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Growth Marketing

Lakshmi J's profile picture
Posted by Lakshmi J
2 - 5 yrs
₹15L - ₹25L / yr
Chennai, Bengaluru (Bangalore)
Skills
Social Media Marketing (SMM)
YouTube
Growth Marketing:

This role calls for the person to be adept at cross-channel acquisition, and also business insights on the ROI of every campaign. Responsible to understand the needs, motivation, and behaviour of the users and be obsessed with creating delightful experiences for the users, that will increase usage,traffic and revenues. Responsible to successfully manage and make the following channels of
acquisition ROI positive.

Responsibilities:

- Have to closely work with SCM, category, marketing and Product teams to drive implementation of the overall plan.
- Responsible for Revenue and growth of e-commerce business
- Responsible for Overall sales, GTM, and ops strategy, Cross Platform Acquisition / Retention.
- Leveraging 3rd party user acquisition / engagement tools.
- Work extensively with data - campaign analytics, user behavior, market trends and more. Track,measure and analyze performance to continuously improve ROI
- Build and maintain a test and learn roadmap with different user segments, value propositions,creatives and channels - to identify effective ways to bring in new transacting users, while retaining the old users.
- Responsible for budgeting, creative and media agency management.
- Working with multiple stakeholders in a fast-paced environment to get work done and build positive team relationships.
- Should work closely with the creative teams, sales teams, product management, technology teams to conceptualize, and launch features and campaigns.
- Forming relevant partnerships to find new channels for growth by providing presentations to stakeholders from both the sides.
- Strategizing yearly plan for growth identifying channels.
- Creating impactful presentations to convince and onboard new clients.

Requirements:

- 6-9 years overall experience in performance marketing with consumer tech products (preferably app) of scale in India.
- At least 3 years experience in ecommerce sector, owning key commerce metrics and running experiments to improve transactions and retention for a consumer tech product.
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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About Uber9 Business Process Services Pvt Ltd

Founded :
2012
Type
Size :
100-1000
Stage :
Profitable
About

India's Largest Online Platform For Legal, Tax and Compliance Services. - https://t.co/f4giVXnWD7


About Vakilsearch


Vakilsearch is India's largest online legal, tax and compliance provider. Vakilsearch, through its products and end-to-end workflow automation journey has revolutionized how Start-ups/ Small & Medium Enterprises register, seamlessly run and comply with Government regulations. On our mission to provide one-click access to individuals and businesses for all their legal and professional needs, we have helped over 4 Lac start-ups/ small and medium enterprises to date.


Visit us on www.vakilsearch.com

Vakilsearch in recent news: https://economictimes.indiatimes.com/tech/funding/incorp-india-invests-10-million-in-vakilsearch/articleshow/87352272.cms


Vakilsearch is a people-first organisation that thrives on the enthusiasm of our team to execute our mission to the satisfaction of our customers. Towards this end, we stress on creating an optimal work-life balance and inculcating a strong sense of team spirit that stems from enthusiasm and good vibes. When you work at Vakilsearch, you don't just become an employee, you become family, and we always coalesce around each other to ensure a strong sense of family.

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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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