Telesales Executive (Rupeek)

End to end implementation of a B2B system. The role requires working with the clients who have been onboarded and see through the implementation of the system. Familiarity with python based frameworks like Frappe is desirable but not mandatory.

Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization

Criteria:

- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.

- Preferred Industry Exposure: Gaming / OTT / E-commerce

- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation

- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage

- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data

- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization

- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)

- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization

- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression

- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.

Description

We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.

This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.

Key Responsibilities:

1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.

2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.

3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.

4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.

5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.

Key Expected Outcomes:

1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Requirements:

● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).

● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage

● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.

● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization

● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA

● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.

● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.

● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.

● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.

● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.

What will be the success metric for this role?

● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

We are looking for a "Web Content Editor" to manage and execute content updates for a global B2B website, working closely with internal teams across multiple markets.

Not a writing role. Not a developer role.

Key Responsibilities:

* Manage website updates using SAP SmartEdit

* Handle content requests from global teams across regions

* Coordinate with marketing, product, and technical teams for content-related updates

* Own workflows, tickets and timelines

* Ensure accuracy through strong QA before publishing 

* Track performance using GA4  

Who Should Apply:

* 3-6 years experience in website management / CMS / digital operations

* Hands-on experience with SAP SmartEdit or similar tools

* English communication (written & verbal)

* Organized, detail-oriented, and process-driven

* Comfortable working with global teams

Location: Noida, Sector 8 (Full-time, on-site)

If you see yourself managing a global website, and upscaling your coordination skills, please fill out the application below:

https://forms.gle/NdAe55ERLN7jFy2a6

(Only shortlisted candidates will be contacted for next steps)

#hiring #webcontenteditor #CMS #SAPSmartEdit #Coordination

Job Title: Senior iOS Software Developer

Exp: 4 - 7 Years

CTC: up to 12 LPA

Location: Tardeo Mumbai

Technical Skills:

o Proficiency in Swift and Objective-C.

o Solid understanding of object-oriented programming

o Knowledge of memory management and multi-threading

o Experience with embedded databases and other system data stores

o Strong understanding of iOS frameworks such as UIKit, Core Data, Core Animation, and Core Graphics.

o Good  knowledge of performance limits and characteristics

o Good sense of UI design execution principles

o Experience with RESTful APIs, JSON, and third-party libraries to connect to backend services.

o Knowledge of mobile app architecture patterns such as MVC, MVVM, and VIPER.

o Experience with version control systems, preferably Git.

o Familiarity with continuous integration/continuous deployment (CI/CD) pipelines.

o Implementation of automated testing platforms and unit tests, benchmarking and optimization 

o Understanding of Apple’s design principles and interface guidelines.

1. Responsible  for taking customer or client calls and offering financial answers to their difficulties and intimating sales with potential customers over the phone.

1. Responsible for assisting consumers or clients with financial purchases.

1. Provide assistance and solutions to the customer regarding financial products and must speak with your supervisor or team leader to resolve any financial difficulties.

1. Provide excellent customer service. 

1. 5. Eager to gain new talents and should have interpersonal, Research and Record Keeping Skills.

Key skills:

1. Must Know  English and at least one  south language ( Kannada, Telugu, Tamil, Malayalam, 

1. Effective communication abilities.

1. Computer Literate.

At least 1+ year of Prior experience as a Tele caller or similar in the Banking or Finance sector.

As a Power BI and QlikView Developer, we expect the candidate to be a key contributor in the implementation of data analytics dashboards – from data preparation to dashboard development, unit testing and deployment. The primary work focus for the candidate is as under: 

• Understanding the database design. 

• Develop efficient SQL queries from simple to complex and test the data output as a part of data preparation activity 

• Development & Unit Testing – Dashboards & Data Visualizations using Power BI 

• Troubleshooting/debugging and rectifying issues 

• Review, feedback and mentoring the team 

• Adherence of standards and best practices as defined by the company at the individual level and as a team 

QUALIFICATIONS AND EXPERIENCE 

• Degree in BE/ BTech with at least 3 to 5 years of overall experience 

• Experience in working on multiple databases like MS SQL (Mandatory), PostgreSQL, Mongo DB, MySQL (would be a plus) etc. and data analytics projects (a minimum of 2 to 3).  

• Experience working on SQL Server: Writing queries of 1 to 2 years is mandatory.  

• Expertise in Power BI and knowledge of QlikView (1-2 years). 

• Understanding other tools like Tableau, Domo etc. would be a great plus 

• Experience in working on different types of visualizations, in addition to the generic ones – Scatter plots, Heat Maps, Geo maps, Gantt, Bubbles, Tree Maps etc. 

• Experience working on Trends, forecasting etc. would be a plus 

• Experience in working with projects teams and ensuring the successful delivery of the solution

Desired Candidate Profile

• Minimum 3 years of hands-on development experience
• Experience with VoIP based technologies based on SIP protocol.
• Solid C, C++ experience, Python
• Experience in developing multi-threaded and client server application
• Experience in Linux/Unix environment
• Experience/Knowledge in at least three of the following technical areas is also required:
• Object oriented design and methodologies
• Experience developing cloud-based services (e.g. SaaS, PaaS)
• Knowledge and development background in web services, or web based technologies using REST.
• Experience with highly available/redundant softwer.
• Strong communication skills required.
• Strong writing skills required.
• Ability to multi-task and handle changing priorities.
• Knowledge of software development methodology, build tools and product life cycle; experience in agile development is a plus.
• Excellent team skill, can-do attitude, focus on quality.