Our client works as a battery swapping network so that instead of purchasing, it allows electric auto rickshaw drivers to swap batteries and pay for it as they use it. Their focus is on advantages like earning a non-stop battery for 150 KM, no waiting to charge till 100 KM and pay-as-you-go option till 50 KM.
Our client works as an App that focuses on providing comfort to people in terms of ride sharing, ride hailing and cashless payments. Their prominent features include digital payments, trained drivers, doorstep pickup, daily affordable pricing etc.
Headquartered in Delhi, our client was co-founded by three veteran entrepreneurs who are BITS Pilani alumni.
As a Social Media Manager, you will be responsible for designing and implementing social media strategy to align with business goals.
What you will do:
- Performing research on current benchmark trends and audience preferences
- Setting specific objectives and reporting on ROI
- Working on content & campaign strategy for the company
- Generating, editing, publishing and sharing engaging content daily
- Monitoring SEO and web traffic metrics
- Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
- Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggesting and implementing new strategies to develop brand awareness, like promotions and competitions
- Staying up-to-date with current technologies and trends in social media, design tools and applications
- Building a social media presence by maintaining a solid online presence
- Monitoring the company's brand on social media
- Building brand awareness by engaging relevant influencers
- Managing our online communities to ensure respectful and appropriate engagement
Desired Candidate Profile
What you need to have:- BSc degree in Marketing or relevant field
- Proven work experience as a Social Media Manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
Subodh Popalwar
Software Engineer, Memorres
About Pay-Per-Use Electric Mobility Platform
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Job Details*
1. Help the process of creating plans/strategies based on an organization's goals and the needs of the desired audience.
2. You will be assisting in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks.
3. You will help our team perform audit of our website and social media accounts, creating and updating a shared editorial calendar. Also, researching for blog ideas and generating content for our blog.
4. Use storytelling and emotion to bring content to life and compel the reader to share. Own and execute the content and social calendar; work with our marketing, design and other cross functional teams to deliver on time.
5. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership.
6. Conduct keyword research, backlink research and use SEO guidelines to increase web traffic.
7. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis.
We would also expect the candidate to demonstrate:
1. An immense degree of critical thinking. Your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions. You would need to back every opinion with either data or relevant experience.
2. The right kind of tone and energy. We like to use an informal/fun tone in our content. You would need to come in with the right attitude and the right energy to be able to match our tone/writing standards.
3. An attitude for perfection. You might have to go through several iteration cycles and would need to demonstrate wilingness to accept feedback. We need someone who accepts feedback with positivity.
Job Summary*
We're a Saas startup and we have an urgent requirement for a Content Strategist to help us with our domestic and overseas marketing processes.
Roles & Responsibilities :
● Expertise in ON OFF Page SEO activities.
● Identifying and implementing strategies to increase website traffic through organic search listings without being blacklisted.
● Proven SEM experience managing PPC campaigns across Google and other Search Engines.
● Handling all aspects of SEO, SMO and different ways of link building ● Solid understanding of performance marketing, conversion, and online customer acquisition
● Technical Analysis and Audit of the website. Good knowledge of Google webmaster Analytics.
● Experience with A/B and multivariate experiments
● Knowledge of ranking factors and search engine algorithms
● Up-to-date with the latest trends and best practices in SEO and SEM ● Should have a good understanding of the digital environment and the opportunities for using social media.
Skills Required :
● Excellent communication and team player skills.
● Ability to handle international clients
● Ability to manage multiple projects and handle clients
Role: Virtual Sales - Partners
Experience: 1-4 years
CTC Range: 3 - 6 LPA
Qualification - Any Degree (Marketing)
Job Description:
As a virtual sales representative, you market a product or service through online services. Your primary responsibilities are to sell your product or service to new and returning customers and provide any assistance upon them purchasing it.
Sales Representative Skills and Qualifications:
Customer Service, Meeting Sales Goals, Closing Skills, Territory Management, Prospecting Skills, Negotiation, Self-Confidence, Product Knowledge, Presentation Skills, Client Relationships, Motivation for Sales.
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Expert understanding of On-page and Off-page SEO
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Perform keyword research in coordination with company’s business objectives to optimize existing content and uncover new opportunities
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Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
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Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
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Develop and implement link building campaigns
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Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
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Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
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Track, report, and analyze website analytics and PPC initiatives and campaigns.
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Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
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Perform ongoing keyword discovery, expansion and optimization.
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Research and analyze competitor advertising
Designation: Art Director
Department: Brand Marketing
Location: Bangalore
Qualification: Bachelor’s degree in graphic design, art, or similar discipline
Experience: 4+ years of relevant experience in creative roles at Ad agency, with an understanding of creative development and production.
Responsibilities:
- Collaborate, brainstorm, and strategize with teams for a wide range of materials – be in ATL, BTL, internal, corporate or brand communication
- Translate strategic direction into high-quality design within an established brand identity
- Develop concepts by hand or with software, and execute original content determining ideal usage of colour, text, font style, imagery, and layout
- Use trend intelligence and an understanding of the current and historical business and market to design and execute specific classifications
- Develop innovative marketing experiences that help tell meaningful stories, which connect to users and communities to drive awareness and viewership of the brand.
- Graphic and Layout design, End to End development of the set.
- Create tailored content and conversations across each channel for total ecosystem engagement.
- Effectively build and manage relationships with internal stakeholders, as well as talent.
- Read, review and design content to identify the right content for videos.
- Supervise projects, timelines and manage deadlines
Skills:
- Exceptional creativity and innovative design skills
- Experience with design software, including Illustrator, InDesign, Photoshop, etc.
- Proven experience with graphic design, with a strong portfolio of work
- Excellent communication and presentation skills
- Organizational and time-management skills for meeting deadlines in a fast-paced environment
- Hands-on knowledge in creative skills like content, layout design, graphic design,
- Excellent verbal and written skills and confident communication skills..
Salary: Upto 12LPA (Negotiable)
IMMEDIATE JOINING PREFERRED!
Our client is a unique personal hygiene brand that has been listed as one of the top 10 startups in 2020 by LinkedIn. The husband-wife founders of the company started the journey of setting up the brand out of a very personal challenge of threatening infections every time one visits a public washroom. Founded in 2013, the company launched a toilet seat sanitiser spray for women that helped sanitize and deodorize toilet seats in public restrooms in just 5 seconds. This product, being travel friendly, saved millions of women from the risk of contracting UTI and soon became the world’s highest-selling product in the category. Apart from the flagship product, this D2C company offers eco-friendly sanitary pads, organic cotton tampons, menstrual cups, toilet papers, anti-pollution dust masks, among others.
Their products are currently available in around 100 cities of India and exported to about 10 countries. This personal hygiene and wellness brand has been awarded as Amazon's SMB Brand of the Year 2020.
As a Product Manager, you will be responsible for both product planning and product marketing of the website.
What you will do:
- Building the online presence while maintaining efficiency and ROI
- Using data supported marketing to identify trends and key opportunities for innovation across buyer's journey
- Possessing project management skills to liaise with Shopify developers, and other relevant third parties
- Establishing and tracking, keeping a dashboard of key financials that the team need on a daily/ weekly/ monthly basis and ensuring these are kept up to date by you
- Identifying key user behavior trends while simultaneously adjusting and refining website keeping it up to date
What you need to have:
- Graduate/ PG from Tier-1 colleges (preferably MBA in Sales and Marketing)
- Minimum 3 years of experience in E– Commerce Marketing
- Deep understanding of Product Manager for a D2C or at an ecommerce marketplace
- Ability to structure and process qualitative or quantitative data and draw conclusions from it
- A probing mind
Job Description:
- Maintaining AdaptNXT's social media presence across all channels
- Keep track of trends and insights, and optimize campaigns based on the insights
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create engaging social media posts, landing pages and optimize the user experience
What We Are Looking For:
- 0-1 Years of Experience in Marketing
- Ability to research on a topic over internet
- Strong Written and Verbal Communication Skills
- Self-Motivated
- Team-Oriented
- Strong Attention to Detail
What's in it for you?
1. Certificate of internship.
2. Work directly with the founding team.
3. Potential to convert the internship into a full-time employment.
· Develop content (blogs, case studies, social media posts, captions, ads, newsletters, articles, interviews) on cryptocurrency and blockchain technology to publish and distribute through website, social media and newsletters.
· Prepare website and mobile app content.
· Conduct research on blockchain, cryptocurrency and digital asset trends/insights and stay updated with latest developments/happenings.
· Content writing style should be lucid and unpack the fundamentals into digestible content for the average reader.
· Experience in content writing for cryptocurrency and blockchain, crypto exchange platforms, NFTs, online market research industry, ed-tech industry, digital advertising industry, e-commerce industry etc. is certainly a bonus.
· Candidate should have excellent content writing skills.
· Collaborate with internal teams to develop digital content with the objective of increasing brand reach, engagement with relevant stakeholders.
Job Type: Full-time
Salary: Negotiable
Location: Delhi NCR
Experience: 1-2 years
Note: By applying to this job position you will have an opportunity to work with a blockchain and cryptocurrency tech start-up.
● Managing paid ad campaigns across search, display, social and retargeting networks by
conducting extensive keyword research, analysis and testing of keyword performance
● Ensuring successful campaigns managing bids and budgets to be able to meet the predefined
KPI’s.
● Developing and executing Riskcovry’s multi-channel performance marketing strategy.
● Optimising campaigns across multiple channels to deliver the best return on investment
● You identify replicable marketing strategies, tactics and channels that address business pain
points and convey product benefits to drive new customer acquisition – with an implement, test,
and measure mindset
● You write engaging content for marketing ads, campaigns and landing pages
● You test different value propositions and messages across different channels to find the best angle
to introduce our product for each target group
● You build and run A/B tests across landing pages and the homepage
Qualifications
● Bachelor Degree in marketing, business or equivalent
● At least 4+ years of professional experience either in an marketing agency or in-house enterprise
start-up
● Business fluency in English
We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals.
The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc.
The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals.
Responsibilities:
Creating original & creative content that drives traffic to a website and social media platforms:
- Create social media strategy aligned with short-term and long-term marketing targets
- Write research-based content that is original and engaging
- Edit/proofread and quality check content
- Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
- Develop authentic social media campaigns
- Tie-in editorial calendars with trending digital initiatives and campaigns
- Promote the business's brand identity via trendy, authentic and creative content
- Create content for other marketing collateral as and when needed
- Write content for web pages, ebooks, and video scripts as and when required
- Assist with creating content for business pitches as and when required
- Create original, witty, on-trend concepts for social media creatives and campaigns
- Work with the design team to ensure creatives are based on the brief and lead to online engagement
Follow CutshortSubodh Popalwar
Software Engineer, Memorres