Senior User Experience Designer

• Meet contractual requirements for advertising campaigns with a high degree of accuracy 
• Serve as a point of contact between advertisers and internal departments to ensure all client needs are met 
• Gather client design requirements and work with in-house designers/outside vendors to ensure all creative needs are met  
• Implement and schedule advertisement campaigns for a range of clients across a wide variety of industries and digital media platforms.
• Coordination with the fleet, printing & mounting team to ensure that the artwork is pasted as per the order guidelines
• Manage the launch of new custom units to ensure the success of campaign and revenue goals 
• Analyse ad campaign reports and provide recommendations to sales representatives/clients 
• Drive the Operations, Implementation & Client servicing unit end to end
• You will be responsible for the post-sales implementation of the car branding on the site
• Coordination with the fleet agency to ensure that the required fleet is available in the requested city.
• Implement business reviews of campaigns and address preset metrics for success 
• Onboarding new vendors for fleet, printing and mounting teams.

Sitecore Developer

Work From Office

Locations: Bangalore, Hyderabad, Noida, Gurgaon

Exp:  4 exp (relevant)

Notice Period: 15 days (Preferred Immediate joiners)

This is a part-time / Freelance opportunity

Vai Ra is a fine jewelry start-up based in Hyderabad. Founded in 2022, we are a digital-first D2C brand offering lab-grown diamond and moissanite jewelry. We are looking for a part-time/freelance digital marketing consultant who will work closely with the founders to drive the digital marketing activities.

Sales are the lifeline for a start-up, so ROAS and sales will be the main KPI. All the efforts of the person in this role should focus on maximizing sales through our campaigns. This will also fuel your growth within the organization. This role requires creative thinking to design profitable sales campaigns outside the "big agency" thought process. Our key performance indicator is Return on Ad Spend (ROAS) with a target of 12X. This target is achievable given our product range from 35k to 1 lac.

What would you be doing?

• Develop interactive ads with the available creative content. Our primary source of the content is photos and videos of real products (not photoshoots with models). You should be able to use these materials to build, test, and run your creative campaigns.
• Create interactive landing pages using Shopify-compatible apps
• Manage Google Ads and Meta ads campaigns independently, from strategy to optimization. You should be able to take complete ownership of the campaigns. Your performance will be measured by the sales reflected in your weekly dashboards.
• Manage email, WhatsApp, and SMS campaigns. These campaigns need to be designed daily, and you should be able to show revenue and Click-Through Rate (CTR) for them, similar to other paid advertising campaigns.
• Campaign management and optimization will be an integral part of this role. You should have good domain knowledge to detect and rectify technical problems across all ad tech tools, such as Google, Meta, and Bik.
• Implement exit popups, generate leads, and use these leads to create FOMO campaigns in regular intervals

Domain skills you must have to apply for this role:

• Google Ads
• Google Analytics
• Meta Facebook Business Manager
• Bik or similar marketing platforms
• Shopify

Other requirement for the role:

• You should be able to design sales campaigns that sell. We don't spend millions on campaigns. So you should be able to set aside the vanity metrics and be creative enough to create campaigns that mean the most for a startup
• You should be able to do everything from strategizing to running the campaigns without much supervision. Just like you, we dislike micromanagement.
• You’re organized with a high attention to detail: You’ll be managing all our ad campaigns

Experience

• 1-2 years experience in a performance marketer role
• Experience in managing campaigns for a luxury/lifestyle brand with high ticket orders is highly preferable
• Ability to work remotely (This is as much a skill as a perk)

Time commitment

• 20 hours per week

Why should you apply

• You will be our first digital marketer with a scope of making a great impact on a growing company
• Join a small team where every idea matters and a place that can take your skills to the next level
• Have an inside view of how D2C marketing works

Role and Responsibilities:

As a PHP Developer, you will be responsible for collaborating with our cross-functional teams to design, develop, and maintain web applications that meet our clients' requirements. Your role will involve the following responsibilities:

• Develop and maintain web applications using PHP and other relevant technologies.
• Collaborate with front-end developers, designers, and other stakeholders to ensure seamless integration of front-end and back-end components.
• Write clean, efficient, and well-documented code while adhering to coding standards and best practices.
• Participate in the entire application lifecycle, from concept and design to testing, deployment, and maintenance.
• Troubleshoot, debug, and resolve issues related to web application functionality and performance.
• Optimize applications for maximum speed and scalability.
• Stay up-to-date with industry trends and emerging technologies to continually improve your skills and the solutions we provide.
• Actively participate in code reviews, knowledge sharing, and continuous improvement initiatives.
• Collaborate with project managers to meet project milestones and deliver high-quality solutions on time.

Qualifications and Skills:

• Bachelor's degree in Computer Science, Engineering, or a related field.
• Proven experience as a PHP Developer with a strong portfolio of web applications.
• Proficiency in PHP, MySQL, JavaScript, HTML, CSS, and related technologies.
• Experience with PHP frameworks such as Laravel, Symfony, or CodeIgniter.
• Familiarity with version control systems (e.g., Git).
• Strong problem-solving skills and a proactive attitude towards challenges.
• Good understanding of software development principles and design patterns.
• Excellent communication and teamwork abilities.
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
• Attention to detail and a commitment to producing high-quality work.

Additional Information:

• This is a full-time position based at our Bhilai office.
• Competitive salary and benefits package.
• Opportunities for skill development and career growth within the company.
• Collaborative and vibrant work environment.

Responsibilities:

• Manage each project's scope and timeline
• Coordinate sprints, retrospective meetings and daily stand-ups across teams
• Coach team members in Agile frameworks
• Facilitate internal communication and effective collaboration
• Be the point of contact for external communications (e. g. from customers or stakeholders)
• Work with product owners to handle backlogs and new requests
• Resolve conflicts and remove obstacles that occur
• Help teams implement changes effectively
• Ensure deliverables are up to quality standards at the end of each sprint
• Guide development teams to higher scrum maturity
• Help build a productive environment where team members own' the product and enjoy working on it
• High level understanding of various tech stacks, basics of API and microservices

Requirements:

• Leadership, Decision-Making skills.
• Responsibility.
• Effective communication.
• Attention to Detail.
• Task Delegation.
• Comfortable with participatory management.

• Manage and build an overall email marketing strategy.
• Create various email lists and campaigns.
• Test every campaign's success.
• Determine email marketing KPIs.
• Develop and present reports on a weekly basis.
• Develop a lead generation strategy.
• Create smart email lists.
• Increase email subscriptions.
• Analyze data to get smart insights.
• Ensure marketing message is conveyed clearly and delivered properly to prospects.
• Ensure messages are mobile-friendly.
  Follow up on interested respondents.
• Distributing emails through the use of automation software.

1. Experience: 3-5 Years
2. Scripting: PowerShell and either of ( JavaScript, Python)
3. Kubernetes and docker Hands-On   
4. Good to have either (Azure / AWS ) 
5. Any of DB technologies Hands-ON: No SQL - Admin, COSMOS DB, MONGO DB, Maria DBA  
6. Good to have Analytics knowledge