UI/UX Designer

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Key Responsibilities:

Strategy Development

Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.

On-Page and Off -Page Optimization with link building

Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).

Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.

Technical SEO Management

Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.

Content Strategy and Optimization

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.

Performance Monitoring and Reporting

Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.

Algorithm Updates and Industry Trends

Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.

Client Communication and Team collaboration

Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.

Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.

Requirements:

• Any Bachelor's degree in marketing, business, computer science, or related field.
• 3 - 5 years of experience in SEO, with a focus on content optimization
• Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
• Strong analytical skills and the ability to interpret data and insights to make informed decisions.
• In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
• Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.

Our client is India’s first non- preservative brand for natural aroma products. Their offerings include skincare, haircare, body care, bath salts, carrier oils, massage oils, essential oils, handmade soaps, aroma diffusers, foot care and others. All their spa and aromatherapy products are a combination of the best of ingredients that are locally sourced from the freshest and purest sustainable resources. This homegrown D2C startup also has an impressive B2B portfolio and has tied up with well known brands for corporate gifting solutions and signature scents.

It sells its products through its own website, prominent retail stores and pharmacies as well as all the leading ecommerce portals. It has also stepped into the international market and has a strong overseas presence.

Founded by alumni of Stanford University Graduate School of Business and ISB, Hyderabad, this ISO certified company is indeed revolutionizing beauty care by harmonizing body, mind and soul.

As a Sr Manager - Marketplaces, you will be responsible for managing the ecommerce business on key accounts like Amazon, Flipkart or International Business on Amazon in USA and UAE. (Allocation of accounts based on business/ opportunity/ experience)

What you will do:

• Conducting, operating and achieving the business on key account with sales plan to achieve budgeted numbers
• Connecting/ coordinating with Account/ Category Managers of the key account/ Marketplaces
• Ensuring strong healthy relationship with the account team to drive business
• Understanding price sensitivity and managing pricing, ensuring there is price parity as per the policy
• Creating and managing ads, evaluating which ads are working and optimising the same to achieve
• Managing inventory, optimizing content for listings, listing hygiene as per platform standards/guidelines
• Inventory planning and management aligned with sales and marketing plan, focussing on top- sellers, to improve inventory turn and optimised discounting
• Ensuring our top-sellers are in category/ sub-category sales ranks with good visibility and discoverability
• Managing and tracking payments from the partner websites, reconciliation and ensuring there is no variance in the same
• Managing brand reputation through reviews/ ratings/ feedback on the account
• Constantly tracking competitor brands and product, comparative category share to be tracked and working on increasing it
• Using all the tools/ services available on the account that can help in increasing our customer base

What you need to have:

• Graduation is a must.
• Minimum 2-3 years experience in beauty and personal care as in Category(FMCG), Merchandising, KAM role or Business Manager Role on the E-commerce platform
• Experience in a highly analytical, results-oriented environment. (OKR’s). (Plan your work ; work on your plan)
• Proven operational skills and demonstrated ability to manage the business “by the numbers”. Must be metrics-driven.
• Desire to work in a fast-paced, challenging environment with business on mind
• Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly
• Demonstrated active listening skills, highly consultative and solutions-oriented.
• Ability to comprehend questions and ask the right people
• Advanced IT literacy especially in Microsoft Office applications.
• Proficiency in MS excel
• Track record of managing and troubleshooting technical, compliance and business problems
• Strong process definition and optimization skills
• Proven ability to define effective, efficient and scalable processes and drive continuous improvement through root cause identification and defect elimination in consumer experience, business process, product visibility
• Attention to detail and capability to work on multiple projects in parallel
• Easy with numbers and calculations, Ad account management is integral part of growth managers
• Experience with e-commerce, retail, would be an advantage
• Engineering Student (Drop outs also welcome)
• Excellent Communication Skills (Written/ Verbal)
• Strong sense of urgency ability to manage details and multiple tasks while responding to changing priorities and feedback
• A hands-on self-starter, with a can-do positive attitude, willing to roll up their sleeves to do whatever it takes to get the job done, and a strong work ethic will also be essential
• Relationship management: Managing team and working with external and internal stakeholders
• Managing Expectations: Can define Business ASK’s clearly (Number Specific)
• Negotiation skill for getting better visibility on Amazon, Flipkart and like portals (free and paid both)
• Marketing to Operation mindset (Size the Opportunity and how will you Seize the same)

Job Description:

1. Design, implement and deliver custom solutions using the existing robotics framework.
2. Debug issues, do root-cause analysis and apply fixes.
3. Design and implement tools to facilitate application development and testing.
4. Participate in architectural improvements.
5. Work with team members in deployment and field testing.

Requirements:

1. Bachelor Degree / Masters in Engineering (ECE or CSE preferred)
2. Work experience of 10+ years in software programming.
3. Proficiency in Python programming for Linux based systems.
4. Full understanding of software engineering.
5. Basic Knowledge of Robot Operating System(ROS) is a plus.
6. Good understanding of the algorithms and control loops.
7. Working knowledge of Git: creating, merging branches, cherry-picking commits, examining the diff between two hashes. Advanced Git usage is a plus.
8. Knowledge of video streaming from edge devices is a plus.
9. Thrive in a fast-paced environment and have the ability to own the project’s tasks end-to-end with minimum hand-holding
10. Learn and adapt new technologies & skills. Work on projects independently with timely delivery & defect free approach.