Sales Research Analyst

Job Overview:

We are looking for a creative, passionate, and detail-oriented Graphic Designer & Video Editor to join our growing team. The ideal candidate should have hands-on experience in creating visually appealing graphics and engaging video content for digital platforms. The candidate should be proficient in industry-standard design and video editing tools, possess a strong understanding of branding and visual storytelling, and be able to manage multiple projects while meeting deadlines.

Experience working on eCommerce brands and an understanding of digital marketing concepts will be an added advantage.

Key Responsibilities:

• Design high-quality creatives for social media, websites, digital advertisements, email campaigns, and marketing materials.
• Create engaging video content, including promotional videos, social media reels, product videos, and advertisements.
• Edit and enhance videos by adding transitions, animations, motion graphics, sound effects, subtitles, and visual effects.
• Develop creative concepts and visual assets that align with brand identity and marketing objectives.
• Design banners, brochures, presentations, infographics, and other branding materials.
• Create product creatives, promotional banners, and campaign assets for eCommerce platforms.
• Collaborate closely with the marketing, content, and social media teams to execute creative campaigns.
• Maintain consistency in branding across all digital and offline platforms.
• Stay updated with the latest design trends, social media formats, and video editing techniques.
• Manage multiple projects simultaneously while ensuring timely delivery and high-quality output.

Required Skills:

• Proficiency in Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, Canva, and Figma.
• Strong graphic design, typography, color theory, and layout design skills.
• Experience creating social media creatives, marketing collateral, and branding materials.
• Strong video editing skills for reels, promotional videos, advertisements, and short-form content.
• Knowledge of motion graphics and animation using Adobe After Effects.
• Experience designing UI mockups or collaborating using Figma.
• Good understanding of composition, storytelling, and visual aesthetics.
• Ability to work independently as well as collaboratively in a team environment.
• Strong time management and organizational skills.

Business Development Associate – EdTech Sales

Location: Bangalore

We are seeking a proactive Business Development Associate to drive sales of our EdTech products. The role involves identifying and generating leads, reaching out to schools, colleges, coaching centers, and educators, and converting opportunities into revenue. You will be responsible for product presentations, building strong client relationships, and achieving sales targets. The ideal candidate has excellent communication and negotiation skills, a passion for education technology, and the ability to work independently and collaboratively. We offer performance-based incentives, career growth opportunities, and continuous training to enhance your skills in the EdTech sales domain.

Responsibilities

1. Develop detailed knowledge and understanding of business strategy,

objectives, and goals.

2. Work closely with cross-functional teams such as marketing, product, sales, and customer success to execute campaigns.

3. Lead all digital marketing efforts (paid, social & organic). The role entails 3 broad functions:

. Performance Marketing

1. SEO

2. Email marketing

4. Performance Marketing:

0. Establish, implement and measure the effectiveness across SEM/ UAC /Social, etc to drive awareness and adoption for the app and website. Manage the strategy and setup of all paid campaigns.

1. Optimize ads to achieve the lowest cost per lead on the website and

app, without compromising user quality. Closely monitor & optimize

CAC & ROAS.

2. Analyze traffic data, flows, funnels on a detailed city and category level

to identify potential leakages and opportunities to grow.

3. Stay abreast of new tools, trends, and best practices in digital

advertising; test and evaluate their efficacy.

4. Lead efforts to utilize a data and experiments-driven methodology to

improve performance marketing effectiveness.

o Innovate and implement test-and-learn strategies and drive scalable

results.

5. SEO

0. Manage both on-page SEO and off-page SEO for the company.

1. Manage and improve organic search engine performance and goal setting based on click through rates ,traffic ,and conversions.

2. Identify keyword gap for SEO improvement and map new content to be

produced for our blog, YT channel and Pinterest and optimize the same

for SEO.

6. Email marketing:

0. Optimize our marketing automation and lead nurturing processes

through email, content, and social channels.

1. Measure results and optimize the lead nurturing workflow for these

segments to convert leads into customers.

2. Implement Retention & Reactivation based campaigns to improve

lower funnel conversions.

Candidate Requirements

1. A high degree of ownership in taking things to completion. Can thrive in an

unstructured environment.

2. Exceptional communication skills. Enthusiasm to write things down for

posterity, build playbooks, and create training manuals. Loves one pagers.

3. The ability to collaborate effectively across teams such as growth, marketing &

design.

4. Knowledge of UAC, Search and Social advertising preferably for consumer

apps. Experience in a performance marketing role across a range of channels;

search, social, affiliate, display, video.

5. Strong experience in website analytics tools highly proficient with google

analytics, tag manager, search console. Knowledge of using data tools such as

marketing automation CRMs like Cleve tap, attribution reporting, and paid

campaign reports.

6. Strong knowledge of performance optimization and have a strong

quantitative analysis. An understanding of cohorts, segmentation of user base,

calculations of ROl and funnels is a must.

7. Worked at a fast growing start up for at least 3+ years

8. Past experience in B2C traffic generation, managing digital/mobile advertising.

9. Be able to bridge data analysis, research, competitive intelligence to build

efficient and scalable customer acquisition programs.

10. Able to effectively organize, prioritize & manage their time

11. Experience with automations & SQL is a big plus

Propel, a leading technology solutions provider, is seeking a dedicated and talented Business Development Executive to join our team. This role primarily focuses on establishing connections with potential clients based in the United States. As a Business Development Executive, you will play a crucial role in driving business growth by effectively communicating with leads, showcasing our offerings, and nurturing client relationships. 

Responsibilities: 

1. Outbound Calling: Initiate conversations with potential clients, engaging them in a professional and persuasive manner. 
2. Lead Follow-up: Follow up on leads generated through various channels, including website inquiries, email campaigns, and marketing events. 
3. Product Presentation: Present the company's products and services to potential clients, highlighting the unique value propositions and addressing their specific needs. 
4. Relationship Building: Nurture client relationships by actively listening to their requirements, providing relevant information, and building trust in our solutions. 
5. CRM Management: Maintain accurate and up-to-date records of client interactions, lead status, and follow-up activities in the CRM system. 
6. Collaboration: Collaborate effectively with the team to ensure a seamless handover of qualified leads and align strategies for maximizing conversions. 
7. Feedback and Reporting: Provide timely feedback to the team on lead quality, campaign effectiveness, and areas for improvement. 
8. Targets and Performance: Meet or exceed weekly and monthly targets for lead conversion, call volumes, and other key performance indicators. 
9. Industry Knowledge: Stay updated with industry trends, competitive offerings, and product knowledge to effectively address client queries and concerns. 
10. Professional Conduct: Uphold the company's reputation by adhering to professional standards, ethical practices, and maintaining confidentiality of client information. 

Requirements: 

1. Experience: Minimum 2 years of proven work experience as a Business Development Executive or in a similar role in sales department, demonstrating a track record of meeting or exceeding targets. Experience in the technology industry will be an added advantage. 
2. Communication Skills: Excellent written and oral communication skills in English, with the ability to articulate ideas clearly and confidently. 
3. Cultural Adaptability: Familiarity with US business culture and the ability to adapt communication style and accent to resonate with US clients. 
4. Persuasion and Negotiation: Strong persuasion and negotiation skills to effectively convert leads into clients and overcome objections. 
5. Time Management: Ability to work independently, prioritize tasks, and manage time efficiently in a high-volume, fast-paced environment. 
6. CRM Proficiency: Proficiency in using CRM software and other relevant tools to manage leads, track interactions, and generate reports. 
7. Shift Flexibility: Flexibility to work during Eastern Standard Time (EST) to accommodate US client requirements and collaborate with the team effectively. 
8. Motivated and Target-Driven: Positive attitude, self-motivated, and target-driven mindset with a passion for achieving and exceeding goals. 
9. Attention to Detail: Strong attention to detail and organizational skills to maintain accurate records and ensure a personalized client experience. 
10. Education: Bachelor's degree in business, marketing or a related field.

Nice to Have: 

1. US Accent Proficiency: Ability to communicate with a US accent, providing an added advantage in engaging with US-based clients. 
2. Technical Aptitude: Basic understanding of technology solutions or the ability to quickly grasp technical concepts to effectively communicate our offerings. 

Roles & Responsibilities:

• Build and technically lead Android apps in terms of scale, performance, security, and design
• Actively participate in feature design
• Unit-test code for robustness, including edge cases, usability, and general reliability
• Take ownership of the features right from estimating timelines to Production release
• Carry out code reviews and mentor junior engineers
• Instill best practices from following MVP/MVVM patterns to using required Java design patterns within the application
• Understand the latest Android features and practices and lead the efforts towards its adoption within the team and across all mobile pods
• Follow SOPs of Agile methodologies & Sprint deliverables and drive the same within the team

Requisites / Prerequisites:

• Android Work Experience of between 3 to 5 years.
• BE/B.Tech from Tier 1 or Tier 2 institutions
• Strong understanding of Object Oriented Programming, data structures and design patterns
• Experience in developing B2C / B2B mobile applications
• Experience in memory management and in designing high-performance applications
• Strong Java, Design Patterns and OOPS knowledge and hands-on experience
• Experience in shipping applications through the Google play store
• Experienced in Android Material Design
• Basic SQL knowledge
• Experience in working with JUnits and other Unit Testing framework is a plus
• Experience in OpenGL and animations is a plus

Position – 

Business Development Executive

Qualification – 

MBA (Marketing) with Bachelor or master’s degree in computer science or Information Technology 

Communication – 

EXCELLENT COMMUNICATION REQUIRED 

Experience – 

1-3 Years 

Skills – 

Business Development, Lead Generation, Pre-sales, Digital Marketing, Marketing Research, Research Analysis, Market Initiative, etc.

• Technology Acumen
• Must have a good understanding of digital technologies of Web/Mobile App Development, Cloud Services (especially AWS), Big Data and DevOps
• Overall messaging and branding
• Should be able to create brand offerings, brand positions, brand promise, messaging for target audiences with their trust and business.
• Digital Marketing
• Enhance social media presence with unique 10 posts/month and post them to 2-3 channels. Each post would be published for 5-10 times in a month across channels.
• 3rd party profiles and Management
• Shall create profiles on listing sites like Clutch, GoodFirms etc and help in collecting client reviews
• Lead Generation
• Should run targeted email and social outreach campaigns to target audience and bring appointments for your sales team to close
• Domestic/International Exposure
• Should have experience in dealing with international market & businesses (especially USA and Europe) as ours’ B2B market
• Content Strategy and Execution
• Should be able to define the content strategy and curate the quality content – posts, blogs, newsletters, website, etc.
• Should be able to help on working on proposal and sales
• Should be able to nurture the relationships with customers

Roles & Responsibilities –

• Demand/Lead generation through outbound marketing activities. Researching organizations and individuals to identify new leads and potential new markets.
• Prospect Identification, Nurturing & Closure. Researching the needs of other companies and learning who makes decisions about purchasing
• Lead Generation and Management by Contacting potential clients via email or phone to establish rapport and set up meetings / Cold Calling
• Strong lead generation skills (establishing initial contact and gathering information)
• Generate new leads and set appointments for the Business Development Managers, within a defined territory, for specific lines of business, through telemarketing
• One would typically be involved in setting up a volume of qualified appointments to increase the chances of more contract conversion and ensure the healthy sales pipeline. 
• Researching Organizations and Individuals online (especially on social media) to identify new leads and potential new markets.
• Planning and overseeing new marketing initiatives
• Attending conferences, meetings, and industry events
• New Business Acquisition 
• Contacting clients to inform them about new developments in the company's products
• Developing quotes and proposals
• Negotiating and renegotiating by phone, email, and in-person
• Developing sales goals for the team and ensuring they are met
• Training personnel and helping team members develop their skills
• Market Research and Analysis
• Understand client requirements
• Research accounts, identify key players and generate interest
• Maintain and expand the database of prospects
• Proficient in Microsoft Office Suite specifically Microsoft Excel, PowerPoint, Word, and Outlook
• Clearly and effectively communicates the Company's Solutions to prospects
• Technology selling experience
• Experience with online demos and conducting virtual meetings
• Blend of Startup and MNC culture is an add on
• Self-starter who can function both individually and as part of a team 
• Should visualize the big picture about the product and the partners' requirements

About Scalex – 

We are cloud-born product development, consulting and technology services start-up, having a presence in Pune (India) and Seattle (USA). We have been working closely with leading-edge start-ups and mid-size companies across the globe in their journey to ideate, implement and innovate next-gen technology products and solutions using re-defined user experience and digital technologies of Cloud, Mobility, and DevOps. We leverage the power of digital technologies to build the products with a customer-centric approach and agile methodologies as the backbone.

What differentiates us from other consulting businesses is our focus on constant innovation and dedication to the products or solutions we work on for our customers. With the fast pace of innovation and changing technology, the end products are updated constantly and rapidly. So, our engineers are therefore enjoying the challenge of learning new technologies and synthesizing the acquired knowledge to solve business and real-world problems.

We follow agile work culture, where we believe in giving autonomy and flexibility to our engineers. At the same time, they will be given responsibility distribution to deliver the best-in-class and quality solutions in time with the limited formalities. 

Last but not least, you will get an opportunity to work with high performing teams and competitive businesses.

https://scalextechnologies.com">https://scalextechnologies.com