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Flam cover picture
Founded :
2021
Type :
Product
Size :
100-500
Stage :
Raised funding

About

🌟 About us

Flam is building cutting-edge AI infrastructure that powers immersive advertising for brands across every channel - Digital, Broadcast TV, Retail, Communications, Print, OOH, and beyond.


We are redefining how consumers engage with ads, content, retail environments, live broadcasts, and fan moments - turning every touchpoint into a personalized, interactive experience. Flam is shaping the future of brand-consumer interaction through intelligent, omnichannel innovation. Flam is already being used by 100+ global brands including Google, Samsung and Emirates who are embracing engaging media at scale. Flam-built real-time mixed reality campaigns have reached over 580 million users.


The next phase of growth is to accelerate R&D on its app-less GenAI infrastructure that lets brands create, publish and measure high-fidelity MR, 3D & Digital experiences in <300 ms on any smartphone- no app download required.


Key Focus Areas

  • Product Roadmap: Upcoming releases include GenAI-driven 3D asset generation, democratising MR deployment at scale, Enterprise Suite of Products across Industries, and Infrastructure for broadcasters and fan engagement.
  • Geography: Funds will support new enterprise pods in North America, Europe and the Middle East while deepening Asia operations.
  • Partnerships: Flam will expand its partner program for creative studios and global platforms, enabling Fortune 500 brands to move from pilot to rapid global roll-out.


🧑‍🤝‍🧑 Founding team and leadership

Flam was founded in 2021 by BITS Pilani alumni Shourya Agarwal (CEO), Malhar Patil (Co‑founder), and Amit Gaiki (Co‑founder & CTO).



💰 Funding

  • Seed & Pre‑Series A: Raised $3.5 M in 2021 and $4.5 M in 2024 from investors including Turbostart, Twin Ventures, Alphatron Capital, Inventus Capital Partners, and 100Unicorns.
  • Series A: Raised $14 M in 2025 led by RTP Global with participation from Dovetail and others, bringing total funding to $22M+.


🏆Milestones

  • Platform used by 100+ global brands including Google, Samsung, Emirates, Britannia, AJIO, Flipkart, Tanishq, Mahindra, among others.
  • Mixed reality campaigns have reached between 380M-580M users across touchpoints.
  • Recognized in industry awards including Forbes 30 Under 30 Asia (Consumer Tech 2022), Visual 1st Awards in San Francisco, and specific MR/AR campaign awards.
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Candid answers by the company

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Flam operates an AI‑powered mixed reality (MR) publishing platform that enables brands to transform traditional media-print ads, billboards, packaging, TV, digital, OOH into immersive, interactive experiences. Users simply scan a QR code or click a link to access high‑fidelity MR content instantly on mobile devices with no app download required.

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Jobs at Flam

Flam
at Flam
2 candid answers
Eman Khan
Posted by Eman Khan
Bengaluru (Bangalore)
2 - 5 yrs
₹15L - ₹24L / yr (ESOP available)
skill iconAndroid Development
skill iconJava
skill iconKotlin
3D modeling
Unity 3D
+7 more

Flam is building AI Infrastructure for Brands in Immersive Advertising spanning across all channels viz. Digital, Broadcast TV, Retail, Communications, Print, OOH etc.


Vision: The Immersive & Interactive Layer for Every Screen & Surface


Flam aims to redefine how consumers interact with ads, content in every shape and form, retail aisles, live broadcasts and fan moments—turning content and interfaces into shoppable, shareable experiences that deliver measurable ROI. Flam has raised a $14 million Series A round led by global technology investor RTP Global with participation from Dovetail and select others bringing the total funding to $22 million.


The next phase of growth is to accelerate R&D on its app-less GenAI infrastructure that lets brands create, publish and measure high-fidelity MR, 3D & Digital experiences in <300 ms on any smartphone—no app download required. The same infra already powers advertising for Google, Samsung, Emirates and hundreds of global enterprises & agency powerhouses. 


Key Focus Areas

  • Product Roadmap: Upcoming releases include GenAI-driven 3D asset generation, Democratising MR deployment at scale, Enterprise Suite of Products across Industries, and Infrastructure for broadcasters and fan engagement.
  • Geography: Funds will support new enterprise pods in North America, Europe and the Middle East while deepening Asia operations.
  • Partnerships: Flam will expand its partner program for creative studios and global platforms, enabling Fortune 500 brands to move from pilot to rapid global roll-out.


Job Role

We are seeking a motivated and eager Junior Software Engineer to join our Android team. This entry-level position is ideal for candidates who have a foundational understanding of software development, mathematics, and 3D graphics. You will work alongside experienced engineers to develop mixed reality applications and gain hands-on experience in a collaborative environment.


Key Responsibilities

  • Assist in the design and development of mixed reality applications for Android using Java and Kotlin.
  • Collaborate with senior developers to implement features and improve application performance.
  • Learn and apply 3D graphics concepts and mathematical models to support application development.
  • Support the integration of ARCore and other augmented reality frameworks into applications.
  • Participate in code reviews and contribute to team discussions on best practices.
  • Stay updated on emerging technologies in AR/VR and contribute ideas for new features.

Qualifications

  • Bachelor’s degree in Computer Science, Mathematics, Engineering, or a related field (or equivalent practical experience).
  • Strong Coding skills of Android development.
  • Understanding of fundamental 3D graphics concepts (e.g., Shaders, coordinate systems, transformations).
  • Familiarity with ARcore or interest in learning about augmented reality technologies.
  • Strong problem-solving skills and a willingness to learn from feedback.
  • Good communication skills and the ability to work effectively within a team.

Preferred Qualifications

  • Experience with any programming languages (C/C++, Python) is a plus.
  • Exposure to 3D modeling software or game engines (Unity, Unreal Engine) is advantageous.
  • Basic understanding of version control systems (e.g., Git).
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