Responsibilities
● Develop and execute a comprehensive social media strategy aligned with Rocketlane's overall marketing goals and target audience.
● Manage our LinkedIn, Twitter, and Instagram pages to ensure consistent brand messaging and engagement.
● Create and publish engaging posts, articles, images, and videos that resonate with our target audience.
● Monitor social media trends, industry developments, and competitor activities to identify opportunities for optimization.
● Collaborate cross-functionally with the marketing, design, and product teams to ensure consistent brand messaging and a cohesive online presence.
● Actively engage with followers and respond to comments, messages, and inquiries promptly and professionally.
● Implement strategies to drive lead generation, pipeline growth, and conversion through social media channels.
● Develop and maintain a content calendar to plan and organize posts, campaigns, and initiatives.
● Analyze social media performance using relevant metrics and tools, and provide regular reports with actionable insights to improve engagement and conversion rates.
● Collaborate with the content team to ensure social media content aligns with broader content marketing strategies.
● Create high-quality written content, including blogs, e-books, and other forms of thought leadership materials.
● Contribute to the creation of product marketing content, highlighting Rocketlane's features, benefits, and unique value proposition.
Qualifications
● Bachelor's degree in Literature, Marketing, Communications, Business, or a related field preferred.
● Strong understanding of social media platforms, trends, algorithms, and best practices.
● Excellent written and verbal communication skills, with the ability to craft engaging and persuasive content.
● Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
● A genuine passion for social media marketing and a willingness to stay updated on industry trends.
Good-to-have
● 1-2 years of work experience as a social media manager or similar role, preferably within a B2B SaaS startup environment.
● Proficiency in social media management tools, analytics platforms, and scheduling software.
● Familiarity with content marketing strategies, SEO principles, and lead generation tactics.
● Basic knowledge of graphic design and video editing tools is a plus. Benefits
● Competitive salary and performance-based incentives.
● Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.
● A collaborative work environment that values creativity and innovation
About Series A Funded product Startup
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• Produce well-researched content for the brand online and in print
• Led the Conceptualization, Creation, and Implementation of Digital Media Campaigns as well as Media Campaigns
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• Follow an editorial calendar, collaborating with other members of the content production team to ensure the timely delivery of materials
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, Newsletters and blogs
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
Requirements
• Proven record of excellent writing demonstrated in a professional portfolio
• 2+ years of experience in Content creation
• Impeccable grasp of the English language, including idioms and current trends in slang and expressions
• Ability to work independently with little or no daily supervision
• Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
• Ability to work on multiple projects with different objectives simultaneously
• Strict adherence to the style guides of the company and their policies for publication
• Good time management skills, including prioritizing, scheduling, and adapting as necessary
• Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
• Familiarity with each requirement and the company's brand image, products, and services
Wifi Dabba provides internet infrastructure for homes & offices. We build & deploy networks that are faster and more affordable. Our full-stack approach combines hardware, software, and operations so that anyone can easily set up and run a modern network.
About the role
The Marketing team is responsible for driving Dabba's growth and brand affinity. The Marketing team works cross-functionally with sales, partnerships, product, ops, customer success, and design teams.
We are looking for someone to start and lead our editorial team. In this role, you will have the opportunity to help build out the new function, establish our editorial and content strategy across all of our owned platforms, and help drive new business and the adoption of Dabba's products and services. You will work closely with Dabba's founders and cross-functional leadership teams.
We are looking for people who are excited to work on complex problems, enjoy learning and working with others, and above all, are kind and ambitious. We are building for the long term and just getting started. We'd love your help.
You will have an impact by
Developing Dabba's editorial strategy to increase awareness and trust
Creating and maintaining editorial calendars that align with the rest of the business’s priorities, including demand generation campaigns, product launches, and SEO
Owning and maintaining Dabba's blog, resources and guides, working collaboratively with stakeholders to develop relevant and timely content
Writing, reviewing, and editing short and long-form content, including website copy, white papers, and blogs
Collaborating with our subject matter experts (product, engineering, operations teams) to develop helpful and impactful written pieces for our target audiences
Creating and driving our SEO strategy to increase top-of-funnel awareness
Define, document, and maintain our style guides and editorial guidelines
You might be a good fit if
You have 5+ years of experience in B2B content marketing
You have excellent writing and editing skills
You have a proven track record of developing engaging content that drives business results across the funnel
You have experience copyediting and developing style guides
You demonstrate strong collaboration, decision-making, and communication skills
You are results-oriented and self-motivated, able to think strategically and execute tactically
You can effectively communicate value propositions and drive initiatives across diverse audiences
You are highly resilient and remain optimistic in the face of adversity — you see the challenge as an opportunity for growth and impact
You possess strong research skills and are naturally curious — you love learning new things and are excited to teach others new concepts
You are collaborative and enjoy working on teams
You are an excellent internal communicator
You excited about building strong content programs within a company that is positioned with aggressive growth goals
You are hyper-organized about prioritizing project requests and committing to deadlines
If you are interested in joining us
We encourage you to reach out even if your experience doesn't precisely match this job description. We operate with a growth mindset and expect ourselves and our colleagues to have the capacity and desire for ongoing growth.
Tell us a little bit about yourself and why you are interested in what we are doing
Attach your resume
Include the URL to your LinkedIn
We are looking for an experienced Senior Content Writer to join our team. If you love creating high-quality and engaging content that explains things in story then you are the right fit in our team!
As a Sr. Content Marketing Manager, you will be responsible for developing and implementing the overall content strategy based on our specific goals and objectives.
Roles and Responsibilities:
- Analyze existing source content and modify to add value to
- Apply instructional design theory, practice, and methods
- Coordinate with internal team-members, graphic designers, language editors, quality analysts and SMEs to complete the allotted
- Deliver engaging content on a regular basis across several channels, including but not limited to: newsletters, articles & blogs, product collaterals, PRs, explainer videos, social media marketing, website landing pages, video, paid media, sales collateral and case
- Plan, create, optimize, drive and execute the content strategy aligning with short-term and long-term of marketing targets and rest of the organization
- Should be a quick learner and technically strong to pick up new technical skills
- Conduct rigorous quality checks on every piece of content present on website and resources available to
- Build a clear process for managing and executing the content strategy, including developing a pipeline of prioritized content, Quality checks ,
- At both a strategic and tactical level, as a leader and an individual contributor and should be an expert storyteller also ability to handle and drive the team of atleast 5 members.
Education – B.E
- Exp – 4 years of experience in content development
- Ability to rephrase and modify content
- Excellent verbal and written communication skills
- Ability to multitask and remain organized in a fast -paced environment
- Strong computer skills, including Microsoft Office Suite (Word, Excel and PowerPoint)
- Experience in handling team would be a plus.
About Us-
Intellipaat is the leading online education provider and creates courses in collaboration with top MNCs and universities such as IBM, Microsoft, E&ICT, IIT Guwahati, etc., with more than 600,000 learners and 200+ corporates across 53+ countries learning on our platform.
Company link: http://www.intellipaat.com/">www.intellipaat.com
Writing blogs, articles and press releases by co-ordinating directly with the Technical/SEO team.
2) Writing / Proof-reading corporate website content for US and UK based clients.
3) Preparing documentation, user manual and technical documentation for several IT projects related to Magento,WordPress,WooCommerce,Shopify etc.
4) Preparing Content for Social Media Promotion.
1.Content creation for Social Media Marketing.
2. Video planning and editing, keeping in mind high engagement.
3. Ideation and creation of reels for Instagram handle of the company.
4. Designing and presentation of new social media campaign ideas.
5. Monitoring all social media platforms for trending news, reel audios and ideas. Rebuild them and use for our business.
6. Development of relevant and original content, refer to Instagram pages of competitors and similar businesses.
7. Creation of pictures for reel covers, working on creating stories, going live and so on.
8. The reels need to have these elements- entertaining and informative.
1. Excellent oral and written skills in English and creative writing
4. Writing product descriptions, brand support material etc.
5. Create engaging content for website, including web pages, product description, seo content, blog entries, articles, etc.
7. Provide content support for search engine, social media etc.
10. Ability to think out-of-the-box, play-with-words and write in a simple, concise and accurate manner.
13. Effectively lead a team of 3-4 content trainees to deliver targets on time.