SEO Specialist

Role: Digital Marketing Executive

Experience: 0-1 years (Freshers are Most Welcome)

Location: Ambattur, Chennai

Responsibilities:

● Assist in the execution and monitoring of digital marketing campaigns across various channels, including social media, email marketing, search engine marketing (SEM), search engine optimization (SEO), and content marketing.

● Help create engaging and persuasive content for digital platforms, including website copy, blog posts, social media updates, and email newsletters.

● Support the management and optimization of website content to improve search engine rankings, user experience, and conversion rates.

● Collaborate with the digital marketing team to develop and implement strategies for social media management, including content creation, scheduling, and community engagement.

● Conduct market research to identify target audiences, competitors, and industry trends to optimize marketing campaigns.

● Assist in monitoring and analyzing key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and contribute to regular reports and insights.

● Stay updated with the latest digital marketing trends, tools, and best practices, and contribute innovative ideas to enhance campaign performance.

● Assist in coordinating digital marketing projects and campaigns, ensuring timely execution and adherence to budget and objectives.

● Provide support in managing relationships with external partners, such as agencies, vendors, and influencers, to support marketing initiatives and leverage their expertise.

● Assist in monitoring competitor activities and industry trends to identify opportunities for differentiation and competitive advantage.

● Collaborate with cross-functional teams, such as design, sales, and product development, to ensure marketing efforts align with overall business objectives.

● Keep track of industry news and developments related to digital marketing and provide regular updates to the team.

Key Responsibilities:

- Identify, pursue, and secure new business opportunities through networking, cold calling, outbound campaigns, and direct meetings.

- Conduct market research to understand client needs, industry trends, and competitive positioning.

- Engage potential clients through calls, emails, presentations, and meetings to pitch company offerings effectively.

- Understand client requirements and provide tailored solutions that align with their needs.

- Prepare and deliver compelling sales proposals, presentations, and follow-up communications.

- Manage the entire sales process from lead generation, qualification, proposal, negotiation, to closing the deal.

- Maintain a detailed and updated database of leads, prospects, and sales activities using CRM tools.

- Achieve and exceed monthly, quarterly, and annual sales targets.

- Collaborate closely with internal teams (marketing, operations, and service delivery) to ensure a smooth client onboarding and satisfaction process.

- Provide regular sales forecasts, pipeline updates, and performance reports to management.

Requirements:

1. Bachelor's degree in Business, Marketing, or a related field.

2. 1+ years of experience in business development or end-to-end sales roles.

3. Proven track record of meeting or exceeding sales targets.

4. Excellent communication, negotiation, and interpersonal skills.

5. Self-driven, proactive, and capable of working independently.

6. Familiarity with CRM systems and sales performance metrics.

Role Overview:

As a Social Media Marketer, you will be responsible for managing and growing our presence on various social media platforms such as LinkedIn, Twitter, and YouTube. You will create and implement campaigns that resonate with our B2B audience, specifically targeting Shopify merchants and decision-makers in the e-commerce sector.

Experience: 3-6 years

Industry: B2B SaaS, E-commerce

Key Responsibilities:

• Develop and execute a comprehensive social media strategy aligned with our marketing and brand goals.

• Manage all social media channels (LinkedIn, Twitter, YouTube, etc.) to increase brand visibility, engagement, and lead generation.

• Create, curate, and schedule engaging content, including posts, infographics, videos, and case studies, to educate and engage the target audience.

• Monitor industry trends and competitive activity to inform content creation and strategy.

• Collaborate with the content, design, and product teams to create social media assets that support product launches, webinars, and events.

• Track and analyze the performance of social media campaigns using tools like Google Analytics, Hootsuite, or Buffer, and provide insights and recommendations.

• Engage with followers, industry influencers, and partners to create conversations and foster community growth.

• Stay up-to-date with the latest trends and best practices in social media marketing, particularly in the Shopify and e-commerce space.

Requirements:

• Proven experience as a Social Media Marketer, with a focus on B2B or SaaS.

• Strong knowledge of LinkedIn, Twitter, and other B2B-relevant social platforms.

• Experience in managing paid social campaigns and working with paid media budgets.

• Excellent written and verbal communication skills, with a strong understanding of what resonates with a B2B audience.

• Ability to create both visual and written content.

• Analytical mindset with experience in reporting and improving on key social metrics.

• Understanding of Shopify, e-commerce, and SaaS is a major plus.

• Bachelor’s degree in Marketing, Communications, or a related field.

Why Join Us:

• Play a key role in driving the social presence of a fast-growing B2B SaaS company.

• Collaborative and forward-thinking work culture.

• Competitive compensation and benefits package.

1. Develop plans and strategies for developing business and achieving the company's sales goals
2. Manage operations and resources to deliver profitable growth
3. Define sales processes that drive desired sales outcomes and identify improvements where and when required
4. Operate the assigned sales territory/market segment to meet sales & service requirements and expectations within the budgeted norms
5. To establish, develop and maintain business relationships with current customers and prospective customers in the assigned territory/market segment to generate new business for the organization's products/services
6. To plan and oversee the execution of local area promotional activities in both sales and service
7. To devise strategies for effective and real-time market intelligence to stay ahead of competition
8. To come out with innovative and cost-effective marketing ideas to stay always on top
9. Provide detailed and accurate sales forecasting
10. Compile information and data related to customer and prospect interactions
11. Monitor customer, market and competitor activity and provide feedback to company leadership team and other company functions
12. Oversee the assigned sales department to ensure proper maintenance of all sales systems and functions
13. To strictly adhere to systems, procedures, credit policies, and discount structures laid by the company from time to time
14. Ensure proper sales documentation
15. Create a culture of success and ongoing business and goal achievement
16. Manage the use of budgets
17. To keep the outstanding amount in check
18. Define optimal sales force structure
19. Manage customer expectations and contribute to a high level of customer satisfaction
20. Manage key customer relationships and participate in closing strategic opportunities
21. Travel- for in-person meetings with customers and partners and to develop key relationships 

Net Developer with 4-7 years of experience with experience with :

• Full development lifecycle with ASP.NET, C#.NET, VB.NET, MS SQL,
• Proficiency with Oracle SQL, PL/SQL and Stored Procedure
• API Development

Job Description

We are looking for a Senior Fullstack Engineer who is an expert on the Javascript stack (Node.js and React). We are looking for engineers who work like owners as you will be tasked with leading the development of one of our 5 major components of the Hatica platform. You will work with experienced engineers and on a modern serverless stack built using Javascript (React and Node) and Golang with a in-house realtime data analytics engine on Postgres and Elasticsearch among others.

Responsibilities

• Work across the Javascript stack from React.js in the front to Node.js in the back.
• Help your fellow DevOps and junior engineers working on our cloud infrastructure and other components of our product to ensure a code quality and robust architecture.

Requirements and Qualifications

• BE/BTech in Computer Science or Engineering
• Minimum Experience of 4 years with backend development.
• Experience of at least 2 years with Node.js
• Minimum Experience of 2 years with front end development in React
• Familiarity with newer specifications of EcmaScript
• Understanding of GraphQL
• Understanding of AWS and cloud-native technologies is preferred

Benefits

• Work with the best and brightest on a global cutting-edge SaaS product
• Performance oriented culture built on fairness and inclusivity
• Competitive Compensation
• Flexible work hours
• Fully remote team, work from anywhere

• Design and development of three-tier - high performance and scalable enterprise product.
• Own feature development from definition, design through delivery.
• Hands-on full stack developer who is passionate about Go Language, Java/J2EE development, UI, SQL, building highly scalable and resilient applications, and focused on solving complex business problems
• Orientation to contribute both as a technical lead as well as an individual contributor.
• Lead the team to deliver high-quality software, by reviewing their work and mentoring them.
• Ability to research, follow up and resolve complex challenges.
• He/She will have responsibility for unit-level design, coding, unit testing, integration testing, and participating in the full SDLC
• He/She will be expected to produce high-quality code that can pass critical peer review, and work under a high-pressure and timeline-driven environment.

Qualifications

• Bachelor’s degree or higher in Computer Science or Engineering equivalent
• Minimum of 5 years experience in product development
• Responsible, organized, and possess critical thinking with good interpersonal and communication skills
• Able to demonstrate good analytical problem-solving abilities and strong leadership aptitude
• Able to work at both abstract and detailed level
• Must be fluent in English, and strong communication skills.
• Motivated self-starter that likes to work as part of a team

Technical Requirements

• Strong experience in Core Java 8 and above, Collections and Data structures.
• Develop solutions using core java, Spring / Spring Boot, JSON, Rest API, and other web technologies.
• Hands-on with UI development with strong experience in HTML5, JavaScript, CSS3, Responsive UI. An added advantage for exposure to Angular. Knowledge of Liferay will be added advantage. Ability to design and develop UIs and end-to-end integration.
• Object-oriented analysis and design using common design patterns.
• Enforcing and Writing code following good standards (well documented with good code coverage and properly tested code).
• Excellent knowledge of Relational Databases, SQL, and ORM technologies (Hibernate and Mybatis). Ability to model & design databases for high availability and high volume.
• Ability to design and build a scalable platform with APIs.
• Strong programming skills, as well as the ability to review complex code bases written by others.
• Strong knowledge of test-driven development and continuous integration
• Exposure to security, application clustering, and load balancing techniques.
• Passion for collaboration and working on agile teams. Prior experience with working on fast-paced milestones using flexible and adaptive methodologies.
• Excellent problem-solving skills.