
Job Summary
To lead, develop, and implement strategic branding initiatives to position the organization as the preferred choice for IIT JEE/NEET/Foundation coaching. The Branding Head will drive all aspects of brand development, student connect campaigns, and enrollment-focused communication to improve brand recall, trust, and student acquisition
Essential Job Responsibilities:
1. Brand Strategy & Development
- Define and evolve the brand vision, mission, values, and tone for all verticals: IIT-JEE, NEET, Foundation (6th–10th).
- Establish a consistent brand identity across online and offline platforms.
- Position the brand as a student-focused, result-oriented, and trustworthy coaching institute.
2. Student-Centric Branding Campaigns
- Design innovative campaigns that resonate with students and parents across age groups (8th–10th Std.).
- Leverage motivational storytelling, academic success journeys, and relatable role models.
- Initiate emotional branding that connects with aspirational goals of students and parental trust.
3. School & Foundation Branding Initiatives
- Create and execute specific campaigns targeting middle school (Class 8–10) students.
- Build early engagement through:
- Science and Math quizzes
- Aptitude contests
- Scholarship tests
- Career guidance workshops (with branding recall)
- Collaborate with schools to conduct co-branded events and seminars.
4. Digital & Social Media Branding
- Develop and oversee digital content strategies (videos, reels, shorts, student testimonials).
- Optimize brand presence across Instagram, YouTube, Facebook, LinkedIn, and education portals.
- Run targeted digital campaigns for enrollment and lead generation.
- Monitor online sentiment, reviews, and competitor analysis to fine-tune campaigns.
5. Offline Branding & Visibility
- Plan and execute Out of Home OOH (hoardings, bus shelters, railway stations), flyers, brochures, newspaper ads aligned with enrollment season.
- Design institute branding elements – reception visuals, student success walls, classrooms, etc.
- Organize branded student events like felicitation ceremonies, toppers' meet, exam strategy sessions.
6. Enrollment-Driven Campaigns
- Design admission season campaigns highlighting USPs, results, scholarships, early bird offers.
- Collaborate with the admission team to understand lead quality and campaign impact.
- Drive brand support for franchisee centers for localized enrollment campaigns.
7. Internal Branding & Culture Building
- Ensure faculty, counselors, and staff represent brand values in communication.
- Develop internal brand guides, training, and behavior manuals.
8. Partnerships & PR
- Build partnerships with schools, education influencers, media agencies, and test preparation platforms.
- Create press releases, media coverage, and influencer tie-ups for building credibility.
Key Performance Indicators
- Growth in brand awareness and unaided brand recall.
- Increase in student enrollment inquiries and conversions from branding campaigns.
- Engagement rates on social media and digital platforms.
- Number of schools and partner institutions engaged.
- Cost per lead (CPL) and return on ad spend metrics.
- Visibility metrics (e.g., OOH impressions, campaign reach).
- Brand health metrics (NPS, student/parent trust perception surveys).

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Mandatory Criteria
- 2–5 years of experience in sales/business development within a D2C or product-based industry.
- Proven track record of achieving targets and driving sales growth.
- Strong communication, negotiation, and presentation skills.
- Leadership capability to manage team performance and ensure alignment with company goals.
- Proficiency in CRM tools and lead generation techniques is an advantage.
OKR
- Develop, implement, and own sales strategies to achieve business targets.
- Identify and explore new revenue streams and market opportunities.
- Deliver persuasive sales pitches and convert qualified leads.
- Manage a small team while also handling direct client interactions.
- Build and nurture long-term client relationships to ensure retention and repeat business.
- Maintain and update client databases and sales reports in an organized manner.
Job Responsibilities:
- Manage day-to-day accounting operations.
- Handle TDS and GST filings and compliance.
- Operate Tally software for financial entries and reporting.
- Manage vendor payments and reconciliations.
- Perform bank reconciliations and resolve discrepancies.
- Prepare and analyze MIS reports.
- Handle payroll processing and related compliance.
- Coordinate with internal and external auditors.
- Support budgeting and financial planning processes.
- Ensure timely and accurate month-end and year-end closings.
Key Skills:
- Proficient in Tally, MS Excel, and accounting software.
- Strong knowledge of TDS, GST, and other statutory compliance.
- Excellent attention to detail and organizational skills.
- Good communication and interpersonal abilities.
Responsibilities:
1. Create detailed and accurate mechanical drawings based on project requirements.
2. Collaborate with engineers and project managers to understand design specifications and translate them into technical drawings.
3. Ensure compliance with relevant design codes and standards in the creation of mechanical drawings.
4. Utilize various software tools for drafting and design, demonstrating proficiency in industry-standard software.
5. Prepare and maintain documentation related to mechanical designs, revisions, and updates.
6. Participate in design review meetings to address any issues and incorporate feedback into drawings.
7. Stay abreast of industry trends, standards, and technological advancements to enhance drafting capabilities.
- Gathering information and documentation from clients
- Helping clients fill out immigration application forms
- Drafting submission letters
- Reviewing all documents to ensure they are accurate and meet government requirements
- Ensuring that deadlines are met
- Tracking the status of each application and keeping clients updated
Bottom-Funnel provides the system and framework that modern marketers need to generate clients from scratch.BOTTOM-FUNNEL is a 360° digital branding and marketing agency that provides a wide spectrum of internet marketing services to enhance the online presence of all kinds of businesses. We offer global solutions of digital marketing and all IT trending technology solutions, communication through classifieds, web portals, social media networks, advertising channels, and search engines. Our digital experts and business consultants help clients by providing only the best digital marketing strategy to develop through innovation and creativity.
Employment Type: Employee - Full Time
Work Location: Jaipur, Rajasthan ( Work From Office Only)
Notice Period : Immediate - 15 Days 30 Days only
Job Summary
An Android developer is responsible for developing applications for devices powered by the Android operating system. Due to the fragmentation of this ecosystem, an Android developer must pay special attention to the application’s compatibility with multiple versions of Android and device types. They must also have a strong understanding of the patterns and practices that revolve around such a platform.
Responsibilities
• Design, build and maintain high performance, reusable, and reliable Kotlin code.
• Ensure the best possible performance, quality, and responsiveness of the application. Help maintain code quality and automatization.
• Should be familiar with architectural patterns like MVP, MVVM, MVC.
• Strong knowledge of Android SDK, different versions of Android, and how to deal with different screen sizes.
• Familiarity with RESTful APIs to connect Android applications to back-end services.
• Strong knowledge of Android UI design principles, patterns, and best practices
• Experience with offline storage, threading, and performance tuning
• Knowledge of the open-source Android ecosystem and the libraries available for common tasks
• Build lightweight, low latent Android applications with limited or no dependency on third-party modules.
• Unit-test code for robustness, including edge cases, usability, and general reliability
Must Have:
Exposure to Kotlin, RxJava / LiveData / Coroutines, Caching & Database
Good to Have:
• Minimum of 2+ years of experience in Java
• Strong knowledge of Android SDK, different versions of Android, and how to deal with different screen sizes
• Familiarity with RESTful APIs to connect Android applications to back-end services
• Strong knowledge of Android UI design principles, patterns, and best practices
• Camera APIs, Exoplayer, Profiling & Performance Tuning, Unit Testing.
• Design and build applications for Android devices.
• Maintain quality and ensure responsiveness of applications.
• Collaborate with the rest of the engineering team to design and launch new features.
• Maintain code integrity and organization.
• Be proficient with Java and Kotlin.
• Experience with offline storage, threading, and performance tuning.
• Must be familiar with RESTful APIs to connect android applications to back-end services.
• Experience with cloud message APIs and usage of push notifications.
• Knowledge of Git.
Qualifications
• Minimum 2 Years of experience in building Android Apps using
• Strong knowledge of Android SDK
• Familiarity with cloud message APIs and push notifications.
• Proficient understanding of code versioning tools such as Git, SVN, bit bucket
• Experience detecting and correcting memory usage issues as well as optimizing code for application performance
• Unit-test code for robustness, including edge cases, usability, and high reliability
• Work with modern tools including Jira, Slack, GitHub, Google Docs, etc
• Rock solid at working with third-party dependencies and debugging dependency conflicts
• Experience with task planning and estimating effort
• Strong collaborator and comfortable to work in an agile, remote and distributed team environment
Benefits :
- Opportunity to work on highly challenging international projects.
- Opportunity to travel & work with International clients.
- Flexible and friendly work environment
- Great organisational culture, focus on employee's well-being.
- Work-life balance.
- Be part of the best place to work for certified company
Responsibilities
· Developing user-facing applications using Vue.js
· Building modular and reusable components and libraries
· Optimizing your application for performance
· Implementing automated testing integrated into development and maintenance workflows
· Staying up to date with all recent developments in the JavaScript and Vue.js space
· Keeping an eye on security updates and issues found with Vue.js and all project dependencies
· Proposing any upgrades and updates necessary for keeping up with modern security and development best practices
What we need in you?
· Highly proficient with the JavaScript language and its modern ES6+ syntax and features
· Highly proficient with Vue.js framework and its core principles such as components, reactivity, and the virtual DOM
· Familiarity with the Vue.js ecosystem, including Vue CLI, Vuex, Vue Router, and Nuxt.js
· Good understanding of HTML5 and CSS3, including
· Understanding of server-side rendering and its benefits and use cases
· Knowledge of functional programming and object-oriented programming paradigms
· Ability to write efficient, secure, well-documented, and clean JavaScript code
· Familiarity with automated JavaScript testing, specifically testing frameworks such as Jest or Mocha
· Proficiency with modern development tools, like Babel, Webpack, and Git
· Experience with both consuming and designing RESTful APIs
Requirements:
- Bachelor's or master’s degree in computer science or equivalent work experience.
- A solid understanding of the full web technology stack and experience in developing web applications
- Strong experience with React JS framework for building visually appealing interfaces and back end frameworks like Django
- Knowledge of multiple front-end languages and libraries (e.g. HTML/ CSS, JavaScript, XML, jQuery)
- Good knowledge of object-oriented programming and data structures in Python
- Experience with NoSQL databases, web server technologies, designing, and developing APIs.
- Strong knowledge and work experience in AWS cloud services
- Proficiency with Git, CI/CD pipelines.
- Knowledge in Agile/Scrum processes.
- Experience in Docker container usage.
Roles and responsibilities:
- Develop sophisticated web applications for drone control, data management, security, and data protection.
- Build scalable features using advanced framework concepts such as Microservices, Queues, Jobs, Events, Task Scheduling, etc.
- Integrate with Third-Party APIs/services
- Use theoretical knowledge and/or work experience to find innovative solutions to the problems at hand.
- Collaborate with team members to ideate solutions.
- Troubleshoot, debug, and upgrade existing software.
- Passionate to learn and adapt in a start-up environment.
Perks:
- Hands-on experience with state of the art facilities we use for robot development.
- Opportunity to work with industry experts and researchers in the field of AI, Computer Vision, and Machine Learning.
- Competitive salary.
- Stock options.
- Opportunity to be an early part of the team and grow with the startup.
- Freedom of working schedule.
- Opportunity to kickstart and lead your own projects.
1. Developing high-quality content with unique SEO optimized article for the given topic
2. Writing, reviewing and publishing web content, proactively update and handle website landing pages and blogs.
3. Candidate must have ideas of government exams
3. Adding relevant images/screenshots to the article










