Business Development Manager

• Conduct lectures, labs, and tutorials for undergraduate and postgraduate courses in Computer Science & Engineering (e.g., Data Structures, Algorithms, AI, ML, OS, DBMS).
• Prepare course materials, assessments, and syllabi in line with university guidelines.
• Mentor students on academic and project-related work.
• Use innovative teaching methods including online tools, coding platforms, or industry-based case studies.

Position Overview:

We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.

Key Responsibilities:

Branding:

Brand Strategy Development:

·      Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.

·      Conduct market research to identify opportunities for brand differentiation.

Brand Identity:

·      Oversee the creation and maintenance of brand guidelines for software products.

·      Ensure consistent application of brand guidelines across all marketing materials and communications.

Content Creation:

·      Collaborate with designers and content creators to produce high-quality visual and written content.

·      Develop compelling narratives and case studies that resonate with the target audience in the software industry.

Social Media Strategy:

Strategy and Planning:

·      Develop a robust social media strategy to increase brand awareness and engagement for software products.

·      Create and manage a social media content calendar focused on software-related content.

Content Management:

·      Produce, curate, and manage published content across all social media platforms.

·      Monitor and respond to comments, messages, and user-generated content.

Analytics and Reporting:

·      Track and analyze social media metrics to measure campaign effectiveness.

·      Provide regular reports and insights to inform strategy adjustments.

Lead Generation:

Strategy Development:

·      Develop and implement lead generation strategies to drive qualified leads to the sales team.

·      Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.

Campaign Management:

·      Plan, execute, and optimize lead generation campaigns.

·      A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.

Lead Nurturing:

·      Develop and manage lead nurturing campaigns to move prospects through the sales funnel.

·      Collaborate with the sales team to ensure seamless lead handoff and follow-up.

YouTube Strategy:

Content Strategy:

·      Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.

·      Plan and produce engaging video content highlighting software features, benefits, and use cases.

Channel Management:

·      Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.

·      Engage with the audience through comments and community posts.

Analytics and Optimization:

·      Monitor YouTube analytics to track performance and identify areas for improvement.

·      Optimize video content for SEO and viewer retention.

Qualifications:

·      Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.

·      Strong understanding of digital marketing principles and best practices in the software industry.

·      Excellent written and verbal communication skills.

·      Proficient in using social media management and analytics tools.

·      Creative thinker with strong problem-solving skills.

·      Ability to work independently and as part of a team.

Preferred Qualifications:

·      Familiarity with SEO and PPC advertising.

·      Previous experience in a similar role within the software or technology industry.

About Us:

Bansal Classes in Chinchwad is a renowned educational institute specializing in IIT, JEE, and NEET coaching. We are seeking an experienced Business Development Executive to join our team and contribute to our mission of nurturing future leaders.

Job Description:

· Identify key buying centres to expand the net new client base

· Leverage key best practices to drive and successfully generate new business opportunities

· Build and effectively manage a list of new clients to drive business development.

· Collaborate with internal resources and external networks to prioritize and penetrate key accounts.

· Utilizing account planning and time management tools to drive an increase in revenue

· Establish and maintain executive relationships with clients

· Mastery and consistent execution of tecHindustan’s internal sales methodology, and services

· Manage forecast accuracy on a monthly/quarterly/annual basis

· Successful track record in Lead Generation, sales and negotiation

· Basic knowledge in Full-Stack Development, Mobile Apps Development, and Digital Marketing fields.

· Excellent verbal and written communication skills

· Possesses strong organizational and time-management skills.

· Proven ability to plan and manage resources

· Team player with strong analytical skills and the ability to understand and resolve complex problems.

Requirements:

• Minimum of 3 years of experience in Business Development, preferably in the education sector.
• Excellent verbal and written communication skills.
• Empathy and the ability to connect with students and parents.
• Understanding of the IIT, JEE, and NEET coaching industry is a plus.
• Strong organizational skills and attention to detail.
• A passion for education and a commitment to the success of our students.
• The ability to handle business responsibilities effectively.

Role: CLIENT SERVICING - PERFORMANCE MARKETING

Company Industry: Marketing and Advertising

Experience: 2-5  years

Education: Bachelor’s degree or equivalent

Salary Bracket:  - 8L

You will have to develop a thorough understanding of Unigage's clients and drive customer engagement. You will be responsible for streamlining processes for the entire client lifecycle from on-boarding to churn. 

RESPONSIBILITIES:

• Responsible for achievement of digital marketing objectives of our clients
• Oversee overall quality of work being delivered on the account
• Demonstrate subject matter understanding of digital marketing, engage in strategic discussions around Performance marketing, Search Engine Marketing, Social, SEO and other channels

• Experience in fronting client relationships directly

• Handling operations and client management
• Briefing the creative team, helping in the creation of a concept.
• Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
• Strategizing and executing campaigns for clients.
• Working with senior management keeping them informed of new developments, service issues and new business opportunities.
• Managing paid social media campaigns 

REQUIREMENTS:

• Should be hands-on experience in paid search, display, retargeting, email marketing, social, Conversion Optimization, and other key relevant channels that provide traffic and conversions for clients and to share this with internal teams too.

• Understanding and experience of the key analytical and market intelligence tools like Google Analytics and other sources across multi-channels – including PPC and display platforms is a must.

.

• Should have worked on social media calendar and interactions
• Should have advertising agency experience

• Developing new user-facing features using React.js
• Building reusable components and front-end libraries for future use
• Translating designs and wireframes into high quality code
• Optimizing components for maximum performance across a vast array of web-capable devices and browsers

• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
• Thorough understanding of React.js and its core principles
• Experience with popular React.js workflows (such as Flux or Redux)
• Hands on experience with Typescript
• Expertise with RESTful APIs integration and best practices
• Knowledge of modern authorization mechanisms, such as JSON Web Token
• Familiarity with modern front-end build pipelines and tools
• Experience with common front-end development tools such as Babel, Webpack, NPM, etc.
• Ability to understand business requirements and translate them into technical requirements
• Familiarity with code versioning tools such as Git

Job Responsibilities
● Implement and maintain Django-based applications

● Use server-side logic to integrate user-facing elements.

● Develop software related to asset management

● Write and implement software solutions that integrate different systems.

● Identify and suggest various opportunities to improve efficiency and functionality.

● Coordinating the workflow between the graphic designer, the HTML coder, and yourself

● Creating self-contained, reusable, and testable modules and components

● Continuously discover, evaluate, and implement new technologies to maximize development efficiency.

● Unit-test code for robustness, including edge cases, usability, and general reliability.

● Should have the ability to work with old and new versions of django.

● Understand existing code base and adapt to business needs as required

Required Skills
● 3 years experience in software industry

● Minimum 2 year experience in Python

● Minimum 1 Year experience in Django

● Basic understanding of front end technologies like HTML, CSS, JavaScript and jQuery

● Ability to build user interfaces using the latest web standards

● Familiarity with event-driven programming in Python

● Able to create database schemas that represent and support business processes

● Strong unit test and debugging skills

● Experience working in Linux

● Excellent problem solving skills

● Excellent verbal and written communication skills

● Ability to work well in a team development environment

Project Management

• Develop the integrated project plans to determine time frame, procedures for accomplishing projects
• Assess consolidated project plans for dependencies, gaps and continued business value
• Plan and manage project closure and/or transitions
• Work with stakeholders to establish and gain consensus on project goals, objectives and deliverables
• Conduct project reviews to recommend changes to project schedules or resource requirements
• Document and track project scope, changes, issues and risks that affect implementation
• Facilitate the daily stand-up to achieve team consensus
• Eliminate conflicts and assist in developing solutions to manage roadblocks
• Plan and manage testing cycle with customer

Customer Success

• 3-5 years experienced engineer in design; pre / post implementation tracking / successful execution on the following categories:
• Building management systems
• Security systems / cameras; sensors; beacons
• IOT implantation within campuses / buildings
• IT security systems – understanding of the way they work / get implemented
• Comfortable with client interactions and working with client’s vendors / partners

Other Areas:

• Participates periodically in client meetings or business development presentations as part of a Team to help demonstrate our capabilities. Assists with the development of marketing materials and support

Information/data. Maintains a working knowledge of business unit’s available product and service offerings.

Requirements:

Qualifications

• Bachelor's degree or above in computer science, information systems, technology, engineering are preferred.

Other disciplines are welcome to apply if you have a strong interest or sufficient knowledge in IT domains

• At least 4 years of experience in IT Project Management role and 6 years total professional experience
• Strong communication skills, well-versed in English (spoken and written) to facilitate cross border

Communications and collaborations

• Strong stakeholder management skills to communicate across various departments and levels
• Strong time management skills, detailed and results-oriented
• Familiar with startup environment and understanding of dynamics between design, engineering, product and customer service is a plus
• Experience with agile and project management software like Jira
• Committed to the values of integrity, accountability, and customer centric

What essential skills you need

• 4 -6 years’ experience in MySQL database development. You know your way around problems,logic & code but you occasionally need help with how to do things. That’s cool with us. We usestack overflow too.
• Expertise in database design & development (preferably on MySQL).
• Expertise in writing complex SQL queries, stored procedures, and functions, triggers.
• Expertise in performance tuning, query optimization, using performance monitor, SQL Profiler andother related monitoring and troubleshooting tools.
• BE/B.Tech ( or equivalent education), good written & communication Skills.