Brand Manager

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej, amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Job Role: Brand Strategist - Brand Consultancy Team

Experience Level: 4+ Years

Location: Bangalore, Karnataka (On-site)

Job Overview: Are you a creative wordsmith with a passion for crafting engaging, informative, and long-form content? Our website team is seeking a talented Content Writer with 2-3 years of experience to join our dynamic and growing organization. In this role, you will be responsible for producing high-quality articles, blogposts, and web content that captivate our audience, drive organic track, and elevate our online presence.

Roles and Responsibilities:

● Define, plan, and execute brand research - primary and secondary.

● Plan & Conduct primary research by way of interviews, site visits, focus groups, etc.

● Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess strengths, weaknesses, opportunities, and threats.

● Develop brand positioning statements and value propositions that differentiate the company in the marketplace.

● Collaborate with creative teams to develop compelling visual assets, marketing collateral, and brand campaigns.

● Present brand strategies, recommendations, and campaigns

● Stay updated on industry trends, consumer preferences, and emerging technologies to recommend innovative brand strategies and tactics.

Qualifications:

● Bachelor’s degree in Marketing, Communications, or a related field.

● Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with aminimum of 4-5 years in brand development and management.

● Experience in developing and launching successful brand campaigns.

● Strong analytical skills and ability to interpret data, consumer insights, and market research findings.

● Creative thinker with a strategic mindset and a strong understanding of brand identity and positioning.

● Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively.

● Strong leadership and management skills.

● Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment.

● Proficiency in branding tools and software, as well as Google Workspace and project management tools.

Objectives of this role:

● Developing and implementing comprehensive brand strategies that align with the company’s objectives and target audience preferences.

● Conducting branding focused market research and analysis to identify trends, competitive insights, including conducting primary research to understand consumer behaviours that inform brand positioning.

● Defining brand elements, including brand architecture, messaging, value proposition, positioning, tagline, voice, and tone, to ensure consistency across all channels.

● Aiding design & content teams in properly understanding and implementing finalised strategies

● Collaborating with cross-functional teams, including marketing, PR, and web to integrate brand strategies into ongoing initiatives.

● Project ownership, coordination, and client management on key accounts.

Requesting you all to please attach your portfolios to the resume while applying, Profiles without portfolios will

not be reviewed.

Responsibilities will include:

• Define the brand’s marketing strategy, deliver against app brand objectives
• Drive the development and execution of integrated marketing campaigns at national/regional levels
• Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
• Coordinate with agency and internal design team to execute the campaign
• Analyze campaigns and provide strategic recommendations

Attributes we value:

• Strong analytical foundation with meticulous attention to detail
• Strong verbal and written communication skills
• Strong intellectual curiosity
• Extremely organized and detail-oriented
• Proficiency in Excel

Requirements:

• Graduation/Post-Graduation from a tier-1 institute
• Demonstrative experience in executing brand campaigns
• Work-ex: 4 - 8 years

Mid-Level Marketing Assets Developer & Curator (B2B Telecom Market)

Position Overview:

 We are seeking a skilled and creative Marketing Assets Developer & Curator to join our dynamic at

Globe Teleservices Pte. Ltd. As a key member of our marketing team, you will be responsible for

the creation and development of various digital marketing assets such as corporate profile &

investors decks, product literature -Brochures. Your role will be critical in crafting visually engaging

and compelling presentations that effectively communicate the value propositions of our tech

solutions to clients, investors, and other stakeholders to drive business growth. At the same time

maintaining a library or database of marketing materials, ensuring they are up to date and easily

accessible to the marketing team and other departments.

Job Description:

 Marketing Assets Creation & curation: Develop and design visually appealing corporate decks,

investors decks, and product decks that align with our brand guidelines and effectively showcase

our B2B tech solutions. Manage and maintain a library of marketing collateral, ensuring that

materials are up-to-date and readily accessible for internal and external use.

 Content Collaboration: Collaborate with cross-functional teams, including product managers, sales,

and in house marketing designer, to gather necessary insights, data, and technical information to

create content that resonates with our target audience.

 Visual Storytelling: Utilize your creative skills to visually represent complex technical concepts and

data in a clear and concise manner, ensuring ease of understanding for both technical and non-

technical audiences.

 Branding Consistency: Ensure all digital assets adhere to our brand identity, messaging, and style

guidelines, maintaining a consistent and cohesive brand image throughout.

 Market Awareness: Stay up-to-date with industry trends, market developments, and customer

needs to ensure our digital assets remain relevant and effective in conveying our value proposition.

 Presentation Enhancement: Continuously explore innovative ways to enhance the visual impact of

presentations through the use of graphics, images, animations, and other multimedia elements.

 Quality Assurance: Review and proofread digital assets to maintain accuracy, grammar, and overall

quality, presenting a professional and polished final product.

 Deadline Management: Work efficiently to meet project deadlines, multitasking across various

projects and ensuring timely delivery of digital assets.

Team Management: Individual Contributor reporting to Sr. Mgr. Marketing Communication.

Qualifications and Skills/ Experience & Expertise:

 Bachelor's degree in Marketing, Graphic Design, Communications, or a related field.

 Proven experience 2-4 years in creating and designing corporate decks, investors decks, and

product literature for B2B SaaS /tech solutions providers.

 Proficiency in presentation software (e.g., PowerPoint, Keynote) and graphic design tools (e.g.,

Adobe Creative Suite).

 Strong visual storytelling and data visualization skills.

 Excellent attention to detail and ability to adhere to brand guidelines.

 Solid understanding of B2B tech solutions and their value propositions.

 Creativity and a keen eye for aesthetics and design trends.

 Strong communication and collaboration skills to work effectively with cross-functional teams.

 Ability to manage multiple projects and meet tight deadlines.

 A proactive and self-motivated individual with a passion for innovation in visual communication.

 Familiarity with the Telecom industry & products like CPaaS, UCaaS, A2P messaging will be an

added advantage

 Excellent communication and collaboration skills, with a keen eye for detail and design aesthetics.

Key Deliverables:

 Marketing Collaterals: Create high-quality product literature and marketing collaterals.

 KPI: Timely delivery of visually appealing, engaging, and on-brand marketing materials.

 Content Effectiveness: Monitor & measure the impact of marketing content on lead generation and

brand awareness.

 KPI: Demonstrated improvement in lead generation metrics and engagement rates.

 Brand Consistency: Ensure brand consistency across all marketing materials and channels.

 KPI: Positive feedback from stakeholders on adherence to brand guidelines.

 Cross-Functional Collaboration: Collaborate effectively with internal teams and external vendors.

 KPI: Positive feedback on teamwork, communication, and project management.

 Market Understanding: Stay updated with industry trends and customer insights to inform content

strategies.

 KPI: Active participation in industry events, competitive analysis, and market research

initiatives.

Location: Vashi, Navi Mumbai

Work Duration: Monday to Friday

Education: Any graduate with digital certifications (a must)

Remuneration: Negotiable based on candidate’s level of experience.

Company Overview

Globe Teleservices, is a one-stop solution for international voice, messaging, cloud, and anti-fraud services,

catering to the ever-evolving needs of the Telecom ecosystem. With our secure and seamless interconnections,

coupled with top-notch solutions, we enable innovations that connect our global clients with the world. Backed

by years of experience in the telecom industry, we offer direct interconnections across 87 MNOs ensuring

efficient communication solutions.

Headquartered in Singapore, our rapidly growing presence extends across 25+ countries in Asia, the Middle East, LATAM, Africa, America and many more in the pipeline. Join us on this transformative journey today!

About Company

As a leading force in the telecommunications industry, GTS takes pride in empowering economies through secure and transformative technology. Our comprehensive suite of services includes international voice, SMS,cloud, and anti-fraud solutions, connecting businesses with customers worldwide and propelling them to new heights. Seamless connectivity, fortified with customizable messaging options, allows us to provide flexibility and scalability to meet diverse needs.

By harnessing the power of next-gen technology, we enable innovation

to facilitate secure and seamless connections. Our origin-based routing maximises quality, productivity, and profitability for our clients. With intelligent communications offering real-time call monitoring, cost analysis, and advanced BI tools, we ensure a cost-effective and efficient communication experience. Our dedication to excellence has earned us recognition and awards far and wide including

Tier 1 A2P SMS vendor for Mobile

Network Operators (MNO) in ROCCO’s A2P SMS Market Impact Report, CC Global Awards, Eurasia Awards and many more.

As proud members of renowned forums like GSMA, MEF, GLF, TM forum, and others, we continue to shape the future of the industry with unwavering commitment.

Headquartered in Singapore, our rapidly growing presence extends across 25+ countries in Asia, the Middle East, LATAM, Africa, America and many more in the pipeline, solidifying GTS as a global partner for cutting-edge communication solutions.

AppItSimple Infotek is a leading software development company that specializes in providing innovative and customized software solutions to businesses of all sizes. With a team of experienced developers, designers and project managers, we help organizations to transform their ideas into successful digital products. Our focus is on delivering high-quality, scalable, and secure solutions that meet the unique needs of each client. Whether you're looking for a custom web application, mobile app, or cloud-based solution, AppItSimple Infotek is your partner for success.

URL : https://appitsimple.com/

Product : SoftwareSuggest : https://www.softwaresuggest.com/

SoftwareSuggest is a comprehensive software directory that helps businesses discover the right tools to achieve their goals. Our platform provides a vast collection of software solutions across various categories, including project management, marketing, customer service, and more.

With our expert reviews and user ratings, finding the right software has never been easier. Our goal is to simplify the software selection process by providing a one-stop-shop for businesses to find and compare software solutions, saving time and effort in the process.

Whether you're a small business or a large enterprise, SoftwareSuggest is your trusted guide to finding the software that's right for you.

Job Responsibilities

-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.

-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.

-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.

- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.

-Developing marketing campaigns that effectively communicate the brand's message to the target audience.

-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives

-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.

Requirements

-Creative mindset to come up with innovative ideas for branding and marketing campaigns.

- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.

- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.

- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.

-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.

-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.

-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.

- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.

-Knowledge of Event and exhibition handling.

Are you looking to work in the ecommerce space? Read on to know more.

Our client is a 360-degree boutique firm that provides single-point branding and eCommerce growth consulting to its clients. They have best-in-class professionals with a combined experience of over 40 years in Retail, Textiles, FMCG, Fashion, Consumer Durables and more. They create online brands for their clients through strategies like marketplace management, marketing, social media channels, and analytics that help planning and forecasting.

Currently, they are helping businesses from Fashion, Lifestyle and Personal technology to create a unique space in leading marketplaces like Amazon, Flipkart, Myntra, TataCliq etc. With over Rs.100 crores revenue generated through their 10000+ listings, the team is led by passionate entrepreneurs with a mission to simplify the digital market and e-commerce presence for all businesses.

As a Client Success Manager, you will be responsible for managing clients’ account end to end, including developing channel strategy, defining targeting, managing creative, setting up campaigns, measuring performance, and deriving insights.

What you will do:

• Taking complete ownership for a portfolio of accounts
• Understanding the client and their business from a holistic perspective
• Strategizing and creating a robust plan of action/ roadmap for clients
• Guiding a team of 2-3 people to work on client’s listings, reviews, account health and day to-day operations
• Tracking and driving the progress of various projects to ensure timely delivery
• Being responsible for all regular (and ad hoc) reporting and analysis
• Onboarding clients on multiple marketplaces by liaising with category managers at respective marketplaces
• Co-ordinating with various Marketplaces for solving queries and issues regarding the accounts
• Reviewing every account in the portfolio in complete detail to understand the current level of performance
• Being accountable for hitting goals and driving sustainable growth
• Preparing and presenting plans and results to the clients

• Minimum bachelors' degree in any field
• Strong analytical skills including Microsoft Excel
• Proactive, Team Player, requires good co-ordination and networking capabilities
• Good written communication skills and typing speed in English
• Self-motivated with passion for e-commerce
• Outstanding client handling & communication skills both written & verbal

Designation: Art Director

Department: Brand Marketing

Location: Bangalore

Qualification: Bachelor’s degree in graphic design, art, or similar discipline

Experience: 4+ years of relevant experience in creative roles at Ad agency, with an understanding of creative development and production.

Responsibilities:

1. Collaborate, brainstorm, and strategize with teams for a wide range of materials – be in ATL, BTL, internal, corporate or brand communication
2. Translate strategic direction into high-quality design within an established brand identity
3. Develop concepts by hand or with software, and execute original content determining ideal usage of colour, text, font style, imagery, and layout
4. Use trend intelligence and an understanding of the current and historical business and market to design and execute specific classifications
5. Develop innovative marketing experiences that help tell meaningful stories, which connect to users and communities to drive awareness and viewership of the brand.
6. Graphic and Layout design, End to End development of the set.
7. Create tailored content and conversations across each channel for total ecosystem engagement.
8. Effectively build and manage relationships with internal stakeholders, as well as talent.
9. Read, review and design content to identify the right content for videos.
10. Supervise projects, timelines and manage deadlines

Skills:  

1. Exceptional creativity and innovative design skills
2. Experience with design software, including Illustrator, InDesign, Photoshop, etc.
3. Proven experience with graphic design, with a strong portfolio of work
4. Excellent communication and presentation skills
5. Organizational and time-management skills for meeting deadlines in a fast-paced environment
6. Hands-on knowledge in creative skills like content, layout design, graphic design,
7. Excellent verbal and written skills and confident communication skills..

Salary: Upto 12LPA (Negotiable)

IMMEDIATE JOINING PREFERRED!

We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.

The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.

• Conducting extensive primary and secondary research.
• Staying up-to-date on consumer research and market trends.
• Analyzing research, data and trends.
• Creating competitive reviews and situational analyses.
• Identifying insights, challenges and opportunities.
• Developing brand architecture, positioning and strategy.
• Writing compelling brand stories.
• Meeting and presenting to clients.
• Briefing and collaborating with creative teams.
• Leading ideation and brainstorming sessions.
  
  

• Degree in business, marketing, branding, communication or related field required.
• Previous experience as a brand strategist or similar role.
• Excellent communication skills, both verbal and written.
• Experience leading client meetings.
• Analytical and problem-solving mindset.
• Creative and compelling storyteller.
• Strong research skills.
• Strategic thinker.
• Excellent presentation skills.