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Roles and Responsibilities
§ Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.
§ Tracking and reporting on social media responses by analyzing traffic to the site
§ Update our social media pages with compelling company news, events, celebrations or solutions and services
§ Respond to questions and comments on our social media pages in a timely and accurate manner
§ Maintaining a visible online on social media presence and adhering to the marketing goals
§ Increasing the company's awareness and readership by using relevant advertising techniques
§ Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience
§ Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content
§ To create a range of engaging digital content such as Marketing and
Promotional videos and Reels to be used across a variety of online
platforms and social media channels.
§ To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.
§ Pays attention to trends on Instagram Reels creating and analyzing what works for our business.
§ Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)
§ Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc
§ Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.
§ Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website
§ Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation
§ Continuously discover and implement new editing technologies and industry best practices to maximize efficiency
§ Requirements and skills
§ 3+ years of solid experience in digital content marketing or related fields
§ Excellent written and oral Communication skills
§ The ability to create original web content with images or videos
§ Proven work experience as a Social Media content writer or a similar role
§ Hands-on experience using various social media platforms to advertise
§ Proven record of excellent writing demonstrated in a professional portfolio
§ Ability to work independently with little or no daily supervision
§ Working knowledge of SEO, analytics tools, and keyword research
§ Strong research skills and the ability to synthesize complex information into clear and concise content
§ Creative thinking and the ability to generate innovative ideas
Responsibilities
● Develop and execute a comprehensive social media strategy aligned with Rocketlane's overall marketing goals and target audience.
● Manage our LinkedIn, Twitter, and Instagram pages to ensure consistent brand messaging and engagement.
● Create and publish engaging posts, articles, images, and videos that resonate with our target audience.
● Monitor social media trends, industry developments, and competitor activities to identify opportunities for optimization.
● Collaborate cross-functionally with the marketing, design, and product teams to ensure consistent brand messaging and a cohesive online presence.
● Actively engage with followers and respond to comments, messages, and inquiries promptly and professionally.
● Implement strategies to drive lead generation, pipeline growth, and conversion through social media channels.
● Develop and maintain a content calendar to plan and organize posts, campaigns, and initiatives.
● Analyze social media performance using relevant metrics and tools, and provide regular reports with actionable insights to improve engagement and conversion rates.
● Collaborate with the content team to ensure social media content aligns with broader content marketing strategies.
● Create high-quality written content, including blogs, e-books, and other forms of thought leadership materials.
● Contribute to the creation of product marketing content, highlighting Rocketlane's features, benefits, and unique value proposition.
Qualifications
● Bachelor's degree in Literature, Marketing, Communications, Business, or a related field preferred.
● Strong understanding of social media platforms, trends, algorithms, and best practices.
● Excellent written and verbal communication skills, with the ability to craft engaging and persuasive content.
● Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
● A genuine passion for social media marketing and a willingness to stay updated on industry trends.
Good-to-have
● 1-2 years of work experience as a social media manager or similar role, preferably within a B2B SaaS startup environment.
● Proficiency in social media management tools, analytics platforms, and scheduling software.
● Familiarity with content marketing strategies, SEO principles, and lead generation tactics.
● Basic knowledge of graphic design and video editing tools is a plus. Benefits
● Competitive salary and performance-based incentives.
● Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.
● A collaborative work environment that values creativity and innovation
Who we are:
F22 Labs was started in 2014 by Murtuza and Hari, two childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge. Over the last 8 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs who have trusted us with their dream of building their startups
About Digital Marketing Division
We also have a digital marketing division that offers 360 degrees Digital Marketing Services specializing in helping businesses reach their target audience and achieve their marketing goals through various online channels.
We have the privilege of working with some of the most well-known and high-profile UK fashion brand customers who are at the forefront of the fashion industry, known for their unique designs, premium quality, and innovative approach to fashion.
Our team of experts has experience in a wide range of digital marketing services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing.
Job Description
We are looking for a dedicated Facebook Ads expert to join our team. The focus of this position will be to plan and execute paid Facebook and Instagram marketing ads/campaigns from F22 Labs, which requires constant client communication and relationship management.
What will you work on?
- Develop and implement comprehensive Facebook advertising campaigns to achieve client's business objectives
- Continuously test and optimize campaigns to improve performance and return on investment (ROI)
- Create and manage a budget for Facebook advertising campaigns
- Monitor and analyze campaign performance and make data-driven decisions to improve results
- Collaborate with the creative team to develop effective ad copy and visuals
- Stay up-to-date with the latest Facebook advertising best practices and features
- Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports.
- Communicate campaign performance and recommendations to clients
Do you fit in?
- Minimum of 2 years of experience in Facebook performance marketing
- Proven track record of creating and managing successful Facebook advertising campaigns
- Strong understanding of Facebook advertising best practices and features
- Some experience handling marketing budgets and forecasting/reporting results.
- Experience with Facebook Ads Manager, Power Editor, and other Facebook advertising tools
- Strong analytical skills and ability to make data-driven decisions
- Experience with campaign tracking and conversion optimization
What can you expect?
- Flexible work timings
- Medical Insurance- self and immediate family
- Intensive performance-linked incentives
- Optimized Learning Culture
- Approachable and helpful founders, a.k.a leaders to guide your career and much more…
Perks:
- State of the Art gadgets
- Complete Health coverage for you and your family
- Flexible work timings
- Remote friendly
Our Hiring process:
- A Profile Review: Resume, Portfolios, personal websites
- A Technical task that relates to the work you will be doing
- A Final round of interview
- An Offer and onboard you are!
Know more about us @F22Labs: http://f22labs.com/">Home Page
This role calls for the person to be adept at cross-channel acquisition, and also business insights on the ROI of every campaign. Responsible to understand the needs, motivation, and behaviour of the users and be obsessed with creating delightful experiences for the users, that will increase usage,traffic and revenues. Responsible to successfully manage and make the following channels of
acquisition ROI positive.
Responsibilities:
- Have to closely work with SCM, category, marketing and Product teams to drive implementation of the overall plan.
- Responsible for Revenue and growth of e-commerce business
- Responsible for Overall sales, GTM, and ops strategy, Cross Platform Acquisition / Retention.
- Leveraging 3rd party user acquisition / engagement tools.
- Work extensively with data - campaign analytics, user behavior, market trends and more. Track,measure and analyze performance to continuously improve ROI
- Build and maintain a test and learn roadmap with different user segments, value propositions,creatives and channels - to identify effective ways to bring in new transacting users, while retaining the old users.
- Responsible for budgeting, creative and media agency management.
- Working with multiple stakeholders in a fast-paced environment to get work done and build positive team relationships.
- Should work closely with the creative teams, sales teams, product management, technology teams to conceptualize, and launch features and campaigns.
- Forming relevant partnerships to find new channels for growth by providing presentations to stakeholders from both the sides.
- Strategizing yearly plan for growth identifying channels.
- Creating impactful presentations to convince and onboard new clients.
Requirements:
- 6-9 years overall experience in performance marketing with consumer tech products (preferably app) of scale in India.
- At least 3 years experience in ecommerce sector, owning key commerce metrics and running experiments to improve transactions and retention for a consumer tech product.
5-8 years from a SaaS Product/Service Space, or from a B2C space that was driven by content marketing.
The Key responsibilities involve in overseeing content for Vakilsearch Services and to raise
brand awareness.
To manage all writing material we create for business purposes, from online guides and articles to newsletters and social media posts.
Content Strategist responsibilities include publishing our monthly newsletter, tracking website traffic and user engagement and generating new blog post topics. If you have creative ideas about how to engage our audience online and have experience producing new content types, we’d like to meet you. Please share a portfolio or links to your published work, along with your application.
Ultimately, you will ensure our web content is on brand and adds value to existing and potential customers.
Responsibilities
- Manage our editorial calendar to ensure timely publication
- Assign blog posts to writers
- Identify gaps in our content and recommend new topics
- Create style guides to use as reference
- Proofread and edit written pieces before publication
- Schedule social media posts
- Conduct keyword and SEO research to understand customers’ needs
- Monitor web traffic and engagement (e.g. conversions and bounce rates)
- Coordinate with marketing and design teams to illustrate articles
- Follow industry-related news and generate ideas around trending topics
- Review and update published content as needed
Requirements
- Proven work experience as a Content Strategist, Content Manager or similar role
- A portfolio of published articles
- Experience in project management is a plus
- Knowledge of Content Management Systems, like WordPress
- Basic understanding of HTML and web publishing
- Familiarity with SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner)
- Experience using social media for business
- Solid writing and editing skills in English
- Time-management skills
- Ability to guide and motivate team members
- BSc in Marketing, Journalism or relevant field
I Responsibilities and Accountabilities:
Build and manage a rich content cum social media & editorial calendar that attracts a
qualified audience to increase the visibility & emerge as a thought leader (including
blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.)
Work on content distribution cum refurbishing plan so as to ensure that every piece of
content is reaching the right audience in the format best enjoyed by them.
Responsible for researching, trend jacking, creating, editing, updating & managing all
formats of content. Co create & newsletters, product update emailers, social media
posts, blogs, infographics, PR related articles, video themes & campaigns to drive
leads, subscribers & increase awareness.
Editing and proofreading content with a zero-tolerance approach to grammatical
errors, poor writing, and plagiarism. Conducting ongoing usability tests to gauge
content effectiveness.
Optimize our marketing automation and lead nurturing processes through email, SEO
friendly content, and social channels (Quora, Facebook, Instagram, Twitter,
LinkedIn& YouTube).
Engage with influencers to convert them into brand advocates
Work closely with internal & external stakeholders - Designers, Technical SEO,
product team, sales team & agencies.
Develop content strategy aligned with short-term and long-term marketing targets.
Collaborate with marketing and design teams to plan and develop site content, style
and layout.
Create and publish engaging content.
Edit, proofread and improve writers’ posts.
Liaise with content writers to ensure brand consistency.
Optimize content according to SEO.
Use content management systems to analyze website traffic and user’s engagement
metrics.
Manage content distribution to online channels and social media platforms to increase
web traffic.
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s
attention.
I Qualification(s): Graduated in BA / MA in Journalism and Communication or BSc degree in
Journalism, Marketing or relevant field / Experience.
II Experience
Nature of Experience: Experiencing in generating content for various requirements starting
from documentation to marketing content (content marketing). Review and edit content and
scale it to A class standards.
Length of Experience: 06 – 08 years
III Skill Set & Personality Traits required:
Proven work experience as a Content manager
Hands on experience with MS Office and WordPress
Excellent technical knowledge of HTML and web publishing
Knowledge of SEO and web traffic metrics
Familiarity with social media
Excellent writing skills in English
Attention to detail
Good organizational and time-management skills
BSc degree in Journalism, Marketing or relevant field
Ability to plan and create content relevant to a specific audience with a strong focus
on SEO.
Recognizes the need for continuous improvement and works to orient people,
processes, and systems in the new direction in tune with the maturity of the business
and the team.
Job Description:
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
• Interact with senior stakeholders to elicit thought leadership ideas and create content based on the same.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
Skills & Experience:
• Technical background is a real plus.
• Proven working experience in technical writing of software documentation.
• Ability to quickly grasp complex technical concepts and make them easily understandable in text and pictures.
• Possesses excellent written skills in English to be able to communicate clearly and concisely with a keen eye for document design.
• Good working knowledge of MS Office applications.
• Self-starter and ability to work independently.
• Flexible/adaptable with ability to set and manage multiple priorities.
• Excellent written and oral communication skills.
• Experience : 2 to 5+ years of experience.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
Key Responsibilities:
• Analyze existing and potential content, focusing on reuse and single-sourcing opportunities.
• Build and maintain business and technical documentation.
• Communicate information and ideas clearly, and concisely, in writing.
• Perform quality checks on other deliverables and ensure the quality of own work before publishing.
• Publish documentation in correspondence with established guidelines.
• Create User Journeys for TeleCMI Products.
Testsigma is built to make test automation effortless. We are a fast-growing, product-based startup backed by leading global Investors like Accel, STRIVE and Marquee Angels.
We are the first open-source test automation platform built out of India and competing with global giants. With product-market fit and a terrific team, we’re poised to capture the global market for AI driven, cloud-based test automation platforms.
We are inviting the right people to scale our growth, who can help us continuously improve our product offering in collaboration with product, engineering, and customer success teams. If you have a great attitude and a drive to succeed, hop on this test automation journey with us. Learn new technologies & grow your skills along the way!
Job Description
As a content writer, you’ll be working with teams across the company (and sometimes across countries) to create valuable content to educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features and so on.
Responsibilities
- Write, publish, and maintain customer-facing marketing and technical content, including testing and product blogs, technical reports on testing, educational guides, and newsletters.
- Understand the domain, create value-focused educational content for ICP, secondary personas, & segments
- Coordinate with researchers to prepare short reports for timely and accurate testing intelligence to be shared with clients.
- Work closely with Product, Engineering, Design, SEO, and Marketing teams to determine and deliver content requirements.
- Prepare and review testing related content strategy and target achievements from time to time.
- Implement various elements of SEO and marketing strategy in static and dynamic content for B2B deliverables.
- Follow SEO guidelines. Include and optimize new and existing content for SEO
- Hire and manage freelancers and verify content quality and relevance
- Edit, clarify, and proofread documents written by others, and coach junior writers on ways to improve their writing skills.
- Manage multiple competing priorities in a fast-paced and constantly changing environment.
Requirements
- Minimum 3 years of experience in writing for the technology industry (testing will be highly preferred).
- Good knowledge and understanding of Automation testing.
- Demonstrated writing skills, oral communication, and grammar skills with proven ability to take initiative and build productive relationships.
- Passionate about writing and a hunger to prove yourself.
- Familiarity with the startup work culture and willingness to learn, adapt, and contribute.
- Ability to prioritize and succeed in a highly ambiguous environment with competing demands.
- Demonstrated interpersonal skills, understanding of web culture, and passion for technology.
- Can articulate ideas in a clear and lucid manner to produce informative, interesting, and engaging articles.A knack for creativity and innovation that re-defines the Job!
Candidates from saas, technology product background prefered.
We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
Social Media Manager responsibilities:
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
Requirements
Good to have Social Media Manager skills:
- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field
Job Description
• Manage all traditional and digital marketing efforts to explore different markets across the world.
• Manage content development for website, blogs, social media and other marketing artifacts.
• Willing to take up target and responsibilities.
Should be able to understand manage and interpret customer requirements
• Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives
• To meet prospect clients and give presentations on company’s product and services to clients
• Screen potential business deals by analyzing market strategies, deal requirements, potential, and commercials
• Executing sales plans devised by the management / contributing towards the growth of business revenue
• Establish good relationship with prospective clients, closures of sales for revenue generation
• Sending daily reports regarding the outcome of the meeting with clients
• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities
• Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey
• Reviewing and optimizing the design and content of all online assets including the company website and social media pages
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels
• Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
Saas Experience is good to have.
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