
Key Responsibilities:
š Social Media Strategy & Execution
- Develop and execute brand awareness campaigns for LinkedIn, Instagram, Twitter, Facebook, and YouTube.
- Create and manage content calendars, post schedules, and engagement strategies.
- Ensure brand messaging is consistent and aligned with the company's learning & development goals.
š¢ Content Creation & Management
- Collaborate with designers and content teams to create engaging visuals, reels, and posts.
- Write compelling copy, captions, and hashtags tailored for a B2B L&D audience.
- Optimize content for different platforms to increase engagement and reach.
š Performance Tracking & Optimization
- Monitor, analyze, and report on social media performance using analytics tools (Google Analytics, Meta Business Suite, LinkedIn Insights, etc.).
- Identify trends, insights, and areas of improvement to refine social media strategy.
- Track competitor activities and suggest innovative ways to enhance brand presence.
š¬ Community Engagement & Growth
- Engage with followers, respond to queries, and build strong relationships with the target audience.
- Identify and collaborate with influencers, industry experts, and trainers to boost brand credibility.
- Drive discussions on corporate training, professional upskilling, and industry trends.
Required Skills & Qualifications:
ā 6 months ā 1 year of experience in social media marketing, preferably in Learning & Development or EdTech.
ā Hands-on experience in managing LinkedIn, Instagram, Twitter, Facebook, and YouTube.
ā Strong knowledge of social media trends, branding, and engagement strategies.
ā Basic knowledge of SEO, hashtags, and paid social media campaigns.
ā Experience in creating brand awareness campaigns that resonate with B2B audiences.
ā Familiarity with social media tools like Canva, Hootsuite, Buffer, or Sprout Social.
ā Excellent written and verbal communication skills in English.

About Edstellar.com
About
Edstellar Global is likely an extension of the Edstellar brand focused on offering education and training solutions at an international level. By leveraging its expertise in corporate training and professional development, the global business arm would aim to address skill gaps and foster workforce transformation across borders. Here's an overview of what Edstellar's global business could involve:
Key Focus Areas of Edstellar Global:
- International Corporate Training:
- Customized training programs catering to diverse industries worldwide.
- Specialized modules for cross-cultural teams and global business operations.
- Partnerships with Global Institutions:
- Collaborating with international universities, corporations, and training bodies.
- Co-developing curricula aligned with global industry standards.
- Remote and Hybrid Learning Models:
- Delivering training programs through advanced digital platforms.
- Blended learning solutions to accommodate various geographic and time constraints.
- Addressing Global Skill Gaps:
- Providing programs focused on emerging skills such as AI, machine learning, blockchain, and data science.
- Supporting workforce reskilling to meet global technological and industrial trends.
- Localized Solutions for Global Reach:
- Tailoring training content to align with local regulations, cultural nuances, and languages.
- Establishing regional hubs to ensure seamless delivery of services.
- Focus on Sustainability and Inclusion:
- Incorporating sustainable practices and principles in training methodologies.
- Promoting inclusive training programs to empower underrepresented groups in the global workforce.
Potential Benefits of Edstellar Global:
- Access to a diverse talent pool.
- Creation of globally competitive skill sets.
- Strengthening partnerships with multinational companies.
Candid answers by the company
Edstellar is an EdTech company specializing in providing corporate training, skill development, and professional learning solutions. The platform focuses on bridging the gap between industry needs and workforce capabilities by offering tailored and effective training programs for businesses, professionals, and educational institutions.
What Edstellar Does:
1. Corporate Training Solutions:
- Designs customized training programs for businesses to enhance workforce skills.
- Focuses on both technical and soft skills development.
- Helps organizations meet their specific training goals and improve team productivity.
2. Skill Development and Upskilling:
- Offers courses for individuals to upskill and stay competitive in the job market.
- Covers various industries, including technology, finance, healthcare, marketing, and more.
- Programs are aligned with current industry trends and future workforce needs.
3. Learning Management System (LMS):
- Provides a digital platform for managing and delivering learning content.
- Features analytics to track learner progress and assess outcomes.
- Supports remote and hybrid learning models.
4. Collaborations with Industry Experts:
- Partners with subject matter experts, institutions, and organizations to develop high-quality content.
- Focuses on practical, industry-relevant training for real-world application.
5. Global Training Solutions:
- Extends its services globally to cater to international businesses and teams.
- Localizes content to match regional and cultural requirements.
6. Comprehensive Training Programs:
- Covers areas such as leadership development, technical certifications, compliance training, and more.
- Programs are designed for employees at all levels, from entry-level to executive.
Who Edstellar Serves:
- Businesses: Enhances employee performance and aligns training with organizational goals.
- Professionals: Empowers individuals to achieve career growth through skill development.
- Educational Institutions: Bridges the gap between academic learning and industry requirements.
Edstellar aims to empower organizations and individuals by fostering a culture of continuous learning and adaptability in an ever-changing professional landscape.
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