Our client is a pet-care focused digital aggregator across various categories such as food, accessories, toys and grooming essentials. Their focus segment is the rapidly increasing community of pet parents. They offer expert-led online pet care consultation, training and healthcare services and products for dogs and cats, covering the lifecycle of a pet acting as a one stop shop. It is headquartered in Bangalore and was co-founded by startup veterans of whom 2 are IIM-Lucknow alumni and one is a Chartered Accountant. Our venture capital-backed client is funded by tier 1 investors and has raised approx. $3.5 mn in funding.
As a Growth Marketing Manager, you will be responsible for the strategy and execution of acquisition campaigns, across all the digital platforms like Facebook, Google, Affiliates and Partnerships, etc.
What you will do:
- Owning growth metrics of social media channels - engagement rate, follower growth etc.,
- Ensuring consistent brand positioning and tone of voice across all platforms.
- Building and leveraging locally and cultural moments to make company’s brand relevant to Indian audiences
- Collaborating and maintaining close relationships with cross-functional teams ( content, design, business, customer experience) to maximize the impact of social media efforts by ensuring alignment in communications across channels
- Being responsible for overall content management - scheduling and managing content calendars
- Finding new and exciting ways to engage customers via social media channels to drive awareness, conversation and affinity for the Company
- Analyzing and reporting social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learnings
Desired Candidate Profile
What you need to have:
- 4+ years of work experience in Social Media Marketing
- Ability to articulate ideas and key objectives
- Stakeholder and agency management is a must
- Experience in presenting metrics and progress to goal with stakeholders
- Should be social media savvy and up- to date with the latest trends
Shubham Vishwakarma
Full Stack Developer - Averlon
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Python● Hands-on coding on Java/ GoLang, primarily for testing.
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● Perform Test Automations, including creation & management of test scenarios,
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Job description
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- Must have experience in generating leads for IT services like Mobile App, Software Development, Web Application ( For International Market )
- Lead generation of new leads for regular sales cycles for IT Industry.
- Good Knowledge of lead generation and market research through Linkedin and Email.
- Who can build the tie-ups with the IT companies from USA,UK and Europe.
- Develop and maintain relationships with key stakeholders to ensure that all lead sources are properly identified, tracked and optimized in order to maximize revenue.
- Oversee client relationship management through direct contact and other channels as needed.
- Provide support on marketing initiatives.
- Work closely with sales managers/representatives to develop strategies to drive conversion rates across multiple channels
- Working experience with staffing augmentation
Desired Candidate Profile
- Bachelor's degree in business, marketing or related field
- Minimum of 4 years of experience as a lead generation specialist with an emphasis on lead generation and/or sales automation
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- Must have strong communication skills
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Office Timing : 12 PM to 9 PM
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C#About Apexon:
Apexon is a digital-first technology services firm specializing in accelerating business transformation and delivering human-centric digital experiences. For over 17 years, Apexon has been meeting customers wherever they are in the digital lifecycle and helping them outperform their competition through speed and innovation. Our reputation is built on a comprehensive suite of engineering services, a dedication to solving our clients’ toughest technology problems, and a commitment to continuous improvement. We focus on three broad areas of digital services: User Experience (UI/UX, Commerce); Engineering (QE/Automation, Cloud, Product/Platform); and Data (Foundation, Analytics, and AI/ML), and have deep expertise in BFSI, healthcare, and life sciences.
Apexon is backed by Goldman Sachs Asset Management and Everstone Capital.
To know more about us please visit: https://www.apexon.com/" target="_blank">https://www.apexon.com/
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About CITTA
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings and has seen an upward growth year after year. The Lexicon Group started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The motto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.
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Job Description
- Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
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Full Stack Developer - Averlon