Business Development Executive

Looking for candidates only with tier 1 colleges OR have experience in a product-based company.

You will be designing front-end architecture with architectural guidelines in mind (secure,high-performing, scalable, extensible, flexible, simple).
● Architect, Design and develop front-end applications.

Desired Skills
● Minimum 6+ years of coding experience.
● Strong hands-on experience on React.js, MVC & related JS Frameworks.
● Strong knowledge of HTML5, CSS3, responsive design, single page applications.
● Build a highly scalable product right from scratch.
● Expertise in caching, minification, bundling techniques to improve front-end performance.
● Experience in working with AB Testing.
● Experience in using front-end monitoring tools to troubleshoot errors and recognise performance bottlenecks.
● Strong foundation in computer science fundamentals: data structures, algorithms, and coding.
● Proficient understanding of code versioning tools(GIT, SVN), working experience with Agile methodology and fast iterative development cycles

Job Description:

We are looking for a highly creative and talented Content Writer with expertise in crafting compelling advertisements and SEO-driven blog content. This role requires someone who is not only a wordsmith but also a creative thinker, capable of translating complex ideas into clear, persuasive, and engaging copy that captures the attention of the audience. The ideal candidate will be proficient in producing ads that resonate with customers and blogs that rank well on search engines.

Key Responsibilities:

• Ad Copywriting: Create persuasive and attention-grabbing content for various advertising platforms (Google Ads, Facebook Ads, Instagram, etc.) that drive conversions and engagement. (Must have prior experience in writing effective ad copies).
• SEO Blog Writing: Write high-quality, SEO-optimized blog posts that are informative, engaging, and rank well on search engines.
• Creative Concept Development: Work closely with the marketing team to brainstorm and develop creative content ideas and campaigns that align with brand messaging and goals.
• Content Strategy: Assist in the development of content strategies to ensure all written material is aligned with the overall marketing objectives.
• Content Editing & Proofreading: Review and edit content for clarity, consistency, and accuracy, ensuring it adheres to the brand voice and guidelines.
• Trend Monitoring: Stay up-to-date with industry trends, marketing strategies, and the latest SEO best practices to continually improve content quality and engagement.

connect me at - https://www.linkedin.com/in/babitagupta7?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3B0hqjPd9SQoiOyl5Rh3PcRQ%3D%3D

Job Title: AEM Developer

Location: Mumbai, India

Experience: 4+ years

Overview:

We are seeking a talented Fullstack AEM (Adobe Experience Manager) Developer with proficiency in React or Angular frameworks to join our team in Mumbai. The ideal candidate should have a solid understanding of front-end and back-end development, with a focus on implementing and maintaining AEM-based solutions. This role requires strong communication skills and the ability to collaborate effectively with cross-functional teams.

Responsibilities:

• Develop, implement, and maintain AEM-based web applications and components.
• Collaborate with cross-functional teams to gather requirements and translate them into technical solutions.
• Design and develop custom AEM components, workflows, and templates.
• Integrate AEM with other systems and third-party applications as needed.
• Optimize application performance and ensure scalability and reliability.
• Stay updated with the latest AEM features, trends, and best practices.
• Implement responsive design principles to ensure a seamless user experience across devices.
• Troubleshoot and debug issues related to AEM implementation and integration.
• Write clean, well-documented code and ensure adherence to coding standards.
• Participate in code reviews and provide constructive feedback to peers.
• Mentor junior developers and share knowledge with the team.
• Collaborate with UX/UI designers to create visually appealing and user-friendly interfaces.

Requirements:

• Bachelor's degree in Computer Science, Engineering, or a related field.
• 4+ years of experience in full-stack development, with a focus on AEM.
• Strong proficiency in Adobe Experience Manager (AEM) and associated technologies (AEM Sites, AEM Assets, etc.).
• Experience with front-end technologies such as React or Angular.
• Proficiency in HTML5, CSS3, JavaScript, and related frameworks/libraries.
• Experience with server-side languages such as Java.
• Knowledge of RESTful web services and APIs.
• Familiarity with version control systems such as Git.
• Experience with agile development methodologies.
• Excellent problem-solving and analytical skills.
• Strong communication and interpersonal skills.
• Ability to work effectively in a collaborative team environment.
• Experience with cloud platforms (e.g., AWS, Azure) is a plus.
• Relevant Adobe certifications (e.g., Adobe Certified Expert) are desirable but not required.

We are looking for a Client Key Account Manager who has an experience in coordinating with the clients and the Digital marketing team. The Account manager will be the liaise between clients and the internal teams (content writers/graphic designers/ implementors/ Billing) to ensure the timely and successful delivery of solutions pertaining to our client's needs. Knowledge of LinkedIn Advertising or PPC campaign is a must. Also, understanding of tech is a plus since we have major tech clients on board.

Experience - 4 years - 5 years as an Account manager experience

The Ideal Candidate

Client Management: Your main task as an Account Manager is to understand and manage clients’ expectations, coordinating with the client and the team and keep them aware about the actions you're taking and how we're progressing. Communication with the client will be basic as your main job is to get results for the clients. Responding to client queries (Account updates, Billing Inquiries, or General complaints) in an effective manner, via Phone calls, Emails, and Chats within the time limits and following up to ensure resolution whenever required.

LinkedIn Ads / PPC campaign: Experience with LinkedIn Ads / PPC campaign is required. You are expected to to make day to day changes in the LinkedIn ad manager and take care of the campaigns. Not only do you need to know the fundamentals of LinkedIn or PPC Ads, but also be experienced enough to come up with campaign strategies and manage long term while getting results.

Accounts handled: You should have handled minimum 50 lakhs worth of ad spent in past on either PPC campaign / LinkedIn Ads campaigns.

Problem Solving: We’re always here to support our team members but you need to be someone who can roll up your sleeve and do your best to deal with problems - and solve those which you can actually solve. Identifying customer needs, and problems and taking proactive steps to maintain positive experiences.

Marketing Strategy: Your main job is to learn about the client's business and understand what they sell, who they sell to, etc. in order to use this to guide the client towards strategies that help their ad campaigns become as profitable as possible (with the account executive’s & account lead’s help).

Important Personality Traits

• Persuasive, Assertive, Confident, Direct
• Strong English proficiency
• Should be available in IST time zone
• Willing to work in US time zone, as and when required
• Remote working.
• Fast Internet & Power backup (if you have frequent power cut issues).
• Ready for Video calls at all times. Video calls are an integral part of maintaining the human connection while working from Anywhere.

ABOUT US

White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better

life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product

design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.

Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.

We are rapidly growing and looking for someone who is as excited as us to be a part of this growth journey. If you love start ups, a really fast paced environment with lots of action and the opportunity to create India's new gen disruptive brands, then click away and get set to propel your career to greater heights.

We are looking for a senior copywriter with working experience creating content across a range of channels to join our in-house marketing team.

The Role

We are looking for a Senior Copywriter with excellent writing and research skills to develop exciting brand campaigns, out of the box ideas and strategies for our in-house brands. As part of this role, you will be

responsible for producing creative content across several channels (including social media, website, landing pages and digital ads), working closely with the design and media teams to brainstorm on ideas and develop messaging. We are looking for a candidate who is a quick learner, has a versatile writing style, can work comfortably in a collaborative environment and has a good understanding of social media and other marketing platforms.

If this sounds like you, please submit your portfolio along with your application to help us get a sense of your best work.

Responsibilities

• Execution and on-time delivery of high quality creative copy for brands across the lifestyle and consumer electronic sectors.

• Collaborate with the design and marketing teams to develop content for a range of marketing and communications materials.

• Write compelling content across all marketing channels, including website copy, video scripts, digital, print ads, and packaging. Craft copy for product stories, product guides, social media and digital marketing.

• Develop high-engagement social media content that reflects the brand tone of voice and grows audiences.

• Continually raise the bar on creativity, and drive the creation of original concepts that result in effective campaigns.

• Ensure that the brand voice and tonality is adhered to across all content that is put out across brands.

• Working with Graphic Designers and marketing teams to ensure that the copy fits the needs of the project/campaign

• Present copy concepts to internal stakeholders, and participate in the ideation process.

• Edit and proofread all copy before it goes live.

• Utilise data driven marketing insights given by the performance marketing team to guide all copy decisions.

• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.

Qualifications

• Candidates from agency backgrounds preferred with experience working on brand campaigns

• Excellent writing, editing and proofreading skills

• Knowledge of online content strategy and creation

• Ability to communicate, present and influence key stakeholders at all levels of an organization.

• Full awareness of creative processes and techniques – including digital platforms

• Strong interpersonal and communication skills to be able to manage brands and vendors with finesse under a high pressure environment

• Working knowledge in brand management, social media content, digital marketing and marketing strategy

• Knowledge of editorial guidelines and style of writing for social media networks, online ad platforms

• Able to manage tight deadlines through excellent time management and organisation skills

• Highly self motivated and able to work well within a team

• Uses qualitative and quantitative analysis to guide content decisions

Job Summary

At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 157 countries with more than 208,000 people who are committed to delivering quality in Assurance, Advisory and Tax services.

Within Advisory, PwC has a large team that enables government organisations to transform and provide better service to citizens and optimize operations. The open position is for a candidate who desires to work with government clients and bring about a change in society. A successful candidate will be expected to work pro-actively and effectively on multiple client engagements over the period of time and take ownership of the entire project delivery he/she entrusted with.

Proposed role requires a candidate with relevant experience in Enterprise/Solution Architecture. He/She would have lead the process improvement and solution conceptualization and handled large integrations involving the latest technologies in the field of solution architecture. The architect should have a successful track record in managing and implementing e-government projects with particular focus on business components, and has contributed to the IT Strategy, maintenance of the information strategy and use architecture to support business and process change.

The candidate should strong interpersonal skills, who not only enjoys the challenge of working with other team members but externally with a diverse, senior-Government officials across varied Ministries and PSUs. Recent experience and understanding of the Indian business ecosystem and government initiatives is a must.

The candidate will be required to showcase excellent communication skills and will have demonstrated consistently the skill and capability in delivering impactful and insightful projects in the past. He/she will also be required to participate in client meetings and, during the course of a project, will be responsive to client enquiries, eventually leading the delivery engagement.

They will also be expected to contribute to Practice or Firm development. This may be adjudged in various ways such as serving as a mentor to other team members, by leading training/development initiatives, contributing to thought leadership papers, assisting other network firms etc.

Positions are with PwC’s Government and Public Service (G&PS) practice, which works

with Central & State Governments, PSUs, donor agencies etc. The position can be based in Delhi or Kolkata. However the ideal candidate should not have any constraints to travel for work related opportunities, whether domestic or internationally.