SEO/SEM Account Manager

We are seeking a dynamic and results-oriented Digital Marketing Executive to join our team. The ideal candidate will have a minimum of one year of experience in digital marketing and a proven track record of success. This role involves developing and executing digital marketing campaigns to achieve business objectives.

 Responsibilities: 

1) Campaign Management: Plan, create and execute digital marketing campaigns on Google Search, Google Display Network, Linkedin and Meta platforms.

2) Lead Generation: Develop and implement lead generation strategies to drive high-quality leads across various industries, with a special emphasis on real estate.

3) Performance Marketing: Monitor and optimize campaign performance to achieve maximum ROl.

4) Analytics and Reporting: Analyze campaign data using Google Analytics, generate insights, and provide comprehensive reports to stakeholders.

5) Content Ideation and Calendar: Assist in creating content calendars and ideation for clients' social media pages.

6) Social Media Growth: Contribute ideas for the growth and enhancement of clients' social media pages.

7) Industry Research: Stay updated with the latest trends and best practices in digital marketing and apply this knowledge to enhance campaign performance.

8) Client Management: Work with multiple clients across diverse industries, ensuring their digital marketing needs are met effectively.

9) ROAS campaigns & E-commerce campaigns - Should have knowledge of these type of campaigns too

10) In-depth knowledge of digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and web analytics

11) Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search visibility

Curate and manage a content calendar for social media platforms (Meta, X, LinkedIn, Instagram, etc.)

12) Leverage web analytics tools (GA4, GSC, etc.) to track and analyze campaign performance, and optimize strategies accordingly

 Requirements: 

1) Minimum of 1 year of experience in digital marketing.

2) Strong understanding of digital marketing concepts and strategies.

3) Excellent communication and interpersonal skills.

4) Proficiency in using social media platforms and digital marketing tools.

5) Ability to work independently and as part of a team.

6) Basic knowledge of SEO, SEM, and PPC.

 Tools and Technologies: 

1) Proficiency in digital marketing tools (SEMrush, GA4, GSC, Google Ads, Meta Ads Manager, etc.)

2) Familiarity with content management systems (CMS) and email marketing platforms

Experience with project management and collaboration tools

 Preferred Qualifications: 

1. Degree in Marketing, Communications, or Any degree.

2. Experience in content creation and management.

3. Knowledge of analytics tools (Google Analytics, etc.)

 We are committed to fostering a diverse and inclusive workplace and welcome applications from both male and female candidates. 

 If you are a passionate and driven individual with a proven track record in digital marketing, we encourage you to apply.

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Exciting Opportunity for SEO Manager

We are seeking a talented and experienced SEO Manager with a focus on content optimization to lead our SEO efforts and drive organic traffic growth. As the SEO Manager, you will be responsible for developing and executing content-focused SEO strategies to improve website visibility, increase rankings, and drive quality traffic. The ideal candidate will have a proven track record of success in content optimization, strong leadership skills, and a deep understanding of SEO best practices.

Key Responsibilities:

Strategy Development

Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.

On-Page and Off -Page Optimization with link building

Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).

Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.

Technical SEO Management

Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.

Content Strategy and Optimization

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.

Performance Monitoring and Reporting

Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.

Algorithm Updates and Industry Trends

Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.

Client Communication and Team collaboration

Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.

Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.

Requirements:

• Any Bachelor's degree in marketing, business, computer science, or related field.
• 3 - 5 years of experience in SEO, with a focus on content optimization
• Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
• Strong analytical skills and the ability to interpret data and insights to make informed decisions.
• In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
• Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.

About the Role 

We are looking for an extremely motivated individual with a proven track record to independently solve problems to work in our Founder’s Office and report directly to the CEO. As a strategist, consultant and implementer, successful candidate will drive multiple projects across growth, technology and product. The ideal candidate will have proven experience in a business consulting role, with a special focus on executive.

Job Description

Serve as liaison between the CEO, executives, senior leaders for project updates, proposals, and planning. Independently lead multiple high stake projects that impact the PnL across Growth, Technology, Operations and Product Oversee daily operations through collaboration with senior management and department leaders, performing an array of administrative tasks from managing calendars, generating correspondence, maintaining hard copy and electronic files, planning, and coordinating annual corporate meetings, and scheduling facilities. 

Build and develop relationships with all employees for increased efficiency and effective responsiveness into existing operations, and help to define new operational strategies, working with CEO and executives on special projects. Willingness to develop and learn subject matter expertise in healthcare, handling inquiries and developing action plans to address them, and assisting with the preparation and dissemination of communications. 

Requirements 

Ex Consultants from McKinsey/ Bain/ BCG or other top tier consulting firms will be preferred 

Undergraduate/ Postgraduate from top tier engineering schools like IIT/ BITs/ IIM/ ISB within 1-4 years experience will be preferred 

Minimum 2 years prior experience in strategy consulting or strong experience in leading PnL at a high growth startups or equally analytical roles preferred. 

Strong analytical ability, with excellent track record as an independent problem solver. Ability to understand large amounts of data to problem find the issue and crisply communicating to CEO will be a given. Adept at MS Excel & PPT 

Extremely agile, and enjoys working in a highly dynamic environment where there is pressure to deliver on business outcomes. Wants to be legendary every day. 

Experience in planning and leading strategic initiatives.

• Develop strategies that drive customers to the website
• Metrics Tracking & measure ROI.
• Use advanced metrics to measure the success of a marketing campaign
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• The candidate would need to be well versed with different types of organic as well as paid marketing
• Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.

About Company

Our client works in the area of skilling and livelihoods for underserved youth. It is a pioneering program with a strong PPP model, an agency-led

approach to livelihoods and a vision of socio-economic transformation. The NGO runs through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together toward changing lives.

Responsibilities

● Design and execution of research into the impact of an agency-led approach to livelihoods.

● Design and execution of the appropriate baseline surveys in communities.

● Gaining an in-depth understanding of the impact of the NGO program at the community level.

● Identification of research partners as required.

● Building tools and systems for monitoring and evaluation of the Lighthouse program and guiding the work of the data & reporting team.

● Data quality audits for program-specific data across the organization.

Requirements

● Master’s degree in statistics or economics with a specialization in statistical methods, or social sciences with training in qualitative and quantitative research methods.

● Minimum 5 years of work experience in the social sector/ corporate sector.

● Critical thinking

● Analytical ability

● Result orientation

● Excellent written and oral communication in Hindi and English (Knowledge of Marathi

will be an added advantage)

● Creativity

Your Role:

We are looking for an SEO and Organic Marketing Manager who thrives in fast moving environments. You will work closely with the Marketing Head as well as cross functional teams to create and implement the brand’s SEO and Content strategy. This will aid the marketing goal to do with massive customer acquisition and brand building so as to help millions learn new skills & build better careers.

About Us:

CareerNinja is a VC-funded, fast growing Edtech venture that is building the world's largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities

1. Plan, Develop and implement effective SEO strategies in order to increase the organic traffic to the website/landing page/blog.
2. Work towards organic search optimization and ROI maximization by collaborating with web developers and marketing team
3. Regularly perform thorough keywords research
4. Optimize the content of landing pages, blogs and websites and monitor redirects, click rate, bounce rate, and other KPIs
5. Develop and manage content calendar and get work done according to the acquisition goals monthly
6. Direct and coordinate content teams in off-page search engine optimization tasks like link-building, forum commenting, etc.
7. Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.
8. Collaborate with agencies to feature referrals and guest blogs/listicles
9. Produce high-quality articles, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy
10. Accountable for overseeing all content marketing initiatives and team across all channels to drive traffic, engagement and leads.

Must Have

1. 3+ years of Proven experience as SEO Manager, SEM Manager or similar role
2. Overall marketing experience of 4-6 Years
3. Strong organizational, communication and leadership skills
4. Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
5. Strong experience of working closely with design, content, marketing to implement high-leverage campaigns

Good to Have

1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Great content writing and marketing skills.
3. A high level of comfort with data and strong research and analytical skills
4. Exposure of other aspects of the marketing functions like performance, social, brand, market research, pricing, etc

Why Work With Us-

We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it!
You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

Job Function – Quality Director

Specialization – Quality

Industry - BPO

Salary Increment - As per company policy

Experience - Minimum 2 years as Sr. Manager – Quality / Preferred  director role

Level – L 5

Location - Gurgaon

Key Skills

• Ability to motivate and inspire new & existing Team mates
• Must have a strong eye for detail and a thorough understanding of client expectations
• Must display positive energy, service oriented attitude towards all teammates.
• Strong managerial, organizational, prioritization and leadership skills
• Solid language fluency required (enunciation, clarity and professionalism)

Job Description:

This role is responsible for:

• Client interactions
• Manage and develop improvement plans in liaison with other department(s)
• Effective resource utilization
• Meeting & exceeding defined KPIs
• Able to motivate team members.
• Manage Quality Team member and help them in performance improvement
  • Effective resource utilization
  • Meeting & exceeding defined KPIs
  • Able to motivate team members
  • Initiate KPI projects, Automation project, CJMs

• Initiate metric improvement activities/projects
• Has lead & mentored process improvement projects and demonstrated significant benefits (Tangible/Non Tangible)
• Assures effective process and policy mechanisms are in place
• Develops and assures compliance with the Service Level Agreements between internal and external customers
• Assures confidentiality and integrity of data
• Assures implementation of compliance with the Information Technology Standards (System checks, whitelist)
• To oversee risk management activities across the Program
• Developing, establishing, and maintaining an effective system-wide compliance and ethics program designed to prevent, monitor, detect, and respond to non-compliance and recommend corrective actions to fully meet regulatory requirements.  This includes a system of education and training to promote compliance awareness.
• Identify and address compliance gaps (issues or processes where compliance risk exposure exists or accountability is not clear), particularly where such issues involve more than one functional unit.
• Create and manage all reporting requirement for the program for both internal and external requirements
• Coach Technical Support Executives on the evaluations done
• Run analysis on contact evaluations and highlight trends
• Coach agents based on evaluation trends to improve their technical capabilities
• Use trends to identify training needs and developing action plans
• Help technical support executive to understand appropriate troubleshooting approach
• Participate in calibration sessions with Quality/Operations
• Maintain current understanding of program strategies
• Support management focus on review of key drivers, metrics and operational processes that drive KPI results
• Demonstrate commitment to program internal customer satisfaction

Desired Candidate Profile:

• Graduate or post graduate degree/diploma (10+2+3) in a any stream
• Excellent command over English (Verbal & Written)
• Min 2 years as Quality Sr. Manager / or director role with domain expertise
• Min 6 - 8 years of overall experience in Quality function
• Minimum 8 - 10 Years of total Experience in handling BPO business
• Basic Computer skills required
• Working knowledge of Excel, Power point, Excel Understanding of Ops Reports and MIS
• Should have basis knowledge on statistical knowledge

Biddano  is seeking a  multi-skilled candidate with a keen eye for design for the position of Frontend Developer. He/She will be responsible for ensuring the alignment of web design and user experience requirements, optimizing web pages for maximum efficiency and maintaining brand consistency across all web and mobile pages, among other duties. 

 The ideal candidate will have strong personal accountability for results, strong commitment to teamwork in support of the company's success, adherence to ethical business practices, and comfort operating in a start-up environment with an ability to prioritize and drive actions to closure.

a start-up environment with an ability to prioritize and drive actions to closure.

Frontend Developer

Responsibilities:

• Use markup languages like HTML/JS/CSS or SCSS to create user-friendly web pages
• Maintain and improve web application and mobile applications.
• Optimize applications for maximum speed
• Design mobile-based features
• Collaborate with back-end developers and web designers to improve usability
• Get feedback from, and build solutions for, users and customers
• Write functional requirement documents and guides
• Create quality mockups and prototypes
• Help back-end developers with coding and troubleshooting
• Ensure high quality graphic standards and brand consistency
• Stay up-to-date on emerging technologies 

Skills Required:

• Proven work experience as a Front-end developer
• Hands on experience with markup languages
• Experience with JavaScript, CSS and jQuery
• Familiarity with browser testing and debugging
• In-depth understanding of the entire web development process (design, development and deployment using AWS S3 or AWS EC2)
• Understanding of layout aesthetics
• Knowledge of SEO principles
• An ability to perform well in a fast-paced environment
• Excellent analytical and multitasking skills
• B.Tech degree in Computer Science or relevant field
• Frontend technology:
• Angular 2+, typescript. (Required)
• React
• Mobile technology:
• Flutter/Dart or other Core Android/IOs development. (At Least one of them required)

• Bitbucket/GIT pipelines for automatic build and deploy.
• JIRA
• Testing with professional test cases.

Experience :

• Minimum 4-7 years of  experience as a Frontend Developer
• Masters in Computer Science, Engineering or similar relevant field