Business Development Executive

Job  Description:

This is a remote position. 

We're seeking a dynamic Content Manager to join our team. The ideal candidate will have a passion to lead the development and execution of our content strategy, driving the creation of compelling, data-driven content that resonates with our target audience.

About us:

Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behavior to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.

Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities. 

We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.

Roles & Responsibilities:

• Develop and implement a comprehensive content strategy that aligns with Astra's business goals and target audience preferences.
• Create and optimize content across multiple channels, including blog posts, white papers, case studies, videos, webinars, and social media, to drive brand awareness, lead generation, and customer acquisition.
• Collaborate with cross-functional teams, including marketing, sales, product, and design, to align content efforts with overall business objectives and initiatives.
• Leverage SEO best practices and content optimization techniques to maximize content visibility and reach.
• Track and analyze content performance metrics and user engagement data to measure the effectiveness of our content operations
• Establishing content standards, guidelines, and quality assurance measures.

You’d be a great fit if you have: 

• 5-7 years of experience in content marketing, preferably in the B2B SaaS or any related fields. 
• Proven track record of leading and managing high-performing content teams, delivering impactful content strategies, and driving measurable results. 
• Strong leadership and communication skills, with the ability to inspire, motivate, and empower team members to achieve their full potential.
• Strategic mindset, with the ability to think analytically and creatively to develop innovative content strategies that resonate with target audiences and drive engagement. 
• Familiarity with industry-specific nuances and trends. 
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Knowledge of SEO best practices, content optimization techniques, and content management systems (CMS) is a plus.

Benefits of being an Astra-naut:

• Embrace the cosy remote work lifestyle.
• Feel the startup adrenaline pumping through your veins.
• Your brilliance showcased to thousands of eager readers and users.
• Revel in our open, growth-centric ambiance; it's like a digital playground.
• Dive deep into the captivating world of cybersecurity.
• And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett.

Apply only on this link - https://loginext.recruiterbox.com/jobs/fk0uw7g/" target="_blank">https://loginext.recruiterbox.com/jobs/fk0uw7g/

LogiNext is looking for an ambitious and committed specialist in Lead Generation who can do what it takes to succeed. You will identify business opportunities and generate interest among the key players. You will develop new prospects and build a great sales pipeline.

You have experience in generating leads and expanding the customer database in a product organization. You are a master in striking an engaging conversation with senior executives and attracting their attention towards the product value.

Responsibilities

• Identify prospective clients and build a strong sales pipeline for the Sales Managers via cold - calling, out-bound leads, email communications, LinkedIn, referrals and other direct marketing methods
• Find unique ways to attract the attention of C-level executives of retail, FMCG, transportation, courier, manufacturing and e-commerce companies across Asia and North America to influence them to use LogiNext Product suite
• Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal
• Communicate status on a daily, weekly and monthly basis via phone and emails in accordance with the strategic plan and goal as developed by the Sales Head
• Log and record each-and-every outreach made, in CRM, producing regular activity reports as requested by Sales Head

• Act as a bridge between Marketing and Sales. Be cognizant of each marketing initiative, and work toward corporate objectives

Requirements

• Bachelor’s degree or equivalent in the field of computer science, information technology, mathematics or similar domains
• 4 to 6 years of experience in lead nurturing, lead generation and appointment setting
• Possessing good understanding of sales cycle, with a proven track record in a product organization
• Good working knowledge of enterprise technology and SaaS market
• Ability to take ownership, must work well individually or as a team member and to prosper in a fast-accelerating sales environment
• Knowledge of using CRM would be an added advantage
• Excellent selling skills, presentation skills, verbal and written communication skills and time management skills are essential
• Comfortable working in US shift
• All in all, someone who loves talking, engaging and selling round the clock

Position Summary:

We are seeking a highly motivated and data-driven Marketing Growth/Demand Generation Manager to join our marketing team. You will play a crucial role in optimizing the lead-to-customer conversion process by enhancing lead engagement and scoring methodologies. This role requires a blend of creativity and analytical skills to effectively manage email nurture strategies, improve website engagement through chat and CTA optimization, and oversee landing page effectiveness. Additionally, you will be responsible for the execution of targeted newsletter programs and will support marketing operations through tools such as Marketo and various analytics dashboards.

Qualifications:

• Proven experience in digital marketing with a focus on lead conversion and engagement.
• Expert in marketing automation tools (specifically Marketo) and CRM platforms (specifically Salesforce).
• Strong analytical skills and experience with A/B testing, data analysis, and optimization techniques.
• Experience with web analytics and dashboard creation (e.g., Looker or similar).
• Excellent written and verbal communication skills, with an ability to create compelling content for various audiences.
• Creative thinker with the ability to troubleshoot issues quickly and effectively.
• Strong organizational skills and attention to detail.

Education:

• Bachelor’s degree in Marketing, Business, Communications, or a related field. 

Experience:

• At least 5-10 years of experience in a digital marketing role with a proven track record of improving lead conversion rates.

We are looking for a talented and competitive Marketing Manager, who has experience working with Healthcare or SaaS product companies, to join our team. This role will play a fundamental role in achieving our ambitious customer acquisition and revenue growth objectives.
You will be responsible for understanding the RCM and PI market landscape, identifying
your target audience, and collaborating to create the strategic positioning, targeting
plan, and channel mix to meet your category’s pipeline target.

The ideal candidate should be a self-starter who thrives in a fast-paced environment.

Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least 4 years' experience as a marketing manager.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Designation: Sr. Admission counselor

Skills Required:

• Good Communication skills (English mandatory)
• Passion for work
• Leadership / Team player

Roles & Responsibilities:

• Administer school admissions procedures and advise parents and members of the public on admission criteria, collate applications for admission, and monitor criteria being applied consistently.
• Develop marketing strategies with the Principal to support the achievement of the overall admissions
• Manage student enrolment through telephone inquiries, emails, and visitors to the school for enrolment into the school.
• Work in coordination with various external & internal departments.
• Develop institutional goals and objectives consistent with the vision, mission, and values of the School
• Set up and maintain efficient office systems within the school's admin area, including manual and computerized information retrieval systems.

Position - Assistant Marketing Manager

Qualifications - MBA - Marketing from a reputed institute

Experience - 5 to 8 years

Skills -

• Strong written and verbal communication skills
• Understanding essential business and marketing concepts
• Should possess good interpersonal skills to work effectively in a team.
• Comfort with multi-tasking in a deadline-driven environment
• Proficiency with Microsoft Office (Microsoft Excel, Microsoft Word)
• Demonstrated experience with social media platforms (Facebook, Twitter, LinkedIn, Pinterest)

Job Responsibilities -

• Acting as marketing support to all the SBUs
• Perform necessary market research for the business units
• Prepare Marketing Plan and Budgets
• Organize and manage marketing collateral.
• Prepare and deliver promotional presentations  
• Develop and execute marketing campaigns.
• Compose and post online content on the company’s website and social media accounts 
• Lead Generation
• Maintaining and updating Key Account Databases
• Manage brand and marketing initiatives.
• Create reports on marketing performance.

Budget - 50,000/- to 60,000/- per month

Roles & Responsibilities:

1. ·Manage company’s various online bidding profiles
2. ·Identifying quality lead and bringing up the projects for the company
3. ·Bidding on various portals like PPH/ GURU/ UPWORK / Freelancer and other relevant online platforms
4. · Handle the initial discussions and collect the strategic information about the prospects
5. ·Understand complex project requirements and prepare proposal /bid to generate leads
6. ·Continue prospect engagement and account management throughout the sales cycle until closure.
7. ·Independently collaborate with the technical team for presentation with prospects.
8. · Scout for new bidding platforms and websites to catch out the opportunities.
9. Skill & Experience Required
10. ·       Excellent verbal and written communication skills, capable of converting the prospect with good linguistic ability.
11. ·       Must have 1-3 years of experience in Web Development & Mobile Apps project acquisition and closure through the online bidding platforms.
12. ·       Experience with lead generation and prospect management via various online bidding platforms.
13. ·       Must have sound technical knowledge of advanced Web and Mobile technologies trending today.
14. ·       Lead generation through LinkedIn, database, and other social networks would be an added value.
15. ·       Ability to handle the sales independently or as part of a team.
16. Education: Degree/ any diploma

Experience: 1- 3 years

Salary: negotiable

.

IT Sales – Job Purpose

Generates IT (information technology) sales and business, develops relationships with new clients, makes sales visits and presentations, maintains advanced knowledge of products and services, and establishes and meets sales goals.

Role & Responsibilities

• Develops and expands a portfolio of corporate clients by networking and marketing
• Assesses client IT needs and makes recommendations, including IT equipment and service packages
• Prepares sales visits and presentations to pitch product, service, and combination packages to clients
• Demonstrates IT equipment to highlight product benefits
• Negotiates sales, package discounts, and long-term contracts with clients
• Provides technical advice after sales
• Establishes sales goals and implements a plan to meet those goals
• Tracks progress toward goals and documents sales performance
• Becomes fluent in all products and services offered by the employer through testing, demonstrations, and research
• Answers questions, describes benefits, and discusses pros and cons of various competing products or services
• Gains familiarity with the IT industry, and stays updated on trends and innovative products
• Creates marketing literature and web-based features to promote products and time-sensitive sales
• Make cold calls to explore new business opportunities and Interact with clients.
• Knowledge of bidding portals (Upwork, Web Guru, freelancer, etc)

IT Sales Skills and Qualifications

• Bachelor's Degree in Computer Science or Marketing,
• Experience with Sales and Marketing.
• Knowledge of Relevant Products and Sales, Written and Verbal Communication, Interpersonal Communication, Negotiation, Critical Thinking,
• Ability to Meet Goals, Ability to Work Under Pressure, High Energy Level, Motivation, Ambition, Technical Skill, Attention to Detail.

We are looking for a talented Content marketing manager to take full responsibility for our inbound marketing strategies including social media, blogs, and lead generation.

Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends.

Ultimately, you should be able to expand our company’s digital footprint and brand awareness.

• Design content marketing strategies and set short-term goals
• Undertake content marketing initiatives to achieve business targets
• Collaborate with design and writing teams to produce high-quality content
• Develop editorial calendar, delegate tasks, and ensure deadlines are met
• Deliver engaging content on a regular basis and inspire team members
• Edit, proofread and improve the content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring a strong web presence
• Receive customer feedback and generate ideas to increase customer engagement