Sales Engineer

Webinar & Event Marketing Specialist

EXPERIENCE : 3 - 5 Years

As we expand our marketing efforts, we need a Webinar & Event Marketing Specialist who can own end-to-end webinar execution and align it with ongoing demand generation campaigns.

Role Summary:

This role owns the end-to-end planning and execution of webinars and virtual events that drive leads and thought leadership. You’ll work closely with directors, sales, and marketing teams to create compelling experiences.

Roles & Responsibilities:

●      Design, plan, and execute 3–4 monthly webinars focused on industry trends, customer pain points, and director-level conversations.

●      Ensure the topic selection aligns with IT services and strategic focus areas.

●      Work cross-functionally with sales, delivery, and marketing teams to build strong narratives and event themes.

●      Own all logistics, such as the platform (GoToWebinar, Zoom Webinar, or Zoho Webinar), communication with registrations, reminders, speaker dry-runs, technical rehearsals, and live coordination.

●      Develop and manage content assets, including design creatives and presentation decks.

●      Drive engagement using polls, Q&As, offers, and post-event follow-ups via email or LinkedIn.

●      Track performance and share analytics: registration-to-attendance ratio, audience engagement, quality of leads, and contribution to pipeline.

●      Continuously improve based on feedback, benchmarks, and business objectives.

Must have skills:

●      3–5 years of experience managing webinars, virtual events, or enterprise-level workshops. A background in B2B or IT services is a plus.

●      Strong coordination, communication, and presentation skills—you'll regularly work with directors, technical experts, and external stakeholders.

●      A business mindset—you can connect the dots between webinar topics, lead generation, and customer interest.

●      Proficient in tools like Zoom/GoToWebinars, (or CRM/marketing automation platforms), and Google Slides/PowerPoint.

●      Comfortable planning, owning timelines, and making real-time decisions during live sessions.

Good to have skills:

●      Experience in IT services or SaaS domain.

●      Experience with Quora/Reddit or guest post partnerships.

●      Exposure to content creation or visual storytelling.

●       

We are looking for a result-driven Team Leader to be responsible for monitoring and supervising a team of consultants to achieve the organization’s objectives and increase sales. You will be responsible for providing guidance, instruction, training, and leadership skills to inspire the team to perform at their optimum. You should create a cohesive team that works efficiently together to maximize the sales team's potential. Requirements: • A bachelor's or associate's degree in marketing, sales, or a related field may be advantageous. • Experience in sales is necessary. • Strong sales ability, business acumen, and commercial awareness. • Excellent communication, interpersonal, and customer service skills. • Strong leadership abilities. • Good time management, strategic planning, and organizational skills. Responsibilities: • Identifies the primary concerns, long-term strategies, and targets to be assigned to the team members. • Oversees the sales squad's initiatives to reach objectives and generate realistic, consistent outcomes. • Develops the product sales blueprint, a set of standards for sales associates to conform to, encompassing lead filtering and deal modeling. • Guides sales personnel to function efficiently by capitalizing on their passions and capabilities

• Understands business strategy and goals by studying the business function, collaborating with the client and gather business requirements.
• Documentation of formal requirements, use cases, user stories, User Journey which ensure that the UX solutions proposed are fit for purpose, meet business needs and are operationally sustainable.
• Ability to evaluate the data collected through task analysis, business process, surveys and workshops and derive meaningful insights
• Communicating effectively with UX team, external clients and internal teams to deliver product’s functional requirement.
• Manages the progress of projects by tracking activity, resolving issues, and recommending actions.
• Provides senior management and client stakeholders with regular updates on deliverable timeline and project status.
• Have complete ownership for project quality, delivery and timelines.
• Ability to manage team and multiple projects.
• Understanding of the business requirements, capture and track the details required to produce the end product, and document same in the form of user stories/use cases and process flow maps, content matrix
• Strong analytical and problem-solving skills and a self-starter. 
• Ability to take initiative and proactively offer suggestions and resolutions. 
• Proactive problem solver who, handle multiple complex projects and tasks.
• Great communication skills; the ability to clearly explain design decisions and processes to anyone in the company.
• Entrepreneurial mindset and self-starter who actively seeks ways to improve the customer experience.
• Excellent verbal and written communication skills.

At Anarock Tech, we are building a modern technology platform with automated analytics and reporting tools. This offers timely solutions to our real estate clients, while delivering financially favorable and efficient results.

If it excites you to - drive innovation, create industry-first solutions, build new capabilities ground-up, and work with multiple new technologies, Anarock is the place for you.

Key job responsibilities

• You will own multiple global products, and help create and drive the overall strategy, vision, and roadmap for each.
• You will have a high degree of ownership over critical features and the overall customer experience.
• You will be customer obsessed and technology savvy, with a deep passion toward improving existing solutions and finding newer opportunities.
• You will take up and deliver on innovative/emerging technology options, and work closely with multiple teams.
• You will contribute to engineering discussions around technology decisions and strategy related to your products.
• You will embrace ambiguity with critical and analytical thinking, obtain buy-in from a diverse set of stakeholders and senior executives, and drive end-to-end product management.

Basic Qualifications

• 5+ years of product management experience.
• Strong written and verbal communication skills, and experience presenting to senior executives and external stakeholders.
• Proven proficiency in Product Design.
• Demonstrated ability to conceptualize, launch and scale new products in a fast-paced entrepreneurial environment.
• Demonstrated success working with a wide set of stakeholders - engineering, design, field operations, Operations, Marketing, Sales etc.
• Strong technical acumen and understanding of emerging technologies

Skills that will help you build a success story with us

• An ability to quickly understand and solve new problems
• Negotiation and conflict management
• Strong interpersonal skills
• Excellent data interpretation
• Stress tolerance
• Context-switching
• Intrinsically motivated
• A tactical and strategic track record for delivering research-driven results
• Ability to motivate and lead a team and manage multiple requirements
• Innovative and people management with an understanding Competitive Analysis.
• Ready to travel, as required

Quick Glances:

• https://www.anarock.com/aboutus">What to look for at Anarock
• https://www.linkedin.com/company/anarock-technology/">Who are we A glimpse of Anarock Tech, know us better
• https://www.anarock.com/news-and-media">Anarock - Media – Visit our media page  

Anarock Ethos - Values Over Value:

Our assurance of consistent ethical dealing with clients and partners reflects our motto - Values Over Value.

We value diversity within ANAROCK Group and are committed to offering equal opportunities in employment. We do not discriminate against any team member or applicant for employment based on nationality, race, colour, religion, caste, gender identity/expression, sexual orientation, disability, social origin and status, indigenous status, political opinion, age, marital status or any other personal characteristics or status. ANAROCK Group values all talent and will do its utmost to hire, nurture and grow them.