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Head – Offline Marketing, Business Development & Branding
Location: Delhi
Reports To: CEO / CMO / Business Head
Experience: 12–18 years
Department: Marketing & Business Development
Industry: Healthcare & Wellness, Retail, Hospitality etc.
Job Summary:
We are looking for a visionary and execution-driven professional to lead our Offline Marketing, Business Development, and Branding initiatives across regions. This multifaceted leadership role combines strategic offline branding, business growth via partnerships and sales enablement, and improving the physical aesthetic appeal of our assets (studio, outstation events etc). The ideal candidate will be responsible for driving footfalls, revenue, brand visibility, and a superior on-ground client experience.
Key Responsibilities:
1. Offline Marketing Strategy & Execution:
- Lead all traditional marketing activities including print, outdoor, radio, in-store branding, and event sponsorships.
- Plan and implement ATL & BTL campaigns to increase visibility and foot traffic.
- Manage geo-targeted campaigns based on regional demand and client profiles.
2. Business Development:
- Identify and develop strategic B2B partnerships, alliances, and business opportunities.
- Collaborate with sales teams to generate leads and support local revenue goals.
- Support new market entry and studio openings with local marketing and branding plans.
3. Branding & On-ground Experience:
- Lead branding projects across physical locations (in studio, public spaces, malls, etc.).
- Improve visual merchandising, signage, landscape branding, lighting, and brand touchpoints.
- Work with designers, architects, and vendors to ensure high-impact physical brand presence.
4. Vendor, Agency & Stakeholder Management:
- Collaborate with creative agencies, event partners, and media buying agencies for campaign rollouts.
- Source and manage vendors for branding materials and execution.
- Liaise with internal stakeholders including operations, facilities, and design teams.
5. Budget & Performance Management:
- Own and manage marketing and branding budgets.
- Track KPIs for marketing campaigns (footfall, leads, brand recall), BD initiatives (partnerships, conversions), and branding impact (customer feedback, visual standards).
- Provide regular reports and insights to leadership.
Key Skills & Competencies:
- Strategic thinking with hands-on execution ability.
- Deep understanding of offline marketing channels and consumer behavior.
- Strong sense of design, branding, and attention to detail.
- Business acumen and proven success in driving partnerships or sales enablement.
- Excellent leadership, project management, and vendor negotiation skills.
- Willingness to travel as required.
Educational Qualifications:
- MBA/PGDM in Marketing, Business, or related field.
Location: GK1
Package: 12L plus incentives
Description
Description:
Key Job Responsibilities:
• Implementation of Android Framework and Application (Java) – must
• Test tool development and unit testing
• Perform structured root-cause analysis on tuner defects and implement targeted fixes
• Implementation of Tuner component in Android HAL layer (C++) – good to have
• Implementation of Tuner Driver Library – AMFM/DAB/SDARS/HD (C++) – good to have
Key Performance Indicators:
• Strong coding skills in Java; C++ knowledge is an advantage
• Experience with RTOS and Android OS
• Strong problem-solving and analytical skills
• Proficiency in using Git
Mandatory Criteria:
• Looking for candidates who are based in Chennai and can join us immediately.
• Need candidate from Automotive and Manufacturing industries only.
• Candidate must have experience and Strong coding skills in Java.
• Candidate should have experience in Audio Source Management & Audio Source Routing
• Candidate should have experience in Device Drivers in Communication protocols (I2C, SPI, UART, CAN)
• Candidate should have Experience with RTOS and Android OS.
Our client is the industry-leading provider of AI Assisted Conversational messaging solutions. They help Professionals and Institutes such as Doctors, Lawyers and Hospitals and Education Institutes drive consumer experience over text messaging channels like SMS/Whatsapp in their Enquiry management and Customer support processes. As a forward- thinking global company, it continues to innovate and develop cutting edge technologies like Conversational AI, Chatbots, and Omni channel solutions that redefine how businesses digitally communicate with their customers.
They integrate with Top CRMs like Salesforce,
Zoho, Hub spot among others to drive engagement in key moments, and have acquired 5000
customers across SMB’s and Mid-market (from small Professional Doctors and lawyers to large global staffing companies and large insurance companies).They’re growing at a fast pace and need a sharp, focused, self-starter person to join their marketing team. As a Demand Generation Manager, you will work closely with cross-functional teams, including marketing, product & customer success to own the pipeline.
Requirements
- Own, develop and execute end-to-end campaigns that engage and convert prospective buyers with a focus on developers and marketers within specific verticals.
- Create and oversee impactful and engaging content, targeted competition displacement campaigns and ABM campaigns.
- Work closely with product development, product marketing & customer success teams, to design and implement campaigns that deliver on business objectives.
- Design & execute campaigns that drive pipeline and generate opportunities using PLG motion.
- Understand the buyer’s journey at each stage of the Sales funnel and translate messaging and positioning into effective campaigns.
- Keep track of MQL-SQL-SAL conversion rates, analyze campaign performance, surface insights and provide recommendations for optimizing results.
- Track program results, measure program success and report metrics to stakeholders
- Build strong relationships with key cross functional stakeholders across GTM organization to ensure campaign enablement and engagement.
- Develop scalable, repeatable campaign playbooks
- Guide the creation of content alongside our Content Marketing, Product Marketing and Solutions teams
- Develop outbound and account-based campaigns that complement inbound campaign strategy
What we need:
- 10+ years of work experience, with at least 7 years in demand generation
- Graduate/masters in any stream with good understanding of SaaS product space
- Proven track record of leading multi-channel campaigns with success, collaborating with stakeholders and finding opportunities to strategically up level marketing efforts
- Understanding of the nuances of running an integrated campaign, and ability to think both strategically and execute at an operational level with ease
- Agile, Nimble, and energetic
- Being an Individual Contributor, your performance will be measured by the pipeline you generate, your ability to execute and achieve measurable results including new logo development, and owning cross-sell campaigns to drive expansion opportunities
Athena is India’s largest institution in the premium undergraduate study abroad space. Founded 10 years ago by two Princeton graduates, Poshak Agrawal and Rahul Subramaniam, Athena is headquartered in Gurgaon, with offices in Mumbai and Bangalore, and caters to students from over 15 countries.
Athena’s vision is to help students become the best version of themselves. Athena’s transformative, holistic life coaching program embraces both depth and breadth, sciences and the humanities. Athena encourages students to deepen their theoretical knowledge and apply it to address practical issues confronting society, both locally and globally.
Through our flagship program, our students have gotten into various, universities including Harvard University, Princeton University, Yale University, Stanford University, University of Cambridge, MIT, Brown, Cornell University, University of Pennsylvania, University of Chicago, among others.
Our legacy as pioneers in the study-abroad process, coupled with a creative, open environment and professional growth opportunities, makes Athena a perfect place for those looking to build a lasting career in education.
If you are excited to work in a dynamic educational environment and love expanding your horizons of emotional and strategic counseling, we look forward to hearing from you!
Learn more:
https://www.athenaeducation.co.in/article.aspx
Overview of the role: We are looking for someone who will support Athena's Knowledge center
- Helping/ mentoring Athena students to build mobile applications
- Helping build a state-of-the-art web portal and apps for students and counselors
- Support in building Edtech products for Athena
This is ideal for technology enthusiasts who want to make an impact, broaden their skills to learn about project management, client management; who love teaching and mentoring students, and also who love building creative tech products. The ideal person would have a deep, driving desire to make an impact and believes in the power of education.
Key Responsibilities
As a Technology Mentor and Developer, you will play a crucial role in guiding Athena students to build mobile applications
- Mentoring and Guiding Students:
- Provide personalized guidance and mentorship to students interested in mobile application development.
- Foster a positive and collaborative learning environment to enhance students' understanding and skills in technology.
- Collaborate with students on real-world projects, offering technical expertise and guidance throughout the development process.
- Collaboration and Communication:
- Collaborate with consulting teams internally to learn about students, conceptualize projects & take them to fruition
- Communicate effectively with students, counselors, and other stakeholders to gather feedback and continuously improve technology solutions.
- Own, innovate and support the students with their technology projects
- Conceptualize the apps, guiding them on coding and stepping them when needed
- Creation of New Algorithms for solving Real World problems.
- Mobile App Development - Android and iOS
- Hybrid mobile applications (both IOS & Android) using ionic, Flutter and react native (preferred).
- Integrate data from various back-end services and databases
- Gather and refine specifications and requirements based on technical needs
- Guiding students to project completion
- Tuned into the latest developments in the desired area including but not limited to application development, database technologies, devops, robotics, etc.
Key Skills-
- Strong fundamentals and knowledge of hyrbid mobile application (both IOS & Andriod), data structures, algorithms, logical flow, and architecture
- Good communication skills - Ability to motivate and mentor students
- Extremely hands-on in coding
- Ability to learn, take feedback, and improve
- Knowledge of programming language and technical terminology
- Able to solve complex problems.
Education and Experience:
- B.Tech/B.Sc/M.Sc (CS), Engineering, or a related field from a good institute
- Good to have experience in teaching and mentoring students in Computer Science modules
- Experience in Android Development
- Preferred 1 year development experience
Why should you be interested?
Impact
- Working with Athena will provide you with an opportunity to bring about a positive impact in the lives of the best students in the country - the future pioneers of the world.
- Opportunity to mentor budding writers
Team and Culture
- We are a young and daring collection of adventurers dedicated to excellence and growth. We are always efficient and occasionally funny.
- The candidate will get a chance to work in a multicultural environment with ex-pats from different corners of the globe.
Professional Advancement
- We believe in providing opportunities for team members to build their skills and become independent drivers.
- We also offer the opportunity to collaborate across our group organizations- Hora.ai (Tech) and Sitare Foundation (education non-profit)- and learn from like-minded, passionate people who have all come together to create an impact.
Location & Work Environment
The Vatika Triangle; Gurgaon, India
- We have built creative space in a top corporate building in a prime location in Gurgaon.
- The office is on M.G. Road, a 2-minute walk from the M.G. Road Metro Station.
Our team comprises of creative and colorful characters, all goal-oriented and hungry for growth (and healthy snacks). The work environment is a mixture of formal and playful, as we all strive to get things done while sipping Italian coffee brewed in-house.
Come Dive In
The DevOps Engineer will execute the tools and processes to enable DevOps.
Engage in and improve the whole lifecycle of services from inception and design through deployment, operation, and refinement to efficiently deliver high-quality solutions. The candidate should bridge the gap between Development and Operational teams, working with the development teams to meet acceptance criteria and gather and document the requirements. Candidates should be able to work in fast-paced,
multi-disciplinary environments.
As An DevOps Engineer, You Will
● Work in a dynamic, agile team environment developing excellent new applications.
● Participate in design decisions, including new technology research and prototyping
● Collaborate closely with other AWS engineers and architects, cloud engineers, support teams, and other stakeholders
● Promote great Kubernetes and AWS platform design and quality
● Innovate new ideas to evolve our applications and processes
● Continuously analyzing and evaluating our systems, products, and methods for potential improvements.
Mandatory Skills:
● Experience on Linux based infrastructure
● Experience in ECS - Amazon services*
● Should have hands-on containerized Services
● Must know about AWS CI/CD pipeline.
● Must know DevOps concepts and Agile principles
● Knowledge of Git, Docker, and Jenkins
● Knowledge of Infrastructure as Code.
● Experience in using Automation Tools
● Must have experience in Test Driven Development environment setup.
● Working knowledge of Docker and Kubernetes
We recognize that asking you to give 100% of yourself daily requires us to show you the love.
PERKS: what can we offer you?
● Bi-Yearly performance audits and appraisals
● The flexibility of working days/hours
● 5 working days/week (Mon to Fri) and added payout for working Saturday
● Recognition and Appreciation
● A plethora of industry exposure and self-growth opportunities
Visit our site: www.cedcoss.com
Job Description:
1. Design and build an advanced application for the iOS platform
2. Work with outside data sources and APIs
3. Work on unit-test code for robustness, including edge cases, usability, and general reliability
4. Work on bug fixing and improving application performance
Skill(s) required
1. Xcode
2. Swift
3. iOS
Making things simple is the most challenging task and that’s what we love to do at Xpresslane. We are an ambitious start-up built by IITM, IIMB and BITS Pilani grads, backed by VCs and Angel investors. We are currently growing rapidly in the market with more than 100 D2C brands and more tech products in the pipeline.
Xpresslane allows online shoppers to complete their purchases within seconds. No passwords, no CAPTCHA, you won't need to fill in your details every time you buy online with Xpresslane checkout. By integrating our plugin, websites can provide one-click checkout to their users, enhancing the online shopping experience at an entirely new level.
We are looking for individuals comfortable in building things from scratch and interacting with founders/entrepreneurs. Exposure to SAAS/tech industries will be a plus.
Key Responsibilities:
- Own customer relationship end to end and maintain ongoing conversation with the clients for continuous feedback
- Establish processes for reducing integration timelines and increasing transparency
- Maintain an advisory role in helping customers get more value from Xpresslane products
- Upsell and cross-sell new product features/products from Xpresslane
- Collaborate with all departments in identifying right solution for customer concerns
- Track the customer conversion metrics
- Maintain high levels of customer satisfaction
Requirements
- 2-4 years of experience in communications, marketing, sales, account management, or customer success
- Bonus - experience working with eCommerce sector
- Excellent interpersonal and communication skills to work across functions in and outside the company
- Self-starter and multi-tasker
We are looking for a highly capable https://www.linkedin.com/feed/hashtag/?keywords=node&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6854010812688846849">Node.js https://www.linkedin.com/feed/hashtag/?keywords=developer&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6854010812688846849">Developer as part of our backend team for a mobile application.
You will be collaborating with our android developers, front-end application developers, designing back-end components, and integrating data storage and protection solutions.
To ensure success as a Node.js developer, you should possess extensive knowledge of Node.Js based services and experience in a similar role. An accomplished Node.js developer will be someone whose expertise results in the stable, fast, and secure exchange of data between servers and end-users.
Roles & Requirements:
Minimum 3 years of coding experience with Node.js.
Knowledge and understanding of Request, Response, and proficiency in REST-ful APIs.
Implementation of security like OAuth 2.0, OAuth 1.0, JWT, Basic Auth, and data protection.
Integration & Design of data storage solutions like MySQL, MongoDB,
Design, build and configure applications to meet business process and application requirements.
Extensive experience in using tools like Jenkins/ Git/ AWS Cloud.
Experience in writing Unit Tests and Test Frameworks.
Experience with Agile Development Model.
Developing and maintaining all server-side network components.
Ensuring optimal performance of the central database and responsiveness to front-end requests.
Collaborating with front-end developers on the integration of elements.
Extensive knowledge of JavaScript, web stacks, libraries, and frameworks
Developing high-performance applications by writing testable, reusable, and efficient code.
Implementing effective security protocols, data protection measures, and storage solutions.
Running diagnostic tests, repairing defects, and providing technical support.
Documenting Node.js processes, including database schemas, as well as preparing reports.
Recommending and implementing improvements to processes and technologies.
Thanks & Regards!
● Has worked extensively on caching technologies such as Redis, Memcached
● Expert knowledge of computer science, with strong competencies in data structures, algorithms, and software design
● Strong understanding of end-to-end architectures and development frameworks; knowledge across tiers in a multi-tier cloud environment including load balancers, web servers, application containers, data stores, and distributed cache
● Should be strong with Data Structures, Algorithms & OOPs concepts
● Should have a good understanding of database load balancing.
● Can clearly demonstrate an understanding of the Application layer from the OSI model and Presentation layer from the OSI Model.
● Worked on NoSQL databases such as MongoDB
● Designed and developed highly scalable multi-threaded large scale distributed systems
● Well versed with services and microservices architecture
● Usage of containers, virtual machine systems, cloud computing
● Knowledge on Socket would be a big advantage
● Should have a good understanding of how load-balancing works
● Should have an understanding of how CDN works.










