Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
What you need to do:
- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term
- Translating brand strategy into brand plan and go-to-market strategy
- Planning and execution of communications and media actions across offline, online and social media
- Participating in product development, pricing and supporting new product launches
- Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders
- Keeping up to date with market developments and analysing consumer insights as well as competitor strategies
- Guiding the advertising and promotion budget
- Conducting consumer and market research
- Measurement and reporting on success of marketing campaigns
Desired Candidate Profile
What you need to have:- MBA from Tier-1 colleges (IIMs, XLRI, SPJain, FMS etc)
- Min 7 years of marketing experience. Out of 7 years of Marketing experience, minimum 3 years in handling brand profile
- E-comm, Health Tech, Ed Tech, Fin Tech, FMCG, Telecom background preferred
- Expertise in running ATL / BTL led marketing campaigns
- A go-getter with ownership and commitment
- Strong communication and interpersonal skills
- Ability to work cross-departments to achieve results
About Disruptive Digital Healthcare platform
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About the company
A US based funded startup.Hiring for the Growth Manager - Paid Acquisition role, and looking for someone who will work with the Head of Homeowner Growth in building strategies and execution. Apply if you are excited about creating a platform for true entrepreneurship.
Responsibilities
● Own all paid acquisition for all our Business Owners. (It’s not about acquisition of leads
anymore. It’s about contribution to the pipeline and driving the revenue.)
● Work closely with the Head of Homeowner Growth to plan and drive paid acquisition initiatives across channels - Google, Facebook, Taboola etc.
● Work closely with the lifecycle manager to lay out clear customer journeys based on the intent, geography, demographics, device etc. of the traffic.
● Work closely with other internal resources - design, content etc. to ensure timely roll out of planned campaigns.
● Ideate and come up with portfolio strategies to ensure accurate budgeting for each business owner account.
● Capture high-quality data beyond the vanity metrics, and derive insights that drive decision making
● The discipline of marketing is shifting from people-centric to API-centric activities, therefore, one of the most critical responsibilities would be to interface with the product and engineering team to develop internal tools that give us massive leverage over any other competitors. This is not for the faint-hearted, traditional marketer.
● Productize and automate as much as possible. Be the Product owner
● Set up a monitoring protocol. Monitor KPIs and success metrics. Identify issues, modify the plan and processes related to it which may lead to a better outcomes
Minimum Qualifications
● 4+ years of experience working as a Growth Manager at funded tech startups
● From top IIMs or IITs or ISB
● Experience working as a founder of a disruptive Marketing Agency is a plus
● Prior experience in interfacing with Product teams to roll out marketing tools is also a big plus
You are a good fit if
● You have engineering approach to marketing
● You love to take on really challenging problems and follow through end to end on the process and outcomes
● You are highly analytical and are able to look at problems objectively and can hustle to solve them creatively
● You are a good communicator and an excellent writer. Since we are an async and remote-first company, most of our work is written. You'll need to be able to proactively communicate in concise, clear, and simple writing.
Role-
You should have a strong grasp of current marketing tools and strategies and be able to help integrate digital marketing campaigns from concept to execution. The Digital Marketing Executive will work with the marketing team, coordinating with other teams (such as design, HR, etc) to launch campaigns on time.
Responsibilities-
- Coordinate with other support functions to develop marketing material
- Define schedules, handle posting on social media
- Keep an eye on the trends, suggest and execute campaigns around them
- Perform audits, plan and execute all digital marketing activities, including SEO/SEM, email, social media, and display advertising campaigns
- Design, build and maintain social media presence, increase the availability of multiple platforms
- Measure and report the performance of integrated marketing efforts, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Qualifications-
- BS/MS, BMM degree in marketing or a related field
- Proven working experience of more than 2 years in digital marketing & contribution to B2B sales if any.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience with A/B and multivariate experiments.
- Solid knowledge of website advertising and analytics tools (e.g., Google Adwords, Google Analytics, Facebook Advertising)
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Digital Media Marketing
The Digital Marketing, Online Marketing, and Digital Promotion specialist will be responsible for developing and executing marketing campaigns across a variety of online platforms, including Digital media, email, and the company website. This individual will work closely with the marketing team to identify target audiences and develop strategies to reach and engage potential customers.
Roles and Responsibilities
- Developing and implementing Digital Media Marketing campaigns to increase brand awareness and drive website traffic.
- Managing the company's media accounts and creating engaging content for a variety of platforms, including LinkedIn.
- Utilizing email marketing and automation tools to create and send targeted campaigns to potential customers.
- Developing and executing digital promotion campaigns, including paid advertising on Digital media platforms and search engines.
- Analyzing and reporting on the effectiveness of marketing campaigns using tools such as Google Analytics.
- Collaborating with the marketing team to develop and implement brand management strategies.
- Assisting with the development and execution of online advertisement campaigns, including banner ads and display ads.
- Utilizing SEO techniques to improve the company's search engine ranking and drive traffic to the website.
Perks and Benefits
- 6 Day Working (Monday-Saturday)
- Flexi Working Hours.
- Work from Home available (Need Basis)
- Salary is always on time.
- The best work Culture.
- The Best Working Environment.
- Alter Saturday leave
We are on the look out for energetic & dedicated professionals, who are willing to take up roles that are both challenging and rewarding.
Role: Performance Marketing Specialist
Work Status :Full Time
Work Location : Delhi Public School,
Nacharam, Hyderabad.
Roles & Responsibilities:
- Strategize, manage and execute customer acquisition (lead generation) activities across all digital channels including search and social media.
- A/B test and optimize paid ad campaigns (text/social media ads) & landing pages.
- End-to-end management and execution of Google Ads & Facebook/Instagram Ads.
- Schedule and run timely website audits for SEO.
- Oversee and execute basic on-page and off-page SEO activities.
- Support content creation team with keyword research data.
- Explore and identify new channels for customer acquisition.
- Monitor and report daily/weekly/monthly data.
- Setup email marketing campaigns for lead nurturing.
Key Requirements
- Minimum of 4 years of experience in performance/growth/digital marketing.
- Proficient in running ad campaigns on Google Ads and Facebook Ads.
- Strong knowledge in Google Analytics, Google Search Console, Microsoft Excel/Google Sheets.
- Broad understanding on SEO that covers search algorithms, structured data and UX.
- Good knowledge in any popular SEO tools like SEMRush, Ahrefs, Moz Pro etc.
- Proven experience in keyword research and creating/editing content for SEO.
- Excellent communication skills especially in written English.
- Detail-oriented and motivated individual who can work with minimal assistance.
Work Location: Hyderabad/Remote
Interested candidates can send their updated resume.
Regards
G . Anitha
HR Manager
Delhi Public School
Nacharam/Mahendra Hills / Nadergul
Foodrik is looking to launch a range of tasty, fun and nutritious products for children. Seed funded, we are currently in stealth mode and at pre-launch stage with imminent commercial launch.
We are looking for a motivated and passionate person to join the leadership team with equity ownership.
You will be responsible for driving the digital footprint, establishing the brand identity and growing and managing sales through various platforms such as ecommerce marketplaces and our own website.
Some of the key deliverables will include:
- Build e-commerce, ambassador network, retailers, and D2C arm of the brand to drive businessgrowth while developing newer channels
- Drive impact of Brand through Digital activations
- Must have experience in Amazon Marketing Services (AMS) and Key account management withecommerce channels
- Plan and execute all digital marketing, including google ads, social media marketing withexpertise in Facebook and Instagram marketing, email marketing and display advertisingcampaign
- Designing innovative engagement strategies for the target customer base (e.g. gamification),
- Measure and report performance of all digital marketing campaigns, and assess against goals(ROI and KPIs)
- Manage CRM, customer feedback and data analytics
- Work closely with operations to ensure supply metrics are achieved and maintaining inventorylevels
Key candidate requirements are:
- Relevant experience in the online food and beverage space is essential
- MBA is preferred
- Ability to multi task and willing to work across roles and functions
- Experience across online marketing channels, social media, affiliates, influencer marketing,display advertising, CRM & email marketing and gamification
You need to be entrepreneurial in mindset, outcome-oriented, and have a demonstrated track record of creating step-change growth for B2C business and driving online sales and digital engagement.
The founder has piloted the project till now and wants to strengthen the leadership team to build growth momentum and get a motivated individual to lead the front-end of the business. The role will have the thrills and challenges that go with working in a startup, driving value, dealing with limited resources.
If the role excites you and you are looking to work with a mix of fixed salary and equity ownership, get in touch with us
As a Sales & Marketing Manager, you will be driving one of the most important functions of the company – Sales. You will be converting potential customers to actual buyers and identify new applications, new segments and grow business.
What you will do:
Being esponsible for client acquisition by approaching end users, OEM's and large corporates
Playing an integral role in new business pitches and hold responsibility for the effective lead generation
Ensuring development and achievement of sales through direct sales channel.
Focusing on growing and generating new business
Being a Key Interface between the customer and all relevant divisions such as production planning.
Driving targets and collection by improving communication through emails, meetings, calls
Establishing relationship with clients and providing a high standard of customer service continually
Managing and controlling credit of customers through effective follow ups, meetings, field visits
Constantly supporting and handholding customers for all enquiries, payments, complaints, rejections, technical queries etc.
What you need to have:
Graduate (any stream) + MBA (preferred)
People from steel industry with 1-2 years of experience in client acquisition
Location – Mumbai
Experience in B2B Sales, managing sales through OEMs/ traders, Industrial sales, Engineering products etc. is a must
Candidate between the age of 27 to 32 years
Should be comfortable with travel within India
Strong interpersonal and relationship building skills.
Exhibit confidence and foresight in soliciting for new businesses
Ability to work out sales deals that will accomplish budgeted margins and correspond to the company’s sales policies.
Strong competence in working efficiently in a complex multi-faceted setting
To train and support them
To aware them of their duties and benefits
To aware them their salary and target
To create business development opportunities
To generate leads through team
To handle dealers and distributor network
To generate sales
To generate revenue
To achieve sales target