Branding Manager at ICAD school of Learning · Nagpur · 8 - 15 years · ₹10L - ₹17L / yr · Profitable · Posted 1 Oct 2025

Job Summary
To lead, develop, and implement strategic branding initiatives to position the organization as the preferred choice for IIT JEE/NEET/Foundation coaching. The Branding Head will drive all aspects of brand development, student connect campaigns, and enrollment-focused communication to improve brand recall, trust, and student acquisition
Essential Job Responsibilities:
1. Brand Strategy & Development
- Define and evolve the brand vision, mission, values, and tone for all verticals: IIT-JEE, NEET, Foundation (6th–10th).
- Establish a consistent brand identity across online and offline platforms.
- Position the brand as a student-focused, result-oriented, and trustworthy coaching institute.
2. Student-Centric Branding Campaigns
- Design innovative campaigns that resonate with students and parents across age groups (8th–10th Std.).
- Leverage motivational storytelling, academic success journeys, and relatable role models.
- Initiate emotional branding that connects with aspirational goals of students and parental trust.
3. School & Foundation Branding Initiatives
- Create and execute specific campaigns targeting middle school (Class 8–10) students.
- Build early engagement through:
- Science and Math quizzes
- Aptitude contests
- Scholarship tests
- Career guidance workshops (with branding recall)
- Collaborate with schools to conduct co-branded events and seminars.
4. Digital & Social Media Branding
- Develop and oversee digital content strategies (videos, reels, shorts, student testimonials).
- Optimize brand presence across Instagram, YouTube, Facebook, LinkedIn, and education portals.
- Run targeted digital campaigns for enrollment and lead generation.
- Monitor online sentiment, reviews, and competitor analysis to fine-tune campaigns.
5. Offline Branding & Visibility
- Plan and execute Out of Home OOH (hoardings, bus shelters, railway stations), flyers, brochures, newspaper ads aligned with enrollment season.
- Design institute branding elements – reception visuals, student success walls, classrooms, etc.
- Organize branded student events like felicitation ceremonies, toppers' meet, exam strategy sessions.
6. Enrollment-Driven Campaigns
- Design admission season campaigns highlighting USPs, results, scholarships, early bird offers.
- Collaborate with the admission team to understand lead quality and campaign impact.
- Drive brand support for franchisee centers for localized enrollment campaigns.
7. Internal Branding & Culture Building
- Ensure faculty, counselors, and staff represent brand values in communication.
- Develop internal brand guides, training, and behavior manuals.
8. Partnerships & PR
- Build partnerships with schools, education influencers, media agencies, and test preparation platforms.
- Create press releases, media coverage, and influencer tie-ups for building credibility.
Key Performance Indicators
- Growth in brand awareness and unaided brand recall.
- Increase in student enrollment inquiries and conversions from branding campaigns.
- Engagement rates on social media and digital platforms.
- Number of schools and partner institutions engaged.
- Cost per lead (CPL) and return on ad spend metrics.
- Visibility metrics (e.g., OOH impressions, campaign reach).
- Brand health metrics (NPS, student/parent trust perception surveys).

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Lead – Brand & Digital Communication
Location: Madhapur, Hyderabad
Employment Type: Full-Time
Experience: 4-8 Years
Reporting To: Founder / CEO
About the Role
We are looking for a Brand & Digital Communications Lead to manage the company's brand identity, social media presence, public relations, and corporate communications. The role involves working directly with the Founder/CEO to develop communication strategies, create engaging content, and strengthen brand visibility.
Key Responsibilities
Brand Strategy: Develop and execute brand communication strategies to improve brand awareness and market positioning.
Social Media Management: Manage LinkedIn and other social media platforms, including content planning, publishing, and engagement.
Founder Communications: Create LinkedIn posts, articles, speeches, and thought-leadership content for the Founder/CEO.
Public Relations: Build media relationships, manage press releases, coordinate interviews, and handle PR activities.
Content & Storytelling: Create compelling content, customer success stories, case studies, blogs, and company announcements.
Market Research: Monitor industry trends, competitor activities, and brand communication opportunities.
Cross-functional Collaboration: Work with internal teams to gather business updates and coordinate marketing initiatives.
Brand Consistency: Maintain consistent messaging across channels while ensuring confidentiality of sensitive information.
Requirements
4-8 years of experience in brand communications, digital communications, PR, content strategy, or related fields.
Strong written and verbal communication skills.
Proven experience in social media management, particularly LinkedIn.
Excellent storytelling, content creation, and editorial skills.
Experience working with founders, CEOs, or senior leadership.
Understanding of PR, media relations, and corporate communications.
Ability to independently manage communication strategies and execute campaigns.
Experience in startups or high-growth companies is preferred.
Strong organizational skills, attention to detail, and discretion.
About the Role
We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.
Key Responsibilities
- Develop and strengthen the brand across retail and digital channels.
- Plan and execute marketing campaigns to increase brand awareness and customer engagement.
- Create cost-effective marketing initiatives that deliver measurable results.
- Drive marketing activities that contribute to retail sales growth.
- Manage the brand's social media and digital presence, including content planning and campaign execution.
- Track campaign performance, analyze ROI, and optimize marketing efforts.
- Coordinate with sales, retail, and design teams to ensure successful campaign execution.
- Monitor market trends, competitor activities, and customer preferences to identify new opportunities.
Required Skills & Experience
- 2–5 years of experience in Marketing, Brand Management, or a related field.
- Experience in retail, fashion, or consumer brands is preferred.
- Strong understanding of digital marketing and social media platforms.
- Ability to plan and execute campaigns within budget.
- Analytical mindset with experience measuring campaign performance.
- Excellent communication, coordination, and project management skills.
- Self-motivated, creative, and proactive approach to problem-solving.
Qualifications
- Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.
What We're Looking For
- A creative thinker with fresh ideas.
- Someone who can balance brand-building with business objectives.
- A collaborative professional who enjoys working in a fast-paced environment.
Experience: 2–5 Years
Schedule: Monday to Friday (5 Days Working)
Employment Type: Full-time
Key Responsibilities:
1. Sales and Marketing:
● Promote company offerings to students.
● Conduct live product demonstrations and engage with the target audience.
● Achieve monthly/quarterly sales targets by converting leads into admissions.
2. Campus Engagement:
● Plan and execute campaigns in colleges to increase brand visibility and adoption.
● Build relationships with campus authorities to get permissions for promotional activities.
● Host or support events, seminars, or workshops to engage the target audience.
3. Onboarding AMBs:
● Identify and recruit students as a college Ambassador.
● Train AMBs on their roles and responsibilities, including promoting the brand, driving app downloads, and data collection.
● Support AMBs in their activities to achieve desired results.
4. App Downloads and Data Collection:
● Actively encourage students to download the app and register.
● Collect accurate data from the target audience and ensure its timely submission.
5. Market Research and Insights:
● Collect feedback from students on the company’s offerings.
● Identify opportunities to increase market share by analyzing competitors’ activities and trends in the education sector. 6. Reporting and Documentation:
● Submit daily/weekly reports on activities, sales, and other performance metrics.
● Ensure proper documentation of all on-ground campaigns, app downloads, AMBs onboarding, and data collected.
Key Skills and Competencies:
● Sales Skills: Proven ability to meet or exceed sales targets
● Communication Skills: Strong interpersonal, negotiation, and presentation skills.
● Marketing Expertise: Experience in on-ground promotional activities and event execution.
● Relationship Management: Ability to build and maintain relationships with college authorities and students.
● Data Handling: Proficient in collecting, organizing, and analyzing data. ● Tech-Savvy: Comfortable with mobile applications, digital tools, and reporting software.
● Team Player: Ability to collaborate with internal teams and manage AMBs effectively.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
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● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
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● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
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Hiring: Marketing Manager
Experience: 2–6 Years Industry: Fashion / Retail / Apparel
Working Days: 5 Days
We are looking for a young, dynamic, and hands-on Marketing Manager to lead brand building and marketing campaigns
The ideal candidate should be a self-starter with fresh, out-of-the-box ideas and strong experience in fashion/apparel marketing, retail marketing, digital marketing, and brand building.
Key Responsibilities
• Own and strengthen the brand identity across retail, digital, and outdoor touchpoints • Conceptualize, plan, and execute marketing campaigns to drive footfall, engagement, and brand recall • Develop creative and cost-efficient marketing initiatives, including organic social media, partnerships, in-store activations, and influencer collaborations • Plan and execute marketing initiatives that directly contribute to retail sales growth across EBOs, MBOs, and department stores • Manage the brand's digital and social media presence, including content calendars, social platforms, e-commerce marketing, and online presence • Track campaign performance, ROI, and sales impact and continuously optimize marketing spends • Work closely with Retail, Sales, and Design teams to align marketing initiatives with business priorities and new collection launches • Monitor competitor activity, fashion trends, market developments, and consumer preferences to keep campaigns relevant
Required Skills & Competencies
• 2–6 years of experience in Marketing, Brand Management, or a related field • Fashion, retail, or apparel industry experience preferred • Strong ideas-first and entrepreneurial mindset • Proven ability to deliver impactful campaigns with limited or no budgets • Strong understanding of social media, digital marketing, and e-commerce platforms • Ability to analyze campaign metrics, ROI, and sales impact • Excellent communication, coordination, and project management skills • Strong understanding of brand building and retail marketing
Qualification
Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or a related field.
Job Description – Design Lead (Brand
Design)
Location: Jaipur, Rajasthan
Experience: 4–6 Years
Employment Type: Full-Time
Department: Design / Brand
About the Role
We are looking for a highly creative and strategic Design Lead / Brand Design Lead who
can take complete ownership of the visual identity and brand design across the company.
The role will involve working across brand identity, marketing design, publication
graphics, packaging, creative communication, and brand strategy, ensuring that every
visual touchpoint is consistent, impactful, and aligned with the company's vision.
Key Responsibilities
Own and strengthen the company's overall brand identity and visual language.
Lead design for all major brand and marketing initiatives.
Develop and maintain brand guidelines, visual systems, typography, color
systems, and design principles.
Design and oversee marketing creatives, campaigns, social media assets,
advertisements, and digital communication.
Lead the design of publication graphics, educational content, and learning
products.
Work on logo design, brand assets, packaging, product branding, and other
physical/digital brand touchpoints.
Translate marketing and business objectives into strong creative concepts and visual
solutions.
Develop creative concepts and ensure high-quality execution across multiple formats.
Collaborate closely with the Marketing, Content, Product, and Business teams.
Ensure consistency of the brand across campaigns, products, publications, packaging,
and customer communication.
Contribute to brand strategy through design, helping define how the company
should look, communicate, and be perceived.
Review and provide direction on designs created by other designers and build a strong
design culture within the team.
Manage multiple design projects simultaneously while maintaining quality and timelines.
Stay updated with evolving design trends, consumer behavior, and emerging creative
formats.
What We Are Looking For
Strong experience in Brand Design, Visual Identity, Marketing Design, or
Creative Design.
Proven experience working on the brand side/in-house, preferably with consumer-
facing or D2C brands.
Strong understanding of brand strategy and its connection with visual design.
Excellent conceptual thinking with the ability to turn ideas into compelling visual
communication.
Strong portfolio demonstrating branding, campaigns, marketing creatives,
packaging, publications, and/or visual identity work.
Ability to think beyond individual creatives and build complete design systems and
brand experiences.
Strong leadership and communication skills.
Ability to independently take ownership of projects and drive them from concept to
execution.
Educational Qualification
Bachelor's or Master's degree in Design, Visual Communication, Graphic Design,
or a related field.
Graduates from reputed design institutes such as NID, NIFT, IIT, or equivalent
institutions would be preferred.
Candidates with relevant design qualifications such as B.Des / M.Des are preferred.
Preferred Experience
Candidates with 4–6 years of relevant experience, particularly in brand-side/in-house
design teams, consumer brands, D2C companies, education companies, or agencies handling
large brands, would be preferred.
Why Join Us?
This is a high-ownership role where the Design Lead will have the opportunity to shape the
company's brand identity from the ground up, influence how millions of customers
perceive the brand, and build a strong and recognizable visual language across products,
marketing, publications, and packaging.
This role is a great fit for someone who is creative, bold, and deeply excited about building brands people remember. You’ll work closely with the Founders and the GTM leadership team to shape Reo.Dev’s brand narrative - how we show up in the market, how we’re talked about, and how we stand out in a crowded DevTool ecosystem.
Reo.Dev is at a breakout moment. We launched in Oct 2023, and within just two years we’ve become one of the most talked-about platforms in the DevTool world. The best DevTool companies globally use Reo, and we’ve reached strong PMF. Now we’re entering our next chapter - moving from being known to owning the DevGTM narrative.
This is where you come in.
🎨 What will you be working on?
- Conceptualising and executing bold brand campaigns that make Reo.Dev memorable in the DevTool and GTM ecosystem
- Coming up with out-of-the-box, viral-worthy ideas - content, stunts, collaborations, launches, narratives
- Building brand moments around launches, reports, events, conferences, and cultural moments
- Collaborating with creators, designers, and agencies (especially in the US / global markets) to bring ideas to life
- Experimenting with formats - video, social, community-led campaigns, experiential ideas
- Owning brand execution end-to-end: idea → execution → distribution → learning
- Helping Reo.Dev build a distinct, memorable, category-defining brand
What would help you excel at this job:
- Someone who naturally thinks in ideas and narratives
- Comfortable taking creative risks and trying unconventional approaches
- Strong execution bias - you don’t stop at “this would be cool”
- Experience working with or managing creators, freelancers, or agencies
- Exposure to US / global markets and sensibilities is a strong plus
- Enjoy operating in early-stage environments with high ownership
- Prior experience in a creative agency is a plus
👯 What qualities we look for in our team members?
While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:
- Work hard, hands-on and want to grow really fast.
- Care about your work a great deal, find it highly unsettling if the quality of work is even slightly sub-par.
- Execute fast.
- Are hands on (we will not have elaborate reporting structures for the foreseeable future and hopefully ever).
- Are someone people like to work with, low on ego, high on humility
- Have the ability to fail, learn and keep trying till you win. Start-ups are tough and we will not get everything right the first time
- Have a longish view of your career growth and not optimising for the next 1-2 years
CraftMyPlate is a Hyderabad-based platform for micro-events: house parties, birthdays, office celebrations, and small gatherings. One thing hasn't changed since day one. Every order comes from someone making a specific, personal decision: this occasion, this many people, this budget, this date. We win by understanding that decision better than anyone else does.
We are now investing in the systems (data, growth, and eventually AI-driven automation) that let us make that same quality of decision at scale, without needing to grow headcount just to keep up. That investment is partly backed by funding we recently brought in, but the funding is not the story. It simply means we can now hire someone senior enough to own this problem properly, instead of solving it in pieces.
If you join now, you are not joining a company that has already figured everything out and just needs someone to run the machine. You are joining at the point where the machine is still being designed. What you build in the next year will still be the foundation two years from now.
About the Role
We are hiring a Growth Lead to own two things at once: how many people know about us, and how much revenue that awareness turns into. Not one or the other. Both, as a single connected number.
Here is what makes this role different from most growth roles you have seen: the infrastructure is already built. Tracking, attribution, and engagement systems are already in place and working. Our content and performance teams already execute well within the current playbook. You are not being hired to set any of that up. You are being hired to direct it and extract return from it.
That means your job is judgment, not motion. You decide which channels get more budget and which get cut. You decide what message goes to which segment. You decide what "working" means, and you prove it with numbers, not activity. The team executes. You are accountable for the return.
We need someone who has done this before, at a company where marketing spend had to answer to revenue, not just to reach. Someone who can point to a previous role and say plainly: this is what we spent, this is what we made back, and this is what I specifically changed to move that number.
What "Good" Looks Like (Market Standard)
This is not a vague "be strategic" ask. In most growth-stage consumer companies, a Growth Lead's performance is judged against a small set of hard numbers. We expect the same here:
- Return on ad spend (ROAS) or marketing efficiency ratio (MER) improving quarter over quarter across paid channels, not just held flat
- CAC to LTV ratio healthy enough to support scaling spend, not just acquiring volume (a commonly cited industry bar is a ratio meaningfully above 1:3, CAC to LTV)
- CAC payback period short enough that growth doesn't starve cash flow
- Blended revenue attributable to marketing-led channels, tracked and defended, not assumed
- A steady pace of new channel or approach tests per quarter, with a clear kill or scale decision made on each one, not experiments left to run forever without a verdict
If these terms are unfamiliar to you or you have never been held to them, this is probably not the right role yet. If you already think in these terms by habit, this role gives you the platform to prove it at a larger scale.
What You'll Own
- Awareness and reach across channels: Grow how many of the right people know about us, across paid, organic, and content channels, without confusing reach for revenue
- Revenue and ROI: Own the return on every rupee spent across channels. You inherit working tracking systems (CleverTap, AppsFlyer, Mixpanel); your job is to use them to make better spend decisions, not to build or maintain them
- Segmentation strategy: Build and keep refining how we segment customers by occasion type, guest count, budget band, and lead time to event. Turn that into distinct messaging and targeting for each segment, not one-size-fits-all campaigns
- Growth and channel scaling: Identify, test, and scale marketing channels and approaches beyond what we currently run, with a clear view of what each one returns
- Team direction: Directly lead our content and performance marketing team. You set the direction and the bar. They execute against it. You are not doing their job for them, and you are not letting them run without direction either
- Reporting: Give the founders and CMO clear, ROI-level visibility. What is working, what isn't, what you are cutting, and what you are doubling down on, and why
Required Skills & Background
- A proven, quantifiable track record of improving marketing ROI at a previous company, across more than one channel, not just optimizing a single ad account. Able to state clearly what the return was before, what it became, and what they specifically did to move it.
- 5 to 8 years in marketing, with real time spent owning revenue and channel-level ROI, not just campaign execution
- Experience running and defending a multi-channel budget: knowing when to shift spend between awareness and performance channels based on what the numbers say
- Strong quantitative fluency. Comfortable reading cohort, retention, and attribution data (from tools like CleverTap, AppsFlyer, and Mixpanel) and turning it into a spend or strategy decision, without needing to build the pipelines themselves
- Demonstrated experience building segmentation-led marketing strategy. Able to show, concretely, how they tailored messaging to distinct customer segments in a past role
- Experience managing a team (content and/or performance). This role leads people, not just plans
- Tier-1 educational background (top B-school, or a top engineering institute with demonstrated growth ownership). Exceptions made for candidates with a clearly exceptional track record
- Consumer internet, D2C, e-commerce, or marketplace background strongly preferred. Extra credit for a business with real customer-segment diversity, not a single-SKU product
Good to Have
- Experience marketing a business where the customer's decision changes a lot by occasion, timing, or budget (events, travel, gifting, weddings)
- Experience balancing brand/awareness spend against direct-response spend, and defending that split with numbers
- Prior experience at an early-stage startup where they built the growth function rather than inheriting one
- Hands-on comfort reviewing ad creative and content briefs, even if they are not writing them personally
What We Offer
- Direct ownership of the marketing function, reporting to the founders and CMO
- Working infrastructure from day one: tracking, attribution, and engagement systems are already built, so you spend your time on strategy and ROI, not setup
- Competitive pay, with ESOP and ownership options so your upside grows with the company's
- A team that already executes well. Your job is to point it in the right direction, not build it from zero
- Real accountability: revenue and ROI, not vanity metrics
- Fast growth and more scope as the company scales
About the Role
Antier Solutions is looking for a mature, highly capable, and comprehensive Marketing Manager to lead our global marketing department.
In this role, you will act as the anchor and orchestrator for our entire marketing ecosystem. You will be directly responsible for managing, mentoring, and scaling a diverse in-house team of Content Writers, Social Media Marketers (SMM), Performance Marketers (PPC), Community Managers, and SEO Specialists.
We need a leader who can take broad business goals from the leadership team and translate them into actionable, high-yielding marketing campaigns. The ideal candidate must possess the unique ability to manage both creative minds (Writers/Designers) and data-driven analytical profiles (PPC/SEO), aligning them to drive predictable inbound leads.
Prior experience in high-performance IT services or B2B tech companies is highly preferred.
Key Responsibilities
1. Team Leadership, Workflows & Resource Management
Cross-Functional Alignment: Oversee the daily operations of all marketing sub-departments (Content, SMM, PPC, SEO, and Community). Break down departmental silos to ensure smooth, agile collaboration.
Process Standardization: Design and enforce structured workflows using internal project management tools. Establish clear KPIs, content delivery calendars, and campaign turnaround timelines (SLAs).
Resource Optimization: Manage internal team bandwidth effectively. Balance the workload of writers and designers to ensure high-quality output without execution bottlenecks.
2. End-to-End Inbound Strategy & Lead Generation
Campaign Architecture: Design, execute, and monitor comprehensive multi-channel inbound marketing strategies tailored for global enterprise clients (B2B).
Funnel Optimization: Take ownership of the marketing automation tech stack to build lead-scoring models, behavioral email nurturing, and landing page optimization.
Paid & Organic Balance: Supervise paid acquisition strategies (Google Ads, LinkedIn Ads, Meta Ads) managed by the PPC team, ensuring they complement the long-term organic growth driven by the SEO and Content teams.
3. Core Marketing Operations (Budgeting & Analysis)
Budget ROI Allocation: Plan, allocate, and manage the monthly and quarterly marketing budget across paid ads, software tools, and external resources, ensuring minimum leakage and maximum ROI.
Competitor & Market Intelligence: Conduct ongoing competitor mapping and trend analysis in the tech service sector to keep Antier's positioning ahead of the market.
Vendor & Agency Management: Evaluate and manage relationships with external vendors, freelance creators, or PR agencies when scaling requires outsourcing.
4. Brand Governance & Community Advocacy
Unified Brand Voice: Act as the ultimate gatekeeper for Antier's global brand identity. Ensure that everything-from a 2-line tweet by SMM to a 2000-word whitepaper by the content team-maintains absolute professional consistency.
Community Engagement: Guide the Community Managers to design retention and engagement strategies that turn users/followers into active brand advocates.
5. Analytics & Leadership Reporting
Data Consolidation: Build and maintain unified tracking dashboards (using GA4, CRM data, and platform metrics) to get a clear picture of marketing performance.
Executive Reviews: Present deeply analytical weekly and monthly reports to the Management, focusing on metrics like Customer Acquisition Cost (CAC), pipeline velocity, and conversion rates.
Tech Innovation & AI Automation
While this is a core team-leadership and strategic role, the candidate must have a sharp eye for modern tech depth. The ideal candidate should have hands-on experience or deep workflow knowledge of AI automation via AI Agents to eliminate and automate repetitive tasks across marketing functions. This includes leveraging technology to optimize the writing team's research speed, scaling creative asset variations for SMM/PPC, running automated report compilation, and setting up automated conversational bots to triage inbound traffic within our community channels effectively.
Required Profile & Core Competencies
Experience Matrix: 8-12 years in B2B/IT Services or SaaS marketing, showing a clear career progression from an execution specialist to a Manager.
Domain Fluency: Must be able to speak the language of all sub-departments fluently. You should be able to critique ad copies with writers, discuss CPA/Quality Scores with PPC, analyze Core Web Vitals with SEO, and review engagement strategies with Community Managers.
Problem-Solving & Crisis Management: Ability to handle sudden dips in traffic/leads or manage PR/social media crises with calm, structured communication.
Tools Knowledge: Advanced proficiency with CRM & Automation hubs (HubSpot/Marketo), Analytics (GA4/Google Search Console), and collaboration tools.
Soft Skills: High emotional intelligence (EQ), leadership capability to manage diverse creative/technical teams, and exceptional written and verbal English communication.
Important Note: Submit your resume, work samples, and a brief cover letter to hello(at)crea8.co.in. Please include your relevant experience and why you believe you would be a good fit for the role.
About Crea8
"Will this product work for me?" sounds like a simple question. The skincare industry has spent decades making sure it isn’t. Most skincare content online is confusing, biased, or brand-driven. We think that's broken.
Crea8 is a skincare personalisation engine that helps D2C brands guide every user to the right products, based on what’s inside them. It combines skin profiling, ingredient-level formulation analysis, and explainable AI to deliver personalised recommendations that build trust, improve conversion, and increase customer lifetime value.
Users like what we’ve built. Brands are only beginning to discover us. Until we get in front of them, Crea8 is a product people like, not a business. Marketing must bridge that gap by showing brands how effective personalisation can improve conversion and engagement.
If you want a startup line for your CV, this is not the place. If you want to build something from scratch next to the founder, keep reading.
The role
Help win Crea8’s first paying skincare brands by generating discovery calls through targeted outreach and persuasive content. Over time, build Crea8’s visibility and trust so more brands reach out to us directly.
What you’ll accomplish
Outbound: Generate discovery calls with skincare brands through email, LinkedIn, and other relevant channels using existing content automation systems.
Inbound: Build Crea8’s visibility and credibility through content, press, and other channels that encourage brands to reach out to us.
Partnerships and Relationships: Build relationships with people at and around target brands, create opportunities for introductions, and turn these connections into conversations.
Build a repeatable marketing system with clear metrics, documented learnings, and evidence of what works.
What a week can look like
You’ll run email campaigns, manage the CRM pipeline, publish content, pitch relevant publications and creators, and test new channels.
You’ll track what generates business opportunities, build industry relationships, and show brands how Crea8 addresses their challenges.
Who we are looking for
Strong communication skills matter. You should be comfortable writing persuasive messages, reaching out to people you don’t know, following up, and finding better ways to get a response.
A willingness to question conventional marketing approaches, figure out what works for us, track results, and adjust when something isn’t working is equally important.
While 1 to 2 years of experience in marketing, growth, or sales is preferred, it isn’t required. If you have less experience, show us something you’ve grown or built on your own.
Pay, equity and employment
Employment:
Full-time from day one, with a three-month probation period.
Stipend and Progression:
₹15,000 per month for the first three months, increasing to ₹20,000 per month from month four, on successful completion of probation. As Crea8 grows, my aim is to improve compensation based on business performance, your contribution, and what the company can sustainably support.
The role includes an equity grant, with the exact grant finalised before the offer letter. This allows you to participate in Crea8’s long-term growth.
Location:
Bengaluru preferred. Remote work available, with one in-person day per week for Bengaluru-based candidates.
How we work
You work with me, not under me.
I value initiative and independent thinking, and I know you don’t like being micromanaged when you like your work.
We care about outcomes, but we also understand that experiments won't always succeed. What matters is that we learn from the results, communicate openly, and make better decisions over time.
Founder’s Note
I started Crea8 because people deserve better information about the skincare products they use. The industry relies heavily on marketing claims, leaving consumers unsure what to put on their skin. For brands, this means high acquisition costs, low conversion, and weak customer lifetime value.
Our consumer product has attracted 20,000+ users, with 14% purchase conversion, average sessions exceeding 20 minutes, and 3.8 products per purchasing user. Now, we’re focused on turning that traction into a sustainable business by bringing our personalisation engine to skincare brands.
I’ve taken the product as far as I can alone. As my first full-time hire, you’ll help win our first brand customers and build a marketing system that eventually brings brands to us.
I’m looking for someone who wants to do more than execute tasks. You’ll have the freedom to challenge my thinking, experiment with new approaches, and build systems we can keep improving.
Your work will directly shape how Crea8 grows.
We’re still pre-revenue, which means there’s plenty to build and learn. If you’re ambitious about your own growth and want to take ownership of something from the early stages, I’d like to hear from you.
Important Note: Submit your resume, work samples, and a brief cover letter to hello(at)crea8.co.in. Please include your relevant experience and why you believe you would be a good fit for the role.












