments to create innovative content ideas.

 5. Create eye-catchy and innovative headlines and body copy.

 6. Writing a wide variety of topics for multiple platforms

 Content Writer Skills:

 • Excellent verbal and written communication skills.

 • 1-6 years of experience in technical writing.

 • Creative and innovative thinker and planner.

 • Assists team members when needed to accomplish team goals.

 • Good interpersonal and communication skills

 • Familiarity with keyword placement and SEO

 • The ability to consistently meet tight deadlines

Why should you join us:

· Fixed working timings- 5 days working

· Attractive Incentives

· Young & Vibrant work culture

Content Writer Job Description: Blockchain’s marketing team seeks a content writer who understands web writing, SEO best practices, and brand-centered storytelling. They will craft various content types — including website copy, blog posts, social posts, and product descriptions — that address our target audiences and promote our brand.

They will research industry topics and trends, optimise content for organic search, revise and edit pieces, and collaborate with other writers and marketers to ensure brand consistency.

Ideal candidates will be creative, strategic, detail-oriented, and able to meet deadlines.

Objectives of this role

● Produce quality writing that connects with target audiences, boosts engagement, and enhances brand awareness

● Promote Chaintech's mission and vision through explicit, compelling content

● Generate pitches based on current events and market trends

● Increase website traffic by following SEO best practices

● Complete writing assignments within project specifications and deadlines

● Market products and services through blog posts, ebooks, email, and more Responsibilities

● Write content that promotes our products and services

● Conduct in-depth research and convey findings with accuracy

● Revise and edit content before publication

● Stay current on marketing and general industry trends to augment content development

● Work with content strategists to build editorial calendars

● Collaborate with team members to ensure alignment and consistency in branding, style, and messaging

Skills and qualifications

● Exceptional written communication skills

● Impeccable use of grammar, punctuation, and spelling

● Strong attention to detail

● Ability to meet tight deadlines

● Creative and strategic thinking skills

● Proficiency in web-based research and SEO best practices Preferred

Qualifications

● Proven experience as a content writer or copywriter

● Ability to collaborate with other writers and receive and give feedback ● Compelling writing style, voice, and tone

● Experience using content management systems

● Positive attitude and a willingness to learn

● Portfolio of relevant writing sample

Requirements:

- Writing, editing and proofreading website content.

- Write Articles, Blogs, Social media,  Forum and other SEO best practices.

- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.

- Understanding of Web publishing requirements.

- Experience in creating content for the web and growing a social audience.

- Editorial mindset with an ability to predict audience preferences.

- Expertise in social media platforms.

- Collaborate with multiple teams to develop compelling content plans.

- Ability to deliver high-quality documentation paying attention to details.  

- Basic Knowledge of technical terminologies.

- Excellent communication skills in English both written and spoken.

Job description:

We are seeking a Social Media Specialist to join our team. The ideal candidate should have 2-3 years of experience in managing social media accounts and campaigns for brands. The role involves developing and executing social media strategies that align with the brand's goals and objectives, as well as engaging with followers and analysing data to improve performance.

Responsibilities:

• Create and execute social media campaigns across various platforms, including Facebook, Twitter, Instagram, and LinkedIn.
• Develop and maintain a social media content calendar that aligns with the brand's marketing goals and objectives.
• Collaborate with the marketing team to ensure social media messaging aligns with overall marketing messaging and brand guidelines.
• Engage with followers, respond to comments and messages, and build relationships with the community.
• Analyze social media metrics and create reports to track performance and identify areas for improvement.
• Stay up-to-date with industry trends, platform updates, and emerging social media technologies to continuously improve the brand's social media presence.
• Manage social media advertising campaigns, including creating ads and tracking performance metrics.
• Work with influencers and brand ambassadors to develop partnerships and campaigns that align with the brand's goals.
• Monitor social media channels for brand mentions and engage with users to address any issues or concerns.
• Support other marketing initiatives as needed.

Requirements:

• Bachelor's degree in marketing, communications, or a related field.
• 2-3 years of experience managing social media accounts and campaigns for brands.(7lakh)
• Excellent written and verbal communication skills.
• Strong attention to detail and the ability to multitask in a fast-paced environment.
• Knowledge of social media platforms, tools, and best practices.
• Experience with social media management and analytics tools, such as Hootsuite, Sprout Social, and Google Analytics.
• Knowledge of social media advertising, including Facebook Ads and LinkedIn Ads.
• Experience working with influencers and managing partnerships.
• Ability to work independently and as part of a team.
• Creative and innovative mindset.

Duties of an SEO Content Writer

• Write long-form articles on a variety of crypto-relevant topics that keep our community well-informed and knowledgeable on anything crypto.
• Work with a team of copywriters, editors, and designers to create impactful and on-trend content for the crypto community.
• Perform competitor's content analysis to make sure we do not miss any opportunities.
• Keep abreast with the latest crypto and industry trends, consistently contributing fresh ideas to content creation.
• Manage content calendar and continually optimize content (including blog & academy articles, FAQ articles, and Crypto education but not limited) to drive traffic, engagement and brand promotion.
• Optimize content considering SEO and Google Analytics.

WHO CAN APPLY

• Excellent creative writing ability, proven with available examples
• Intricate knowledge of Defi, blockchain, and cryptocurrencies
• Knowledgeable in SEO and popular CMS (WordPress)
• We're looking for someone who can cut through the noise and write with authority, context and wit.
• Clear, concise and unambiguous writing style (Has a good understanding of what makes content great, can prepare, rewrite and edit copy to improve readability)
• Is a Grammar Nazi, has proofreading skills
• Ability to use analytics tools. Preferably knowledgeable on Google Analytics, SEMrush, ahrefs, Google trends, buzz sumo or other SEO tools (From traffic numbers to conversion rates, you understand how to measure the performance of Content )

About CoinGape:

Coingape has emerged as a trusted news source for Cryptocurrency and blockchain. CoinGape comprises an experienced team of native content writers and editors working round the clock to cover news globally and present news as a fact rather than an opinion.

• CoinGape comes in the top 10 crypto news media: https://www.similarweb.com/site/coingape.com/
• We have more than 2 Million highly engaged users monthly.
• Our news can be found on almost all of the financial news aggregators and apps, including TradingView, NewsNow, Crypto News app, CoinGecko and coinmarketcap.
• Our content is often quoted by large media outlets and such influencers as Peter Brandt, Thomas Lee, Peter Schiff, Dan Tapiero, Robert Kiyosaki, John Bollinger, Cameron and Tyler Winklevoss, John McAfee and Max Keiser.

Site: https://coingape.com

• Must be fluent in writing high-quality and error-free content in English.
• Should have excellent grammar skills and vocabulary.
• Willingness to learn and adapt quickly.
• Notable research and time management skills.

We are hiring a talented Social Media Manager professional to join our team. If you're excited to be part of a winning team.

Responsibilities for Social Media Manager

• Oversee day-to-day management of campaigns and ensure brand consistency
• Facilitate scaling brand and company awareness through various social media channels
• Work with brand to create and implement social media strategies monthly
• Ensure brand consistency in copy through tone, voice and terminology
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others
• Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives

Qualifications for Social Media Manager

• 3-5 years of social media management experience
• Bachelor's degree in business, marketing, journalism, public relations or related field
• Professional certification in Google Analytics strongly preferred
• Proficient using multi-social posting programs such as Hootsuite and HubSpot
• Strong computer skills using Microsoft Office and Adobe Suites
• General knowledge of Search Engine Optimization and internet ranking for web content
• Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
• Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
• Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once