Account Manager

Strong Senior Brand Strategist Profile

Mandatory (Experience 1) – Must have 4+ years of pure brand strategy experience at branding/strategy agencies (not advertising/campaign-only roles)

Mandatory (Experience 2) – Must have hands-on experience with brand strategy frameworks for new brand creation and rebranding initiatives (brand persona, positioning, narrative, tone of voice, guidelines)

Mandatory (Experience 3) – Must have experience conducting and leading brand workshops, integrating research inputs (primary + secondary) into insights and brand positioning

Mandatory (Experience 4) – Must have B2C brand strategy experience (B2B exposure is highly preferred but optional)

Mandatory (Skills 1) – Must have strong writing and storytelling skills to translate brand positioning into compelling narratives, messaging, tone, and strategic decks.

Mandatory (Skills 2) – Must be able to manage end-to-end brand strategy projects, including research synthesis, workshop facilitation, positioning, framework creation, and collaboration with design teams for visual translation.

Mandatory (Portfolio) - Must have a portfolio or compilation of case studies showing rebranding projects, positioning frameworks, workshop involvement, research synthesis, and strategy-to-design translation

Mandatory (Education) – Preferably a degree/master’s in Marketing, Brand Strategy, Design, or Communication from reputed institutes (e.g., MICA, NID, Srishti, or similar).

Review Criteria:

Mandatory:

• Strong Ad Operations Profiles
• 1+ years of hands-on experience in Digital Ad Operations or Programmatic Advertising.
• Practical exposure to DSPs and DV360 for campaign setup, execution, optimization, and reporting.
• Strong understanding of LinkedIn, Meta, and Facebook Ads platforms; ability to coordinate campaign execution per media team plan.
• Proficiency in DoubleClick Campaign Manager (DCM) or similar 3rd-party ad servers for trafficking and tag management.
• Ability to perform QA testing of creative assets, troubleshoot delivery issues, and ensure tracking accuracy.
• Skilled in Excel-based reporting, reconciliation, and campaign data analysis.
• Must have worked in a digital media agency or AdTech environment executing live campaigns.

Preferred:

• Exposure to programmatic buying, audience targeting, and optimization strategies.

Role & Responsibilities:

We are looking for ad operations who will be responsible for the success of the advertising campaigns. This includes accurate building, testing and assignment of advertisements using various ad technologies. This person will also assist in providing support and coverage to global advertising teams as well as ensuring accuracy and security of all ad units.

Key Responsibilities-

Campaign Set-Up and Execution:

• Manage the set-up and execution of advertising campaigns, including generating and testing ad tags for campaign launches.
• Ensure seamless campaign deployment by completing quality assurance and testing of creative assets to verify proper functionality across various browsers.

Technical Adherence and Issue Resolution:

• Ensure that ad creative adheres to technical specifications and promptly troubleshoot any creative issues that may impact implementation, tracking, or reporting.
• Collaborate with internal stakeholders to guarantee the proper set-up and deployment of campaigns, fostering effective communication and alignment.

Collaboration and Reporting:

• Work closely with the Customer Success (CS) team to ensure accurate reporting, optimization, and fulfilment of campaign delivery, facilitating smooth communication and collaboration between teams.
• Maintain meticulous records of creative assets and internal documents related to proposals and campaign execution, ensuring organizational transparency and accountability.

Reconciliation and Optimization:

• Perform reconciliations between media plans and third-party ad delivery platforms to ensure alignment and accuracy.
• Identify opportunities to implement solutions that enhance effectiveness and efficiency in ad operations processes, driving continuous improvement.

Quality Assurance and Testing:

• Conduct thorough quality assurance and testing of creative assets to ensure proper functionality across various browsers and platforms.

Stakeholder Communication:

• Communicate effectively with internal stakeholders to ensure the proper set-up and deployment of campaigns, maintaining alignment with project timelines and objectives.

Ideal Candidate:

• Any bachelor’s degree, Postgraduate or equivalent.
• Minimum Experience 1+ years in the same domain preferably in digital trafficking at a media agency
• Deep understanding of DoubleClick Campaign Manager (experience with other 3rd party ad servers a plus).
• Comfort with Microsoft Excel and ability to consolidate information and work with multiple data points.
• Working on platform like DV360 & DSP mandatory.

Perks, Benefits and Work Culture:

• Competitive Salary Package
• Generous Leave Policy
• Flexible Working Hours
• Performance-Based Bonuses
• Health Care Benefits

 Optimize website content, structure, and performance.

- Conduct keyword research and implement on/off-page SEO.

- Manage and optimize PPC campaigns on platforms like Google Ads.

- Create, schedule, and manage engaging social media content.

- Monitor, measure, and analyze digital marketing performance using tools like Google Analytics.

- Keep up-to-date with industry trends and best practices.

We are looking for an organized social media executive to lead our social media team in managing all social media platforms. The social media Executive is responsible for delegating duties, facilitating meetings with clients, and monitoring analytics.

To be successful as a social media Executive, you must have excellent knowledge of several social media platforms and have excellent communication skills. A good social media executive has excellent planning and time management skills.

RESPONSIBILITIES:

Meeting with clients to gauge their needs.

Briefing the social media team on the needs of clients.

Delegating specific tasks to team members.

Ensuring that team members adhere to deadlines.

Monitoring analytics for campaigns.

Providing feedback to clients.

 REQUIREMENTS:

Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Knowledge of analytics tools.

Excellent communication skills.

Ability to multitask.

Excellent time management skills.

Ability to lead a team.

A degree in Communication or a related field.

Prior experience in marketing or social media.

Role & Responsibilities:

• Individuals are responsible for all traditional development activities analysis, design, coding, testing, and documentation.
• Add new features to existing Windows and Web-based applications in Visual Studio 2019. Interacting with internal team.
• Transform business and design needs into innovative products.
• Drive all projects to completion within deadlines.
• Perform thorough testing to find issues ahead of time.
• Engineering software needs more precise analysis & coding skillset
• Enhance skillset by working with fortune 500 clients
• Interacting with internal team.

Qualifications:

• E in computer science or related fields.
• Hand on development experience with web & database technologies (MS SQL).
• Excellent programming & communication skills Strong problem solving, judgmental, and decision-making skills.
• Ability to work at the tactical and strategic levels of IT initiatives.
• Impressive hands-on experience in .Net technologies. Impressive hands-on experience and knowledge with C#, SQL, JSON, XML, Win Forms & MVC, Angular, JavaScript, jQuery , HTML/CSS.
• Self-Motivated, flexible & Innovative

• 2+ years experience in Web Designing - Wordpress

• Experience in building both front-end and back-end of the website
• Knowledge of WordPress Plugins
• Excellent and written and verbal communication skills with proven fluency in English
• Good understanding of Web architecture
• Analysing website performance and troubleshooting errors
• Conducts Wordpress design/development research and performs discovery analyses for new client projects, including content reviews and wireframing. 
• Creates Wordpress design/development strategies based on research.
• Stay up-to-date with new web technologies.

About Us

Instavans is a Logistics tech startup focused on the development of SaaS products for the Road Trucking industry. Instavans has built and rolled out SmarTruck™, a SaaS based TMS with a private marketplace. SmarTruck has customers in India & the MENA region and is poised to enter Latam and Sub-saharan Africa.

The company’s innovative go-to-market plan involves working with large Shippers and 4PLs (Fourth Party Logistics Service Providers) to synergistically bring their Carriers on board.

We are looking for people to help us supercharge our growth, while we continue to embody the values that have got us so far already. As we are a rapidly growing company you will gain exposure to all areas of the platform, understanding the key success drivers at an engineering team and gaining invaluable experience for your future career. Success in this role will lead to opportunities for growth across the entire engineering team with significant scope for future development.

We have openings in Frontend (Angular 8+), Backend(Node.js), Android (Kotlin) and QA (Automation)