
About the Company: Among top five global media agencies. we provide access and scale everywhere our clients do business. Intelligent and imaginative, we create, integrate and scale technology-enabled services with premium partners
Job Location :Mumbai
Roles and Responsibilities
- Devising solutions for the client by identifying and configuring the technology, data and processes that improve media targeting, and deepen analytical learning. This can encompass comprehensive audits of a client’s current setup, as well as leading data and tech partner evaluations, and defining measurement frameworks to capture the most valuable signals
- Aid in data partner discovery, vetting, onboarding and cataloguing, providing the relevant teams with a view on the latest solutions in the market, as well as current trends and issues relating to data management
- Support the implementation of client audience data strategy programs, specifically how client data is captured, managed, enhanced (through partnerships), deployed and measured for effectiveness, working closely with adjacent disciplines in Planning, AdOps, Activation and Analytics to ensure audience management best practices flow down and through all client media campaigns
- Maintain strong, effective relationships with key partners and suppliers within the ad/mar-tech data space
- Build strong relationships with key client stakeholders, including communicating with them on subjects outside your remit, and build a reputation for excellence in communication
Desired background experience:
Required
- Demonstrable knowledge of the ad tech and data landscape, including hands-on experience managing audience data, for your own company or your clients. This includes, a working knowledge of the leading data management platforms (DMPs), customer data platforms (CDPs), knowledge of data onboarding and cross-device matching approaches and an understanding of the tools and technologies that can activate this data (e,g, DSPs, social platforms)
- Familiarity with and experienced in working with cloud-based data solutions (e.g. Google Cloud Platform, Amazon Web services) and tools within (e.g. BigQuery, Ads Data Hub) for data warehousing, insight generation and/or deployment.
- Strong analytical skills and a natural affinity for numbers is key; You must be able to analyze raw data, draw insights and develop actionable recommendations as needed
- Exceptional verbal & written communication skills, able to build and develop strong relationships with, and communicate effectively with people at all levels of seniority; in-agency, client-side, and in the supplier space
- Strong organizational skills, including experience with resource management, to effectively manage smooth flow of work through agency
Regards
Team Merito

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