SEO/SEM Account Manager

🚀 We're Hiring:

*Position:* Digital Marketing Specialist cum SEO Expert

*Company:* Bikefixup.com

*Location:* FBD One Complex, Unit - 202A, 2nd Floor, By Pass Road, Badarpur, Sector - 37, Faridabad, Haryana, 121003

*Work Schedule:* 6 days a week (9 AM–6 PM)

*About Bikefixup:*

Bikefixup is a leading automobile aftermarket service company specializing in repairing, maintaining, and providing quality services for motorcycles and cars. We are committed to delivering seamless customer experiences and top-notch services every step of the way.

*Job Summary:*

We are looking for a talented and results-driven Digital Marketing Specialist cum SEO Expert to join our team at Bikefixup. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing strategies across multiple channels to boost our online presence, generate quality leads, and improve search engine rankings.

🔑 *Key Respo•sibilities:*

* Develop and implement digital marketing campaigns (SEO, SEM, Social Media, Email, Conte•t Marketing).

* Conduct keyword research, competitor analysis, and on-page/off-page SEO to im•rove rankings.

* Optimize website content, landing pages, and blog articles for•search engines.

* Manage paid campaigns (Google Ads, Facebook/Instagram Ads, etc.)•to maximize ROI.

* Monitor and analyze web traffic, engagement, and conversion rates usin• analytics tools.

* Create engaging content strategies for social media platforms to dri•e brand awareness.

* Collaborate with design, content, and development teams for effective•campaign execution.

* Stay updated with the latest digital marketing and SEO trends, tools• and best practices.

* Prepare performance reports and present insights to management for continuous improvement.

💼 *Requirements:*

*Education:* Bachelor’s degree in Marketing, Digital Marketing, Business, IT, or a related field.

*Experience:* 6– 2years of experience in digital marketing and SEO (preferably in service-based or auto•otive industry).

*Skills:*

* Strong knowledge of SEO tools (Google Analytics, Google Search Con•ole, SEMrush, Ahrefs, etc.).

* Expertise in on-page• off-page, and technical SEO.

* Hands-on experience in Google Ads, Faceboo• Ads, and other PPC campaigns.

* Proficiency in social media m•nagement and content marketing.

* Strong analytical skills with the ability to inte•pret data and generate insights.

* Knowledge of WordPress/website CMS and basic HTML is a plus.

*Personal Attributes:* Creative, analytical thinker, detail-oriented, g•al-driven.

✨ **Why Join Bikefixup?**

* Opportunity to build and scale digital presence in a•growing automobile aftermarket company.

* Colla•orative and innovative work environment.

* Continuous learning opportunities•in SEO, digital campaigns, and analytics.

* Career growth and skill enhancement opportunities.

*Application Process:*

Interested candidates can send their updated resume on WhatsApp.

Our client is a Leading Indian consumer electronics start-up and is one of the fastest-growing start-ups. They have also emerged as the fifth largest wearable brand globally. They are super passionate about the impact that they are making in people’s lives and are looking for a fellow self-starter to join our ambitious bunch.

Responsibilities

· Using agile methodology values, principles, and practices to plan, manage, and deliver solutions.

· Training, mentoring and supporting scrum teams to follow agile values, principles, and practices.

· Determining and managing tasks, issues, risks, and action items.

· Scheduling and facilitating scrum events, meetings, and decision-making processes.

· Monitoring progress and performance and helping teams to make improvements.

· Planning and organizing demos and product/system testing.

· Ensuring the proper use of collaborative processes and removing impediments for the scrum team.

· Tracking project processes, deliverables, and financials.

· Preparing and presenting status reports to stakeholders.

Requirements

· Bachelor's degree in computer science, information technology, or a relevant field preferred.

· 6+ years of experience as a Scrum Master

· 3-4 implementation of LCNC platforms like Mendix.

· Ability to analyze and think quickly and to resolve conflict

· Ability to work with internal stakeholders and vendors

· Strong communication, interpersonal and mentoring skills

· Ability to adapt to a changing environment

· Self-motivation and ability to stay focused in the middle of distraction

 We are seeking a highly skilled and motivated Digital Marketing Associate with at least 2 years of experience in Pay-Per-Click (PPC) advertising. The ideal candidate will have a strong understanding of PPC strategies, campaign management, data analysis, and optimization techniques. As a PPC Specialist, you will be responsible for managing and optimizing our PPC campaigns to drive targeted traDevelop, implement, and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, social media advertising and Native.

- Conduct keyword research to identify high-value keywords and develop effective revenue

- Monitor campaign performance, budget allocation, and keyword bids to ensure optimal performance and cost efficiency.

Analyze campaign data and generate actionable insights to improve campaign performance, including adjustments to bidding strategies, ad placements, and targeting.

ffic, conversions, and ROI.

Job Description:

• Research and write original, well-researched, and informative content for the website and blog.
• Work closely with the marketing team to create content that aligns with the company’s overall marketing strategy.
• Collaborate with the subject matter experts to ensure that all the content is accurate and up-to-date.
• Optimize content for search engines and ensure that it is easily discoverable by users.
• Monitor website analytics to identify areas of improvement and adjust the content strategy accordingly.
• Stay up-to-date with the latest trends and best practices in content creation and SEO.

• Identify target audience and grow our email list
• Design and implement direct email marketing campaigns
• Proofread emails for clarity, grammar and spelling
• Ensure mobile-friendly email templates
• Write newsletters including all company updates
• Upgrade our email templates using graphics, personalization and advanced features
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes
• Create email databases for lead generation

• As the Performance Marketing Manager, you will manage high quality acquisition programs, campaigns, and activities across the mobile games.
• Additionally, ensure that projects within the marketing department are delivered in a timely manner and that they are always in line with the business's guidelines, quality standards, and objectives

1. Define, identify, launch and drive critical strategic media campaigns for customer acquisition, engagement and retention
2. Lead efforts on sophisticated quantitative analysis and translate data into actionable insights. Be willing and able to adjust marketing spend on the fly for best results.
3. Lead KPI development and tracking across all performance marketing related functions, measuring campaign and digital spend performance across all channels
4. Constantly tracking metrics like funnel conversion rates, bounce and exit rates and identifying reasons for the same - contributing valuable insights to product - Evaluating customer research, market conditions and competitor data
5. Improving the usability, design, content and landing page effectiveness
6. Stay up-to-date on latest developments in the Global digital media industry and experiment with new creative ideas.
7. Must be proactive, resourceful, and demonstrate intellectual curiosity to anticipate business needs.

• We love if you have the hunger to learn, passion to perform and carry the following skills:
• Experience of managing tech businesses - SEO, Social media, affiliate/mobile, email/SMS marketing (including build and design) and agency handling
• Strong track record of building organic and social traffic through high quality content
• Strong operations experience in managing teams and delivering on targets set
• Excellent understanding of analytics tools including Google analytics, Heap, KISS metrics, Flurry, AWR Cloud, Buzz Sumo and Web Trends