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Role - UI Designer
Experience - Min 2 years
Location - Mumbai & Bangalore
About our client :-
Our Client is a brand co-creation platform that transforms powerful ideas into authentic, profitable, and experience-led brands that can define the future of brands in key consumption categories like fashion and lifestyle; food and FMCG, home and decor and beauty and wellness. We are a team of experienced entrepreneurs, marquee investors, and industry professionals who have expertise and experience in building some of the most popular brands in the country. We partner with passionate entrepreneurs to combine our collective learning and experience with data science, digital ethnography, and technology platforms to build brands that connect to the new generation of Indian consumers.
What you’ll be doing :-
• Own the solution design and user experience aspects of any project/product. This includes conducting user research through interviews, observations and other research methods & translating it into insights that are simple, intuitive and result in delightful user experiences.
• Understands product specifications and identifies user touchpoints/ interactions through the various journeys
• Work closely with the product team to translate business requirements into user personas, conceptual diagrams, wireframes, prototypes (paper sketches to high- fidelity), flow diagrams and finally production quality mocks for web, mobile web and apps.
• Create images and videos for our various products selling on multiple e-commerce websites.
• Producing graphic content for landing pages, page layouts, site graphics & static & banners
• Defining standards and guidelines for UI and Usability.
• Will work across different brands from food/fashion/BPC categories.
• Suggest design solutions in the form of sketches, storyboards, wireframes, and paper/interactive prototypes.
What will you bring :-
• You are comfortable working hands-on in a fast-paced start-up environment.
• Must have the ability to work with a sense of urgency and be able to successfully navigate changing priorities
• 2-3 years of experience as a visual designer
• Advanced proficiency in visual design software, such as Adobe Creative Suite's InDesign, Photoshop, and Illustrator or any other relevant tools
• Knowledge of 3D design and animation tools such as 3DS Max, Maya.
Why work with us :-
• You will be part of our founding team and get your hands dirty in the 0-1 stage of building a D2C brand.
• You will work with a solid set of people from diverse backgrounds.
• You will independently lead projects and have ownership of your deliverables.
• You will be pushed out of your comfort zone and watch your learning curve spike
- Understand product specifications and user psychologyConduct concept and usability testing and gather feedbackCreate personas through user research and dataDefine the right interaction model and evaluate its successDevelop wireframes and prototypes around customer needsFind creative ways to solve UX problems (e.g. usability, findability)Work with UI designers to implement attractive designsCommunicate design ideas and prototypes to developersKeep abreast of competitor products and industry trends
Roles and responsibilities:
- Demonstrable graphic design skills with a strong portfolio.
- Ability to interact, communicate, and present ideas.
- Team player with a strong sense of ownership.
- Participate in creative meetings to understand requirements and ideate.
- Develop innovative designs for all marketing and branding initiatives - illustration, infographics, etc.
- Knowledge of user-centered design principles to produce logical wireframes for Engagement event, stores and emailers.
- Demonstrate solid conceptual, visualisation, and communication skills during all phases of creative development from inquiry to delivery.
- Refine images, fonts and layouts for landing pages, websites, etc.
- Generate ideas to portray concepts and advertise products/services.
- Stay up-to-date with industry developments and tools.
Requirements:
- Bachelor’s or Master’s degree in art/ design/ creative multimedia/ industrial design or equivalent.
- Experience in UI/UX, graphic design, branding, illustrations, etc, for creative agencies/ web companies/ e-commerce industry, etc.
- Experience in basic graphic design software- Adobe Photoshop, Adobe Illustrator, Indesign, etc.
The designer is further responsible for overseeing the design process from its first conceptualization to final production and will have full ownership over design and user experience. You will work closely with product managers, developers, and the marketing team to ensure that designs are well defined, and implemented precisely and efficiently. The product design must be tailored to meet usability objectives and user requirements, and should ultimately implement simple and elegant solutions for complex usability challenges.
Responsibilities:
· Collaborate with Product and Engineering teams to create comprehensive
product/design specifications.
. Experience in education domain is plus
· Independently lead design activities for new product ideas and existing
product optimizations.
· Design experiences that are simple, intuitive and joyful.
· Design UX/UI guidelines across multiple client applications and platforms:
Desktop-Web, Mobile-Web, iOS and Android.
· Develop various fidelity prototypes for design reviews, internal testing and
user test groups.
· Develop a strong understanding for our users, product, business objectives
and company mission.
· Translate qualitative and quantitative user research data into actionable
solutions.
· Advocate for consistent, clear and actionable user experiences.
Desired Skills:
· A minimum of 4 years of professional experience in designing brand identities, grid systems, editorial layouts and applications for web, desktop and mobile.
· The ability to refine other people’s ideas and come up with new ones to create a highly designed visual experience.
· Well organized, responsible and dedicated, with the ability to work on multiple projects and deliver refined design in a short time.
· Self-learning, able to learn new tools quickly and work in a fast evolving environment.
· Proven ability delivering high quality designs to customers.
· Proficient in Adobe Photoshop, Illustrator, Indesign and Sketch.
· Expert level skills in Photoshop, InvisionApp, UXPin and other relevant design tools.
· Bachelor’s degree, or equivalent experience in the graphic design field.
- Gather and evaluate user requirements in collaboration with product managers
and engineers
- Illustrate design ideas using storyboards, process flows and sitemaps
- Design graphic user interface elements, like menus, tabs and widgets
- Build page navigation buttons and search fields
- Develop UI mockups and prototypes that clearly illustrate how sites function and
look like
- Create original graphic designs (e.g. images, sketches and tables)
- Prepare and present rough drafts to internal teams and key stakeholders
- Identify and troubleshoot UX problems (e.g. responsiveness)
- Conduct layout adjustments based on user feedback
- Adhere to style standards on fonts, colors and images
- Experience in designing consumer facing applications
- Excellent verbal and written communication skills with the ability present to both
technical and business audiences
1) Translate customer insights into concepts, personas, user journeys, storyboards, system maps, user flows, wireframes, visual design comps and prototypes with Adobe CS, Figma, and other tools
2) Create and ensure technical feasibility of UI/UX Design with active collaboration with Engineering and Product teams in iterative product development cycles
3) Manage and support the entire design process from concept preparation to final artwork as an individual contributor
4) Communicate the product's vision and articulate design decisions and trade-offs both verbally and visually
5) Incorporate industry standards, trends, user research and usability testing to iterate on product proposals
6) Define and execute product branding elements in collaboration with the design team and marketing team that include in-product deliverables as well as product-related marketing materials for Facebook, Instagram and such.
Skills Required:
1) Bachelor's Degree or equivalent in Computer Science, Design, Multimedia, Human-Computer Interaction, Graphic Design or equivalent
2) High attention to detail and demonstrated a flair for iterative design, information architecture and creative visualization.
3) Proficiency in the use of popular design software such as Adobe XD, Figma, Photoshop, Illustrator, Affinity Designer, or similar mainstream medium.
4) Ability to maximize the design potential of any medium - Instagram Posts, YouTube teasers, infographics, Word and PowerPoint templates
5) Flair for articulating ideas pictorially and verbally