SEO/SEM Account Manager

Job Description

We are looking for a Senior AEM  Developer to join our team of bright thinkers and doers. You’ll use your problem-solving creativity to design, architect, and develop high-end technology solutions that solve our clients’ most complex and challenging problems across different industries. We are on a mission to transform the world, and you will be instrumental in shaping how we do it with your ideas, thoughts, and solutions.

Your Impact:

• Drive the design, planning, and implementation of multifaceted applications, giving you breadth and depth of knowledge across the entire project lifecycle.
• Combine your technical expertise and problem-solving passion to work closely with clients, turning complex ideas into end-to-end solutions that transform our clients’ business.
• Constantly innovate and evaluate emerging technologies and methods to provide scalable and elegant solutions that help clients achieve their business goals.

Qualifications

• Overall experience of 4 to 8 years with 2-3 years of AEM including AEM 6.x .
• Strong hands on experience of Components, Templates, Taxonomy, metadata management, Forward and Reverse Replication, Workflows, Content Publishing and unpublishing, Tagging, Analytics, Deployment(Maven) and Content migration/ planning. · Significant hands-on design experience with AEM and very strong concepts of OSGi, Apache Sling, Apache Sightly, Apache Oak and Adobe Dispatcher
• Has worked on and implemented at least one of the popular Search engines with AEM like Solr, ElasticSearch or Lucene and involved in search queries performance tuning.
• Worked on integrations with popular products /Technologies like Salesforce, SSO, LDAP, API Gateways using ReST · Understands and implements the Quality Properties of the system in every day work including Accessibility, SEO, URL management, Security, Performance and Responsive architecture.
• Has implemented Quality Processes for projects like Continuous Integration (Bamboo/Jenkins/Git/BitBucket/Cloud Manager), SonarQube, Code reviews (Manual and Automated), code Formatters, Automation testing etc.
• Understanding of frontend technologies like Bootstrap, Backbone.js, ReactJS, Handlebars, Grunt, Angular, CSS3, HTML 5 and jQuery.
• Mastery of all core web and Java technologies including java 8/11, JEE, XML, XHTML, client/server-side scripting languages such as JavaScript, and JSP, HTL and web services development using Restful implementations.
• Good understanding of AEM capabilities including Multi-site manager (MSM) and Blueprinting, and the use of Online marketing components such as advanced targeting/personalization, and multi-variate testing, is preferred.
• Proficient knowledge of the end to end content lifecycle, web content management, content publishing/deployment, and delivery processes.
• Knowledge of Cloud native approaches and platforms including AWS, Azure or GCP. Understanding of AEM as Cloud Service.
• Familiarity with Adobe I/O Runtime and Adobe I/O Events.
• Good understanding of integration patterns and content-centric application development patterns using AEM Search, Commerce package or others platforms is preferred. Education:
• Full time Bachelor’s/Master’s degree (Science or Engineering preferred)

Set Yourself Apart With:

• Develop Digital Consumer experiences based on Adobe marketing product suite including Adobe Sites (AEM), CRX, WCM, Adobe Launch, Adobe Assets (DAM) & Adobe Social.
• Develop powerful features such as multi-site and multi-channel delivery, personalization/targeting, content aggregation & syndication, multi-lingual support, automated workflow management, social media etc.
• Diagnose and solve technical problems related to web content management implementation.
• Interact with clients to create end-to-end specifications and solution architecture for content & collaboration solutions.
• Mentor and provide inputs and direction to senior developers on the team for design and implementation.
• Collaborate with your architect to define implementation processes and quality gates and standards
• Write application code and extensions for the AEM platform that exceeds the defined quality standards

Additional Information

• Gender-Neutral Policy
• 18 paid holidays throughout the year for NCR/BLR (22 For Mumbai)
• Generous parental leave and new parent transition program
• Flexible work arrangements
• Employee Assistance Programs to help you in wellness and well being  

Social Media Executive  

Experience: 3+ years 

Location : Bangalore (Work From Office)   

ROLES AND RESPONSIBILITIES 

• Excellent written and verbal communication skills  
• Strong understanding of social media platforms, tools, and best practices  
• Social media content strategy  
• Social media handles creation and optimisation  
• All social media platforms maintenance, fanbase, engagement, insights improvements and growth plan ideation and execution 
• Calendar preparation and performance tracking 
• Performance tracking and insights analysis 
• Experience with latest tools  and reporting  
• Ability to work independently and in a team environment  
• Passion for social media and staying up-to-date with the latest trends and best practices  

Job description: Digital Marketing

Exp: FRESHER

Work Location: Madurai-onsite

Job Description:

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)

• Implement marketing strategies to scale lead generation
• Update and optimize the website regularly for conversion
• Work in collaboration with freelance content writers to blog high-quality content
• Help the team with sales collaterals
• Engage potential customers via our social media accounts

• A strong communicator
• Data-driven decision maker
• Meticulous when it comes to details
• Customer obsessed
• Team player

We, at GlobalShiksha, are on a mission to Make Learning Fun for the K-12 segment by delivering high-quality, affordable supplementary educational products. The GlobalShiksha team of 150+ people works out of offices in Bengaluru. We- re backed by the top investor of the world, Accel Partners. Founded in 2011 by an IIT Graduate, GlobalShiksha is among top five Ed-tech companies of India and has the trust of 1 million parents.

Responsibilities:

• Plan and execute all digital marketing campaigns, including Google and social media marketing with expertise in Facebook ads, google analytics, email marketing, influencer marketing and display advertising campaigns.
• Handle the entire digital marketing to bring direct website conversion.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Requirements:

• Minimum 5+ years of working experience in digital marketing with prime focus on Facebook ads and google Adwords.
• Proven track record in generating online orders/ direct website conversion.
• Candidates from the e-commerce industry or marketing agencies will be preferred.
• Candidate must be a graduate preferably B-Tech or MBA preferably from tier-1 or tier-2 colleges

About FirstPrinciples & The Role

FirstPrinciples is a Tech Holding company and this role is specifically working with the Web Design Team. This team collaborates with the different marketing teams (internal & clients) to design and develop marketing driven websites that generate leads. The role requires an individual to have an eye for design, conceptual understanding of SEO and digital marketing, and knowledge of the WordPress CMS. This role requires an individual to have strong attention to details and strong project management and stakeholder management skills.

Executive Summary
This role is for a design and marketing focused Project Coordinator who will work on website design and development projects. We typically use WordPress as our CMS and iterate fast on websites depending on the requirements from the marketing team. We are looking for someone who is a strong communicator, an eye for design, and is able to make minor content changes as required. 

Requirements

• Conceptual understanding of SEO and Digital Marketing Principles
• Strong eye for web and mobile site design
• Past experience working with the WordPress CMS
• Decent copy writing skills to give direction to the copy writer and also directly make edits to the content as required
• Strong written and verbal communication skills
• Strong project coordination skills

We are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing, and managing the overall company's digital marketing strategy.

Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.

We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.
Digital Marketing Executive duties and responsibilities

• Build, plan and implement the overall digital marketing strategy
• Manage the strategy
• Manage and train the rest of the team
• Stay up to date with the latest technology and best practices
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Motivate the digital marketing team to achieve goals
• Monitor competition and provide suggestions for improvement

Digital Marketing Executive requirements

• 3-5 years of experience as a Digital Marketing Executive
• 3-5 years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• 3-5 years of hands-on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Sense of ownership and pride in your performance and its impact on a company’s success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• BSc degree in Marketing, Digital technologies or relevant field